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  • William Maley
    William Maley

    Rumorpile: Fusion Name To Live On As An Outback Rival

      Good-bye sedan, hello off-road wagon?

    The Ford Fusion will be going away in due course as part of the company's plan to put more focus on utility vehicles and trucks. But that doesn't mean the Fusion name will heading to the trash bin.

    Bloomberg has learned from sources that Ford is planning to move the Fusion name to a new wagon that will compete with the Subaru Outback. The new model will also use the same mechanical underpinnings as the current Fusion - leading us to believe that it will be some version of the Mondeo wagon sold in Europe. Ford spokesman Mike Levine declined to comment on the new model, but did say the Fusion name would continue "because of its awareness, positive imagery and value with consumers.”

    Ford needs a way to keep their current sedan buyers returning their showroom after the Fusion sedan drops out. Analysis done by Kelly Blue Book revealed the less than half of Fusion owners are loyal to the brand. KBB also found that the Honda CR-V and Toyota RAV4 were the most popular SUV models that Fusion owners would consider.

    “Ford has a hard time moving people from their cars to SUVs,” said Michelle Krebs, a senior analyst with Autotrader.

    Source: Bloomberg (Subscription Required)



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    So basically the same idea they have with the Focus for the US... a Fusion Active.

    It's too bad regular wagons won't sell in the US...the regular Mondeo wagon looks pretty sharp in brown.

    3eb4efe4cf4a89d64caad979580067f1--ford-mondeo-wagon-catalog.jpg

    Edited by Cubical-aka-Moltar
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    A buch off road capable station wagon could serve this purpose well.

    Ford needs something like this:

    See the source image

    See the source image

    This would do nicely too:

    See the source image

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    40 minutes ago, Drew Dowdell said:

    (Previously it was Ecosport following Encore)

    Really? Buick is the only subcompact CUV..? 

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    31 minutes ago, ccap41 said:

    Really? Buick is the only subcompact CUV..? 

    Buick was the first of the mainstream models. The juke technically came first, but the packaging was too sports car to be useful to most folks. Buick came in and really started the segment. Even Chevy came after.

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    1 hour ago, Drew Dowdell said:

    Following in Buick's footsteps again... 2018-Buick-Regal-TourX-0003.jpg

     

    (Previously it was Ecosport following Encore)

    Technically Outback was the first, and Buick and now VW, and maybe Ford will compete with Outback

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    10 minutes ago, ykX said:

    Technically Outback was the first, and Buick and now VW, and maybe Ford will compete with Outback

    They outback was always a wagon though.

    Im talking about taking something that was previously a sedan only and making a crossover wagon out of it.

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    49 minutes ago, Drew Dowdell said:

    Buick was the first of the mainstream models. The juke technically came first, but the packaging was too sports car to be useful to most folks. Buick came in and really started the segment. Even Chevy came after.

    Oh those trendsetters, BUICK! They really are the first to make a small CUV...🤔

    *cough* Tracker *cough* 

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    Funny how the first few gens of the RAV4 are shorter in length than the Encore.  Toyota doesn't seem interested in making a more conventional subcompact CUV than the CH-R nowadays.

    image.thumb.png.ccbd63f2c23fdd1018ed5be571c0f6a9.png

     

     

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    I don’t think a Fusion lifted wagon will sell.  Subaru drivers are loyal, they aren’t leaving for Ford.  Plus the Regal wagon doesn’t sell, the Ford Freestyle wagon didn’t sell and wagons struggle here.  Also the notion of Sedna buyers will just buy a Fusion wagon is flawed too.  I have an e-class sedan, I have no interest in an E-class wagon and I feel like a lot of Sedan owners feel that way because the CTS, 3-series and 5-series wagons are all dead but the sedan is still here.

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    2 hours ago, ykX said:

    Technically Outback was the first, and Buick and now VW, and maybe Ford will compete with Outback

    Well, the Outback was just doing the same thing AMC did w/ the Eagle decades ago, and Volvo did w/ the Cross Country 20 years ago.. 

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    we liked our taurus x.  i don't see the fusion name carrying over well as a wagon.  they just want something to stick the fusion name on, so when they inevitbaly bring the sedan version back, they can put the fusion name on it.

    Image result for taurus x eddie bauer

     

    So, I can't haz this ? when fusion wagon with cladding comes out?

