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    William Maley

    Alfa Romeo's Future Product Plan is Up in the Air

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      What we know about Alfa Romeo's future products*
      *Bound to change within a few minutes

    Trying to figure out what is coming down the pipeline at Alfa Romeo is an exercise in frustration. It seems a month doesn't go by without something changing, whether it be a new model or plans being scrapped for another. Automotive News has done their best to figure out what's in and out for Alfa Romeo.

    Let's begin with what has been scrapped. First is the flagship sedan to take on the likes of the BMW 5-Series and Mercedes-Benz E-Class. This sedan would have used an extended version of the Giulia's RWD platform known as Giorgio. Second is a larger roadster that would have shared the platform and powertrains of the Giulia. The roadster being shelved is due to global sales of roadsters declining. 

    So what's left in the pipeline? There is large crossover that will share the underpinnings with the upcoming Stelvio. This model is being primarily aimed for the Chinese and U.S. markets. The other is a Giulia coupe that will take on the BMW 4-Series. Expect a similar engine lineup to the sedan. No date was given for either model.

    One model still up in the air is the possible replacement for the Giulietta compact. Alfa Romeo is running the numbers to see whether it makes sense to go with rear-wheel drive with a shortened Giorgio platform or stick with front-wheel drive.

    Source: Automotive News (Subscription Required)

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    They need to give it up, these guys aren't going to take on BMW and Mercedes.  Maybe they could put Alfa in the VW, Buick price point and try to sell $25-45k sedans and crossovers and have the 4C as their exotic car.

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    On 9/14/2016 at 10:13 PM, Drew Dowdell said:

    So basically, they're going to be the luxury Jeep division?

    Agreed.  FCA seems to want to walk away from passenger cars altogether in the North American market unless it is a challenger or a charger.

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    On 9/17/2016 at 9:42 AM, A Horse With No Name said:

    Agreed.  FCA seems to want to walk away from passenger cars altogether in the North American market unless it is a challenger or a charger.

    Well you could buy a Fiat 500.  :roflmao:

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    why can't Fiat and Alfa go away.

    On 9/14/2016 at 9:11 PM, smk4565 said:

    They need to give it up, these guys aren't going to take on BMW and Mercedes.  Maybe they could put Alfa in the VW, Buick price point and try to sell $25-45k sedans and crossovers and have the 4C as their exotic car.

    I went to go look at a used vehicle for my mom at a Fiat dealer.  The 4c has major sex appeal, and the Guilia has the probability of a cult following, but 500 sales are in the tank, no one wants them here, and the 500x isn't even selling, 500L looks like it was designed by people with issues.

    Alfa has no vehicle that has potential to break a niche of any volume to even sell enough to be in that market position you describe above.

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    40 minutes ago, regfootball said:

    why can't Fiat and Alfa go away.

    I went to go look at a used vehicle for my mom at a Fiat dealer.  The 4c has major sex appeal, and the Guilia has the probability of a cult following, but 500 sales are in the tank, no one wants them here, and the 500x isn't even selling, 500L looks like it was designed by people with issues.

    Alfa has no vehicle that has potential to break a niche of any volume to even sell enough to be in that market position you describe above.

    If you are thinking of a 500l for your mother one can hope that you were adopted and for some reason don't like her very much.  The 500 Abarth might be kind of cool, and a 4C might be an interesting part ofva car collection, but the 500l is misery on wheels.

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    10 hours ago, Drew Dowdell said:

    The 500L is like the final generation Dodge Colt Vista. Ugly bubble that isn't capable of much.

    The gentleman you acquired this site from is picking them up dirt cheap from time to time at auction with very low miles.  I don't know of anyone who has obtained one that has not sold it back via lemon law or traded it within a few months.  I have to be careful about being too negative about FCA products, as I previously upset another member here and I do not wish to bring negativity to the board.

    At the same time...what on earth were they thinking?

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    Alpha being reborn to save the Italian union is a theft of dollars that were generated by the US divisions and should have been reinvested in those companies not to bring back a money bleeding label that most people care less about.

    Fiat is a joke, poor quality shit that just should be killed off and closed. Making poor quality auto's just to keep folks employed is stupid. FCA needs to Drop the Fiat / Alpha and focus on building great autos out of the Chrysler/Dodge/Ram/Jeep line and take them global.

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    34 minutes ago, dfelt said:

    Alpha being reborn to save the Italian union is a theft of dollars that were generated by the US divisions and should have been reinvested in those companies not to bring back a money bleeding label that most people care less about.

