Ford's decision to drop most of their passenger car lineup last week is still sending shockwaves, and likely causing various automakers to have discussions about if they should follow in their footsteps. One automaker that will not be following Ford is Volkswagen.
“We are intending to be a full line car manufacturer,” said Volkswagen of America CEO Hinrich Woebcken.
The reason as to why? Electric Vehicles.
“The question of whether electric mobility will favor sedans or SUVs hasn’t been answered yet. When you’re talking about electric cars, sedans have more advantages. The shape and the [drag coefficient] has a high effect on range. Therefore, we’ll maybe see a higher sedan share on full electric cars than with conventional cars,” said Woebcken.
Aside from EVs, Volkswagen still sees sedans as an important key to their U.S. plans. The new Jetta and Arteon will be arriving in dealers very soon, and a new Passat is expected to debut next year.
That said, Woebcken says crossovers will become a big part of Volkswagen's U.S. Current plans have the automaker launching at least two new crossovers over the next few years.
“The shift from sedans to SUVs is a permanent one. In former times, when gas prices went up people moved back to sedans. We believe this will not happen anymore for two reasons. First, the difference in fuel economy between SUVs and sedans is not so big anymore. Second, customers do not want to give up the high seating position. I believe that trend will not reverse.”
Source: Digital Trends