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    Rumorpile: Chrysler To Go With EcoDiesel Branding?


    William Maley

    Staff Writer - CheersandGears.com

    July 9, 2012

    The U.S. Patent and Trademark office strikes once again. Motor Authority found a filling from Chrysler for a badge that reads EcoDiesel and has "3.0L" nomenclature as part of it. The report says Chrysler filled this last month.

    Earlier this year, Chrysler announced they would be selling a diesel version of the Jeep Grand Cherokee. We've been reporting for the past few months that the engine for the Grand Cherokee will be a 3.0L diesel V6 from VM Motori producing 241 HP and 406 lb-ft of torque. Most likely the Grand Cherokee will wear the EcoDiesel badge.

    As we reported back in June, Chrysler has pushed back the diesel option till 2014 model year. But will shorten the 2013 model year for the Grand Cherokee, meaning we could see this possibly in January.

    Source: Motor Authority

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    'ecodiesel' sounds odd.. 'CDI' or 'CRD' works better for badging, IMO.

    CDI & CRD are trademarked by Diamler

    Funny thing is it looks like the current GC w/ the 3.0 VM diesel is badged currently as CRD in Europe...(they've had this engine since '11).

    Edited by Cubical-aka-Moltar
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    snapback.pngmudmonster, on , said:

    Cubical-aka-Moltar, on , said:

    'ecodiesel' sounds odd.. 'CDI' or 'CRD' works better for badging, IMO.

    CDI & CRD are trademarked by Diamler

    Funny thing is it looks like the current GC w/ the 3.0 VM diesel is badged currently as CRD in Europe...(they've had this engine since '11).

    Let me check then.. I thought when Diamler and Chrysler separated, the CRD and CDI went with Diamler.

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