Staff Writer - CheersandGears.com
September 11, 2013
With sales of Scion vehicles slumping down and Toyota telling its dealers who have Scion that they can step away from it with no penalties, it makes you wonder if Scion has any new models on the way to help out. Bob Carter, senior vice president of Toyota Motor Sales USA told Reuters that new products for the brand are coming later than sooner.
"We have a very robust and very exciting product cadence coming for Scion, however, it's further down the pipeline," said Carter.
Scion's sales peak was back in 2006 with 173,034 models. Last year, Scion only moved 73,505. Through August, the brand's total sales stand at 48,959, which is on pace for less than 70,000 vehicles sold this year. Also, Scion represents 0.3 percent of Toyota's total sales in the U.S.
Carter is confident that sales of Scion vehicles will rebound.
"It's just going to take us a little longer to see the growth," he said.