Staff Writer - CheersandGears.com
July 25, 2013
Reuters is reporting that when the next F-150 is launched, Ford will build the current F-150 alongside it for six months. Sources say the move allows Ford to keep up with the growing demand for trucks and give them a safegard if any problems arise with the new model.
"In order to ramp up, you have to retool...and that means you have to take capacity offline. To do that, at a period of time when demand is so strong, makes it a bit challenging," said IHS Automotive analyst Mike Jackson.
Now building the new and old model concurrently isn't new at all. When GM began building the 2014 Chevrolet Silverado and GMC Sierra, they were built alongside the outgoing models. What is news is the length. GM concurrently built the two generations of pickups for two months. Ford is going for three times that.