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Red tag Pricing


berg0449

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Buick annouced Rad Tag Pricing
Main C&G General Discussion I am adding it here for Buick discussion.


See http://www.buick.com. There is a link at the bottom



The Buick Red Tag Event

During the Buick Red Tag Event, the price on our tag is the price you pay. Not a penny more. And for 2006, our promise to you includes premium standard features like QuietTuning™, OnStar®* with the one year Safe & Sound plan, and a 4-year/50,000 mile limited warranty† on every new Buick.

This offer is valid on most 2006 Buick models and remaining 2005 models at participating dealers.‡ Promotion ends on 01/03/06.



For example:
Your price for 2006 Buick LaCrosse (Select a different vehicle)
Search Dealer Inventory Locate Dealer Request a Quote
Selected Style:

CXS
MSRP:

$29,095.00
Red Tag Price after cash incentives:

$25,662.10
(After applicable incentives. See details.) Edited by berg0449
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It's my understanding that the Buick Lucerne, along with the Pontiac Solstice and Chevrolet Corvette, are specifically not included in the "Red Tag" pricing.

[post="43022"]<{POST_SNAPBACK}>[/post]

That's because those are the only 3 cars that don't really suck. :rolleyes:
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I've been doing some shopping for a LaCrosse. Just thinking about it right now, not totally serious. The CXS's all seem to have $3,000 to $5,000 worth of options on them. A typical one I've found at Cerritos BPG on GMBuyPower stickers for $31,385 (driver confidence package, CD changer, chome package, remote start). The red tag sticker is $27,577. I'm eligible for the GMS price, which is $27,732 minus $1,500 rebate minus $1000 bonus cash, or $25,232, which is about the same price as an Accord EXL, which would have a power moonroof that this particular LaCrosse wouldn't. Even with the GM employee discount, I'm having a hard time seeing the LaCrosse as being a good buy.
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Yeah, GM didn't really apply their Total Value Promise to the LaCrosse at all... the MSRP for a V8-powered Lucerne is about the same as a LaCrosse CXS with a few options. The Employee Pricing/Red Tag Pricing should've been the MSRP for a lot of vehicles. I thought sales like these weren't profitable and were intended only to "clear inventory"... guess not. Clearly, GM can afford to lower prices to increase sales.
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Tonight I saw a new Buick TV commercial, which showed (but did not come out and say) the words "Beyond Precision." It was a "Red Tag" commercial for Chicago-area Buick dealers, but I bet it's the basic commercial which will air nationally. The announcer had a hushed-type voice, mentioning the fine qualities of the car. And, to the effect of, while you're at the dealership, be sure to see the new Lucerne. I didn't get "fire sale" at all; it seemed very relaxed and upscale.

ALSO: A few minutes later, I saw a commercial for the Dodge (I think) 1500 truck. One with a big Hemi engine, new suspension, interior, etc. I realize all the manufacturers typically show a really nice vehicle in the commercial, but give a lowball base price on the screen and then the fine print says "price as shown $XXX. The Dodge, after all allowances, was $14K-something, but priced as shown $38K! I never noticed such a big disparity before. Edited by wildcat
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I've been doing some shopping for a LaCrosse.  Just thinking about it right now, not totally serious.  The CXS's all seem to have $3,000 to $5,000 worth of options on them.  A typical one I've found at Cerritos BPG on GMBuyPower stickers for $31,385 (driver confidence package, CD changer, chome package, remote start).  The red tag sticker is $27,577.  I'm eligible for the GMS price, which is $27,732 minus $1,500 rebate minus $1000 bonus cash, or $25,232, which is about the same price as an Accord EXL, which would have a power moonroof that this particular LaCrosse wouldn't.  Even with the GM employee discount, I'm having a hard time seeing the LaCrosse as being a good buy.

[post="43787"]<{POST_SNAPBACK}>[/post]

I don't know what the rebates are in your region but in North Central they've got $4250 off an 05 LaCrosse..to me that's pretty hard to beat
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There seems to be another $500 bonus cash on Buicks for the "tent event" or something like that. I'm thinking now that a Lucerne is a much better buy than a LaCrosse, except that there won't be any initial rebates. I really wish the Lucerne had the HF 3.6 liter V-6. In general, G-bodies are much better than W-bodies, and they're just a little bit bigger, and the Lucerne is a lot like my old favorite, the departed Aurora, in concept.
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