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November 2012 - American Suzuki Motor Corporation

William Maley

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Strong month driven by SX4 sales, continued zero percent consumer financing for up to 72 months, ongoing commitment to customers, and support from dealers

BREA, Calif., Dec. 3, 2012 – American Suzuki Motor Corporation (ASMC) reported today November 2012 sales of 2,224 units, a 22% increase compared to the same period last year. SX4 sales rose 42% year-over-year.

This sales growth was fueled, in part, by strong consumer response to the continued availability of zero percent financing for up to 72 months for qualified customers through an agreement with Ally Financial Inc. As previously announced, during and after ASMC’s realignment and restructuring, all automobile warranties will continue to be fully honored according to their terms, and automobile parts and service will be provided without interruption through ASMC’s national dealer network.

Suzuki offers basic warranty coverage for 36 months or 36,000 miles (whichever occurs first), as well as powertrain warranty coverage for seven years or 100,000 miles (whichever occurs first) for new vehicles in the U.S.

“American Suzuki Motor Corporation is pleased with our strong monthly vehicle sales for November, and we look forward to working with our valued dealers across the country to ensure that remaining U.S. inventory is sold in the coming months,” said M. Freddie Reiss, Chief Restructuring Officer for ASMC. “Now is a great time for customers to consider Suzuki’s attractive financing options and the full commitment to vehicle warranties, parts and continued service in place across our complete range of vehicles.”

ASMC announced on November 5, 2012, that it plans to realign its business to focus on the long-term growth of its Motorcycles/ATV and Marine divisions and to wind down and discontinue new automobile sales in the continental U.S., following a thorough review of its current position and future opportunities in the U.S. automotive market.

ASMC has been working within its current U.S. automotive dealer network to help structure a smooth transition from new automobile sales to parts and service operations. ASMC intends to market and sell its remaining U.S. automobile inventory through its national network of automotive dealers; many of the high-volume dealers have expressed interest in continuing to order and receive shipments of Suzuki automobiles as long as they remain available.

Additionally, ASMC motorcycle/ATV sales for November 2012 increased by 26% over the same period in last year, and November sales for ASMC’s Marine division were up over 50% year-over-year.


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