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William Maley

Sales: Sales Figure Ticker: January 2015

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Mitsubishi Motors North America, Inc. - Up 33.4% (6,493 Vehicles Sold This Month)

Porsche Cars North America, Inc. - Up 27% (3,937 Vehicles Sold This Month)

Subaru of America, Inc. - Up 23.7% (40,812 Vehicles Sold This Month)

General Motors Co. - Up 18.3% (202,786 Vehicles Sold This Month)

Toyota Motor Sales - Up 15.6% (169,164 Vehicles Sold This Month)

Ford Motor Company - Up 15.3% (145,007 Vehicles Sold This Month)

Nissan Group USA - Up 15.1% (145,007 Vehicles Sold This Month)

Audi of America - Up 14.3% (11,541 Vehicles Sold This Month)

Fiat Chrysler Automobiles US LLC - Up 14% (104,107 Vehicles Sold This Month)

American Honda Motor Co. - Up 11.5% (102,184 Vehicles Sold This Month)

Mercedes-Benz USA - Up 9% (26,616 Vehicles Sold This Month)

Jaguar Land Rover North America - Up 8.7% (6,547 Vehicles Sold This Month)

Mazda North American Operations - Up 7.7% (20,271 Vehicles Sold This Month)

BMW Group U.S. - Up 6.8% (22,209 Vehicles Sold This Month)

Kia Motors America - Up 3.5% (38,299 Vehicles Sold This Month)

Hyundai Motor America - Up 1.1% (44,505 Vehicles Sold This Month)

Volvo Cars of North America, LLC - Up 0.1% (3,794 Vehicles Sold This Month)

Volkswagen of America - Up 0.04% (23,504 Vehicles Sold This Month)

Maserati North America, Inc. - Down 20.4% (452 Vehicles Sold This Month)

Brands:

Mitsubishi - Up 33.4% (6,493 Vehicles Sold This Month)

Lexus - Up 31.2% (23,131 Vehicles Sold This Month)

GMC - Up 28.6% (35,671 Vehicles Sold This Month)

Porsche - Up 27% (3,937 Vehicles Sold This Month)

MINI - Up 26.9% (3,228 Vehicles Sold This Month)

Subaru - Up 23.7% (40,812 Vehicles Sold This Month)

Jeep - Up 23% (51,523 Vehicles Sold This Month)

Ram - Up 21% (31,392 Vehicles Sold This Month)

Chevrolet - Up 20% (142,882 Vehicles Sold This Month)

Sprinter - Up 16.8% (15,505 Vehicles Sold This Month)

Nissan - Up 15.9% (94,449 Vehicles Sold This Month)

Ford - Up 15.5% (171,732 Vehicles Sold This Month)

Audi - Up 14.3% (11,541 Vehicles Sold This Month)

Toyota - Up 13.5% (146,063 Vehicles Sold This Month)

Land Rover - Up 13% (5,281 Vehicles Sold This Month)

Honda - Up 11.6% (90,202 Vehicles Sold This Month)

Chrysler - Up 11% (23,393 Vehicles Sold This Month)

Lincoln - Up 10.8% (6,619 Vehicles Sold This Month)

Acura - Up 10.7% (11,982 Vehicles Sold This Month)

Mercedes-Benz - Up 8.9% (24,619 Vehicles Sold This Month)

Mazda - Up 7.7% (20,271 Vehicles Sold This Month)

Infiniti - Up 7.3% (9,658 Vehicles Sold This Month)

BMW - Up 4% (18,891 Vehicles Sold This Month)

Kia - Up 3.5% (38,299 Vehicles Sold This Month)

Cadillac - Up 2.6% (11,680 Vehicles Sold This Month)

Hyundai - Up 1.1% (44,505 Vehicles Sold This Month)

Dodge - Up 1% (35,347 Vehicles Sold This Month)

Fiat - Up 1% (3,255 Vehicles Sold This Month)

Volvo - Up 0.1% (3,794 Vehicles Sold This Month)

Volkswagen - Up 0.04% (23,504 Vehicles Sold This Month)

Buick - Down 5.5% (12,533 Vehicles Sold This Month)

Smart - Down 5.6% (492 Vehicles Sold This Month)

Jaguar - Down 6% (1,266 Vehicles Sold This Month)

Maserati - Down 20.4% (452 Vehicles Sold This Month)

Alfa Romeo - N/A (97 Vehicles Sold This Month)


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I noticed that Buick is down, but that brings me to think about their commercials. The commercials are presenting the brand as the one that no one knows is there. My question is, is the marketing campaign that Buick is running on that topic actually hurting them because the sales sure look like it is. 

