• Sign in to follow this  
    Followers 0

    Chevrolet Trims The Price Of The Malibu For A Better Position In Searches


    By William Maley

    Staff Writer - CheersandGears.com

    February 11, 2013

    Chevrolet has cut the price of the 2013 Malibu as part of an effort to entice consumers to look at it and not competitors such as the Toyota Camry.

    The base price of the base Malibu LS saw its price drop $345 to $22,805 (including shipping), which undercuts the base Camry’s price by $235. The Malibu 2LT and Eco trims dropped $300, while up to $770 was cut from the LT.

    "We did it in order to try to generate more potential traffic on the car both on the websites as well as dealers but I can't tell you that January itself was a big change just because of that. It recognizes the competitiveness of the segment and ensures that we remain on the shopping list," said Russ Clark, marketing director for the Malibu.

    When the price drops when into effect in January, Malibu sales increased 7.8%.

    Source: Bloomberg

    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    0


    Sign in to follow this  
    Followers 0


    User Feedback




    I am still very flabberghasted on the whole idea of this being an outclassed and uncompetitive car. There is a degree of correctness to the idea that the car is not say, one of the top 3 finishers in the segment. However, the deficiencies are blown way out of proportion and really most of the bad rap this car got was due to the Eco coming out first.

    Now GM does have a penchant for overpricing their cars, but usually they make up for it with rebates. But if they are just now figuring out that it weeds out the MSRP shoppers (who are idiots by the way) to have the MSRP too high, then I say at least they are doing something about it.

    Strangely enough I went a drove the 13 malibu again this weekend (added some comments to my reader review if you want to go there and read it). I drove a 3LT turbo and the 1LT 2.5 again. If the turbo were the car that came out first and if the turbo were available in the 1LT, i think the whole price and success of the car would be a lot different. Even having the 2.5 out first would have helped.

    I actually got some lease quotes because of my GM card top off and we are actually on a another targeted incentive right now too. Those two incentives are 3k for me...which theoretically is not available to other customers. WOOT!

    Problem is it also coincides intentially with rather small general public rebates on the already overpriced car. Only like a 500 dollar incentive to Mr. Joe Blow.

    Lease pricing with my 3k of gifts for being special don't mean anything real different than when they have more aggressive general rebates on the car at other times of year.

    So the root problem is GM with their MSRP's and packaging sort of screws the pooch. And that tends to muddy up whether the car is actually competitive or not.

    I've driven all these in their current form

    -12 Passat

    -13 Altima

    -13 Accord

    -12 Sonata

    -12 Legacy

    -14 Mazda 6

    ---------it's not even fair to include a chrysler so i won't-------

    haven't driven the new Fusion yet, nor the Optima. But I doubt the Optima is drastically different than the Sonata. Me no drive Camrys.

    The Malibu's truly big flaw is the back seat and that is a completely fair and real complaint. Aside from that whatever it may be deficient in (and that's subjective on most counts against it) there is not as big a deficiency as the stupid buff books and such state.

    IOW, it's quite overblown. A new 13 BU turbo with the 19's and LTZ drove by my house yesterday and it was sexy. And from driving the turbo this weekend I say WOOT. That powertrain is so boss. So much sweeter than the v6 of old.

    Chevy will take care of a lot of the issues for 2014.

    Too much piling on on this car. It's not the crap they make it out to be.

    I do admit, it really would be tough to not lean oh so tiny much to a Verano at similar money.

    0

    Share this comment


    Link to comment
    Share on other sites

    The worst aspect is they shortened the wheelbase back to near where it was 2 generations back, cutting the rear seat legroom and making the rear door opening smaller....while Ford increased the wheelbase on the new Fusion to similar to the previous Malibu. Poor packaging decisions for what is supposed to be a volume family sedan. The Fusion just seems to be a better designed and styled car all around. Then in comparison w/ the import brands it comes up short as well.

    Edited by Cubical-aka-Moltar
    0

    Share this comment


    Link to comment
    Share on other sites

    I wouldn't knock the interior build quality on the 'bu. I have had a rental Fusion SE 2.0T and Malibu 1LT in the last two months and I was not impressed by the quality or fit/finish of the Fusion relative to the Malibu. Squeaks and rattles, some really cheap feeling finishes, a flaky headliner around the moonroof, some parts that had way too much give in them. Certainly inappropriate for a car with less than 3000 miles on the odometer. I will have a full writeup on my impressions on the new Fusion later this week (I generally liked it) but if there was one area the 2013 Malibu wholly outclasses the Fusion it's that.

