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  • William Maley
    William Maley

    By William Maley •

    Rumorpile: Customers To Rolls-Royce - No Diesels!

    William Maley

    Staff Writer - CheersandGears.com

    August 3, 2012

    Back in March, Rolls-Royce CEO Torsten Müller-Ötvös said the automaker is looking into alternative powertrains. Already, electric power has been kicked out due to the range and charging time being unacceptable. Now, it looks like another power option has been kicked to the curb.

    A source tells Autocar that Rolls-Royce asked their customers what they thought about diesels. The response was a resounding no.

    “A diesel has a lot of low-end torque. But customers are not going to cop it. It’s the perception of compromise. They wouldn’t entertain the idea. They said absolutely not, don’t bring diesel anywhere near a Rolls-Royce, we won’t buy it,” said the source.

    Source: Autocar

    William Maley is a staff writer for Cheers & Gears. He can be reached at [email protected] or you can follow him on twitter at @realmudmonster.

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    smk4565

    A Hybrid could work, most of Rolls-Royce history was done with a V8, but at this point, I doubt any of their current or perspective customer base wants any less than a V12. Maybe bolt the BMW hybrid system on the the Rolls V12, but as stated, people buying a Phantom don't care about mpg or fuel cost. They just care that it took 127 hours to hand stitch the leather on the seats and that a man with white gloves spent a week polishing the chrome.

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