June 2017: Mazda North American Operations

[William Maley]

Mazda Reports June Sales

• Mazda CX-5 Posts Record Sales Month for Third Month in a Row

IRVINE, Calif., July 3, 2017 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported June U.S. sales of 22,342 vehicles, representing a decrease of 14.7 percent versus June of last year. Year-to-date sales through June are down 2.6 percent versus last year, with 141,624 vehicles sold.

Key June sales notes:

• The Mazda CX-5 continues its record-breaking sales trend, posting its best-ever June with 9,550 vehicles sold. This number represents an increase of 3.5 percent over June of last year, marking its third recording-breaking month in a row.
• Heading into the summer months, the Mazda MX-5 continues to post strong sales numbers. The roadster posted a year-over-year increase of 17.7 percent, with 1,046 vehicles sold in the month of June.
• Total sales of Mazda's CX crossover SUV line, including the CX-3, CX-5 and CX-9, were down slightly with 12,462 vehicles sold, representing a decrease of 1.4 percent year-over-year. When making purchase decisions regarding crossover SUVs, a majority of Mazda customers continue to choose the AWD option, with 61.1 percent of CX-line vehicles sold in June being equipped with predictive i-ACTIV All-Wheel Drive.

	Month-To-Date					Year-To-Date
	June	June	%	% MTD		June	June	%	% YTD
	2017	2016	Change	DSR		2017	2016	Change	DSR
Mazda2	-	-	N/A	N/A		-	3	(100.0)%	(100.0)%
Mazda3	6,473	8,399	(22.9)%	(22.9)%		39,834	51,381	(22.5)%	(23.5)%
Mazda5	1	33	(97.0)%	(97.0)%		7	329	(97.9)%	(97.9)%
Mazda6	2,360	4,224	(44.1)%	(44.1)%		18,009	23,463	(23.2)%	(24.3)%
MX-5 Miata	1,046	889	17.7%	17.7%		6,973	5,384	29.5%	27.8%
CX-3	1,213	1,512	(19.8)%	(19.8)%		7,611	9,503	(19.9)%	(21.0)%
CX-5	9,550	9,227	3.5%	3.5%		57,077	51,611	10.6%	9.1%
CX-9	1,699	1,904	(10.8)%	(10.8)%		12,113	3,681	229.1%	224.7%
Total Vehicles
CARS	9,880	13,545	(27.1)%	(27.1)%		64,823	80,560	(19.5)%	(20.6)%
TRUCKS	12,462	12,643	(1.4)%	(1.4)%		76,801	64,795	18.5%	17.0%
TOTAL	22,342	26,188	(14.7)%	(14.7)%		141,624	145,354	(2.6)%	(3.8)%
Selling Days	26	26				152	150

 

[David]

I can understand these numbers, the CX-5 has hit the sweet spot even though I myself am not impressed especially with the CX-9 but they seem to excite buyers. Mazda needs to bring back their ZOOM ZOOM marketing ad as that was better than their current marketing spin.

[A Horse With No Name]

Mazda 6 is really tanking hard...

Glad to see the Miata do well.

[loki]

9 hours ago, A Horse With No Name said:

Mazda 6 is really tanking hard...

Glad to see the Miata do well.

guessing the '18 model info should be starting to show up in the next month or 2...
curious when skyactiv gen 2 will make its debut.