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    Detroit Auto Show: 2014 Cadillac ELR



    By William Maley

    Staff Writer - CheersandGears.com

    January 15, 2013

    In 2009, Cadillac unveiled the Converj concept which melded the Volt's Voltec powertrain in a drop-dead gorgeous body. Today at the Detroit Auto Show, Cadillac revealed the production model of the Converj, which is named the ELR.

    The ELR stays very much true to the Converj's styling. The result is a very handsome and daring vehicle to wear the crest and wreath. The design features a low, fast roofline; strong shoulder line running from the doors towards the end of the vehicle, twenty-inch wheels, and LED head and taillights.

    The ELR's interior is very luxurious. Designers lined the interior with stitched leather, suede microfiber, wood, and carbon fiber. There is also a load new tech including Cadillac's CUE infotainment system, digital instrument panel that is configurable, 10-speaker Bose system with noise cancellation, and a industry first; "power-assisted" sliding cupholder cover. (Not a joke).

    Under the ELR's skin is the same Voltec powertrain that is in the Chevrolet Volt. That means a 1.4L inline-four that acts as the generator, two electric motors, and the T-shaped, 16.5 kWh lithium-ion battery pack. Total output is 207 horsepower and and 295 pound-feet of peak torque thanks to a reprogrammed electric-drive controller. 0-60 MPH takes about eight seconds. The ELR will be able to travel up 35 Miles on electric power alone, a decrease from 38 Miles on the Volt. Total range also decreases from 380 Miles on the Volt to 300 Miles on the ELR.

    Cadillac says the ELR will be a pleasure to drive thanks to stiffer body structure, electronically controlled, variable-rate dampers; and an available sport program that changes throttle response, steering effort and damper settings. The ELR also features a "Regen on Demand" feature that temporarily increases the regenerative braking level by the driver using the steering-wheel paddles.

    The Cadillac ELR begins production in late 2013, with sales beginning in 2014.

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    Album: 2014 Cadillac ELR

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    Album: 2014 Cadillac ELR from the show floor

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    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.comor you can follow him on twitter at @realmudmonster.

    Press Release is on Page 2


    Cadillac ELR Electrifies the Luxury Market

    Luxury coupe blends dramatic design, industry-leading extended range technology

    DETROIT – Cadillac unveils the 2014 ELR today at the North American International Auto Show. The sleek luxury coupe features the first application of Extended Range Electric Vehicle technology by a full-line luxury automotive brand.

    "ELR is an unprecedented combination of luxury, advanced engineering and progressive design in a coupe that is both sporty and environmentally friendly," said Bob Ferguson, Cadillac global vice president. "This is a pivotal moment in Cadillac's history, as we continue our product-driven expansion."

    The ELR delivers on the promise of the Converj Concept on which it is based. The exterior establishes a new, progressive proportion for the brand while the interior introduces a new design theme that will define future Cadillac models, emphasizing modern elegance, technology and precisely crafted details.

    Industry-leading Extended Range Electric Vehicle (EREV) technology provides full driving range exceeding 300 miles (480 km), combining pure electric driving and an efficient, range-extending generator.

    "ELR marks a fresh, even surprising new dimension of Cadillac," Ferguson said. "An additional aspect of ELR's appeal to will be exclusivity. It will be a specialized offering produced in limited numbers."

    ELR's confident and responsive EREV driving technology is enhanced with exclusive Regen on Demand and selectable drive modes that enhance driving and make the most of efficiency. Regen on Demand allows the driver to temporarily regenerate energy from the ELR's momentum into electricity that can be stored in the battery pack for later use. It is engaged via steering-wheel paddles adapted from traditional performance cars.

    The industry-leading, proven EREV technology is uniquely tuned for Cadillac in the ELR. Most daily commutes will require zero gasoline with zero emissions. Longer trips are free from electric-vehicle range anxiety because EREV technology enables the same long-distance freedom as a conventional car.

