Jump to content
William Maley

Land Rover News: Land Rover Scraps Range Rover SV Coupé

Recommended Posts

Land Rover's ambition of building an ultra-luxury Range Rover to take on the likes of the Rolls-Royce Cullinan and Bentley Bentayga has been canned.

“We have taken the difficult decision to inform our customers that the Range Rover SV Coupé will not proceed into production. Instead, Land Rover is focusing its resources and investment on the next generation of world-class products," Land Rover said in a statement issued yesterday.

Shown at last year's Geneva Motor Show, the SV Coupé was going to be a special model built by Jaguar Land Rover's Special Vehicle Operations. Almost all of the panels were unique to the model. The interior was quite plush with seating for up to four and special leather upholstery. A supercharged 5.0L V8 punches out 557 horsepower and 516 pound-feet of torque. Land Rover was planning on building 999 models costing a cool $295,995 (includes a $995 destination charge).

A Land Rover spokesperson said the cancellation isn't due to the lack of demand, though the person wouldn't say how many were sold. Top Gear speculates it may come down to JLR's plan to cut 2.5 billion pounds by 2020.

Source: Land Rover, Top Gear


View full article

Share this post


Link to post
Share on other sites

My Gut is telling me that with the Global recession, many companies that had Pie in the Sky Dreams will be scaled back and changed as they look to reduce debt and strengthen their assets to survive into the future.

Share this post


Link to post
Share on other sites
9 minutes ago, dfelt said:

My Gut is telling me that with the Global recession, many companies that had Pie in the Sky Dreams will be scaled back and changed as they look to reduce debt and strengthen their assets to survive into the future.

Which will also slow electrification and the introduction of new domestic models.

Share this post


Link to post
Share on other sites
3 minutes ago, A Horse With No Name said:

Which will also slow electrification and the introduction of new domestic models.

That I am actually thinking will be two sided, weak financial companies like FCA are going to hurt and drag out their existing product which can also end up being their doom. China is full speed ahead with electrification and companies that want to play in that market are going to still move forward, I can see a year or two delay in getting the autos into the market here, but other than that, stronger financial companies will move forward with their EV plans.

  • Upvote 1
  • Downvote 1

Share this post


Link to post
Share on other sites
1 minute ago, dfelt said:

That I am actually thinking will be two sided, weak financial companies like FCA are going to hurt and drag out their existing product which can also end up being their doom. China is full speed ahead with electrification and companies that want to play in that market are going to still move forward, I can see a year or two delay in getting the autos into the market here, but other than that, stronger financial companies will move forward with their EV plans.

I actually think FCA is doing fine in many ways. They are building good products that people want.

  • Thanks 1

Share this post


Link to post
Share on other sites
2 hours ago, dfelt said:

That I am actually thinking will be two sided, weak financial companies like FCA are going to hurt and drag out their existing product which can also end up being their doom. China is full speed ahead with electrification and companies that want to play in that market are going to still move forward, I can see a year or two delay in getting the autos into the market here, but other than that, stronger financial companies will move forward with their EV plans.

FCA Paid off most/all of their debt. RAM and Jeep are doing well... I think they'll be fine. 

  • Thanks 2
  • Upvote 1

Share this post


Link to post
Share on other sites
4 hours ago, Drew Dowdell said:

FCA Paid off most/all of their debt. RAM and Jeep are doing well... I think they'll be fine. 

Drew, do you or William have a list of the various auto companies and their debt to profit level? Would be an interesting editorial on where the various auto companies are in terms of business strength.

Share this post


Link to post
Share on other sites

They probably couldn’t sell all 999 at the price they wanted and this would have been a money loser.  

The end must be near if an SUV coupe isn’t the hottest thing...

Share this post


Link to post
Share on other sites
On 2/2/2019 at 9:40 AM, smk4565 said:

They probably couldn’t sell all 999 at the price they wanted and this would have been a money loser.  

The end must be near if an SUV coupe isn’t the hottest thing...

I think if they had done a 2dr with normal trim and priced much the same as the regular Range Rover (or a small premium) it would have done well...this was absurdly priced. 

Share this post


Link to post
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now



  • Social Stream

  • Similar Content

    • By William Maley
      Land Rover's ambition of building an ultra-luxury Range Rover to take on the likes of the Rolls-Royce Cullinan and Bentley Bentayga has been canned.
      “We have taken the difficult decision to inform our customers that the Range Rover SV Coupé will not proceed into production. Instead, Land Rover is focusing its resources and investment on the next generation of world-class products," Land Rover said in a statement issued yesterday.
      Shown at last year's Geneva Motor Show, the SV Coupé was going to be a special model built by Jaguar Land Rover's Special Vehicle Operations. Almost all of the panels were unique to the model. The interior was quite plush with seating for up to four and special leather upholstery. A supercharged 5.0L V8 punches out 557 horsepower and 516 pound-feet of torque. Land Rover was planning on building 999 models costing a cool $295,995 (includes a $995 destination charge).
      A Land Rover spokesperson said the cancellation isn't due to the lack of demand, though the person wouldn't say how many were sold. Top Gear speculates it may come down to JLR's plan to cut 2.5 billion pounds by 2020.
      Source: Land Rover, Top Gear
    • By William Maley
      This past year hasn't been good for Jaguar Land Rover. A triple whammy of sales dropping in China, demand for diesel vehicles falling, and the looming threat of Brexit has seen the company report a 90 million pound (about $113,550,300) loss in the third-quarter. S&P Global Ratings recently cut their long-term rating into JLR's parent company, Tata Motors into Junk Status.
      Because of this, Jaguar Land Rover will be detailing a three-year cost-cutting plan next month. Tata announced the plan back in October that would save 2.5 billion pounds (about $3.2 billion) within the first 18 months. There would be job cuts, but Tata did not say how many. The Financial Times reported this week that JLR is planning to cut 5,000 of its 40,000 workforce in the U.K.- this according to sources.
      “It’s do or die at the moment,” Robin Zhu, an analyst from Bernstein said.
      “JLR has been seriously mismanaged in recent years, with cost runaways, products disappointing in the market, and hedging issues costing it billions."
      “Jaguar Land Rover notes media speculation about the potential impact of its ongoing charge and accelerate transformation programmes. As announced when we published our second-quarter results, these programmes aim to deliver £2.5bn of cost, cash and profit improvements over the next two years. Jaguar Land Rover does not comment on rumours concerning any part of these plans,” JLR said in a statement to The Guardian.
      Other parts of the plan are said to include a reduction in models and selling off various assets. But Evercore ISI, an investment advisory frim said JLR needs to do more than cut costs.
      "The company needs to consider whether it’s spreading itself too wide and whether competing with the Germans in the tough premium sedan segment is a viable strategy," it wrote in a note to investors this week.
      Source: Financial Times (Subscription Required) via The Guardian, Automotive News (Subscription Required)
  • My Clubs

  • Recently Browsing

    No registered users viewing this page.

  • Reader Rides

About us

CheersandGears.com - Founded 2001

We ♥ Cars

Get in touch

Follow us

Recent tweets

facebook

×