Hyundai News:2026 IONIQ 5 EV Lineup has Major Price Reduction

[G. David Felt]

Hyundai Motor America reinforced their commitment to EVs in making them more accessible and competitive in today's evolving U.S. EV market. In better alignment with current market dynamics, supporting increased U.S. production volume, Hyundai announced for the 2026 Model year price reductions ranging from $7,600 to $9,800 dollars across the complete model lineup.

To quote president and CEO of Hyundai North America Randy Parker, “Hyundai is taking bold steps to ensure our award-winning IONIQ 5 remains a top choice for EV buyers, this pricing realignment reflects our commitment to delivering exceptional technology and innovation without compromise.”

The 2026 lineup has the following changes:

• Dual amperage Level1 / Level 2 combination charger now included with all models
• New Sage Silver Matte color
• Vibrant Ultimate Red and Cosmic Blue Pearl colors available on all models

Hyundai remains committed to delivering top value and even though the federal rebate has ended, Hyundai will continue to honor the $7,500 rebate on all qualifying purchases and leases of the 2025 IONIQ 5's left in stock.

Hyundai IONIQ 5 has earned the following awards:

• World Car of the Year
• World Electric Vehicle of the Year
• World Car Design of the Year
• IIHS Top Safety Pick+
• Best Electric SUV – U.S. News & World Report
• Best Tech Powertrain – MotorTrend
• EV of the Year – Car and Driver
• Top Pick for New Parents/Suburbanites/Tomorrow Seekers – Newsweek Auto Awards
• Best Cars for the Money – U.S. News
• Best Electric Vehicle – Cars.com
• Wards 10 Best Engines & Propulsion Systems
• Best Buy Awards – Kelley Blue Book

View full article

[Drew Dowdell]

Part of this was planned a few years ago. Hyundai moved production of the Ioniq 5 to the U.S. to help with pricing. before tariffs were a thing.  I think the 2026 model year is the first full year of US production.

[G. David Felt]

What makes this so great is that the reduction is more than the IRA Rebate and way better than the idiot Tesla 11% increase in cost with an auto $6,500 Tesla rebate for purchases or leases. Tesla is stupid compared to Hyundai. At least Ford and GM have honored the $7,500 rebates still but kept prices the same. I suspect we will see them drop prices to compete with Hyundai.

Be interesting to see how Kia and Genesis responds as well as the European companies and the few Japanese options.

[smk4565]

A needed cut since this vehicle has been on the market a while.  I wonder if they are making any money on these at that price.  

But the only way EV's take over is when they get cheaper than gas, this is still more than a Tucson, but the gap is getting closer.

[oldshurst442]

37 minutes ago, smk4565 said:

A needed cut since this vehicle has been on the market a while.  I wonder if they are making any money on these at that price.  

But the only way EV's take over is when they get cheaper than gas, this is still more than a Tucson, but the gap is getting closer.

EVs in North America better get an even MORE price cut because the Chinese EV makers are on stand-by and ready to flood this market.  All it takes is Canada to eliminate the 100% tariffs on them and Chinese EVs will enter with ease spelling the end for GM and Ford and quite possibly Tesla.  Stellantis could maybe survive via Europe but only in Europe.   KIA could survive as KIA's mother market is not a dumb one like in Trump's America. 

Its funny to me when anti-EV morons say NOBODY wants an EV.  Yet...the US and Canada have 100% tariffs on them. If NOBODY wants EVs, then why the 100% tariff on them? NOBODY would be buying them anyway regardless if tariffed or not.  Nobody wants EVs, right???!!! 

But ah.....people DO want EVs. ESPECIALLY if they are of the low-priced variety.  And it seems like the ones that China will offer us WOULD be of the low-priced yet very competent variety.    

The situation of new car prices in the US, even for ICEV, has reached the point of ridiculousness. And with many jobs being lost daily, the question is, who the hell could afford ANY new car in the US REGARDLESS if ICEV or EV?

But here in Canada, we are doing well enough.  We are de-coupling from the US in certain areas. In other markets, Canada is side stepping and pivoting away from the US but keeping the US as a partner...for now.  

In the automotive area, we are quite dependant still and quite in bed with the US.  But, push come to shove, and we may have to drastically de-couple and fast.  And it aint a joke either.  Our politically Provincial leaders, most of them, are SERIOUSLY DEMANDING our Prime Minister to SERIOUSLY take into consideration in eliminating these tariffs we have levied on Chinese EVs to let them in our market.  And Carney, our PM, is REALLY looking into this matter.  Yet again, sometime this week, tomorrow or whatever, he will meet with Trump to discuss the bulsshyte talk of the 51st  State rhetoric and the tariff situation between the US and Canada.  If this talk will go nowhere,  like it probably will lead to nothing... Chineses EVs are THAT much closer in being sold in Canada.   

Trump likes to lie and suggest Canada is folding, but its the opposite, anytime talks between Carney and Trump fail, another nail in the coffin for the US as Carney then just goes to Europe and makes another trade deal for Canada and the Eurozone.  China will probably be solved before 2026 appears...  