    Additional vehicle highlights include:

    • Enhanced AT-PZEV emissions meet California's criteria for single-occupancy access to high occupancy vehicle lanes

    • Light-emitting diode (LED) headlamps, daytime running lamps and taillamps, as well as signature front and rear lighting elements

    • Twenty-inch wheels paired with tires designed to balance responsive handling and a comfortable ride with efficiency

    • Interior design featuring cut-and-sew accented leather incorporating sueded microfiber, chrome, wood and available carbon fiber finishes throughout

    • Cadillac CUE with Navigation is standard. CUE is Cadillac's breakthrough system for connectivity and control, using Natural Voice Recognition, capacitive touch and hand gestures used on smart phones and tablets

    • Programmable charging schedules and downloadable energy efficiency reports available online and through smartphone notification charging alerts

    • Cadillac's advanced active safety features, including Safety Alert Seat, Forward Collision Alert and Lane Departure Warning, along with available Side Blind Zone Alert with Rear Cross-Traffic Alert and full-speed-range adaptive cruise control

    • Advanced chassis and suspension systems, including HiPer Strut front suspension, compound-crank with Watts link rear suspension and Continuous Damping Control, which adjusts damping every two milliseconds for optimal ride and handling in all conditions

    • Standard premium Bose 10-channel audio system with active noise cancellation.

    ELR production begins in the United States in late 2013 with sales starting in early 2014 in North America and expanding to global markets including China and Europe.

    Design

    The Cadillac ELR has an aggressive, forward-leaning profile that introduces a new, progressive theme and proportion in Cadillac's design evolution. It carries over almost unchanged from the 2009 Converj concept that inspired it. The overall shape is reinforced by a prominent, sweeping body line accented by 20-inch wheels pushed to the edges of the body.

    "The ELR represents a new dimension of Art & Science, the guiding philosophy of Cadillac," said Mark Adams, Cadillac design director. "Cadillac's DNA is innovation, with dramatic and provocative design. ELR delivers this in a luxury coupe that stands alone among major luxury brands globally."

    Vertical headlamp and taillamp elements create Cadillac's signature for the ELR, day or night and from the front or rear – a brand tradition since 1948.

    Aerodynamics play a crucial role in the design as airflow is managed to help the vehicle slip through the air with minimal drag. A flush front fascia and grille – with active shutters behind the grille opening – as well as tapered fascia corners, enable air to move easily around the car to reduce drag. In the rear, sharp edges and a carefully designed spoiler also manage airflow. An aggressive rake on the windshield and back glass help reduce turbulence and drag and contribute to ELR's 0.305 coefficient of drag.

    Inside, the ELR's classic 2+2 layout is driver focused, emphasizing modern luxury, connectivity and precisely crafted details. The leather-trimmed interior blends authentic chrome and wood accents – and available carbon fiber trim – as well as a sueded microfiber headliner and steering wheel covered in leather and sueded microfiber. Additional features include:

    • Eight-inch configurable instrument and driver information displays, offering four configurations ranging from elegantly simple to technologically enhanced information

    • Auto-glide/power-assisted covered storage/cup holder in the center console

    • Fold-down rear seat backs accommodate longer items, including multiple sets of golf clubs

    • LED-powered accent lighting in the instrument panel and doors

    • Available Opus semi-aniline leather seating.

    Cadillac CUE with Navigation is standard and accessible through a large, eight-inch, full-color capacitive-touch screen in the center of the instrument panel. It supports the electrified driving experience with displays on driving efficiency, energy usage, charging options and more, in addition to a broad range of infotainment options.

    Using Cadillac CUE via the touch screen features gesture recognition, proximity sensing (revealing information when needed) and a three-core microprocessor for faster response. Some features are accessible via steering-wheel controls and the motorized screen pivots up to reveal a hidden storage compartment with a USB port for phones and other personal items.

    Driving Experience

    The Cadillac ELR's dramatic design is matched with an engaging driving experience, supported by the EREV propulsion system calibrated for uncompromising performance. With 295 lb.-ft. of torque (400 Nm) – about 12 percent more than the 3.6L V-6 in the SRX – acceleration in the city and on the highway, including merging and passing, is achieved with reassuring power on demand.

    Driving confidence is further enhanced by advanced suspension and damping systems, including Continuous Damping Control – which adjusts damping every two milliseconds – to maintain optimal vehicle ride control over varying road surfaces and profiles. The ELR rolls on 20-inch wheels with specially engineered low-rolling-resistance tires designed to balance excellent control and cornering capability with efficiency.

