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    Geneva Motor Show: Introducing Qoros



    By William Maley

    Staff Writer - CheersandGears.com

    February 17, 2013

    The 2013 Geneva Motor Show is setting up to be a exciting show with a number of vehicles making their debut. One of the big surprises for Geneva will be the launch of a new car company. Chinese automaker Qoros will be introducing itself to the world by showing off a production-intent sedan as well as two "concepts" that appear to be production ready. Qoros was founded as a part of a joint venture between Chery Automobile and global holding company, Israel Corporation.

    Their production-intent sedan is called 3 sedan and unlike most Chinese cars of the past few years, this doesn't look like a blatant copy of another automaker. The design is mostly original and unique. Measuring at 181 inches long and 72.4 inches wide, the 3 sedan is slightly larger than a Ford Focus.

    Power comes from either a 1.6L four-cylinder producing 126 horsepower and 114 pound-feet of torque or a turbocharged version of the same engine putting out 156 horsepower and 154 pound-feet of torque. There is a choice between a six-speed manual or an optional six-speed dual clutch transmission. A stop-start system is available.

    Coming down the pipeline will be two other engines; a 1.3-liter inline-three and a 1.6-liter inline-four, both turbocharged and direct-injected.

    Qoros concept showings will include a 3 Cross Hybrid Concept which previews a crossover model and a hybrid system that uses two electric motors; one mounted in the back and the other mounted between the engine and transmission. The other concept is the Estate Concept which previews a possible wagon version.

    Qoros will begin selling the 3 sedan in China starting in the second half of this year. Europe will follow thereafter.

    Source: Qoros

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    Album: Qoros Showings At Geneva

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    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.comor you can follow him on twitter at @realmudmonster.

    Press Release for the 3 Sedan is on Page 2, the Cross Hybrid and Estate Concept is on Page 3


    World premiere: the Qoros 3 Sedan

    Elegant design, class-leading interior space, generous specification, high safety standards

    At its global debut at the 83rd Geneva International Motor Show, new automotive brand, Qoros, gives a world premiere to its first series production car, the Qoros 3 Sedan.

    The elegant compact (C-segment) car will be launched in China in the second half of 2013, with first sales in Europe starting later in the year. The vehicle is entering a pre-production development phase after two summers and two winters of extensive testing at key locations around the world.

    The styling of the Qoros 3 Sedan draws heavily on contemporary German-influenced automotive design and introduces a distinctive brand identity. A unique, advanced eight-inch touchscreen infotainment system, developed in-house by Qoros, will be fitted as standard across the Qoros 3 Sedan range.

    The compact Qoros 3 Sedan offers class-leading interior space for maximum passenger comfort. A primary objective from the earliest stages of the vehicle engineering programme was to achieve high scores in both Chinese and European crash assessments. Qoros employs modern safety technology and has put the Qoros 3 Sedan through a rigorous testing regime in helping it meet this objective.

    Two efficient four-cylinder 1.6-litre gasoline engines will be available at the launch of the Qoros 3 Sedan in China, both of which feature VVT (variable valve timing), and which will challenge for class-leadership in China in terms of performance and efficiency.

    The naturally-aspirated unit delivers an output of 93 kW (126 bhp) and 155 Nm maximum torque. The turbocharged version offers 115 kW (156 bhp) and 210 Nm maximum torque. Both engines are combined with a six-speed manual transmission as standard, with an optional six-speed dual clutch transmission available for both. A stop-start system will also be available.

    "With the support of AVL, Qoros is also developing a new three-cylinder 1.2-litre turbocharged engine and an all-new four-cylinder 1.6-litre turbocharged engine, both with GDI (gasoline direct injection). These engines will deliver highly competitive performance and efficiency," comments Klaus Schmidt, Executive Director of Vehicle Engineering, who was formerly a senior manager at BMW M-Power.

    Elegant design with class-leading interior space

    The styling of the Qoros 3 Sedan was undertaken from a clean sheet by the Qoros design teams in Munich and Shanghai under the direction of Executive Director of Design, Gert Volker Hildebrand. It establishes the design direction for the entire Qoros model family and draws on contemporary German-influenced automotive design to exhibit a timeless, desirable elegance.

    Driven by the theme 'Creating Future History', Gert Hildebrand's team set out to ensure that every model in the Qoros family is instantly recognisable as a Qoros. Key elements introduced with the Qoros 3 Sedan include an athletic, elegant profile, short overhangs, a coupé-like silhouette and a roof which flows smoothly into the strong rear quarters.

    The Qoros engineering team established from the earliest stages of the development programme that the compact platform's design should incorporate a long wheelbase and generous proportions. At 4,615 mm long, 1,839 mm wide and 1,445 mm high, the sedan's athletic, elegant styling also presents a solid, well-planted profile. It features horizontal styling themes along and across the body that highlight its length and width.

    The Qoros 3 Sedan has one of the longest wheelbases in the compact segment, at 2,690 mm. A striking contour edge running continuously from the headlamps to the door handles and on to the rear light clusters emphasises the seamless, cleanly sculptured bodysides. In conjunction with the striking accentuation strip in matt aluminium that runs above the side sill between the wheel arches, this contour edge visually stretches the silhouette even further.

    At the front, the contours of the bonnet form a dynamic curve, and the front section is designed to meet the highest standards of crash safety and pedestrian protection.

    The rear doors feature a 'hockey-stick' rear window line that extends into the C-pillar to allow easier access for occupants into the rear seats. Subtly flared wheel arches reflect the overall elegant styling theme without overtly interrupting the bodyside's lateral flow.

