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August 2009 Sales: Ford Motor Company


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FORD’S STRONG LINEUP DRIVES RETAIL SALES UP 21 PERCENT

*Ford, Lincoln and Mercury retail sales increased 21 percent versus a year ago; total sales (including fleet) were 176,323, up 17 percent versus a year ago

*Ford’s August sales increase follows July increase, making Ford one of the only manufacturers to post back-to-back sales increases

*Record sales in August for Ford’s Focus, Fusion, Escape, Edge and Flex and Mercury Mariner; Mercury Milan sales up 112%

*In a sign of economic recovery, Ford posted the best Ranger (up 57 percent) and F-Series (up 13 percent) sales in more than a year; Transit Connect sales 70 percent higher than planned

*All-new Taurus and fuel-saving EcoBoost engines gain momentum in August

DEARBORN, Mich., Sept.1, 2009 – Ford, Lincoln and Mercury dealers reported a 21 percent increase in retail sales in August as customer demand for Ford’s fuel-efficient cars, crossovers and trucks enabled the company to post its second consecutive increase in monthly sales. Total sales – including fleet customer deliveries – were 176,323, up 17 percent versus last year.

“We have the freshest lineup of new products in the industry,” said Ken Czubay, Ford vice president, U.S. Marketing, Sales and Service. “Ford’s leadership in quality, fuel-efficiency, safety and technology all are resonating with consumers, and it is being reflected in our sales results.”

Ford now has gained retail market share in 10 of the last 11 months. Plus, internal and external studies continue to show a positive trend in favorable consumer opinion about Ford, and a growing number of consumers are shifting consideration to Ford vehicles.

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Blue Oval rising! The steps Ford has been making to update their lineup and bring vehicles like the Transit Connect over from Europe are paying off. The Fusion was up 132%, that's awesome. Although I think everyone's numbers could be a bit skewed with cash for clunkers, so we'll have to see how September and October turn out to really know if the market stabilized.

Bad month for Lincoln though, I thought the updated MKZ would have held its own better than that. MKS decline isn't surprising, big, front drive luxury doesn't sell.

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Bad month for Lincoln though, I thought the updated MKZ would have held its own better than that. MKS decline isn't surprising, big, front drive luxury doesn't sell.

Oh would you just please shut up about that. ALL of the luxury makes are down!

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Remember last year Ford had a brutal August. I wouldn't think C4C would help any luxury brand, so I wouldn't excpect much from Lincoln or any other luxury make of cars.

Gm Sales(246,479) were down 20 % vs last year(Last August was a strong month for them with over a 24% marketshare), but were up 30 % over July 09 sales

Edited by chevelle454
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Oh would you just please shut up about that. ALL of the luxury makes are down!

Actually they shouldn't be. Halloween is just around the corner...what could be a better horror than a new Acura with its Jack O Lanturn smile?

Chris

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