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    • By William Maley
      Despite the dark cloud that diesel has gotten due to the Volkswagen diesel emission scandal, General Motors sees a bright future for it.
      “The outlook for diesel in the U.S.A. is actually promising. We definitely see certain segments reaching 10 percent penetration and yes, an upside potential of 10 percent overall,” said Dan Nicholson, GM’s vice president of global propulsion systems to The Detroit News.
      Case in point, nine percent of Chevrolet Colorado and GMC Canyon trucks sold are equipped with a diesel.
      General Motors already has six vehicles available with a diesel (Silverado and Sierra HD: Colorado, Canyon, Express, and Savana). But they are planning to add three more diesel models in the coming year - Cruze, Equinox, and Terrain.
      Why? A lot of it comes down to the upcoming CAFE mandate that an automaker's fleet average must meet 54.5 mpg by 2025. GM sees diesel as a way to help reach this goal. Also with the ongoing Volkswagen mess, GM sees an opportunity to possibly draw former Volkswagen TDI owners to one of their models.
      Source: The Detroit News

      View full article
    • By William Maley
      Despite the dark cloud that diesel has gotten due to the Volkswagen diesel emission scandal, General Motors sees a bright future for it.
      “The outlook for diesel in the U.S.A. is actually promising. We definitely see certain segments reaching 10 percent penetration and yes, an upside potential of 10 percent overall,” said Dan Nicholson, GM’s vice president of global propulsion systems to The Detroit News.
      Case in point, nine percent of Chevrolet Colorado and GMC Canyon trucks sold are equipped with a diesel.
      General Motors already has six vehicles available with a diesel (Silverado and Sierra HD: Colorado, Canyon, Express, and Savana). But they are planning to add three more diesel models in the coming year - Cruze, Equinox, and Terrain.
      Why? A lot of it comes down to the upcoming CAFE mandate that an automaker's fleet average must meet 54.5 mpg by 2025. GM sees diesel as a way to help reach this goal. Also with the ongoing Volkswagen mess, GM sees an opportunity to possibly draw former Volkswagen TDI owners to one of their models.
      Source: The Detroit News
    • By William Maley
      Mazda is in the process of trying to position themselves as a premium brand that you can actually afford. Autoblog had the chance to speak with Jacques Flynn, a lead exterior designer, and Jacob Brown, a PR representative for Mazda. 
      A key part of Mazda's premium plans is their Kodo design language. Flynn explained that Mazda will be simplifying and evolving the look of Kodo on their various models. A key example is the recently introduced second-generation CX-5. Compared to the outgoing model, the new CX-5 features fewer curves to make it look tauter. 
      Diesel will also play a key part in Mazda's premium ambitions. Brown explained that diesel has the air of premium surrounding it as luxury automakers, for the most part, offer them in the U.S. Mazda was hoping not to use urea-injection for their diesel models, but ultimately had to give in to meet emission standards and performance benchmarks.
      Those hoping that Mazda would bring back Mazdaspeed on some performance models will be disappointed to hear it could be a while before this happens. Both Flynn and Brown said the company's focus is "on making the core line-up cohesive." Being a small company, they cannot take any chances on working a number of projects at the same time since that could result in a misstep or two.
      Source: Autoblog

      View full article
    • By William Maley
      Mazda is in the process of trying to position themselves as a premium brand that you can actually afford. Autoblog had the chance to speak with Jacques Flynn, a lead exterior designer, and Jacob Brown, a PR representative for Mazda. 
      A key part of Mazda's premium plans is their Kodo design language. Flynn explained that Mazda will be simplifying and evolving the look of Kodo on their various models. A key example is the recently introduced second-generation CX-5. Compared to the outgoing model, the new CX-5 features fewer curves to make it look tauter. 
      Diesel will also play a key part in Mazda's premium ambitions. Brown explained that diesel has the air of premium surrounding it as luxury automakers, for the most part, offer them in the U.S. Mazda was hoping not to use urea-injection for their diesel models, but ultimately had to give in to meet emission standards and performance benchmarks.
      Those hoping that Mazda would bring back Mazdaspeed on some performance models will be disappointed to hear it could be a while before this happens. Both Flynn and Brown said the company's focus is "on making the core line-up cohesive." Being a small company, they cannot take any chances on working a number of projects at the same time since that could result in a misstep or two.
      Source: Autoblog
    • By William Maley
      Mazda Reports Best January Sales Since 2012
      Mazda CX-5 Posts Record Month IRVINE, Calif., Feb. 1, 2017 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported January U.S. sales of 21,698 vehicles, representing an increase of 10.1 percent versus January of last year, and the best January sales month in five years. Solid sales performance across the lineup was headlined by consumers' continued strong desire for crossover SUVs.
      Key January sales notes:
      The Mazda CX-5 posted its best-ever January with 8,068 vehicles sold, showing continued momentum leading up to the on-sale date of the all-new 2017 model later this Spring. This number represents an increase of 14.2 percent year-over-year (YOY). The Mazda CX-9 posted an increase of 210.7 percent YOY, with 1,591 vehicles sold. Mazda's CX crossover SUV sales—including the CX-3, CX-5 and CX-9—were up 21.1 percent YOY with 10,843 sold. Of the total CX-line sales, 60 percent of vehicles were equipped with i-ACTIV All-Wheel Drive. Sales of the Mazda6 started the year off strong, posting a 28.3 percent increase YOY with 3,300 vehicles sold. Even with much of the U.S. experiencing winter weather, popularity of the MX-5 Miata continues with 929 vehicles sold. This number represents an increase of 65.9 percent YOY. Sales totals for the MX-5 include both the MX-5 soft top and MX-5 RF. Mazda Motor de Mexico (MMdM) reported January sales of 4,759 vehicles, down 18.6 percent versus January of last year.
        Month-To-Date
        Year-To-Date
                              January
      January
      %
      % MTD
        January
      January
      %
      % YTD
        2017
      2016
      Change
      DSR
        2017
      2016
      Change
      DSR
                              Mazda2
      -
      -
      N/A
      N/A
        -
      -
      N/A
      N/A
        Mazda3
      6,623
      7,551
      (12.3)%
      (12.3)%
        6,623
      7,551
      (12.3)%
      (12.6)%
        Mazda5
      3
      70
      (95.7)%
      (95.7)%
        3
      70
      (95.7)%
      (95.7)%
        Mazda6
      3,300
      2,572
      28.3%
      28.3%
        3,300
      2,572
      28.3%
      27.9%
        MX-5 Miata
      929
      560
      65.9%
      65.9%
        929
      560
      65.9%
      65.4%
        CX-3
      1,184
      1,376
      (14.0)%
      (14.0)%
        1,184
      1,376
      (14.0)%
      (14.2)%
        CX-5
      8,068
      7,063
      14.2%
      14.2%
        8,068
      7,063
      14.2%
      13.9%
        CX-9
      1,591
      512
      210.7%
      210.7%
        1,591
      512
      210.7%
      209.7%
                              Total Vehicles
                                                CARS
      10,855
      10,753
      0.9%
      0.9%
        10,855
      10,753
      0.9%
      0.6%
        TRUCKS
      10,843
      8,951
      21.1%
      21.1%
        10,843
      8,951
      21.1%
      20.7%
                              TOTAL
      21,698
      19,704
      10.1%
      10.1%
        21,698
      19,704
      10.1%
      9.8%
                                                    Selling Days
      24
      24
            306
      305
                                                       
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