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December 2008 Sales: Hyundai Motor America

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Hyundai Motor America Reports December and Full-Year 2008 Sales

Jan. 5 /PRNewswire/

Link to Press Release

FOUNTAIN VALLEY, Calif., Jan. 5 /PRNewswire/ -- Hyundai Motor America today announced sales of 401,742 for 2008, a decline of 14 percent over 2007.

"While 2008 was a tough year, we are encouraged that Hyundai was once again able to outperform the general market and increase our market share in the midst of unprecedented market conditions," said Dave Zuchowski, Hyundai Motor America's vice president of national sales.

"We are looking forward to 2009," added Zuchowski. "In fact, to help us build on the tenth anniversary of Hyundai's industry-leading 10-year/100,000-mile warranty, the 'Hyundai Assurance Program' has just been announced. The Hyundai Assurance Program provides new car buyers and lessees who lose their income protection against negative equity and credit rating concerns. With these two great tools in place and the strongest product lineup in our history, we are cautiously optimistic going into the New Year." For details about the Hyundai Assurance Program please visit www.hyundaiusa.com.

Sales for December were 24,037, up 25 percent over November.

All Hyundai vehicles sold in the U.S. are covered by The Hyundai Advantage, America's Best Warranty. Hyundai buyers are protected by a 10-year/100,000-mile powertrain warranty, a 5-year/60,000-mile bumper-to-bumper warranty, a 7-year/unlimited-mile anti-perforation warranty and 5-year/unlimited-mile roadside assistance protection.

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced by more than 790 dealerships nationwide.

    CARLINE         DEC/2007     DEC/2008     CY/2007      CY/2008
    -------         --------     --------     -------      -------
    ACCENT            1,945        1,833       36,055       50,431
    SONATA           24,872        6,593      145,568      117,357
    ELANTRA           3,757        2,635       85,724       94,720
    TIBURON             601          412       14,073        9,111
    SANTA FE          9,102        6,289       92,421       70,994
    AZERA             1,597          347       21,948       14,461
    TUCSON            2,962          874       41,476       19,027
    ENTOURAGE           429        3,065       17,155        8,470
    VERACRUZ          1,222          949       12,589       11,004
    GENESIS               0        1,040            0        6,167
    TOTAL            46,487       24,037      467,009      401,742

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Apparently the current CEO of Hyundai used to be a submarine captain.

So he is used to get down into the abyss before resurfacing. Another reason why the brand will not call it quits. <_<

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Probably a fleet cut back.

Of all of the players in the NA market, I want Hyundai gone the most.



most sonata sales were fleet anyways. so this is reality hitting them in the head, finally.

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It's obvious the Sonata was a fleet queen. And looking at the Entourage's sudden jump yet overall down figures for the year, Budget probably filled an order. What's strange is that I don't think I have ever seen an Entourage on the road...I had to do a Google search because I forgot what it was. Who's buying them??

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Well, one thing is the Sonata is a POS!!!

Also, they are NOT "the next Toyota" at all as some no nothings claimed a few years ago.

Alabama's auto industry is next for a 'loan'!

Edited by Chicagoland

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