>>"I said that, too, that it makes sense from a cost-perspective. So what are you trying to say here?"<<
That saving a few bucks is the only positive thing; everything else about the situation is a negative. Cadillac gets more & more in common with non-Cadillacs- where is the benefit for Cadillac there, from a perception/image standpoint?
>>"This will be platform-engineering, not badge-engineering."<<
Oh; I know this and you know this... but the bashers are going to gloss right over this and say things like 'its just a Caddy grille on a chevy', and no matter how absurd, some will believe it. Northstar goes, Sigma goes... you know some idiots will start saying it...