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  • Similar Content

    • By William Maley
      Quarterly:
      General Motors Co. - Down 11.1% (694,638 Vehicles Sold This Quarter, 2,168,808 Vehicles Sold This Year)

      Monthly:
      FCA US LLC - Up 15% (199,819 Vehicles Sold This Month, 1,679,983 Vehicles Sold This Year)
      Volvo Cars of North America, LLC - Up 10.3% (8,715 Vehicles Sold This Month, 69,981 Vehicles Sold This Year)
      Subaru of America, Inc. - Up 3.5% (57,044 Vehicles Sold This Month, 503,418 Vehicles Sold This Year)
      Hyundai Motor America - Up 1% (57,359 Vehicles Sold This Month, 501,701 Vehicles Sold This Year)
      BMW of North America - Up 0.2% (29,369 Vehicles Sold This Month, 259,258 Vehicles Sold This Year)
      Kia Motors America - Down 1.8% (51,503 Vehicles Sold This Month, 452,042 Vehicles Sold This Year)
      Volkswagen of America - Down 4.8% (30,555 Vehicles Sold This Month, 266,228 Vehicles Sold This Year)
      Mercedes-Benz USA - Down 5% (30,715 Vehicles Sold This Month, 254,366 Vehicles Sold This Year)
      American Honda Motor Co. - Down 7% (132,668 Vehicles Sold This Month, 1,206,997 Vehicles Sold This Year)
      Jaguar Land Rover North America - Down 7.1% (9,006 Vehicles Sold This Month, 86,080 Vehicles Sold This Year)
      Porsche Cars North America, Inc. - Down 7.1% (5,102 Vehicles Sold This Month, 42,626 Vehicles Sold This Year)
      Mitsubishi Motors North America - Down 8.6% (7,705 Vehicles Sold This Month, 93,398 Vehicles Sold This Year)
      Toyota Motor North America - Down 10.4% (203,098 Vehicles Sold This Month, 1,824,235 Vehicles Sold This Year)
      Ford Motor Company - Down 11.2% (197,404 Vehicles Sold This Month, 1,887,625 Vehicles Sold This Year)
      Nissan Group - Down 12.2% (122,819 Vehicles Sold This Month, 1,124,682 Vehicles Sold This Year)
      Mazda North American Operations - Down 17.4% (21,257 Vehicles Sold This Month, 235,122 Vehicles Sold This Year)

      Audi of America - 
      Brands (Quarterly):
      Buick - Down 7.3% (45,911 Vehicles Sold This Quarter, 155,606 Vehicles Sold This Year)
      Cadillac - Down 10.7% (37,291 Vehicles Sold This Quarter, 113,240 Vehicles Sold This Year)
      Chevrolet - Down 11.4% (485,019 Vehicles Sold This Quarter, 1,504,038 Vehicles Sold This Year)
      GMC - Down 11.3% (126,417 Vehicles Sold This Quarter, 395,924 Vehicles Sold This Year)

      Brands (Monthly):
      Acura - Up 4.4% (13,511 Vehicles Sold This Month, 114,483 Vehicles Sold This Year)
      Alfa Romeo - Up 29% (1,639 Vehicles Sold This Month, 18,160 Vehicles Sold This Year)
      Audi - 
      BMW - Up 1.3% (25,908 Vehicles Sold This Month, 225,065 Vehicles Sold This Year)
      Chrysler - Down 7% (14,683 Vehicles Sold This Month, 127,156 Vehicles Sold This Year)
      Dodge - Up 41% (42,101 Vehicles Sold This Month, 359,728 Vehicles Sold This Year)
      Fiat - Down 46% (1,185 Vehicles Sold This Month, 12,084 Vehicles Sold This Year)
      Ford - Down 11.3% (189,236 Vehicles Sold This Month, 1,812,345 Vehicles Sold This Year)
      Genesis - Down 75.8% (419 Vehicles Sold This Month, 8,909 Vehicles Sold This Year)
      Honda - Down 8.2% (119,157 Vehicles Sold This Month, 1,092,514 Vehicles Sold This Year)
      Hyundai - Up 3% (56,940 Vehicles Sold This Month, 492,792 Vehicles Sold This Year)
      Infiniti - Down 1.6% (12,536 Vehicles Sold This Month, 105,249 Vehicles Sold This Year)
      Jaguar - Down 38.1% (2,040 Vehicles Sold This Month, 20,947 Vehicles Sold This Year)
      Jeep - Up 14% (83,764 Vehicles Sold This Month, 746,194 Vehicles Sold This Year)
      Kia - Down 1.8% (51,503 Vehicles Sold This Month, 452,042 Vehicles Sold This Year)
      Land Rover - Up 8.7% (6,966 Vehicles Sold This Month, 746,194 Vehicles Sold This Year)
      Lexus - Down 6.1% (24,597 Vehicles Sold This Month, 213,622 Vehicles Sold This Year)
      Lincoln - Down 7.2% (8,168 Vehicles Sold This Month, 75,280 Vehicles Sold This Year)
      Mazda - Down 17.4% (21,257 Vehicles Sold This Month, 235,122 Vehicles Sold This Year)
      Mercedes-Benz - Down 9.8% (26,169 Vehicles Sold This Month, 225,384 Vehicles Sold This Year)
      Mercedes-Benz Vans - Up 44% (4,448 Vehicles Sold This Month, 28,023 Vehicles Sold This Year)
      MINI - Down 7.4% (3,461 Vehicles Sold This Month, 34,193 Vehicles Sold This Year)
      Mitsubishi - Down 8.6% (7,705 Vehicles Sold This Month, 93,398 Vehicles Sold This Year)
      Nissan - Down 13.3% (110,283 Vehicles Sold This Month, 1,019,433 Vehicles Sold This Year)
      Porsche - Down 7.1% (5,102 Vehicles Sold This Month, 42,626 Vehicles Sold This Year)
      Ram Trucks - Up 9% (56,447 Vehicles Sold This Month, 416,661 Vehicles Sold This Year)
      Smart - Down 59.3% (98 Vehicles Sold This Month, 959 Vehicles Sold This Year)
      Subaru - Up 3.5% (57,044 Vehicles Sold This Month, 503,418 Vehicles Sold This Year)
      Toyota - Down 10.9% (178,501 Vehicles Sold This Month, 1,610,613 Vehicles Sold This Year)
      Volkswagen - Down 4.8% (30,555 Vehicles Sold This Month, 266,228 Vehicles Sold This Year)
      Volvo - Up 10.3% (8,715 Vehicles Sold This Month, 69,981 Vehicles Sold This Year)