    A solid, stable foundation underpins the ELR, featuring a body-frame-integral structure with main underbody rails running continuously from front to rear. Advanced, high-strength steels add strength and conserve weight. Additional contributors to the ELR's driving experience include:

    • Wide front and rear tracks – 62.1 inches (1,578 mm) in front and 62.4 inches (1,585 mm) in the rear – along with a long wheelbase (106.1 inches / 2,695 mm) and a low center of gravity

    • HiPer Strut front suspension featuring lightweight forged aluminum components for reduced weight and more nimble, responsive action

    • Dual-pinion, rack-mounted electric power steering system with premium ZF steering gear designed to provide excellent feedback while helping to save fuel

    • A semi-independent rear compound-crank suspension with Watts link that incorporates weight-optimized trailing arms to absorb lateral forces, allowing the suspension to be tuned to handle vertical, forward and rearward motions

    • Hydraulic ride bushings in the front and rear suspensions

    • An electro-hydraulic regenerative brake system that captures energy and sends it to the battery pack

    • Standard chassis control systems include antilock brakes, traction control and StabiliTrak electronic stability control.

    Because the ELR operates so quietly in all-electric mode, a driver-activated feature sounds a noise to alert pedestrians, particularly those with visual impairments, in an intersection. The alert was developed in conjunction with the American Federation of the Blind.

    Propulsion and Charging Technology

    The ELR is powered by GM EREV technology, combining pure electric drive and an efficient, range-extending 1.4L gasoline-powered electric generator capable of 154 kW (207 hp) of total system power.

    The ELR's battery is a T-shaped, 16.5 kWh lithium-ion battery pack, located along the centerline of the vehicle, between the front and rear wheels for optimal weight distribution. The 5.5-foot-long (1.6 m), 435-pound (198 kg) pack supplies energy to an advanced electric drive unit capable of 295 lb.-ft. of instant torque (400 Nm) to propel the vehicle. Using only the energy stored in the battery, the ELR will deliver a GM-estimated range of about 35 miles (56 km) of pure electric driving, depending on terrain, driving techniques and temperature.

    A driver-selectable Hold mode directs when the ELR uses its electric generator. This feature helps optimize the electric-driving experience, allowing owners who mix city and highway driving to save the battery charge for city travel, where the ELR EV mode operates most efficiently.

    Charging the ELR's battery can be done with a 120V electrical outlet or a dedicated 240V charging station. The vehicle can be completely recharged in about 4.5 hours using a 240V outlet, depending on the outside temperature.

    Once the vehicle is plugged in, owners can schedule either immediate or delayed charges, even coordinating charging according to departure time or when electricity rates are lower. Owners also can manage and monitor the ELR online or with their smartphone and RemoteLink, a mobile app powered by OnStar.

    The ELR's battery is covered by an eight-year/100,000-mile warranty.

    Manufacturing

    The Cadillac ELR will be manufactured at General Motors' Detroit-Hamtramck Assembly Plant, the world's only automotive manufacturing facility that mass-produces extended-range electric vehicles for global markets in 21 countries. It is also home to Southeast Michigan's largest photovoltaic solar array. The 264,000-square-foot feature generates up to 516 kilowatts of electricity – enough to charge 150 ELRs per day.

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    I love the interior. I like it even more than the ATS interior.

    Nice looking car. I wonder how it would do if they had this car offered with no battery and a 2.0 Turbo? It would be a nice option.

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    They have some good features, but this is basically the same interior look and feature set of other Cadillacs, mainly the XTS and ATS which cost less money and have over 300 hp, not 207. The Lexus Prius bombed, I just can't see this working well, even though the ELR has good styling and the Lexus hybrids have terrible styling.

    I do like the Sixteen-style grille on the ELR, I wish that was on the ATS. The ELR front end on a rear drive proportioned car would look good, and the ATS front end just don't pop, it is missing something.

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    The Lexus Prius never looked this good.

    The way I see it this car is the best looking Electric car on the market and cost less than the others. It has most of the advantages of the Karma with no bad Karma traits or cost. It also can be driven cross country in days vs weeks like a Tesla and will have better fit and finish.

    This is not a car for everyone but it will be big in California and other trendy liberal areas. It will become the see me for this class and will help regenerate the Cadillac image along with the ATS and coming CTS. Each I see as a building block to the future.

    As for performance it is just great they did not lose more than 1 mile of range as this is not Volt and has much heavier items on it and in it. The 20 inch wheels along have to add 70 pounds over the Volts.