    Edited by vonVeezelsnider
    0

    Share this comment


    Link to comment
    Share on other sites

    There is another flaw in fuel economy and yet another in weight and yet another in interior build quality.

    well, for some, the weight is a plus, if the vehicle feels more substantial on the road, or if the sheet metal is more dent resistant. If GM manages to reduce the weight of the next one, they will need to keep its upper in class road trip manners.

    fusion 2.5 and malibu 2.5 have identical mpg rating. fusion does offer one powerplan with better mpg but that's assuming it didn't start on fire. Base passat is not only a lot slower, is also not as good FE. the combined 26 epa is pretty close to the top competitors. For example the Sonata is a little better, but that assumes as a Hyundai it would meet its advertised mpg. New Accords and Altimas achieve eye popping mpg with CVT's but the ugly secret with CVT's is they are even more sensitive to how they are driven than regular automatics. Malibu mpg is among the best for those who like regular automatics.

    New Malibu's interior is smaller inside, that is the fatal flaw in that regard, depending on your tastes and the color it is in, is either better or worse for the rest. It is improved over the last gen. The new Fusion interior ain't great and the Passats look cheap in many ways also. Malibu for sure is better than a Camry inside. Malibu's leather is pretty good finally also. Malibu's center stack and mylink is among the best out there now.

    Altima's new interior is plasticky and creepy. The Korean twins won't win awards for interiors. Legacy, nothing to write home about.

    Mazda 6 probably has one of the nicest of the bunch interiors, if not the best. But the whole Mazda6 is not even a complete gimme in this class. Basically there are a lot of choices and none of the cars is the total package. If you pick one of these cars, its because you are brand loyal, or you like a few select things about one of them. Or you could just have gotten a better deal. If priced properly, once the rear seat is fixed and few other minor things are tended to, the car should do fine until they rush the next gen. The next Bu ought to have an all new platform.

    0

    Share this comment


    Link to comment
    Share on other sites

    The worst aspect is they shortened the wheelbase back to near where it was 2 generations back, cutting the rear seat legroom and making the rear door opening smaller....while Ford increased the wheelbase on the new Fusion to similar to the previous Malibu. Poor packaging decisions for what is supposed to be a volume family sedan. The Fusion just seems to be a better designed and styled car all around. Then in comparison w/ the import brands it comes up short as well.

    Ford did increase the WB but they have been criticized in spots for the 13 not having as much leg room as it should or the previous fusion. I wouldn't accuse the new Fusion of great packaging either.

    0

    Share this comment


    Link to comment
    Share on other sites

    I wouldn't knock the interior build quality on the 'bu. I have had a rental Fusion SE 2.0T and Malibu 1LT in the last two months and I was not impressed by the quality or fit/finish of the Fusion relative to the Malibu. Squeaks and rattles, some really cheap feeling finishes, a flaky headliner around the moonroof, some parts that had way too much give in them. Certainly inappropriate for a car with less than 3000 miles on the odometer. I will have a full writeup on my impressions on the new Fusion later this week (I generally liked it) but if there was one area the 2013 Malibu wholly outclasses the Fusion it's that.

    base fusion's cloth is atrocious and the interior plastic in the fusion is quite cheap too.

    0

    Share this comment


    Link to comment
    Share on other sites

    base fusion's cloth is atrocious and the interior plastic in the fusion is quite cheap too.

    base versions of most cars are usually crap and to be ignored. Cloth interiors today seem to be uniformly dreadful, at least ones I've sat in in recent years..

    Edited by Cubical-aka-Moltar
    0

    Share this comment


    Link to comment
    Share on other sites

    I wouldn't knock the interior build quality on the 'bu. I have had a rental Fusion SE 2.0T and Malibu 1LT in the last two months and I was not impressed by the quality or fit/finish of the Fusion relative to the Malibu. Squeaks and rattles, some really cheap feeling finishes, a flaky headliner around the moonroof, some parts that had way too much give in them. Certainly inappropriate for a car with less than 3000 miles on the odometer. I will have a full writeup on my impressions on the new Fusion later this week (I generally liked it) but if there was one area the 2013 Malibu wholly outclasses the Fusion it's that.

    base fusion's cloth is atrocious and the interior plastic in the fusion is quite cheap too.