    Fiat is a joke, poor quality shit that just should be killed off and closed. Making poor quality auto's just to keep folks employed is stupid. FCA needs to Drop the Fiat / Alpha and focus on building great autos out of the Chrysler/Dodge/Ram/Jeep line and take them global.

    FCA is sort of like VW, whom I love...some great ideas, but they are incapable of acting rationally or having a rational marketing strategy for a full line of products in the North American market.

    Edited by A Horse With No Name
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    On 9/21/2016 at 7:49 PM, A Horse With No Name said:

    If you are thinking of a 500l for your mother one can hope that you were adopted and for some reason don't like her very much.  The 500 Abarth might be kind of cool, and a 4C might be an interesting part ofva car collection, but the 500l is misery on wheels.

    HAHA!  No, the Fiat dealer had a CHERRY used SRX Cadillac that they got on a trade in.  If my mom didn't have some other things going on that were taking all her attention I'd be forcing her into that very nice 13 SRX (FWD only is why they prob still have it, edit, yes they still do)

    Edited by regfootball
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      Honda will continue taking on new challenges while being driven by strong passion, so that we can continue to be a company that society wants to exist even in 2050 after Honda becomes more than 100 years old. 
      *1 S-E-D-B: Sales, Engineering (Manufacturing), Development (R&D), Buying (Purchasing)

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      “In North America, we will jointly develop battery components with General Motors and introduce highly-competitive battery EVs in the market,” said Hachigo.