    Image result for ford flex

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    Way to kill the equity in the car, depress its used values,

     

    turn Ford car customers away, recognize the brand recognition loss, back-pedal for the sake of a saving face of an embarrassing mistake, to provide exactly the thing that no Fusion buyer asked for...

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    Well, they sell it  in other parts of the world, why not here.....

    Problem is that it will help ( I like this wagon), but it's not really a solution-not really even a band aid...

    And if they price it higher than the sedan-it's going to fail hard.

    This would be a better idea to still have the Fusion sedan around in lower numbers and sell this along side of it...

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    5 dollar gas would bring it back (the sedan) pretty quick i think.

    Ford is drunk right now on the idea of selling the new RWD chassis Exploders to all the police in the USA.  Ford discovered that cop entities like their SUV's too, but that going back to a RWD chassis may add some status back as a RWD cop cruiser.  Then they could leverage that to make the cost ok for civilian Explorers and now all the other new products foMOco will build on that platform.

     

    Edited by regfootball

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    Exactly what we were saying back when the announcement was first made...  OUTBACKS FOR EVERYONE... except...

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    13 hours ago, Cubical-aka-Moltar said:

    Well, the Outback was just doing the same thing AMC did w/ the Eagle decades ago, and Volvo did w/ the Cross Country 20 years ago.. 

    I will give you AMC but first Outback generation came out in 1994, first  Volvo Cross Country came out in 1996.

    Maybe we should go back far enough for something like this 1938 Russian GAZ-61 

    m6173nn.jpg

    images?q=tbn:ANd9GcQB7eQC3-V7tUbyDA2W4Xl

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    6 minutes ago, ykX said:

    I will give you AMC but first Outback generation came out in 1994, first  Volvo Cross Country came out in 1996.

    Maybe we should go back far enough for something like this 1938 Russian GAZ-61 

     

     

    Couldn't remember what year the Outback came out without looking... close, though.   That GAZ definitely fits the 'CUV' definition, though it lacks plastic fender arch trim and a roof rack...;)   I bet it doesn't have cupholders either. 

    • Haha 1

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    18 hours ago, ccap41 said:

    Oh those trendsetters, BUICK! They really are the first to make a small CUV...🤔

    *cough* Tracker *cough* 

    Tracker was a mini-wrangler-replica, RWD, 2-door convertible.... not exactly mainstream.  Even the shorty original RAV4 was the 2-door convertible version. Again, very niche.

    Encore was the first of its size that was not one of these niche vehicles; not a convertible, not 2-door, not a Wrangler-type off-roader, not a cramped sporty little thing that doesn't have a useful backseat. It is a 4-door, fairly mainstream sub-compact crossover.  Do you think anyone shopping for an Encore would cross-shop an original Tracker, or a Juke, or a 2-door convertible RAV4?  

    But fine, if you want to count those, then there is still the AMC Eagle Wagon.

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    9 minutes ago, Drew Dowdell said:

    Tracker was a mini-wrangler-replica, RWD, 2-door convertible.... not exactly mainstream.  Even the shorty original RAV4 was the 2-door convertible version. Again, very niche.

    Encore was the first of its size that was not one of these niche vehicles; not a convertible, not 2-door, not a Wrangler-type off-roader, not a cramped sporty little thing that doesn't have a useful backseat. It is a 4-door, fairly mainstream sub-compact crossover.  Do you think anyone shopping for an Encore would cross-shop an original Tracker, or a Juke, or a 2-door convertible RAV4?  

    But fine, if you want to count those, then there is still the AMC Eagle Wagon.

    Not all Trackers are convertibles. Most of the ones I see aren't. A Chevy is as mainstream as it gets. 

    No, people aren't cross-shopping 15 year old vehicles with brand new ones and I didn't say they were. I'm just saying Ford isn't following Buick because 'Buick was first'. 

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    10 minutes ago, ccap41 said:

    Not all Trackers are convertibles. Most of the ones I see aren't. A Chevy is as mainstream as it gets. 

    No, people aren't cross-shopping 15 year old vehicles with brand new ones and I didn't say they were. I'm just saying Ford isn't following Buick because 'Buick was first'. 

    100+ years into the automotive industry, no one is first at anything anymore.  The at the time of the Encore's release, there were no comparable vehicles out there... Juke was the closest but with interior packaging too small to be a mainstream family car.  If you want to count those 20 year old vehicles, then you also have to admit that the segment died there for a while and Buick brought it back. 