    Mine had leather which was pretty nice but that don't excuse being able to flex the buttresses on the IP with little pressure from my knees

    0

    Share this comment


    Link to comment
    Share on other sites

    Here's part of the problem... MPG:

    Sonata 2.0T: 22/34

    Fusion 2.0T: 22/33

    Altima V6: 22/31

    Accord V6: 21/34

    Camry V6: 21/31

    Malibu 2.0T: 21/30

    Altima 2.5: 27/38

    Accord 2.4: 27/36

    Camry 2.5: 25/35

    Fusion 1.6: 24/37

    Sonata 2.4: 24/35

    Malibu 2.5: 22/34

    Accord Hybrid: 49/45

    Fusion Hybrid: 47/47

    Camry Hybrid: 43/39

    Malibu Eco: 25/37

    1

    Share this comment


    Link to comment
    Share on other sites

    Hopefully, these price adjustments will help. The car looks good, imo. Saw an ice blue 1LT at my former employers' lot and it really looked good.

    0

    Share this comment


    Link to comment
    Share on other sites

    Here's part of the problem... MPG:

    Sonata 2.0T: 22/34

    Fusion 2.0T: 22/33

    Altima V6: 22/31

    Accord V6: 21/34

    Camry V6: 21/31

    Malibu 2.0T: 21/30

    Altima 2.5: 27/38

    Accord 2.4: 27/36

    Camry 2.5: 25/35

    Fusion 1.6: 24/37

    Sonata 2.4: 24/35

    Malibu 2.5: 22/34

    Accord Hybrid: 49/45

    Fusion Hybrid: 47/47

    Camry Hybrid: 43/39

    Malibu Eco: 25/37

    conspicuously absent in your comparison are the combined EPA numbers, which are actually the closest to what real world drivers get. True, the Malibu in some cases is like 2 mpg short in combined, but the major takeaway here is no one consistently gets EPA highway, so we should see comparos on the combined as well.

    also curiously absent on your list are the legacy and passat, both of which get worse mpg than the malibu. both sell in sizeable numbers.

    all of those cars with higher mpg do achieve their greater numbers primarily through less weight of structure and sound deadening removal.

    0

    Share this comment


    Link to comment
    Share on other sites

    Here's part of the problem... MPG:

    Sonata 2.0T: 22/34

    Fusion 2.0T: 22/33

    Altima V6: 22/31

    Accord V6: 21/34

    Camry V6: 21/31

    Malibu 2.0T: 21/30

    Altima 2.5: 27/38

    Accord 2.4: 27/36

    Camry 2.5: 25/35

    Fusion 1.6: 24/37

    Sonata 2.4: 24/35

    Malibu 2.5: 22/34

    Accord Hybrid: 49/45

    Fusion Hybrid: 47/47

    Camry Hybrid: 43/39

    Malibu Eco: 25/37

    conspicuously absent in your comparison are the combined EPA numbers, which are actually the closest to what real world drivers get. True, the Malibu in some cases is like 2 mpg short in combined, but the major takeaway here is no one consistently gets EPA highway, so we should see comparos on the combined as well.

    also curiously absent on your list are the legacy and passat, both of which get worse mpg than the malibu. both sell in sizeable numbers.

    all of those cars with higher mpg do achieve their greater numbers primarily through less weight of structure and sound deadening removal.

    Combined numbers are made up of city and highway numbers, 55% and 45% respectively. Malibu is lowest for both types of driving, so the order would remain.

    I only included midsize sedans from high-volume automakers. I did forget Avenger/200, so I guess Malibu is second to lowest.

    Edited by pow
    0

    Share this comment


    Link to comment
    Share on other sites

    Those price cuts won't be enough to move more cars. The segment is too competitive and the Malibu is not up to the task.

    There are several problems, one the car doesn't stand out. The 2013 Fusion or the 2011 Sonata when it came out had "Wow" styling that grabbed a ton of attention, this allows them to bring in new buyers, plus they both have full hybrids and Hyundai/Kia launched with best in class base fuel economy and their 2.0T crushed the V6s on fuel economy. So those cars made a big splash and got recognized.

    Second problem, the Camry and Accord are both new designs, and both have bullet-proof reputations. Like it or not, people will buy Camry and Accords just because of the name and their mind can't be changed. So some % of buyers will never give a domestic car a chance.

