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  • Drew Dowdell
    Drew Dowdell

    By Drew Dowdell •

    Honda Prologue Is Likely to End Production This Year

      Honda's Prologue SUV is likely ending production in 2026 after sales dropped 76% when EV tax credits expired, with just 17,900 units expected for the year.

    On the heels of Honda's announcement that it is canceling development of its 0 Series SUV, 0 Series Saloon, and Acura RSX EVs, Honda is expected to end production of the electric Prologue SUV at the end of this year.

    Initial production of the Prologue had strong sales with Honda moving 39,000 units in 2025. However, with the expiration of the $7,500 tax credit at the hands of the Trump administration, sales tumbled 76 percent.

    The Prologue is a joint-venture built with General Motors at GM's plant in Mexico. Honda has already slashed production of the Prologue and now expects to sell only 17,900 units for 2026. The Acura ZDX, another GM joint venture EV model was canceled late in 2025.

    Honda's electric vehicle restructuring could cost Honda up to $15.8 billion.

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    ccap41

    This is disappointing. I really like the looks of the Prologue compared to its GM counterparts.

    I am keeping an on eye on local ones because they've depreciated so damn much. I'd love to get into one of these. I need to get to my closest Honda dealership to test drive one. 

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    G. David Felt

    Short sighted vision, GM incurred costs to stop / slow down EV production not because it was costing them money as they were at a breakeven point. 

    Honda was smart to team up with GM and could move forward, but again short-sighted view makes me think Honda Automotive is not long for staying independent in this new era.

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    Drew Dowdell
    30 minutes ago, ccap41 said:

    This is disappointing. I really like the looks of the Prologue compared to its GM counterparts.

    I am keeping an on eye on local ones because they've depreciated so damn much. I'd love to get into one of these. I need to get to my closest Honda dealership to test drive one. 

    Costco is offering MASSIVE deals on Prologues right now, like $17,000 off plus cheap leasing. 

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    ccap41
    30 minutes ago, Drew Dowdell said:

    Costco is offering MASSIVE deals on Prologues right now, like $17,000 off plus cheap leasing. 

    I've seen many in the 23-27k range and they only have like 15-20k miles on them. It's hard to believe Costco pricing beats that. 

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    Drew Dowdell
    36 minutes ago, ccap41 said:

    I've seen many in the 23-27k range and they only have like 15-20k miles on them. It's hard to believe Costco pricing beats that. 

    Sure, but those are used, I’m talking new.

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    ccap41
    8 minutes ago, Drew Dowdell said:

    Sure, but those are used, I’m talking new.

    Obviously. I'm also sure the lease mileage wouldn't fit my needs either. 

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    Drew Dowdell
    1 minute ago, ccap41 said:

    Obviously. I'm also sure the lease mileage wouldn't fit my needs either. 

    Oh, if you're talking for yourself try and find a ZDX. Slightly more range, nicer interior, slightly bigger, more powerful.  Based on the Blazer / Lyriq instead of Equinox.  Just harder to find.

     

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    ccap41
    53 minutes ago, Drew Dowdell said:

    Oh, if you're talking for yourself try and find a ZDX. Slightly more range, nicer interior, slightly bigger, more powerful.  Based on the Blazer / Lyriq instead of Equinox.  Just harder to find.

     

    The Prologue is a sibling to the Blazer, not the Equinox. 

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    Drew Dowdell
    16 minutes ago, ccap41 said:

    The Prologue is a sibling to the Blazer, not the Equinox. 

    you're right. I get that confused because the Prologue has the motors/power/battery of the Equinox but is more structurally similar to the Blazer.  My point about the ZDX stands though, I see a few of them out there in the high $27k range. I think you'd be more satisfied with the ZDX than the Prologue at similar pricing like that. 

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    ccap41
    3 minutes ago, Drew Dowdell said:

    you're right. I get that confused because the Prologue has the motors/power/battery of the Equinox but is more structurally similar to the Blazer.  My point about the ZDX stands though, I see a few of them out there in the high $27k range. I think you'd be more satisfied with the ZDX than the Prologue at similar pricing like that. 

    The base FWD and non-SS AWD are also the same as the Prologue, battery and motors. The Prologue just doesn't get the RWD-only RS or AWD SS. 

    I'd be perfectly fine with a ZDX, but there are none within 200 miles of me... Of course.

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    ccap41
    15 hours ago, G. David Felt said:

    Crazy pricing $49,879 - $17,000 costco discount = $32,879

    image.png

    image.png

    Dang, there are no ZDX within 200 miles of me and when I jump to 300 miles, they're more like 34-40k still... 

    Do you guys have a link to read more on this Costco discount? 

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    Drew Dowdell
    23 hours ago, ccap41 said:

    Dang, there are no ZDX within 200 miles of me and when I jump to 300 miles, they're more like 34-40k still... 

    Do you guys have a link to read more on this Costco discount? 

    That blue one tho... 👀

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    Drew Dowdell
    23 hours ago, ccap41 said:

    Dang, there are no ZDX within 200 miles of me and when I jump to 300 miles, they're more like 34-40k still... 

    Do you guys have a link to read more on this Costco discount? 

    I don't see it on the website @G. David Felt linked, but they have a Prologue out in front of my costco with the deal posted on it. I'll see if I can get a pic.

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    ccap41

    Maybe because I'm not a Costco member, but that link didn't show any Hondas. It showed deals on Volvos, Polestars, and the Silverado EV. Also, nowhere close to 17k. The best deal was 2k off for the EX90 and only for executive members. 

    Ideally, I'd love the press release green/blue. I'd settle for the other blue or red and would really not want silver, white or black. If I'm being honest though, I'm sure I'd still buy silver, white or black for the right price. Okay, maybe not black. I don't want to deal with a black color and trying to keep it clean. I've had one black car and that was enough to experience the hatred for attempting to keep it clean. 

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    Drew Dowdell
    34 minutes ago, ccap41 said:

    Maybe because I'm not a Costco member, but that link didn't show any Hondas. It showed deals on Volvos, Polestars, and the Silverado EV. Also, nowhere close to 17k. The best deal was 2k off for the EX90 and only for executive members. 

    Ideally, I'd love the press release green/blue. I'd settle for the other blue or red and would really not want silver, white or black. If I'm being honest though, I'm sure I'd still buy silver, white or black for the right price. Okay, maybe not black. I don't want to deal with a black color and trying to keep it clean. I've had one black car and that was enough to experience the hatred for attempting to keep it clean. 

    Albert went to Costco this morning and I asked him to get a pic.  This is the very top trim Prologue, but lower trims should be similar.

     

    Costco Honda Prologue Deal Sheet  

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    G. David Felt
    1 hour ago, ccap41 said:

    Maybe because I'm not a Costco member, but that link didn't show any Hondas. It showed deals on Volvos, Polestars, and the Silverado EV. Also, nowhere close to 17k. The best deal was 2k off for the EX90 and only for executive members. 

    Ideally, I'd love the press release green/blue. I'd settle for the other blue or red and would really not want silver, white or black. If I'm being honest though, I'm sure I'd still buy silver, white or black for the right price. Okay, maybe not black. I don't want to deal with a black color and trying to keep it clean. I've had one black car and that was enough to experience the hatred for attempting to keep it clean. 

    I am also thinking that maybe not everything shows up as they look at the region your in and what offers are there.

    PNW with hitting 30% of new car sales are EVs I think has a much higher support for EV sales and discounts.

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