Jump to content

May 2015: Audi of America


Recommended Posts

Audi achieves second best month for U.S. sales with 11% gain in May 2015

 

June 02, 2015 | HERNDON, Virginia

  • Audi sales YTD through May up 11.7% to 75,353 vehicles
  • Best month ever for Audi A3 sedan, A3 Cabriolet
  • Demand for Audi SUV models increased 36.7% for the month

Audi reported that its May 2015 sales increased 11.0% to 18,428 vehicles, a total that stands as the second-best month since the brand entered the U.S. market in 1970. May was also the 53rd consecutive month of record U.S. Audi sales.

 

The previous May record was set in 2014 with sales of 16,601 vehicles. The best month Audi has seen in the U.S. market came in December 2014 with sales of 19,238 cars and SUVs. Through the first five months of 2015, Audi U.S. sales rose 11.7% from last year to 75,353 vehicles.

 

A key driver of Audi sales gains for the month was the significant increase in demand for the A3 and S3 models that form the base of the Audi product lineup. May 2015 was best month on record for the A3 and S3 sedan models with 3,035 cars sold, as well as for the A3 Cabriolet with 458 cars sold. Combined, the 3,493 A3 and S3 sales trailed only the 4,280 sales of the popular Audi Q5 and SQ5 crossovers in the Audi results.

 

“A year after launching the new A3 models, we are seeing payoff from our bold decision to reimagine a key component of the Audi lineup and take advantage of a luxury car segment poised to take off,” said Scott Keogh, President, Audi of America. “The record sales for the A3 and S3 sedans, along with the A3 Cabriolet, show this was a risk well worth taking. And we aren’t done yet with the all-new A3 Sportback e-tron coming this fall as the first plug-in Audi.”

 

May represented strong demand for Audi luxury SUVs with a 36.7% increase in May sales encompassing the Audi Q3, Q5 and Q7 models. The Q5 posted an 11.6% increase from a year earlier, and the Q7 posted a 25.3% increase from last May. The Audi Q3 wasn’t available in May 2014.

 

Audi Certified pre-owned vehicle sales also achieved their second-highest total for any month and the best May ever with a 5.8% gain on 4,405 CPO vehicles sold. Audi CPO sales year-to-date increased 8.3%

 

Audi holds the longest running monthly record sales streak in the premium car market according to a competitive sales report from MotorIntelligence.com.

 

post-10485-0-02926400-1433258096_thumb.j

Link to comment
Share on other sites

Agreed, the A4/A5 have a new model coming soon, together they sold 4,000, that is about what Lexus IS sales are.  But Audi does rely a lot on the A3 and Q3.  I am sort of surprised they sell as many A7s as they do, it is just a more expensive A6 with an ugly back end.  A8 will never sell, it is always going to be the 3rd option from Germany in that segment.  Actually, the A4 and A6 are the 3rd options from Germany too.

Link to comment
Share on other sites

Join the conversation

You are posting as a guest. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.



  • Social Stream

  • Similar Content

    • By William Maley
      Automakers for the most part were hurting in sales during the second quarter. The COVID-19 pandemic and the economy coming to a screeching halt for a brief time caused new car sales to drop by a third according to Automotive News. But there is a slim silver lining to this, full-size pickups have moved into being the best-selling segment of vehicles.
      According to data from Automotive News, one out of four vehicles sold between April and June was a pickup truck. This helped put them ahead of compact crossovers, which have held the top spot for some time. The reason is that trucks didn't take as big of a hit due to 0 percent financing offers from automakers to help bring in buyers. A large number of dealers said they sold the majority of trucks sitting on their lots.
      Mark LaNeve, Ford's vice president of U.S. marketing, sales and service provides another reason why trucks didn't fall off a cliff. Speaking to AN, he said that people need trucks for work and "affluent consumers who often buy such vehicles have been less affected by the pandemic."
      Trucks still took quite the hit in the quarter,
      Chevrolet Silverado: Down 14% Ford F-Series: Down 23% GMC Sierra: Down 4% Ram: Down 35% Source: Automotive News (Subscription Required)