    Third problem, the Passat dropped in price, there is a new Altima, new Mazda 6. There is more competition than ever, and I feel like the 2008 Malibu was at least competitive when it came out, but this 2013 car launched already way behind the pack. This car is struggling now, imagine 5 years from now when it is still on the market how dated it will be, better get the fleet sales ready.

    1

    Share this comment


    Link to comment
    Share on other sites

    Fusion and Malibu are a wash for standard powertrains.

    For a buyer who will not choose a CVT powertrain, that eliminates the Accord and Altima.

    WHat's left then is the new Mazda6, which previously only was 21/30. The Camry and Sonata may be what, 6-7% better?

    For the uplevel powertrains, if you are spending a lot extra money, mpg is not as big a factor, because if you are spending 8 grand more over a base car, you can afford the cost of fuel difference between say the Fusion 2.0t and Malibu 2.0t.

    The combined of 26 and the highway of 34 is enough that that one single piece will not be the lone deciding factor to remove the Malibu from the discussion. Especially when a car like the Passat which is much slower, runs crappy, and such sells well and has even less mpg.

    The Japanese 3 of Nissan Honda and Toyota really sell on rep more than anything. Until chevy can crack that group, that has a lot more to do with the sales of the car than a 6% difference in FE. A lot of times FE cost can be made up in insurance cost, etc.

    0

    Share this comment


    Link to comment
    Share on other sites

    Fuel economy is a small factor, the Malibu doesn't sell because it isn't any good. The Malibu could get 50 mpg and the Camry will outsell it.

    0

    Share this comment


    Link to comment
    Share on other sites

    Sonata and Fusion have it mostly right.

    a 2.5 for the base and high volume / value car.

    a hybrid, real hybrid.

    a 2.0t for performance.

    Chevy should get a real hybrid, that would help. An 8 speed auto might help with FE on the others.

    0

    Share this comment


    Link to comment
    Share on other sites

    Sonata and Fusion have it mostly right.

    a 2.5 for the base and high volume / value car.

    a hybrid, real hybrid.

    a 2.0t for performance.

    Chevy should get a real hybrid, that would help. An 8 speed auto might help with FE on the others.

    Engine and transmission are a start, then chassis and suspension improvements are needed, longer wheelbase, better exterior design, more interior room, more refinement, better build quality. Basically make a whole new car.

    2

    Share this comment


    Link to comment
    Share on other sites

    Engine and transmission are a start, then chassis and suspension improvements are needed, longer wheelbase, better exterior design, more interior room, more refinement, better build quality. Basically make a whole new car.

    Problem is, with Epsilon II they can't make the wheelbase much longer because then they would run into the Impala....of course, the Fusion has a longer wheelbase than both the 'short' and 'long' wheelbase versions of Epsy Dos. Weak..with Epsilon II GM has downsized to 1990 era mid- and full- size FWD wheelbases.

    Edited by Cubical-aka-Moltar
    0

    Share this comment


    Link to comment
    Share on other sites

    2004 Malibu had the short epsilon wheelbase, but did not have the same rear seat room issues. 2004 Malibu rear seat and trunk were both pretty decent.

    0

    Share this comment


    Link to comment
    Share on other sites

    Fusion and Malibu are a wash for standard powertrains.

    For a buyer who will not choose a CVT powertrain, that eliminates the Accord and Altima.

    Altima has been running with a CVT for a generation now and Honda buyers will buy anything Honda spoon feeds them. I don't think there will be much anti-CVT sentiment out there much longer.

    -1

    Share this comment


    Link to comment
    Share on other sites

    Fusion and Malibu are a wash for standard powertrains.

    For a buyer who will not choose a CVT powertrain, that eliminates the Accord and Altima.

    Altima has been running with a CVT for a generation now and Honda buyers will buy anything Honda spoon feeds them. I don't think there will be much anti-CVT sentiment out there much longer.

    I agree with Drew, the lemmings who buy Nissan and Honda will just node their head OK and buy what ever they have been given. They will never question the wisdom of those companies. They drank far too much coolaid.

    0

    Share this comment


    Link to comment
    Share on other sites



    Your content will need to be approved by a moderator

    Guest
    You are commenting as a guest. If you have an account, please sign in.
    Add a comment...

    ×   You have pasted content with formatting.   Remove formatting

      Only 75 emoticons maximum are allowed.