 

Edited Monday at 10:41 PM by oldshurst442

[smk4565]

On 10/6/2025 at 6:39 PM, oldshurst442 said:

EVs in North America better get an even MORE price cut because the Chinese EV makers are on stand-by and ready to flood this market.  All it takes is Canada to eliminate the 100% tariffs on them and Chinese EVs will enter with ease spelling the end for GM and Ford and quite possibly Tesla.  Stellantis could maybe survive via Europe but only in Europe.   KIA could survive as KIA's mother market is not a dumb one like in Trump's America. 

Its funny to me when anti-EV morons say NOBODY wants an EV.  Yet...the US and Canada have 100% tariffs on them. If NOBODY wants EVs, then why the 100% tariff on them? NOBODY would be buying them anyway regardless if tariffed or not.  Nobody wants EVs, right???!!! 

But ah.....people DO want EVs. ESPECIALLY if they are of the low-priced variety.  And it seems like the ones that China will offer us WOULD be of the low-priced yet very competent variety.    

The situation of new car prices in the US, even for ICEV, has reached the point of ridiculousness. And with many jobs being lost daily, the question is, who the hell could afford ANY new car in the US REGARDLESS if ICEV or EV?

But here in Canada, we are doing well enough.  We are de-coupling from the US in certain areas. In other markets, Canada is side stepping and pivoting away from the US but keeping the US as a partner...for now.  

In the automotive area, we are quite dependant still and quite in bed with the US.  But, push come to shove, and we may have to drastically de-couple and fast.  And it aint a joke either.  Our politically Provincial leaders, most of them, are SERIOUSLY DEMANDING our Prime Minister to SERIOUSLY take into consideration in eliminating these tariffs we have levied on Chinese EVs to let them in our market.  And Carney, our PM, is REALLY looking into this matter.  Yet again, sometime this week, tomorrow or whatever, he will meet with Trump to discuss the bulsshyte talk of the 51st  State rhetoric and the tariff situation between the US and Canada.  If this talk will go nowhere,  like it probably will lead to nothing... Chineses EVs are THAT much closer in being sold in Canada.   

Trump likes to lie and suggest Canada is folding, but its the opposite, anytime talks between Carney and Trump fail, another nail in the coffin for the US as Carney then just goes to Europe and makes another trade deal for Canada and the Eurozone.  China will probably be solved before 2026 appears...  

 

If there was no tariff on Chinese EVs, the time it would take for Chinese EV's to basically wipe out legacy automakers would only be the time it takes for them to build more factories and produce the cars and ship them across the ocean.  

I for the most part would like to see 0% tariffs because I think for the most part you let the free market play out and costs are lower for consumers that way.  I get that in some areas you need some minor tariffs, or putting tariffs or sanctions on countries like Iran or Russia just to stop their imports for a war reason.  On Chinese cars, it should probably be 20%, if the domestics can't beat them with a 20% advantage they should be out of business.

[Drew Dowdell]

15 hours ago, smk4565 said:

domestics can't beat them with a 20% advantage they should be out of business

You wanna have Chinese wages in the US too?  One of my clients outsources their helpdesk to the Philippines. I've been involved in the hiring process and what they're paying the outsourcing company (who takes a cut) for a month salary is half what someone would make working in the US at federal minimum wage. I'm sure China is similar.

 

[G. David Felt]

On 10/6/2025 at 3:39 PM, oldshurst442 said:

EVs in North America better get an even MORE price cut because the Chinese EV makers are on stand-by and ready to flood this market.  All it takes is Canada to eliminate the 100% tariffs on them and Chinese EVs will enter with ease spelling the end for GM and Ford and quite possibly Tesla.  Stellantis could maybe survive via Europe but only in Europe.   KIA could survive as KIA's mother market is not a dumb one like in Trump's America. 

Its funny to me when anti-EV morons say NOBODY wants an EV.  Yet...the US and Canada have 100% tariffs on them. If NOBODY wants EVs, then why the 100% tariff on them? NOBODY would be buying them anyway regardless if tariffed or not.  Nobody wants EVs, right???!!! 

But ah.....people DO want EVs. ESPECIALLY if they are of the low-priced variety.  And it seems like the ones that China will offer us WOULD be of the low-priced yet very competent variety.    

The situation of new car prices in the US, even for ICEV, has reached the point of ridiculousness. And with many jobs being lost daily, the question is, who the hell could afford ANY new car in the US REGARDLESS if ICEV or EV?

But here in Canada, we are doing well enough.  We are de-coupling from the US in certain areas. In other markets, Canada is side stepping and pivoting away from the US but keeping the US as a partner...for now.  

In the automotive area, we are quite dependant still and quite in bed with the US.  But, push come to shove, and we may have to drastically de-couple and fast.  And it aint a joke either.  Our politically Provincial leaders, most of them, are SERIOUSLY DEMANDING our Prime Minister to SERIOUSLY take into consideration in eliminating these tariffs we have levied on Chinese EVs to let them in our market.  And Carney, our PM, is REALLY looking into this matter.  Yet again, sometime this week, tomorrow or whatever, he will meet with Trump to discuss the bulsshyte talk of the 51st  State rhetoric and the tariff situation between the US and Canada.  If this talk will go nowhere,  like it probably will lead to nothing... Chineses EVs are THAT much closer in being sold in Canada.   

