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    William Maley

    Tesla Applies 'Model E' Trademark, Intrigue Ensues

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    William Maley

    Staff Writer - CheersandGears.com

    August 24, 2013

    Its all about the trademarks it seems these days. Case in point, Venture Beat via Reuters reports that Tesla has applied for a trademark with the name ‘Model E’, that refers to “automobiles and structural parts therefore.” The application was filed on August 5th and is currently waiting for approval.

    This has caused most everyone to go into a frenzy and try to figure out why Tesla wants to trademark 'Model E'. The going theory at the moment is that 'Model E' will be the name of Tesla's next model. The new model will be a competitor to the BMW 3-Series and Mercedes-Benz C-Class.

    We'll be keeping a close eye on this.

    Source: Reuters

    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

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    Interesting page take from FORD corporation. Guess they think they are the new auto company of the 21st century which is not far from true. :P

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    An entry level electric car is something I would love to see. Although the Model S' are awesome they are too expensive for the average Joe.

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  • Posts

    • 0-60 may be a dumb metric, but is there really any other way to measure off the line feel?
    • The best ford I've driven recently was a Fusion... and ironically it was a rental
    • IMO, it isn't so much about the 0-60 time being exactly what I do but it still lets you know how hard it does or does not accelerate. I don't go 0-60 pretty much ever but I know I'll pass people and looking at two different 0-60 times, I can tell which one will do the job with ease and which one I'll have to do with more planning and caution.  I think that is what Ford keyed on when throwing their EcoBoost engines to the world. They're not some crazy powerhouse engine but when you go to test drive one you have almost all of your usable power in the low to mid range with those tiny turbos. 
    • This, exactly, is why 0-60 doesn't matter as much. It's why the Impala feels faster than an 8-second 4-cylinder. It's why some of these 2.0Ts with mediocre peak torque still feel fast when paired with a 9-speed automatic.  Heck, even my Encore feels perky when just being driven around town.... it's pulling onto the freeway that its pathetic 138 lb.-ft is really noticed. 
    • I didn't say that 8-sec car is slow, it is adequate for regular driving.   But there is a notable difference between 8-sec and 6-sec car, even 8 and 7 sec. Also, depends where the torque is, some slower car that have more torque at low rpm feel faster then they really are.
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