    ×   Your link has been automatically embedded.   Display as a link instead

    ×   Your previous content has been restored.   Clear editor




  • Popular Stories

  • Today's Birthdays

    1. schuby87
      schuby87
      (30 years old)
  • Similar Content

    • By William Maley
      Another piece of the 2017 Chevrolet Cruze Diesel puzzle has been revealed. The official EPA numbers have been released and they are quite impressive. 
      Six-Speed Manual: 30 City/52 Highway/37 Combined
      Nine-Speed Automatic: 31 City/47 Highway/37 Combined
      “Chevrolet is dedicated to offering customers a wide range of propulsion options. We know there are customers looking for the right combination of fuel efficiency, driving dynamics, fuel type and more. With the EPA-estimated 52-mpg highway Cruze Diesel Sedan, they can get it all,” said Steven Majoros, director of Chevrolet Marketing in a statement.
      A quick refresher on the Cruze Diesel: it will use a turbocharged 1.6-liter four-cylinder producing 137 horsepower and 240 pound-feet of torque. The sedan will be arriving in the coming weeks with prices beginning at $24,670. The hatchback will get the diesel option next year.
      Source: Chevrolet
      Press Release is on Page 2
      CRUZE DIESEL SEDAN SETS 52-MPG BENCHMARK
      EPA Certifies Segment-Best Highway Mileage DETROIT — The 2017 Cruze Diesel Sedan offers up to an EPA-estimated highway mileage of 52 mpg — the highest highway fuel economy of any non-hybrid/non-EV in America. Based upon the EPA highway estimate, Cruze Diesel with the six-speed manual transmission has an estimated range of up to 702 highway miles on one tank of diesel fuel.
      “Chevrolet is dedicated to offering customers a wide range of propulsion options. We know there are customers looking for the right combination of fuel efficiency, driving dynamics, fuel type and more. With the EPA-estimated 52-mpg highway Cruze Diesel Sedan, they can get it all,” said Steven Majoros, director of Chevrolet Marketing.
      The 2017 Cruze Diesel Sedan features a new Ecotec 1.6-liter inline four-cylinder turbo-diesel engine offering an SAE-certified 137 horsepower (102 kW) and 240 lb-ft of torque (325 Nm). Cruze Diesel passed all stringent U.S. environmental standards and validation, including Tier 3 Bin 125 emissions standards.
      Buyers will be able to option their Cruze Diesel Sedans with either a standard six-speed manual or a new, optional Hydra-Matic nine-speed automatic transmission that includes fuel-saving stop/start technology.
      In addition to its segment-leading EPA-estimated 52 mpg highway fuel economy, Cruze Diesel with the six-speed manual returns an EPA-estimated city mileage of 30 mpg, resulting in 37 mpg combined. Cruze Diesel with the nine-speed automatic achieves an EPA-estimated highway economy of up to 47 mpg and 31 city mpg, which results in 37 mpg combined.
      A suite of connectivity features complements the Cruze Diesel Sedan’s inherent efficiency. These include available OnStar with 4G LTE connectivity and built-in Wi-Fi hotspot and available Android Auto and Apple CarPlay compatibility through Chevrolet MyLink.*
      Pricing for 2017 Cruze Diesel Sedan starts at $24,670 including $875 destination charge. Cruze Diesel Hatch will follow Cruze Diesel Sedan later this year for the 2018 model year.

