According to an interview done by Steve Fowler at Auto Express UK, Thierry Bollore the new CEO of Jaguar Land Rover is considering taking Jaguar pure EV to be a Tesla / Polestar competitor and would start with the new Baby Jaguar concept they built. This is a Tesla 3 sized luxury 4 door sedan.


This comes after so many stories about the Flagship XJ EV being postponed as they focus on ICE auto's. Jaguar has confirmed that due to the success of their i-Pace CUV, they are moving forward with delivery of the XJ EV in 2021.
Castle Bromwich will be home to all electric auto's that they make including the Road biased Range Rover EV. This comes after sales of the Jaguar XE dropped 28% in 2019. As such, the board with new CEO leadership feels it needs to aggressively move to an all new replacement of the XE with this all electric baby Jaguar.
Jaguar management is also closely watching Polestar and especially their Polestar 2 EV. 
The all new MLA EV platform would allow replacements of the E-Pace and F-Pace to be a priority once the XE and XJ are launched.
Jaguar according to the story is on pace to launch plug-in hybrids of the E & F Pace that will get a facelift along with a move to a Hybrid as a stop gap measure till they are replaced with EVs.
There are also talks of a smaller electric Jaguar as Jaguar has signed letters of agreement to work with BMW on a electric version of the BMW 1 & 2 series that will go electric and this would bring in a much smaller footprint Jaguar below the XE and i-Pace.
A big question is that the F-Type sports car while being considered a must by some executives on the Board could fall to the history bin as it only sold 6,000 in the last financial year globally making it the second worst performing auto in their portfolio behind the XJ which will come out next year in the dramatic clean sheet design.
https://www.autoexpress.co.uk/jaguar/353006/new-baby-electric-jaguar-take-tesla-model-3

Automakers for the most part were hurting in sales during the second quarter. The COVID-19 pandemic and the economy coming to a screeching halt for a brief time caused new car sales to drop by a third according to Automotive News. But there is a slim silver lining to this, full-size pickups have moved into being the best-selling segment of vehicles.
According to data from Automotive News, one out of four vehicles sold between April and June was a pickup truck. This helped put them ahead of compact crossovers, which have held the top spot for some time. The reason is that trucks didn't take as big of a hit due to 0 percent financing offers from automakers to help bring in buyers. A large number of dealers said they sold the majority of trucks sitting on their lots.
Mark LaNeve, Ford's vice president of U.S. marketing, sales and service provides another reason why trucks didn't fall off a cliff. Speaking to AN, he said that people need trucks for work and "affluent consumers who often buy such vehicles have been less affected by the pandemic."
Trucks still took quite the hit in the quarter,
Chevrolet Silverado: Down 14% Ford F-Series: Down 23% GMC Sierra: Down 4% Ram: Down 35% Source: Automotive News (Subscription Required)

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Automakers for the most part were hurting in sales during the second quarter. The COVID-19 pandemic and the economy coming to a screeching halt for a brief time caused new car sales to drop by a third according to Automotive News. But there is a slim silver lining to this, full-size pickups have moved into being the best-selling segment of vehicles.
According to data from Automotive News, one out of four vehicles sold between April and June was a pickup truck. This helped put them ahead of compact crossovers, which have held the top spot for some time. The reason is that trucks didn't take as big of a hit due to 0 percent financing offers from automakers to help bring in buyers. A large number of dealers said they sold the majority of trucks sitting on their lots.
Mark LaNeve, Ford's vice president of U.S. marketing, sales and service provides another reason why trucks didn't fall off a cliff. Speaking to AN, he said that people need trucks for work and "affluent consumers who often buy such vehicles have been less affected by the pandemic."
Trucks still took quite the hit in the quarter,
Chevrolet Silverado: Down 14% Ford F-Series: Down 23% GMC Sierra: Down 4% Ram: Down 35% Source: Automotive News (Subscription Required)

Quarterly:
Ford Motor Company - Down 1.3% for the quarter, Down 3.0% for the year
General Motors Co. - Down 6.3% for the quarter, Down 2.3% for the year
Tesla - Not yet Reported
FCA US LLC - Down 2% for the quarter, Down 1% for the year
Monthly:
Audi of America -  Up 14.0% for the month, Up 0.4% for the year
BMW of North America -  Up 2.4% for the month, Up 1.8% for the year
Genesis Motor America - Up 262.4% for the month, Up 105.9% for the year
Honda Motor Co. -  Down 12.0% for the month, Up 0.2% for the year
Hyundai Motor America -  Down 0.6% for the month, Up 3.2% for the year
Infiniti USA - Down 37.8% for the month, Down 21.1% for the year
Jaguar Land Rover North America - Up 2.6% for the year
Kia Motors America - Up 8.0% for the month, Up 4.4% for the year
Mazda North American Operations - Up 6.5%  for the month, Down 7.2% for the year
Mercedes-Benz USA - Down 2.4% for the month, Up 1.0% for the year
Mitsubishi Motors North America -  Up 10.3% for the month, Up 2.5% for the year
Nissan Group - Down 29.5% for the month, Down 9.9% for the year
Porsche Cars North America Inc. -  Up 15.8% for the month, Up 7.6% for the year
Subaru of America, Inc. - Down 3.4% for the month, Up 2.9% for the year
Toyota Motor North America - Down 6.1% for the month, Down 1.8% for the year
Volkswagen of America - Down 13% for the month, Up 2.6% for the year
Volvo Cars of North America, LLC - Up 40% for the month, Up 10.2% for the year