    As for working well? It depends on just what you expect. This is not a 20,000 unit per year car and GM will not saddle it with any high numbers. They learned the hard way they have to grow this segment with the Volt already. As long as they slow but steady growth in this segment it will be all they need to see.

    The Electric car is only a part of the auto market not the market nor will it be for some time to come. It will take time for all of them to grow. It will be no different with the Diesel or any other new or different powertrains they may bring out.

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    I see this car in the same vein as the Range Rover Evoque: both are low-volume but global "boutique" cars that are more about style and design than anything else. Both are contemporary interpretations of traditional brands, and both make a bold statement. ELR will probably cost about the same, too. I figure around $60K fully-loaded.

    Considering the majority of the world now lives in cities, I think many--me included--will find this more appealing than a CTS-V coupe because it's more stylish, more compact, quieter and more refined, and less polluting. Luxury and prestige can be quantified in many ways; there are traditional metrics like horsepower and handling, but there are also values like technology and efficiency, which the ELR appears to excel at.

    The Voltec powertrain is much more fitting for such a car than something as coarse and ordinary as a turbocharged Ecotec.

    Edited by pow
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    Having first hand knowledge of the Turbo Eco engines they are no more harsh than the non turbo. In fact they tend to not have to get rev happy for powers so I tend to feel the harshness is cut down.

    Vs the Voltec in electric mode now what is not more quiet and smooth than a electic motor.

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    Drop Dead Sexy! I hope GM gets this placed in some of the Summer 2013 Block Buster Movies so people can get excited about it.

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    Also remember how happy and satisfied the Volt owners are. Imagine taking that to the next level with the same features plus Cadillac style and luxury.

    That is a very good point. All 27 people who bought a Volt have reported very little, if any, trouble with them. Hopefully, the extra features on the ELR won't change that.

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    Seeing the ATS though, and how the body is "stretched" over and around the wheels, makes me think an ATS coupe will be fantastic. Heck, the sedan looks great as is.

    Edited by ocnblu
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    They need an ATS coupe to erase this car away. Imagine how good an ATS coupe could look with the ELR's front end. And the ATS coupe would weigh 500 lbs less, and have 100 more hp, use Alpha platform not Delta 2, and cost $10-20,000 less.

    They could also make an ATS 2.0 liter diesel with 200 hp and 300 lb-ft of torque that posts 40-45 mpg.

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    Car and Driver is estimating $60-75,000 for the ELR, 0-60 in 8.0 seconds and top speed of 100 mph. This is a 4070 lb car that is longer than the ATS sedan. The ATS is a really good car and sells about 2,500 a month, I just can't see people paying double ATS money for less car because it goes 30 miles on battery. And if it is about styling, then make the ATS look better and sell more of them.

    I do think though that the Gen 3 CTS could kick ass though as Cadillac is finally getting Sixteen and Cien styling cues into their cars and upping the interior quality, and that CTS should have new powertrains that aren't out of the Chevy parts bin.

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    Just some numbers to consider.

    Volt sales

    2010 - 1,219

    2011 -14,510

    2012 - 24,196

    Add in Ampera and 2013 sales there are now 50,000 units on the road.

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    If an ATS coupe materializes, I sure hope it looks more like the ELR and not like the CTS coupe.

    I really wanted to like the CTS coupe, but I can't get past the awful chopped-off rear end.

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    They need an ATS coupe to erase this car away. Imagine how good an ATS coupe could look with the ELR's front end. And the ATS coupe would weigh 500 lbs less, and have 100 more hp, use Alpha platform not Delta 2, and cost $10-20,000 less.

    They could also make an ATS 2.0 liter diesel with 200 hp and 300 lb-ft of torque that posts 40-45 mpg.

    You realize that not everyone is a speed freak right? The 0-60 may be in the 8 second range but that doesn't mean the car will feel slow in normal driving. Drivers appreciate the low end torque of Voltec. The Fleetwood was also an 8 second car and few people would find that car to be slow in normal driving even today.

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    Car and Driver is estimating $60-75,000 for the ELR, 0-60 in 8.0 seconds and top speed of 100 mph. This is a 4070 lb car that is longer than the ATS sedan. The ATS is a really good car and sells about 2,500 a month, I just can't see people paying double ATS money for less car because it goes 30 miles on battery. And if it is about styling, then make the ATS look better and sell more of them.