      View full article
    • By William Maley
      Quarterly:
      General Motors Co. - Down 11.1% (694,638 Vehicles Sold This Quarter, 2,168,808 Vehicles Sold This Year)

      Monthly:
      FCA US LLC - Up 15% (199,819 Vehicles Sold This Month, 1,679,983 Vehicles Sold This Year)
      Volvo Cars of North America, LLC - Up 10.3% (8,715 Vehicles Sold This Month, 69,981 Vehicles Sold This Year)
      Subaru of America, Inc. - Up 3.5% (57,044 Vehicles Sold This Month, 503,418 Vehicles Sold This Year)
      Hyundai Motor America - Up 1% (57,359 Vehicles Sold This Month, 501,701 Vehicles Sold This Year)
      BMW of North America - Up 0.2% (29,369 Vehicles Sold This Month, 259,258 Vehicles Sold This Year)
      Kia Motors America - Down 1.8% (51,503 Vehicles Sold This Month, 452,042 Vehicles Sold This Year)
      Volkswagen of America - Down 4.8% (30,555 Vehicles Sold This Month, 266,228 Vehicles Sold This Year)
      Mercedes-Benz USA - Down 5% (30,715 Vehicles Sold This Month, 254,366 Vehicles Sold This Year)
      American Honda Motor Co. - Down 7% (132,668 Vehicles Sold This Month, 1,206,997 Vehicles Sold This Year)
      Jaguar Land Rover North America - Down 7.1% (9,006 Vehicles Sold This Month, 86,080 Vehicles Sold This Year)
      Porsche Cars North America, Inc. - Down 7.1% (5,102 Vehicles Sold This Month, 42,626 Vehicles Sold This Year)
      Mitsubishi Motors North America - Down 8.6% (7,705 Vehicles Sold This Month, 93,398 Vehicles Sold This Year)
      Toyota Motor North America - Down 10.4% (203,098 Vehicles Sold This Month, 1,824,235 Vehicles Sold This Year)
      Ford Motor Company - Down 11.2% (197,404 Vehicles Sold This Month, 1,887,625 Vehicles Sold This Year)
      Nissan Group - Down 12.2% (122,819 Vehicles Sold This Month, 1,124,682 Vehicles Sold This Year)
      Mazda North American Operations - Down 17.4% (21,257 Vehicles Sold This Month, 235,122 Vehicles Sold This Year)

      Audi of America - 
      Brands (Quarterly):
      Buick - Down 7.3% (45,911 Vehicles Sold This Quarter, 155,606 Vehicles Sold This Year)
      Cadillac - Down 10.7% (37,291 Vehicles Sold This Quarter, 113,240 Vehicles Sold This Year)
      Chevrolet - Down 11.4% (485,019 Vehicles Sold This Quarter, 1,504,038 Vehicles Sold This Year)
      GMC - Down 11.3% (126,417 Vehicles Sold This Quarter, 395,924 Vehicles Sold This Year)