      Press Release is on Page 2
      Summary of Honda CEO Speech on Automobile Business Direction
      Remarks by Takahiro Hachigo, President & CEO, Honda Motor Co., Ltd. May 8, 2019
      Honda has been working on two top-priority management challenges in the midst of abrupt changes in the global business environment surrounding the automobile industry: to strengthen the structure of our automobile business and to further increase the speed of business transformation for future generations.
      So, today, I would like to introduce some initiatives we are taking for our automobile business, especially how we are strengthening the structure of our automobile business, the direction we are taking with electrification, as well as some progress we have made to date.
      Strengthening automobile business structure 
      Ever since I became the president of the company, I have been conveying the message that we will make Honda strong by creating strong products and also by strengthening our inter-regional coordination and collaboration. We put special emphasis on the strengthening of our global models, which have been the source of Honda's core competence, and also the enhancement of our regional models.
      As a result, we currently have the five global models, namely Civic, Accord, CR-V, Fit/Jazz and Vezel/HR-V, and these five strong models now account for 60% of our global automobile sales. At the same time, our regional models such as the N Series for Japan, Pilot for North America and Crider for China are playing an important role as a source of growth for each respective region.
      However, as a result of accommodating regional needs somewhat excessively in each individual region, we recognize that the number of models and variations at the trim and option level have increased and our efficiency has declined. So, we will undertake initiatives to further strengthen our inter-regional coordination and collaboration and advance our art of making automobiles in order to simultaneously increase the attractiveness and efficiency of both global and regional models.
      Strengthening inter-regional coordination and collaboration
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      Advancement of our art of making automobiles (automobile development) 
      As for the advancement of automobile development, since I became the president, we have been increasing the efficiency and speed of our Monozukuri (the art of making things) by innovating the entire process, from planning and development all the way through production, by enabling the S-E-D-B (sales, manufacturing, R&D, purchasing*1) functions to collaborate beyond the boundaries of their divisions.
      Moreover, we have already introduced the Honda Architecture in our development.
      The Honda Architecture is a company-wide initiative which will increase the efficiency of development and expand parts-sharing for our mass-production models. The first model being developed with this new method will be the global model we are launching next year. And we will continue increasing the number of models to which we apply this new architecture.
      With the strengthening of global and regional models through inter-regional coordination and collaboration and with the introduction of the Honda Architecture, by 2025, we will reduce the number of manhours we use for the development of mass-production models by 30%, and we will repurpose those manhours to accelerate our research and development in advanced areas for the future. In this way, we can continue creating new technologies which will support the future of Honda.
      Strengthening our operational structure in the area of production 
      In addition to the area of development, we are further strengthening our operational structure in the area of production as well, so that we can create strong products with high efficiency.
      We are making steady progress in optimizing our production capacity in all regions. When this is complete, we are expecting to see that our global capacity utilization rate, excluding China, will increase from 90% recorded in 2018, and we will be producing at full capacity by 2022.
      In China, the third plant of Dongfeng Honda became newly operational, and this put us in a position where we can definitely accommodate market demand in China. We believe that this progress we made paved the way for the optimization of our global production capacity.
      From here onward, we think it is important to increase our competitiveness by increasing the efficiency of our production system in North America.
      For our business in North America, while keeping pace with sales expansion, we enhanced our model lineup and established a flexible production system where our plants sometimes produce various models in duplication to accommodate changes in market demand. However, as a result of the pursuit of high flexibility, an increase in the investment amount and a decline in production efficiency started to become an issue. Therefore, in North America as well, we will reduce the number of variations at the trim and option level, and at the same time, we will simplify the production model allocation at each plant. Through this initiative, we will re-establish a highly-efficient production system and realize the growth of North American business through the pursuit of quality.
      By implementing these initiatives to increase production efficiency in each region, we are expecting to reduce global cost in the area of production by 10% by 2025, compared to the cost recorded in 2018.
      Through all these initiatives I have mentioned, we will steadily strengthen the structure of our automobile business and realize the solidification of our existing automobile businesses by 2025, and, at the same time, we will accelerate our preparation for the future.
      Direction for the electrification of our automobile products
      Striving to realize a carbon-free society, Honda set a goal to electrify two-thirds of our global automobile unit sales by 2030.
      When we talk about the introduction of electrified vehicles, there are two perspectives. One is the improvement of fuel economy, and the other is zero emissions. Regulations for the Corporate Average Fuel Economy (CAFE) standards are becoming increasingly stringent in every country around the world and complying with CAFE standards is one of the most important challenges for the automobile industry. At Honda, in light of the required infrastructure and how people use automobiles, we believe that hybrid technology is, at this moment, the most effective way for us to comply with CAFE standards. Therefore, we will electrify our products mainly with hybrid technologies. By increasing sales of our hybrid models all around the world, Honda will contribute to the global environment through the improvement of fuel economy.
      To this end, we will expand the application of our 2-motor hybrid system to the entire lineup of Honda vehicles. In addition to the 2-motor hybrid system which is compatible with mid-to-large-sized vehicles, we developed a new, more compact 2-motor hybrid system suitable for small-sized vehicles. This small-sized 2-motor hybrid system will be adopted first by the all-new Fit which we are planning to exhibit as a world premiere at the Tokyo Motor Show this fall.
      In addition to the expansion of the lineup of products equipped with the 2-motor hybrid system, we also will expand the application of the 2-motor hybrid system on a global basis. With that, by 2022, we are expecting to reduce the cost of the 2-motor hybrid system by 25% compared to the cost of this system in 2018.
      As for zero emission vehicles, with our battery EVs we will comply with the Zero Emission Vehicle (ZEV) program being adopted by California and other states in the U.S. and China's New Energy Vehicle (NEV) mandate. We will efficiently introduce our battery EVs to the market by selecting the most appropriate partners and resources to satisfy the different needs in each region.
      In North America, we will jointly develop battery components with General Motors and introduce highly-competitive battery EVs in the market.   
      In China, in order to keep up with the fast speed of electrification, we have already begun introducing battery EV models developed together with our local joint venture companies in China. While envisioning the introduction of battery EV models from the Honda brand, we will continue utilizing local resources in China and introduce more battery EV models in a timely manner to fulfill local market needs in China.
      In Europe and Japan, we will introduce the Honda e, a new battery EV model, which was recently introduced as a prototype at the Geneva Motor Show.
      To summarize, Honda will popularize and improve the business feasibility of electrified vehicles by focusing on hybrid vehicles and battery EVs.
      Changes in operational structure
      In order to ensure the solid implementation of these initiatives I just introduced for our automobile business, we renewed our operational structure as of April. The aims of this structural change are to establish an organization which brings all regional operations together to strongly facilitate inter-regional coordination and collaboration and to increase the speed of our business operations by enabling prompt decisions and prompt execution.
      Today, I introduced our initiatives to strengthen our automobile business structure and the direction of our electrification. Under the new organizational structure, we will realize our goals with a keen sense of speed. 
      Closing
      As we stated in our 2030 Vision, Honda is striving to grow through the pursuit of quality so that we can fulfill our vision to "Serve people worldwide with the joy of expanding their life's potential."
      Honda will continue taking on new challenges while being driven by strong passion, so that we can continue to be a company that society wants to exist even in 2050 after Honda becomes more than 100 years old. 
      *1 S-E-D-B: Sales, Engineering (Manufacturing), Development (R&D), Buying (Purchasing)
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