Jump to content
Create New...

Holden Decided To Switch Commodore to FWD In 2011


Recommended Posts

It was a sad day when Holden announced that the next Commodore, the ZB, would switch from its rear-drive roots that it had since it was first launched back in the late 70's to front-wheel drive. We have been wondering if this decision was made back in 2013 when the news first came out or earlier. According to a report from Australian outlet Motoring, discussions about possibly using the next-generation Insignia date back to 2010 and the final decision would follow a year later.

“It was really a case of how many architectures could General Motors afford to develop, and how many different people wanted to use Zeta versus something like this (E2)," said Brett Vivian, Holden's director of engineering.

“I think we took some strategic decisions back then to do fewer architectures and put more into them and make them deeper, stronger architectures and spend our resources that way.”

A key reason Holden made the switch to the FWD Commodore comes down to the declining sales of the big RWD sedans.

“I think there is a place for V8s and big cars, but it is increasingly becoming a smaller and smaller slice of the pie and at the end of the day we have to pay our bills and to do that we need volume to do that," Vivian explained.

“It just wasn’t the place to place your bets and invest your money.”

Vivian also dropped an interesting tidbit about the ZB Commodore. There was the possibility of a long-wheelbase version that could serve as the replacement for the Caprice/Statesman. But when the decision came down to end Australian production in late 2013, this idea was scrapped.

Source: Motoring.com.au


View full article

Link to comment
Share on other sites

17 minutes ago, riviera74 said:

^^^^^^ Sad but true.  The market for big RWD cars has essentially disappeared.

I do believe it has been replaced with a desire for RWD / AWD Performance SUV/CUVs.

Link to comment
Share on other sites

Once the writing was on the wall for Zeta, this decision became almost self evident. There was no way Holden was going to get a CTS sized Alpha car.

If Buick does a big RWD Omega sedan for China, then maybe Holden could get a new Statesman/Caprice, but not before.

  • Sad 1
Link to comment
Share on other sites

Join the conversation

You are posting as a guest. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.



×
×
  • Create New...

Hey there, we noticed you're using an ad-blocker. We're a small site that is supported by ads or subscriptions. We rely on these to pay for server costs and vehicle reviews.  Please consider whitelisting us in your ad-blocker, or if you really like what you see, you can pick up one of our subscriptions for just $1.75 a month or $15 a year. It may not seem like a lot, but it goes a long way to help support real, honest content, that isn't generated by an AI bot.

See you out there.

Drew
Editor-in-Chief

Write what you are looking for and press enter or click the search icon to begin your search

Change privacy settings