      View full article
    • By William Maley
      Another piece of the 2017 Chevrolet Cruze Diesel puzzle has been revealed. The official EPA numbers have been released and they are quite impressive. 
      Six-Speed Manual: 30 City/52 Highway/37 Combined
      Nine-Speed Automatic: 31 City/47 Highway/37 Combined
      “Chevrolet is dedicated to offering customers a wide range of propulsion options. We know there are customers looking for the right combination of fuel efficiency, driving dynamics, fuel type and more. With the EPA-estimated 52-mpg highway Cruze Diesel Sedan, they can get it all,” said Steven Majoros, director of Chevrolet Marketing in a statement.
      A quick refresher on the Cruze Diesel: it will use a turbocharged 1.6-liter four-cylinder producing 137 horsepower and 240 pound-feet of torque. The sedan will be arriving in the coming weeks with prices beginning at $24,670. The hatchback will get the diesel option next year.
      Source: Chevrolet
      Press Release is on Page 2
      CRUZE DIESEL SEDAN SETS 52-MPG BENCHMARK
      EPA Certifies Segment-Best Highway Mileage DETROIT — The 2017 Cruze Diesel Sedan offers up to an EPA-estimated highway mileage of 52 mpg — the highest highway fuel economy of any non-hybrid/non-EV in America. Based upon the EPA highway estimate, Cruze Diesel with the six-speed manual transmission has an estimated range of up to 702 highway miles on one tank of diesel fuel.
      “Chevrolet is dedicated to offering customers a wide range of propulsion options. We know there are customers looking for the right combination of fuel efficiency, driving dynamics, fuel type and more. With the EPA-estimated 52-mpg highway Cruze Diesel Sedan, they can get it all,” said Steven Majoros, director of Chevrolet Marketing.
      The 2017 Cruze Diesel Sedan features a new Ecotec 1.6-liter inline four-cylinder turbo-diesel engine offering an SAE-certified 137 horsepower (102 kW) and 240 lb-ft of torque (325 Nm). Cruze Diesel passed all stringent U.S. environmental standards and validation, including Tier 3 Bin 125 emissions standards.
      Buyers will be able to option their Cruze Diesel Sedans with either a standard six-speed manual or a new, optional Hydra-Matic nine-speed automatic transmission that includes fuel-saving stop/start technology.
      In addition to its segment-leading EPA-estimated 52 mpg highway fuel economy, Cruze Diesel with the six-speed manual returns an EPA-estimated city mileage of 30 mpg, resulting in 37 mpg combined. Cruze Diesel with the nine-speed automatic achieves an EPA-estimated highway economy of up to 47 mpg and 31 city mpg, which results in 37 mpg combined.
      A suite of connectivity features complements the Cruze Diesel Sedan’s inherent efficiency. These include available OnStar with 4G LTE connectivity and built-in Wi-Fi hotspot and available Android Auto and Apple CarPlay compatibility through Chevrolet MyLink.*
      Pricing for 2017 Cruze Diesel Sedan starts at $24,670 including $875 destination charge. Cruze Diesel Hatch will follow Cruze Diesel Sedan later this year for the 2018 model year.
    • By William Maley
      About two years ago at the SEMA show, Chevrolet showed off a collection of vehicles with a concept trim package known as Red Line. The vehicles featured a number of trim pieces finished in black and red to give off a sinister look. The reaction to these concepts was positive, causing Chevrolet to investigate whether or not to bring this into production.
      This morning, Chevrolet revealed the Redline special edition. This brings a set of black wheels with red hash marks, blacked-out grilles, black Bowtie badges, and black nameplates with red outlines. Chevrolet mentions that each model in the Redline lineup will have their own exclusive touches. For example, the Silverado and Colorado will get red tow hooks.
      Chevrolet will offer eight Redline special edition models. Aside from the Silverado and Colorado, Redline will be available on,
      Cruze LT (sedan and hatchback) Malibu LT Camaro LT/SS (coupe and convertible) Trax LT Equinox LT Traverse Premier Chevrolet says you can order the Silverado Redline right now. Other models will be available later this year.
      Source: Chevrolet
      Press Release is on Page 2
      REDLINE TAKES CHEVROLET DESIGN TO THE NEXT LEVEL
      Broadest cross-portfolio special edition offers customized vehicles right from the factory CHICAGO – Today, Chevrolet announced the introduction of the Redline special edition series at the Chicago Auto Show. Available on nine Chevrolet cars, trucks and crossovers, Redline is the broadest cross-portfolio special edition ever offered by the brand.
      Redline made its debut in concept form at the 2015 SEMA Show in Las Vegas. Inspired by a strong positive reception from customers and the success of special editions across the portfolio, Chevrolet expanded Redline across nine vehicles in the car, truck and crossover segments:
      Cruze LT (sedan and hatchback) Malibu LT Camaro LT/SS (coupe and convertible) Trax LT Equinox LT Traverse Premier Colorado LT Silverado Double Cab LT Z71, Crew Cab LTZ Z71 “Redline is another example of Chevrolet bringing SEMA concepts to showrooms,” said Brian Sweeney, U.S. vice president of Chevrolet. “The SEMA show has proven to be a great way to identify customization trends in the industry, and quickly apply those trends to our most popular Chevrolet models. Based on the strong interest Redline attracted at the show, we believe they will be very popular with customers looking for standout cars, trucks, and crossovers.” 
      All Redline vehicles are equipped with black wheels featuring distinct red hash marks, black nameplates with a red outline, blacked-out grilles and black Chevrolet bowtie logos.
      From there, vehicles feature design elements tailored to the preferences of those specific customers. For example, the Silverado and Colorado Redlines feature red tow hooks, while Camaro Redline features unique black hash marks above the wheels, a design cue taken from Chevy’s long heritage in motorsports.
      “Our special edition lineup has been popular with customers and dealers, alike” said Sweeney. “Since the introduction of special editions on vehicles the like Silverado and Camaro, vehicle average transaction prices have increased, time to turn has decreased, and conquest rates have risen, which has contributed to making Chevrolet the fastest-growing brand in the industry two years in a row.”
      Silverado Redlines are the first available for purchase; orders can be placed at Chevrolet dealerships now. Availability will be cadenced, and all Redline vehicles will be available for purchase by the end of 2017 calendar year.