    Your favorite Mercedes S-Class 350 bluetec, with as tested price of $113,000 ran 0-60 in 7 seconds.

    According to your logic, it is twice the cost of the ELR it should have done the time in half. Even the lowly Camry V6 is faster than that. Chevrolet Silverado Duramax outruns it.

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      Cadillac has been stepping up its game in terms of their interiors with their new models. Case in point is the XT5. Our top-line Platinum tester featured faux suede, leather, and wood trim on a number of surfaces that make it look and feel quite luxurious. We’re glad to see the removal of the Piano Black panel for the center stack as it looked out of place and was a magnet for fingerprints. One design idea we’re not so keen on is the gear selector. Instead of a lever, Cadillac went with a joystick controller to engage the various gears. The controller isn’t intuitive as you’ll find yourself going into the wrong gear or not going into one at all on a somewhat regular basis. You will get the hang of it after a bit, but you can’t help but wonder why Cadillac decided to change this in the first place.
      The leather used for the seats feel quite supple and help fix the issue of uncomfortable seats in the SRX. Interior space has grown, thanks to a two-inch increase in the wheelbase. Rear legroom has grown 3.2 inches and it allows anyone sitting back there to stretch out. Headroom is still slightly tight thanks in part to our tester coming with the optional panoramic sunroof. But this can be alleviated by recalling the rear seat slightly. Cargo space in smack dab in the middle - 30 cubic feet with the rear seats up and 63 cubic feet when folded.
      Cadillac User Interface (CUE) has been one of our least favorite infotainment systems to use since it was introduced a few years ago. The litany of problems ranging from a touch sensitive buttons not responding to inputs to the system crashing have dragged Cadillac down. But the system has been getting a number of changes and updates over the past few years. For starters, Cadillac has removed most of the touch-sensitive buttons from the system. Being able to press an actual button to turn on the heated/ventilated seats or adjust the temperature is really nice. It is a shame Cadillac didn’t bring back an actual volume knob for CUE - the touch-sensitive strip is still there. But at least there are volume controls on the steering wheel that allow you to avoid it. The system itself has been overhauled with a faster processor and a slightly improved interface. The changes make a difference as the system is snappier and a little bit easier to understand. If you still find CUE a bit overwhelming, you’ll be happy to know that CUE now features Apple CarPlay and Android Auto integration.
      Cadillac bucks the trend in the midsize luxury crossover class by only offering one engine - a 3.6L V6 producing 310 horsepower and 271 pound-feet of torque (@ 5,000 rpm). This comes paired with an eight-speed automatic and the choice of front or all-wheel drive. The V6 is the weak link in the XT5. When leaving a stop, it takes a moment for the engine to realize the accelerator pedal has been pressed before it starts working. This is even worse when you’re trying to make a pass as it seems the engine was busy taking a nap before it was hastily woken up. Once the engine is awake, it takes its time to get up to speed. There is a positive to the V6 engine and that is the stop-start system. Unlike some previous systems that are slow to restart the engine or do so in a very rough fashion, Cadillac’s system is quick and smooth when you let off the brake. The eight-speed automatic seems reluctant to downshift at times. We’re guessing this transmission was calibrated for fuel economy. At least the eight-speed automatic delivers smooth shifts.