      View full article
    • By William Maley
      Automakers for the most part were hurting in sales during the second quarter. The COVID-19 pandemic and the economy coming to a screeching halt for a brief time caused new car sales to drop by a third according to Automotive News. But there is a slim silver lining to this, full-size pickups have moved into being the best-selling segment of vehicles.
      According to data from Automotive News, one out of four vehicles sold between April and June was a pickup truck. This helped put them ahead of compact crossovers, which have held the top spot for some time. The reason is that trucks didn't take as big of a hit due to 0 percent financing offers from automakers to help bring in buyers. A large number of dealers said they sold the majority of trucks sitting on their lots.
      Mark LaNeve, Ford's vice president of U.S. marketing, sales and service provides another reason why trucks didn't fall off a cliff. Speaking to AN, he said that people need trucks for work and "affluent consumers who often buy such vehicles have been less affected by the pandemic."
      Trucks still took quite the hit in the quarter,
      Chevrolet Silverado: Down 14% Ford F-Series: Down 23% GMC Sierra: Down 4% Ram: Down 35% Source: Automotive News (Subscription Required)
    • By David
      We clearly have European, Asian and Americas auto fans. I feel this is a good place to discuss the sales of segments, models, etc. here. I have pulled the latest Statista data that can be gotten for free to show here and discuss.
      As such, there is clearly a leadership perceived image that BMW and Mercedes-Benz have carried the last few years. Yet with that, you look at over all sales and both these companies have flipped and flopped leadership of the year in specific luxury segments but lack over all auto sales in the US.
      Based on the reports that @Drew Dowdell posted in January 2020 on 2019 auto sales:
      Ford - 2,422,698 GM - 2,887,046 FCA - 2,203,663 Tesla - 367,500 Audi - 224,111 BMW - 360,918 Genesis - 21,233 Honda - 1,608,170 Hyundai - 688,771 Infiniti - 117,708 Jaguar Land Rover - 125,787 Kia - 615,338 Mazda - 278,552 Mercedes-Benz - 357,729 Mitsubishi - 121,046 Nissan - 1,227,973 Porsche - 61,568 Subaru - 700,117 Toyota - 2,383,349 Volkswagen - 363,322 Volvo - 108,234 2019 Auto Sales

      Luxury Brand Sales in 2019

      Large Luxury Auto sales 2019

      Mid size luxury auto sales 2019

      Small Auto Luxury auto sales 2019

      Best Selling Trucks ranking in the US 2019

      Car Sales over the last 30 years in the US.

      Over all Auto Sales from 1978 to now.

    • By Drew Dowdell
      Quarterly:
      Ford Motor Company - Down 1.3% for the quarter, Down 3.0% for the year
      General Motors Co. - Down 6.3% for the quarter, Down 2.3% for the year
      Tesla - Not yet Reported
      FCA US LLC - Down 2% for the quarter, Down 1% for the year
      Monthly:
      Audi of America -  Up 14.0% for the month, Up 0.4% for the year
      BMW of North America -  Up 2.4% for the month, Up 1.8% for the year
      Genesis Motor America - Up 262.4% for the month, Up 105.9% for the year
      Honda Motor Co. -  Down 12.0% for the month, Up 0.2% for the year
      Hyundai Motor America -  Down 0.6% for the month, Up 3.2% for the year
      Infiniti USA - Down 37.8% for the month, Down 21.1% for the year
      Jaguar Land Rover North America - Up 2.6% for the year
      Kia Motors America - Up 8.0% for the month, Up 4.4% for the year
      Mazda North American Operations - Up 6.5%  for the month, Down 7.2% for the year
      Mercedes-Benz USA - Down 2.4% for the month, Up 1.0% for the year
      Mitsubishi Motors North America -  Up 10.3% for the month, Up 2.5% for the year
      Nissan Group - Down 29.5% for the month, Down 9.9% for the year
      Porsche Cars North America Inc. -  Up 15.8% for the month, Up 7.6% for the year
      Subaru of America, Inc. - Down 3.4% for the month, Up 2.9% for the year
      Toyota Motor North America - Down 6.1% for the month, Down 1.8% for the year
      Volkswagen of America - Down 13% for the month, Up 2.6% for the year
      Volvo Cars of North America, LLC - Up 40% for the month, Up 10.2% for the year

      Brands (Quarterly):
      Alfa Romeo - Down 12%
      Buick - Down 4.3%
      Cadillac -  Down 2.2%
      Chevrolet - Down 6.1%
      Chrysler - Down 15%
      Dodge - Down 9%
      Ford - Down 2.2%
      Fiat - Down 49%
      GMC - Down 8.5%
      Jeep - Down 2%
      Lincoln - Up 17.8%
      Ram Trucks - Up 6%
      Tesla - Not yet Reported