      View full article
    • By William Maley
      About two years ago at the SEMA show, Chevrolet showed off a collection of vehicles with a concept trim package known as Red Line. The vehicles featured a number of trim pieces finished in black and red to give off a sinister look. The reaction to these concepts was positive, causing Chevrolet to investigate whether or not to bring this into production.
      This morning, Chevrolet revealed the Redline special edition. This brings a set of black wheels with red hash marks, blacked-out grilles, black Bowtie badges, and black nameplates with red outlines. Chevrolet mentions that each model in the Redline lineup will have their own exclusive touches. For example, the Silverado and Colorado will get red tow hooks.
      Chevrolet will offer eight Redline special edition models. Aside from the Silverado and Colorado, Redline will be available on,
      Cruze LT (sedan and hatchback) Malibu LT Camaro LT/SS (coupe and convertible) Trax LT Equinox LT Traverse Premier Chevrolet says you can order the Silverado Redline right now. Other models will be available later this year.
      Source: Chevrolet
      Press Release is on Page 2
      REDLINE TAKES CHEVROLET DESIGN TO THE NEXT LEVEL
      Broadest cross-portfolio special edition offers customized vehicles right from the factory CHICAGO – Today, Chevrolet announced the introduction of the Redline special edition series at the Chicago Auto Show. Available on nine Chevrolet cars, trucks and crossovers, Redline is the broadest cross-portfolio special edition ever offered by the brand.
      Redline made its debut in concept form at the 2015 SEMA Show in Las Vegas. Inspired by a strong positive reception from customers and the success of special editions across the portfolio, Chevrolet expanded Redline across nine vehicles in the car, truck and crossover segments:
      Cruze LT (sedan and hatchback) Malibu LT Camaro LT/SS (coupe and convertible) Trax LT Equinox LT Traverse Premier Colorado LT Silverado Double Cab LT Z71, Crew Cab LTZ Z71 “Redline is another example of Chevrolet bringing SEMA concepts to showrooms,” said Brian Sweeney, U.S. vice president of Chevrolet. “The SEMA show has proven to be a great way to identify customization trends in the industry, and quickly apply those trends to our most popular Chevrolet models. Based on the strong interest Redline attracted at the show, we believe they will be very popular with customers looking for standout cars, trucks, and crossovers.” 
      All Redline vehicles are equipped with black wheels featuring distinct red hash marks, black nameplates with a red outline, blacked-out grilles and black Chevrolet bowtie logos.
      From there, vehicles feature design elements tailored to the preferences of those specific customers. For example, the Silverado and Colorado Redlines feature red tow hooks, while Camaro Redline features unique black hash marks above the wheels, a design cue taken from Chevy’s long heritage in motorsports.
      “Our special edition lineup has been popular with customers and dealers, alike” said Sweeney. “Since the introduction of special editions on vehicles the like Silverado and Camaro, vehicle average transaction prices have increased, time to turn has decreased, and conquest rates have risen, which has contributed to making Chevrolet the fastest-growing brand in the industry two years in a row.”
      Silverado Redlines are the first available for purchase; orders can be placed at Chevrolet dealerships now. Availability will be cadenced, and all Redline vehicles will be available for purchase by the end of 2017 calendar year.
    • By William Maley
      It is a good time if you happen to be interested in off-road pickups. The Ford F-150 Raptor, Ram Power Wagon, and Toyota's TRD Pro lineup offer their unique take. Soon, the 2018 Chevrolet Colorado ZR2 will have its own take for your consideration.
      Today, Chevrolet revealed the base price of the Colorado ZR2 which begins at $40,995 (includes a $940 destination charge). That will net you the extended cab model with the 3.6L V6. Chevrolet isn't talking pricing for the crew cab or the option of the 2.8L Duramax Turbodiesel. This price undercuts the base Toyota Tacoma TRD Pro by $705.
      The list of standard equipment is quite extensive with front and rear locking electronic diffs, DSSV dampers, a 2-inch suspension lift, new bumpers, spray-in bedliner, 31-inch Goodyear Wrangler Duratrac tires, aluminum skid plate, six-speaker audio system, 8-inch touchscreen with Chevrolet MyLink, and wireless phone charging.
      Source: Chevrolet
      Press Release is on Page 2