Trump likes to lie and suggest Canada is folding, but its the opposite, anytime talks between Carney and Trump fail, another nail in the coffin for the US as Carney then just goes to Europe and makes another trade deal for Canada and the Eurozone.  China will probably be solved before 2026 appears...  

 

What is the 51st state doing making their own trade agreements?  

[smk4565]

7 hours ago, Drew Dowdell said:

You wanna have Chinese wages in the US too?  One of my clients outsources their helpdesk to the Philippines. I've been involved in the hiring process and what they're paying the outsourcing company (who takes a cut) for a month salary is half what someone would make working in the US at federal minimum wage. I'm sure China is similar.

 

I do not, but labor is about 7% of the cost of a car.  You could say 25% tax on Chinese built cars like you have with the Chicken tax and that has seemed to work stopping Euro truck imports.  But the Chinese car companies can also build cars in Mexico, or Brazil or Indonesia or wherever else with lower labor cost than the USA too.

The idea of tariffs are needed to boost jobs and manufacturing in the USA is a flawed theory though, because ever since April when the tariffs hit, unemployment as gone up and number of manufacturing jobs in the USA has gone down.  It is bad economics.

We buy clothes, computers, shoes, phones, plastic lawn decorations and all other kind of stuff form Asia because it is lower cost.  I don't think cars should be any different really.  If BYD can sell a $25,000 3-row SUV then more power to them, and let consumers decide if they want to buy that or a $45,000 Traverse and if they perceive the Chevy as better quality then they'll pay the difference just as some people buy clothes at Walmart and some buy at Nordstrom.

 

[oldshurst442]

On 10/8/2025 at 12:43 PM, G. David Felt said:

What is the 51st state doing making their own trade agreements?  

No taxation without representation is what.

Lutnick  Licknut said of the US/Canada talks a couple of days ago that US first, Canada second for the automotive sector.

Normally Id have to agree with him in regards for him as an American to protect the US economy.  You cannot blame an American economist vying to protect his country's economic interests.

Problem is...

...in the North American automotive industry ( USA/Canada relationship), building and selling cars for the benefit Americans first is kinda deeper than that.  I mean, forget about the close to 100 years of Detroit having factories in Canada and Canadians building the vehicles for Americans.  And forget about Canadian factories building American cars for Canadians. Forget also that...Ford (and Mercury), Chryco, (mostly Dodge) and General Motors (mostly Pontiac) had EXCLUSIVE Canadian specific models that Canadians built in Canadian factories for Canadians BECAUSE of US/Canada treaties...  Yeah...forget that legality once upon a time ago to which those Canadian specific models also helped the US economy GREATLY in many ways...  Forget about all that 100 year history and economical ties.  

There is a deeper more complex reality that involves Canadian iron ore, steel, aluminium... 

There is a sad song about a ship that sank in the Great Lakes if anybody cares to listen to it 

But I digress...

 

Anyway...ships like the Tadoussac

and the Niagara

 

hauled Canadian iron ore from Quebec mostly...CHEAP, VERY CHEAP, VERY VERY VERY...VERY CHEAP CANADIAN IRON ORE to Detroit for Detroit to build these gas guzzling beasts where Detroit became the RICHEST city in the United States of America once upon a time ago.  

Trump said in this meeting hat there will be a satisfactory deal with Canada that Canadians will once again travel to...

You know...

 

Phoque Lutnick  Licknut!!!!

Phoque Trump!!!

Phoque the US!!!

 

 

[Drew Dowdell]

On 10/8/2025 at 7:31 PM, smk4565 said:

I do not, but labor is about 7% of the cost of a car.  You could say 25% tax on Chinese built cars like you have with the Chicken tax and that has seemed to work stopping Euro truck imports.  But the Chinese car companies can also build cars in Mexico, or Brazil or Indonesia or wherever else with lower labor cost than the USA too.

The idea of tariffs are needed to boost jobs and manufacturing in the USA is a flawed theory though, because ever since April when the tariffs hit, unemployment as gone up and number of manufacturing jobs in the USA has gone down.  It is bad economics.

 

That's because the blundering idiot did tariffs wrong.  Tariffs should only be used to protect existing or newly emerging industries, or in cases where a country is dumping products (like China did with solar panels and wind turbine equipment, and will do with batteries). Biden got the tariffs on Chinese EVs right because it paired that with domestic incentives to build those battery factories here. Obama reacted to the Chinese economic threat too late on solar panels and the entire domestic solar panel manufacturing industry got wiped out.  Tariffs can be a useful tool when used with some precision. This is just a big senile orange elephant swinging a wrecking ball. 

On 10/8/2025 at 7:31 PM, smk4565 said:

some people buy clothes at Walmart and some buy at Nordstrom.

The catch there is that they're both made in china.   Those on the lower end of the economic ladder who are on the right do have a valid grievance with the way the economy is set up. While they are wrong about its cause, ignoring their needs has clearly resulted in suffering for the rest of us.