      Fuel economy figures for the 2017 Cadillac XT5 all-wheel drive stand at 18 City/26 Highway/21 Combined. Our average fuel economy for the week landed around 22.3 mpg in mostly city driving. 
      One characteristic we liked about the SRX was its comfortable ride. Yes, it flies in the face of Cadillac’s message of beating the German’s at their own handling game. But buyers loved the smoothness on offer. Sadly, the XT5 loses a bit of the smoothness. Despite our tester featuring an adaptive suspension system, the XT5 wasn’t able to fully iron out bumps. Some of this can be attributed to 20-inch wheels fitted to our tester. At least the XT5 keeps road and wind noise out of the interior. Like the SRX, the XT5 isn’t sporty. Body motions are kept in check, but the light weight and nonexistent feel from the steering puts a halt to that idea. 
      An item Cadillac has been touting on the XT5 is the Rear Camera Mirror. Available only on the top-line Platinum, the mirror can stream the view from the rear camera by flicking a switch. We found this to be really helpful when backing out of parking lots as it gave a view that isn’t hindered by the thick rear pillars. Hopefully, Cadillac spreads this feature down to other trims of the XT5. 
      In some respects, the 2017 Cadillac XT5 is a step forward. The model improves on certain parts of the SRX such as a more luxurious and spacious interior, improved CUE system, and sharper looks. But in other respects, Cadillac messed up with the XT5. The 3.6L V6 needs to be shown the door and a new engine that offers better low-end performance to take its place. The loss of the smooth ride that the SRX was known for hurts the XT5 as well. Finally, there is the price. Our XT5 Platinum tester came with an as-tested price of $69,985. It is a nice crossover. But if we’re dropping close $70,000 on a luxury crossover, we can think of a few models that would be ahead of the XT5.
      It should be noted that the Cadillac XT5 has taken the place of the SRX of being the brand’s best selling model. At the end of 2016, Cadillac moved 39,485 XT5s. But unlike the SRX which we could recommend without hesitation, the XT5 comes with a number of caveats that we cannot do the same.
      Disclaimer: Cadillac Provided the XT5, Insurance, and One Tank of Gas
      Year: 2017
      Make: Cadillac
      Model: SRX
      Trim: Platinum
      Engine: 3.6L V6 VVT DI
      Driveline: Nine-Speed Automatic, All-Wheel Drive
      Horsepower @ RPM: 310 @ 6,700
      Torque @ RPM: 271 @ 5,000
      Fuel Economy: City/Highway/Combined - 18/26/21
      Curb Weight: N/A
      Location of Manufacture: Spring Hill, TN
      Base Price: $62,500
      As Tested Price: $69,985 (Includes $995.00 Destination Charge)
      Options:
      Driver Assist Package - $2,340.00
      20-inch Wheels - $2,095.00
      Trailering Equipment - $575.00
      Black Ice Body Side Moldings - $355.00
      Compact Spare Tire - $350.00
      Black Ice License Plate Bar - $310.00
      Black Roof Rails - $295.00
      Black Splash Guards - $170.00
    • By William Maley
      Cadillac is going to have a quiet 2017, but 2018 looks to be a blockbuster year as the first of their needed crossovers will launch - the compact XT3. Thanks to a spy photographer, we have gotten our first look at it.
      General Motors' camouflage department did a really good job of covering up the XT3, so we can't really tell much about the design except that it looks like an even smaller XT5. One detail they weren't able to cover up is the intercooler, leading us to believe that the XT3 will come with turbocharged power - most likely the 2.0L turbo. A nine-speed automatic and the choice of front or all-wheel drive is likely. Platform-wise, expect the XT3 to use the underpinnings of the Chevrolet Equinox and GMC Terrain.
      Source: Car and Driver

