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PositiveAboutGM

Hummer-branded Laptop

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Link to CNet article

General Motors is expected to announce a new laptop next week that's styled after its popular Hummer multi-terrain vehicles.

The carmaker has signed an exclusive three-year licensing agreement with Spokane, Wash.- based Itronix to make a portable computer designed for people who work outdoors: policemen, firemen, claims adjusters and construction workers, for example, as well as people who own a Hummer and are fascinated by anything related to the oversize vehicles.

Itronix, which makes laptops and tablet PCs for the U.S. military, said it wanted to style a new category of "semi-ruggedized" laptop. Priced at $2,988, the laptops come with enough padding to survive six separate drops from a height of 30 inches onto two 3/4-inch sheets of plywood placed on top of concrete.


Plus the usual anti-GM spin...

The Hummer laptop comes in black and silver with yellow, red or pewter-gray trim. Its battery lasts a little more than four hours; a battery extender pushes that to about seven hours. The Hummer laptop will be available at car dealerships that sell Hummer products or online at the GM-approved Web site Hummerstuff.com starting Nov. 1.

General Motors lost an average of $1,227 per vehicle sold in North America during the first half of 2005, the most of any U.S. automaker, according to an industry analyst report out on Tuesday.

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griff7774    0
:P :lol: you guy those are good gimick product..Aztek multi-tool, Cadilac bike(maybe more saturn taste...) here are your marketing degrees........... :P :lol: Edited by griff7774

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gmwsag    0
A Cadillac bicycle is just a 'rebadged' bike. It is nothing special. I'm sure you could get a different brand bike that looks exactly the same for $500 cheaper. Oh, and now they're coming out with a Hummer laptop when it is a retooled Dell laptop really and truly. How great....it is just like all those dumb mall brands. They sell the same tee-shirt with a different tag and the tag raises the retail price by $50.

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AAS    13

A Cadillac bicycle is just a 'rebadged' bike. It is nothing special. I'm sure you could get a different brand bike that looks exactly the same for $500 cheaper. Oh, and now they're coming out with a Hummer laptop when it is a retooled Dell laptop really and truly. How great....it is just like all those dumb mall brands. They sell the same tee-shirt with a different tag and the tag raises the retail price by $50.

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Something tells me this laptop is more then just a "rebadged" Dell. This is mil spec equipment, whose technology is being taken and put in civillian applications. Kind of like when they started selling the original Hummer.

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z28luvr01    170

Something tells me this laptop is more then just a "rebadged" Dell.  This is mil spec equipment, whose technology is being taken and put in civillian applications.  Kind of like when they started selling the original Hummer.

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They have a min-site up for the Hummer laptops:

http://www.hummerlaptops.com/

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