    Taking a sedan only vehicle and turning it into a slightly off-roady wagon was a Buick move. I'm not saying their were not off-road wagons before, just none that went from sedan only to wagon. 

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    4 minutes ago, Drew Dowdell said:

    Taking a sedan only vehicle and turning it into a slightly off-roady wagon was a Buick move. I'm not saying their were not off-road wagons before, just none that went from sedan only to wagon. 

    Are you saying the first CUV was the Buick Encore? 

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      Honda has been working on two top-priority management challenges in the midst of abrupt changes in the global business environment surrounding the automobile industry: to strengthen the structure of our automobile business and to further increase the speed of business transformation for future generations.
      So, today, I would like to introduce some initiatives we are taking for our automobile business, especially how we are strengthening the structure of our automobile business, the direction we are taking with electrification, as well as some progress we have made to date.
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      We are making steady progress in optimizing our production capacity in all regions. When this is complete, we are expecting to see that our global capacity utilization rate, excluding China, will increase from 90% recorded in 2018, and we will be producing at full capacity by 2022.
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      From here onward, we think it is important to increase our competitiveness by increasing the efficiency of our production system in North America.
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      Striving to realize a carbon-free society, Honda set a goal to electrify two-thirds of our global automobile unit sales by 2030.
      When we talk about the introduction of electrified vehicles, there are two perspectives. One is the improvement of fuel economy, and the other is zero emissions. Regulations for the Corporate Average Fuel Economy (CAFE) standards are becoming increasingly stringent in every country around the world and complying with CAFE standards is one of the most important challenges for the automobile industry. At Honda, in light of the required infrastructure and how people use automobiles, we believe that hybrid technology is, at this moment, the most effective way for us to comply with CAFE standards. Therefore, we will electrify our products mainly with hybrid technologies. By increasing sales of our hybrid models all around the world, Honda will contribute to the global environment through the improvement of fuel economy.
      To this end, we will expand the application of our 2-motor hybrid system to the entire lineup of Honda vehicles. In addition to the 2-motor hybrid system which is compatible with mid-to-large-sized vehicles, we developed a new, more compact 2-motor hybrid system suitable for small-sized vehicles. This small-sized 2-motor hybrid system will be adopted first by the all-new Fit which we are planning to exhibit as a world premiere at the Tokyo Motor Show this fall.
      In addition to the expansion of the lineup of products equipped with the 2-motor hybrid system, we also will expand the application of the 2-motor hybrid system on a global basis. With that, by 2022, we are expecting to reduce the cost of the 2-motor hybrid system by 25% compared to the cost of this system in 2018.
      As for zero emission vehicles, with our battery EVs we will comply with the Zero Emission Vehicle (ZEV) program being adopted by California and other states in the U.S. and China's New Energy Vehicle (NEV) mandate. We will efficiently introduce our battery EVs to the market by selecting the most appropriate partners and resources to satisfy the different needs in each region.
      In North America, we will jointly develop battery components with General Motors and introduce highly-competitive battery EVs in the market.   
      In China, in order to keep up with the fast speed of electrification, we have already begun introducing battery EV models developed together with our local joint venture companies in China. While envisioning the introduction of battery EV models from the Honda brand, we will continue utilizing local resources in China and introduce more battery EV models in a timely manner to fulfill local market needs in China.
      In Europe and Japan, we will introduce the Honda e, a new battery EV model, which was recently introduced as a prototype at the Geneva Motor Show.
      To summarize, Honda will popularize and improve the business feasibility of electrified vehicles by focusing on hybrid vehicles and battery EVs.
      Changes in operational structure
      In order to ensure the solid implementation of these initiatives I just introduced for our automobile business, we renewed our operational structure as of April. The aims of this structural change are to establish an organization which brings all regional operations together to strongly facilitate inter-regional coordination and collaboration and to increase the speed of our business operations by enabling prompt decisions and prompt execution.
      Today, I introduced our initiatives to strengthen our automobile business structure and the direction of our electrification. Under the new organizational structure, we will realize our goals with a keen sense of speed. 
      Closing
      As we stated in our 2030 Vision, Honda is striving to grow through the pursuit of quality so that we can fulfill our vision to "Serve people worldwide with the joy of expanding their life's potential."
      Honda will continue taking on new challenges while being driven by strong passion, so that we can continue to be a company that society wants to exist even in 2050 after Honda becomes more than 100 years old. 
      *1 S-E-D-B: Sales, Engineering (Manufacturing), Development (R&D), Buying (Purchasing)
    • By dfelt
      20190505_110414-mp4.mp4
      Mother’s Day weekend was a busy one. The kids had planned out the whole Sunday for the wife and I had planned the day before to build an area with a raised garden bed for the wife. The raised bed material was bought, the area mapped out and the plan to get up early and rent a truck to pick up cedar chips and black gold compost soil was scheduled.
      Saturday morning went as I expected, up early, quick breakfast and off to be the first in line at the U-Haul rental place. Figured rather than $75 per delivery, two types of material meant $150, why not spend $19.95 for a single day rental of the truck, pick up the material myself and pocket $130 or so.
      U-Haul actually has it to mileage and other fees that made the single days truck rental $55 and change, so not as big as I expected but still roughly a $95 savings.