      Brands (Monthly):
      Acura - Down 3.8% 
      Audi - Up 14.0%
      BMW - Up 4.0%
      Genesis - Up 419.7%
      Honda - Down 12.9%
      Hyundai - Down 0.6%
      Infiniti - Down 37.8%
      Jaguar - Up 1.9% for the year
      Kia - Up 8.0%
      Land Rover - Up 2.8% for the year
      Lexus - Down 0.6%
      Mazda - Up 6.5%
      Mercedes-Benz - Down 5.4%
      Mercedes-Benz Vans - Up 21.1%
      MINI - Down 17.4%
      Mitsubishi - Up 10.3%
      Nissan - Down 28.4% 
      Porsche - Up 14.8% 
      Smart - No Longer Reported 
      Subaru - Down 3.4% 
      Toyota - Down 7.2% 
      Volkswagen - Down 13.0%
      Volvo - Up 40%

      View full article
    • By Drew Dowdell
      Quarterly:
      Ford Motor Company - Down 1.3% for the quarter, Down 3.0% for the year
      General Motors Co. - Down 6.3% for the quarter, Down 2.3% for the year
      Tesla - Not yet Reported
      FCA US LLC - Down 2% for the quarter, Down 1% for the year
      Monthly:
      Audi of America -  Up 14.0% for the month, Up 0.4% for the year
      BMW of North America -  Up 2.4% for the month, Up 1.8% for the year
      Genesis Motor America - Up 262.4% for the month, Up 105.9% for the year
      Honda Motor Co. -  Down 12.0% for the month, Up 0.2% for the year
      Hyundai Motor America -  Down 0.6% for the month, Up 3.2% for the year
      Infiniti USA - Down 37.8% for the month, Down 21.1% for the year
      Jaguar Land Rover North America - Up 2.6% for the year
      Kia Motors America - Up 8.0% for the month, Up 4.4% for the year
      Mazda North American Operations - Up 6.5%  for the month, Down 7.2% for the year
      Mercedes-Benz USA - Down 2.4% for the month, Up 1.0% for the year
      Mitsubishi Motors North America -  Up 10.3% for the month, Up 2.5% for the year
      Nissan Group - Down 29.5% for the month, Down 9.9% for the year
      Porsche Cars North America Inc. -  Up 15.8% for the month, Up 7.6% for the year
      Subaru of America, Inc. - Down 3.4% for the month, Up 2.9% for the year
      Toyota Motor North America - Down 6.1% for the month, Down 1.8% for the year
      Volkswagen of America - Down 13% for the month, Up 2.6% for the year
      Volvo Cars of North America, LLC - Up 40% for the month, Up 10.2% for the year

      Brands (Quarterly):
      Alfa Romeo - Down 12%
      Buick - Down 4.3%
      Cadillac -  Down 2.2%
      Chevrolet - Down 6.1%
      Chrysler - Down 15%
      Dodge - Down 9%
      Ford - Down 2.2%
      Fiat - Down 49%
      GMC - Down 8.5%
      Jeep - Down 2%
      Lincoln - Up 17.8%
      Ram Trucks - Up 6%
      Tesla - Not yet Reported

      Brands (Monthly):
      Acura - Down 3.8% 
      Audi - Up 14.0%
      BMW - Up 4.0%
      Genesis - Up 419.7%
      Honda - Down 12.9%
      Hyundai - Down 0.6%
      Infiniti - Down 37.8%
      Jaguar - Up 1.9% for the year
      Kia - Up 8.0%
      Land Rover - Up 2.8% for the year
      Lexus - Down 0.6%
      Mazda - Up 6.5%
      Mercedes-Benz - Down 5.4%
      Mercedes-Benz Vans - Up 21.1%
      MINI - Down 17.4%
      Mitsubishi - Up 10.3%
      Nissan - Down 28.4% 
      Porsche - Up 14.8% 
      Smart - No Longer Reported 
      Subaru - Down 3.4% 
      Toyota - Down 7.2% 
      Volkswagen - Down 13.0%
      Volvo - Up 40%
  • Reader Rides

About us

CheersandGears.com - Founded 2001

We ♥ Cars

Get in touch

Follow us

Recent tweets

facebook

×
×
  • Create New...