Brands (Quarterly):
Alfa Romeo - Down 12%
Buick - Down 4.3%
Cadillac -  Down 2.2%
Chevrolet - Down 6.1%
Chrysler - Down 15%
Dodge - Down 9%
Ford - Down 2.2%
Fiat - Down 49%
GMC - Down 8.5%
Jeep - Down 2%
Lincoln - Up 17.8%
Ram Trucks - Up 6%
Tesla - Not yet Reported

Brands (Monthly):
Acura - Down 3.8% 
Audi - Up 14.0%
BMW - Up 4.0%
Genesis - Up 419.7%
Honda - Down 12.9%
Hyundai - Down 0.6%
Infiniti - Down 37.8%
Jaguar - Up 1.9% for the year
Kia - Up 8.0%
Land Rover - Up 2.8% for the year
Lexus - Down 0.6%
Mazda - Up 6.5%
Mercedes-Benz - Down 5.4%
Mercedes-Benz Vans - Up 21.1%
MINI - Down 17.4%
Mitsubishi - Up 10.3%
Nissan - Down 28.4% 
Porsche - Up 14.8% 
Smart - No Longer Reported 
Subaru - Down 3.4% 
Toyota - Down 7.2% 
Volkswagen - Down 13.0%
Volvo - Up 40%

Quarterly:
Ford Motor Company - Down 1.3% for the quarter, Down 3.0% for the year
General Motors Co. - Down 6.3% for the quarter, Down 2.3% for the year
Tesla - Not yet Reported
FCA US LLC - Down 2% for the quarter, Down 1% for the year
Monthly:
Audi of America -  Up 14.0% for the month, Up 0.4% for the year
BMW of North America -  Up 2.4% for the month, Up 1.8% for the year
Genesis Motor America - Up 262.4% for the month, Up 105.9% for the year
Honda Motor Co. -  Down 12.0% for the month, Up 0.2% for the year
Hyundai Motor America -  Down 0.6% for the month, Up 3.2% for the year
Infiniti USA - Down 37.8% for the month, Down 21.1% for the year
Jaguar Land Rover North America - Up 2.6% for the year
Kia Motors America - Up 8.0% for the month, Up 4.4% for the year
Mazda North American Operations - Up 6.5%  for the month, Down 7.2% for the year
Mercedes-Benz USA - Down 2.4% for the month, Up 1.0% for the year
Mitsubishi Motors North America -  Up 10.3% for the month, Up 2.5% for the year
Nissan Group - Down 29.5% for the month, Down 9.9% for the year
Porsche Cars North America Inc. -  Up 15.8% for the month, Up 7.6% for the year
Subaru of America, Inc. - Down 3.4% for the month, Up 2.9% for the year
Toyota Motor North America - Down 6.1% for the month, Down 1.8% for the year
Volkswagen of America - Down 13% for the month, Up 2.6% for the year
Volvo Cars of North America, LLC - Up 40% for the month, Up 10.2% for the year

Brands (Quarterly):
Alfa Romeo - Down 12%
Buick - Down 4.3%
Cadillac -  Down 2.2%
Chevrolet - Down 6.1%
Chrysler - Down 15%
Dodge - Down 9%
Ford - Down 2.2%
Fiat - Down 49%
GMC - Down 8.5%
Jeep - Down 2%
Lincoln - Up 17.8%
Ram Trucks - Up 6%
Tesla - Not yet Reported

Brands (Monthly):
Acura - Down 3.8% 
Audi - Up 14.0%
BMW - Up 4.0%
Genesis - Up 419.7%
Honda - Down 12.9%
Hyundai - Down 0.6%
Infiniti - Down 37.8%
Jaguar - Up 1.9% for the year
Kia - Up 8.0%
Land Rover - Up 2.8% for the year
Lexus - Down 0.6%
Mazda - Up 6.5%
Mercedes-Benz - Down 5.4%
Mercedes-Benz Vans - Up 21.1%
MINI - Down 17.4%
Mitsubishi - Up 10.3%
Nissan - Down 28.4% 
Porsche - Up 14.8% 
Smart - No Longer Reported 
Subaru - Down 3.4% 
Toyota - Down 7.2% 
Volkswagen - Down 13.0%
Volvo - Up 40%

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