      Surprise was that the truck I got was a new 2019 F150 with V8 that only had 300 miles on the odometer. Having not been in a new Ford pickup in the last couple years, I was excited to see how it drove, what the fit n finish was like and over all materials.
      U-Haul trucks are your base trucks with rubberized floors, dash is all hard plastics yet they still had backup camera and the V8 engine. As such the truck had no problem even loaded down with dirt or the cedar chips moving. Over all ride was decent and I actually really loved the seats as they were very supportive to my large size and yet comfy driving from freeway to local roads, never tiring to the body. Radio was a basic am/fm with a base pair of stereo speakers. Decent and functional.

      Dash being a base truck was hard plastic, as we have seen in many videos about even top of the line Luxury auto’s, the dash did make a big amount of squeak noise. Screen size of the radio system was also very small. Yet as many folks have used the term, the truck was functional.

      Fit n Finish was very tight, did not find any large panel gapes or errors in the paint job or exterior body.  I did find the very simple tie down points with already rusting bolts to be a bit surprising but it still worked and the truck had a bed so I did not have to worry about messing the truck bed up. Interesting observation is that when the truck is locked, so is the tailgate, so with a load, I had to always keep the truck unlocked so the tailgate would open and let me unload my chips and soil.
      The V8 engine was very smooth and quiet and the only drawback was the weird auto stop / start. If you’re in normal traffic it works just as GMs systems have worked with turning off and on the engine. Yet sit in one place too long and then release the brake pedal and you get a message on the center dash screen saying you have been stationary too long and must put the transmission in park and then back to drive before engine will start back up. Even with following their directions, it seemed the engine did not want to start back up forcing me to put it into park and then manually starting the truck again.


      Other than that single issue, the truck worked and the backup camera was nice to have to get as close as possible to the wife’s new raised veggie garden.

      Hit me up with any questions you have about the truck or my project. Yes I did take out the grass the weekend before so my cedar chips are 3-4 inches deep.
    • By Drew Dowdell
      Ford said that it would be cutting a shift from its Essex Engine Plant in Ontario starting in October.  Ford says the move will "better align with consumer demand".  The likely cause? Ford F-150 buyers are shifting more of their purchases away from the 5.0 liter V8.
      F-150 buyers have a choice of 5 engines when selecting a truck, the 2.7-liter Ecoboost, the 3.3-liter V6, the 3.5-liter Ecoboost, and now a 3.0-liter PowerStroke Diesel, all in addition to the 5.0-liter V8, and the customer mix appears to be skewing towards the smaller displacement engines.
      The cut in shifts will not result in job cuts as those workers will be transitioned to another engine plant to build the 7.3-liter engine due to be installed in the 2020 Ford Super Duties. That transition will happen in November of this year. 

      View full article
    • By Drew Dowdell
      Ford said that it would be cutting a shift from its Essex Engine Plant in Ontario starting in October.  Ford says the move will "better align with consumer demand".  The likely cause? Ford F-150 buyers are shifting more of their purchases away from the 5.0 liter V8.
      F-150 buyers have a choice of 5 engines when selecting a truck, the 2.7-liter Ecoboost, the 3.3-liter V6, the 3.5-liter Ecoboost, and now a 3.0-liter PowerStroke Diesel, all in addition to the 5.0-liter V8, and the customer mix appears to be skewing towards the smaller displacement engines.
      The cut in shifts will not result in job cuts as those workers will be transitioned to another engine plant to build the 7.3-liter engine due to be installed in the 2020 Ford Super Duties. That transition will happen in November of this year. 
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