      View full article
    • By William Maley
      Cadillac is going to have a quiet 2017, but 2018 looks to be a blockbuster year as the first of their needed crossovers will launch - the compact XT3. Thanks to a spy photographer, we have gotten our first look at it.
      General Motors' camouflage department did a really good job of covering up the XT3, so we can't really tell much about the design except that it looks like an even smaller XT5. One detail they weren't able to cover up is the intercooler, leading us to believe that the XT3 will come with turbocharged power - most likely the 2.0L turbo. A nine-speed automatic and the choice of front or all-wheel drive is likely. Platform-wise, expect the XT3 to use the underpinnings of the Chevrolet Equinox and GMC Terrain.
      Source: Car and Driver
    • By William Maley
      GM Announces January U.S. Sales, Affirms Positive Outlook
      DETROIT — General Motors (NYSE: GM) U.S. dealers delivered 195,909 cars, trucks and crossovers in January, down 3.8 percent year over year. Retail sales totaled 155,010 units, down 4.9 percent, and the company set a new January record for average transaction prices.
      “In early January, we focused on profitability while key competitors sold down their large stocks of deeply discounted, old-model-year pickups,” said Kurt McNeil, U.S. vice president of Sales Operations. “We gained considerable sales momentum as we rebuilt our mid-size pickup, SUV and compact crossover inventories from very low levels following record-setting December sales.”
      Inventories of most of these products were in the 30 – 50 days’ supply range at the beginning of January.
      January Highlights (vs. Jan. 2016)
      GM estimates that the seasonally adjusted annual selling rate (SAAR) for light vehicles was approximately 17.6 million units. GM’s ATPs, which reflect retail transaction prices after incentives, rose $1,200 per unit to $34,500, a new January record.  GM was the only domestic automaker and one of only two full-line automakers to reduce incentives as a percentage of ATP. GM spending was 12.7 percent, down 0.3 points, and the industry average was 12.3 percent, up 1.3 points. Rental deliveries were down 1 percent. Total fleet sales were up 1 percent on a 12 percent increase in Government deliveries and a 1 percent increase in Commercial sales. GM’s fleet mix was 21 percent of total sales. Small business deliveries were up 4 percent. Chevrolet Retail Sales
      The Cruze, up 22 percent, the Volt, up 56 percent, and the Trax, up 40 percent, had their best-ever January retail sales. Total sales were also January records. Spark deliveries were up 40 percent. Bolt EVs, which were available in California and Oregon during the month, had the fastest days to turn in the industry at 7 days. The Tahoe, up 8 percent, and Suburban, up 11 percent, had their best January retail sales since 2008. The Equinox was up 4 percent. The Colorado was up 9 percent for its best January retail sales since 2005. Total sales were also the highest January since 2005. Sales of the Silverado HD pickup were up 32 percent for the truck’s best January retail sales since 2008. Total HD sales were also the best since 2008. Buick Retail Sales
      Crossover deliveries were up 20 percent, driven by higher Encore sales and the first-ever Envision. Average transaction prices were up 9 percent, four times better than the industry average growth. GMC Retail Sales
      Deliveries of the Acadia were up 15 percent. Sierra deliveries were up 2 percent, for the truck’s best retail January sales since 2002. Average transaction prices were up 7 percent, more than three times better than the industry average growth. Cadillac Retail Sales
      Cadillac sales were up more than 1 percent. Crossover deliveries were up 11 percent, on the strength of the new XT5. Total Escalade deliveries were up 10 percent, driven by 7 percent increase in Escalade ESV retail sales. Average transaction prices were the highest in the brand’s history at $55,300, up about $1,000 year over year. GM Momentum Continues to Grow
      In 2016, GM was the industry’s fastest-growing full-line automaker on a retail sales basis, and Chevrolet has been the fastest-growing full-line brand for two consecutive years on a retail basis. Chevrolet grew retail market share in 2015-2016 by almost one full percentage point, which translates to more than 120,000 incremental sales.
      “Our go-to-market strategy in 2017 is the same as 2016,” McNeil said. “We are focused on strengthening our brands, growing retail sales and share, reducing daily rental deliveries and maintaining our operating discipline.”
      GM is optimistic about the year ahead because the economy is strong and the company’s four brands are dramatically expanding their product offerings in fast-growing crossover segments.
      Industry sales are expected to remain at or near record levels, with higher GM retail sales and market share on a year-over-year basis. GM’s deliveries to daily rental companies are expected to decline as a percentage of total sales for the third year in a row. GM will continue to match production with customer demand. Previously announced plans to reduce passenger car production at plants in Lordstown, Ohio and Lansing, Michigan were implemented at the end of January. GM’s operating discipline will help drive continued improvements in brand health and resale values. During January, IHS Markit said GM had the highest overall loyalty to a manufacturer for the second year in a row. Also, Kelley Blue Book gave seven Chevrolet and GMC vehicles awards for outstanding resale value, more than any other manufacturer. Ten all-new or recently redesigned crossovers are expected to drive GM’s 2017 sales results, including two new compact models, which will compete in the industry’s largest segment. Crossover Launches by Brand
      Chevrolet will have the industry’s broadest and freshest lineup of utility vehicles behind the 238-mile range Bolt EV; the 2018 Equinox, which arrives in showrooms soon; and the all-new Traverse, which arrives this summer. At Buick, crossovers are expected to account for as much as 75 percent of retail deliveries, up from 66 percent in 2016, driven by the Encore, Envision and Enclave. GMC, which has the highest average transaction prices of any non-luxury brand, will launch the all-new 2018 Terrain in late summer. It will complement the redesigned Acadia, which went on sale in late summer 2016. Cadillac will benefit from a full year of production of the new XT5 crossover, which is now the second best-selling vehicle in its segment.
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