      CHEVROLET ANNOUNCES 2017 COLORADO ZR2 PRICING STARTING AT $40,995
      Chevy’s all-new off-road performance truck will be priced more competitively and have better standard equipment than the nearest comparable vehicles DETROIT — After revitalizing an entire truck market segment with the launch of the Chevy Colorado, Chevrolet continues to innovate in the midsize pickup segment. The high-performance, off-road ZR2 trim level will launch this spring for the 2017 model year with a starting price of $40,995 MSRP including a $940 destination fee.
      “ZR2 is truly a segment of one and does everything well — from traversing heavy two-track trails to high-speed desert running and full-on rock crawling. We’re thrilled to be able to offer it for more than $2,500 less than the next closest comparable vehicles. Taken in the context of serious off-roading, $2,000 will buy you 50 years of annual passes to Arches National Park in Moab, Utah,” said Sandor Piszar, Chevrolet Trucks marketing director.
      “Some vehicles that customers might cross-shop with ZR2 can spec out as much as $26,000 more than our truck — or the price of a well-equipped 2017 Colorado. When you buy a ZR2 at the starting price of $40,995, you are getting all of the significant off-road technologies standard with the vehicle, as well as an eight-speed automatic transmission and a wealth of other features at no additional cost.”
      Available options on the 2017 Chevrolet Colorado ZR2 will include:
      Class-exclusive 2.8L Duramax Turbo-Diesel engine, paired with a six-speed automatic transmission, capable of 186 horsepower and 369 lb-ft of torque Choice of crew- or extended cab configurations (including short and long beds, respectively) 7-speaker Bose premium audio system Dealer-installed, bed-mounted spare tire carrier Full-length black vinyl floor (no additional cost — standard interior features leather seats and carpet) The ZR2’s starting MSRP includes a number of key standard features unique to the trim level, such as:
      Class-exclusive front and rear locking electronic differentials Revolutionary, segment-exclusive Multimatic Dynamic Suspensions Spool Valve (DSSVTM) dampers Off-road rocker protection Modified front and rear bumpers for better off-road obstacle clearance Exclusive ZR2 17 x 8-inch aluminum alloy wheels 31-inch Goodyear Wrangler Duratrac off-road tires New cast-iron control arms An aluminum skidplate that protects the radiator and engine oil pan Autotrac transfer case Transfer case shield Aggressive grille and hood combo unique to ZR2 Modified rear axle with a 3.42 ratio Front and rear tracks widened 3.5 inches over a standard Colorado Suspension lifted 2 inches over a standard Colorado Off-Road Mode Technology 4-wheel disc brakes Other standard features include:
      Tow/haul mode Trailering Package, including trailer hitch and 7-pin connector Integrated trailer brake controller Spray-on bedliner Heated driver and passenger front seats Wireless phone charging Rear sliding window EZ Lift and Lower tailgate Locking tailgate Recovery hooks A six-speaker audio system with Chevrolet MyLink Radio with Navigation and an 8-inch diagonal color touchscreen, AM/FM stereo with seek-and-scan and a digital clock, Bluetooth streaming audio for music and select phones, voice-activated technology for radio and phone featuring Apple CarPlay and Android Auto capability as well as an auxiliary jack All-terrain spare tire with unique ZR2 wheel Four USB ports: one on the instrument panel, one in the center console and two in the rear of the center console Electronic automatic cruise control Rear window electric defogger OnStar 4G LTE with built-in Wi-Fi Rear Vision Camera Remote keyless entry Remote vehicle starter system 4-way power front driver and passenger seat adjuster with power driver lumbar control Rear seats with underseat storage Standard powertrain is the 3.6L DI DOHC V6 with a class-leading 308 horsepower and 275 lb-ft of torque that is shared with other Colorado models.
      The ZR2 is available only as a four-wheel-drive vehicle.
      The 2017 Chevrolet Colorado ZR2 goes on sale this spring.

      View full article
  • Recent Status Updates

  • Who's Online (See full list)