      Brands (Monthly):
      Acura - Up 4.4% (13,511 Vehicles Sold This Month, 114,483 Vehicles Sold This Year)
      Alfa Romeo - Up 29% (1,639 Vehicles Sold This Month, 18,160 Vehicles Sold This Year)
      Audi - 
      BMW - Up 1.3% (25,908 Vehicles Sold This Month, 225,065 Vehicles Sold This Year)
      Chrysler - Down 7% (14,683 Vehicles Sold This Month, 127,156 Vehicles Sold This Year)
      Dodge - Up 41% (42,101 Vehicles Sold This Month, 359,728 Vehicles Sold This Year)
      Fiat - Down 46% (1,185 Vehicles Sold This Month, 12,084 Vehicles Sold This Year)
      Ford - Down 11.3% (189,236 Vehicles Sold This Month, 1,812,345 Vehicles Sold This Year)
      Genesis - Down 75.8% (419 Vehicles Sold This Month, 8,909 Vehicles Sold This Year)
      Honda - Down 8.2% (119,157 Vehicles Sold This Month, 1,092,514 Vehicles Sold This Year)
      Hyundai - Up 3% (56,940 Vehicles Sold This Month, 492,792 Vehicles Sold This Year)
      Infiniti - Down 1.6% (12,536 Vehicles Sold This Month, 105,249 Vehicles Sold This Year)
      Jaguar - Down 38.1% (2,040 Vehicles Sold This Month, 20,947 Vehicles Sold This Year)
      Jeep - Up 14% (83,764 Vehicles Sold This Month, 746,194 Vehicles Sold This Year)
      Kia - Down 1.8% (51,503 Vehicles Sold This Month, 452,042 Vehicles Sold This Year)
      Land Rover - Up 8.7% (6,966 Vehicles Sold This Month, 746,194 Vehicles Sold This Year)
      Lexus - Down 6.1% (24,597 Vehicles Sold This Month, 213,622 Vehicles Sold This Year)
      Lincoln - Down 7.2% (8,168 Vehicles Sold This Month, 75,280 Vehicles Sold This Year)
      Mazda - Down 17.4% (21,257 Vehicles Sold This Month, 235,122 Vehicles Sold This Year)
      Mercedes-Benz - Down 9.8% (26,169 Vehicles Sold This Month, 225,384 Vehicles Sold This Year)
      Mercedes-Benz Vans - Up 44% (4,448 Vehicles Sold This Month, 28,023 Vehicles Sold This Year)
      MINI - Down 7.4% (3,461 Vehicles Sold This Month, 34,193 Vehicles Sold This Year)
      Mitsubishi - Down 8.6% (7,705 Vehicles Sold This Month, 93,398 Vehicles Sold This Year)
      Nissan - Down 13.3% (110,283 Vehicles Sold This Month, 1,019,433 Vehicles Sold This Year)
      Porsche - Down 7.1% (5,102 Vehicles Sold This Month, 42,626 Vehicles Sold This Year)
      Ram Trucks - Up 9% (56,447 Vehicles Sold This Month, 416,661 Vehicles Sold This Year)
      Smart - Down 59.3% (98 Vehicles Sold This Month, 959 Vehicles Sold This Year)
      Subaru - Up 3.5% (57,044 Vehicles Sold This Month, 503,418 Vehicles Sold This Year)
      Toyota - Down 10.9% (178,501 Vehicles Sold This Month, 1,610,613 Vehicles Sold This Year)
      Volkswagen - Down 4.8% (30,555 Vehicles Sold This Month, 266,228 Vehicles Sold This Year)
      Volvo - Up 10.3% (8,715 Vehicles Sold This Month, 69,981 Vehicles Sold This Year)
    • By William Maley
      New cars are getting more and more expensive. Kelly Blue Book reported earlier this month that the average transaction price of a new car was $35,541, up 1.8 percent compared to the same time last year. This has more consumers checking out the used car lot, causing demand to rise.
      “Customers forget a new car is now more than $30,000 and they expect it to be $20,000,” said Brian Allan, a senior director at Galpin Motors Inc., to the Wall Street Journal.
      “When people see the price has gone up, it is sticker shock, especially when people only buy a car every five to six years."
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      This summer saw a strong demand for used cars and analysts are predicting this trend to continue throughout the rest of the year, partly due to dealers stocking more trucks and utility vehicles. Prices of used cars are also on the rise. Edmunds reports that buyers paid an average of $22,489 for a three-year old used car in the second-quarter - up $865 from the same time last year.
      This isn't good news for automakers as new car sales are starting to slow down and pressure could begin building to deepen discounts to lure consumers back. Lenders have been extending the length of loans and introducing 0 percent financing to make buying new more attractive.
      Source: Wall Street Journal (Subscription Required)

      View full article
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