Cadillac finishes 2015 with a year over year increase of 7.5 % globally finishing the year 277,868, or 19,000 more than 2014. Cadillac’s ATS, along with the SRX set annual sales records. The ATS moved 63,049 units in 2015, an increase 35%while the SRX totaled 99,397, an increase of 13.3%.
For December 2015, Cadillac saw a 24.5% jump in sales overall, and 28.7% in the U.S., its home market. In China, Cadillac’s second largest market, sales increased 17%. Canadian Cadillac dealers saw and increase of 16.2% , while sales were boosted 19.6% in the Middle East, 27.7% in Mexico and 75.8% in South Korea.
It should also be noted that These come on the heal of a healthy $51,000 average transaction price for 2015 in the U.S., second only to Mercedes Benz. Inventory levels have been pushed below the 50-day mark as Cadillac plans to expand its line-up soon with the launch of the range topping CT6 large executive sedan in March, followed by the XT5 crossover as a replacement for the very successful SRX. The vehicles will be built in Detroit-Hamtramck Assembly Plant and Spring Hill, Tenn. respectively.
“Cadillac’s global expansion is building momentum, driven by increasing product substance and disciplined growth strategies,” said Cadillac President Johan de Nysschen. “Not only did volume grow, but Cadillac’s transformed products earned higher transaction prices from customers, driving lower inventory levels. This creates a strong foundation for our two all-new products launching in the first half of 2016 – the CT6 prestige sedan and the XT5 luxury crossover.”
Cadillac ATS sales grew 51% to 7,825 units
Cadillac CTS sales grew 1% to 3,043 units
Cadillac ELR sales grew 12% to 135 units
Cadillac Escalade sales grew 30% to 5,306 units
Cadillac SRX sales grew 22% to 10,001 units
Cadillac XTS sales grew 12% to 5,982 units