    Wheel sizes start at 16 inches, compared to the 15-inch entry-level wheel size for most compact segment cars, and the Qoros 3 Sedan can be specified with wheels up to 18 inches, highlighting the car's unusually wide track, once again conveying solidity. Several alloy wheel design and size combinations will be available at launch. The bespoke-designed triple-split eight-spoke alloy wheel, with gloss black inner and matt silver outer surfaces are highly distinctive and are destined to become a hallmark Qoros feature.

    Unmistakable "brand face"

    The Qoros 3 Sedan introduces a characteristic "brand face", refined in its proportions and surface finishes, that will become familiar on future models in the Qoros family.

    The top of the dual-section radiator grille is at the same height as the headlamp units and creates a striking contrast with the overall horizontal orientation of the car's face. The radiator grille forms an equal-sided trapezoid with a wide chrome bar as its upper edge and a second chrome bar at the bottom edge of the lower air intake. The grille itself has also been carefully designed with a mesh of matt black 'clouds' to hide the radiator fans behind – another neat styling finish.

    The Qoros logo – also developed under the direction of Gert Volker Hildebrand – proudly occupies a central point within the upper contour line of the radiator grille. The horizontally stretched Q incorporates the full 'Qoros' brand name in uppercase letters in a tactile three-dimensional chrome and gloss-black arrangement.

    The front and rear lamp clusters were another defining feature on which Gert Hildebrand's team paid painstaking attention to detail. The distinctive daytime running lights are horizontally positioned LED bars at the upper edge of the headlamp modules. The same applies to the three horizontal LED light bars in the wide rear lamp clusters that dominate the rear quarter flanks.

    Interior: class-leading space

    The Qoros 3 Sedan offers its five passengers remarkably generous interior space for a compact segment car, and is again dominated by a horizontally-oriented design theme that emphasises the length and width of the cabin. The elegance of the exterior continues inside. The steering wheel, which features a flat lower edge, sits in front of a 'floating' instrument panel and centre console that maximises the feeling of interior spaciousness.

    The combination of thin red LED light strips along each edge of the central console and discreet red LED lighting in the door handles create a warm, welcoming interior ambience. This, as well as the instrument cluster displays that illuminate immediately when any one of the car doors is opened, emphasises the feeling of passenger cabin quality.

    A high-resolution TFT display at the centre of the instrument cluster provides crucial information to the driver, including vehicle range and next-turn directions from the navigation system.

    The Qoros 3 Sedan boasts a luggage compartment of 450 litres. The 60:40 split rear seatbacks fold down individually to optimise cargo carrying flexibility and incorporate a ski-hatch allowing the car to accommodate long items.

    As well as a 2.8-litre glovebox (which will be air conditioned on top specification models), there are nine further storage compartments, including in the front centre console, front arm rest, as well as wide door pockets in all four doors, and rigid front seatback pockets for rear seat passengers. There are bottle holders in the front door pockets, two large cupholders in the front centre console, and two cupholders in the rear centre armrest.

    Advanced touchscreen infotainment system as standard across the range

    The Qoros 3 Sedan is fitted as standard with an innovative eight-inch capacitive touchscreen infotainment system that represents an automotive industry first and occupies a prominent position in the central console.

    The advanced software, technology and graphics were designed and developed in-house to safely manage information displays for minimal driver distraction and to optimise ease-of-use while on the move. The intelligent and powerful package was created specifically with the young, aspirational, 'always-connected' target Qoros customer firmly in mind.

    The innovative user-interface is based on the finger 'swipe' concept of modern smartphones and is unique in responding to multi-touch gestures. Replacing the array of switches and buttons that blights many modern car interiors, the capacitive touchscreen enables users to manage entertainment, navigation, 'Cloud' networking connectivity and vehicle settings with intuitive finger 'swipe' inputs (full functionality will be model dependent).

    The system's user-interface is highly intuitive and is designed to fully exploit touchscreen technology. For example, an incoming phone call can be answered with a simple swipe anywhere on the screen towards the driver, or can be rejected and forwarded to voicemail with a swipe away. Audio balance (right-left) and fade (front-rear) settings for the speakers are shown on the touchscreen as a single focus point on an overhead view of the vehicle and can be adapted by moving the point with a finger.

    Selected versions of the system allows drivers to book dealer service appointments, features an automatic emergency services alert in the event of an accident, and supports usage-based car insurance services. The state-of-the-art navigation system includes best-in-class traffic information and an advanced points-of-interest search. Integrated networking – enabled through 'Cloud' connectivity – enables drivers to share their driving experiences, points-of-interest, favourite trips and photos via social media channels.

    Mobile phones on the most popular operating systems (Apple iOS, Android and Windows Phone) and external music players can be integrated via Bluetooth, USB and AUX-IN connections.

    Powerful engines with optional dual clutch transmission

    Two engines developed in collaboration with leading powertrain engineering specialist, AVL, will be available for the launch of the Qoros 3 Sedan in China. Both are four-cylinder 1.6-litre units featuring variable valve control technology to optimise performance and efficiency.

    The naturally-aspirated version delivers 93 kW (126 bhp) and 155 Nm maximum torque at 3,900 rpm. With this engine, the Qoros 3 Sedan accelerates from zero to 100 km/h in 11.0 seconds (provisional target, not yet verified).

    With the turbocharged engine, which offers 115kW (156 bhp) and 210 Nm maximum torque at 2,500 rpm, acceleration from zero to 100 km/h is achieved in a brisk 9.0 seconds (provisional target, not yet verified).

    Both power units are combined with a six-speed manual transmission as standard. A six-speed dual clutch transmission is available as an option for both engines, offering the driver automated gear selection as well as a manual shift mode.

    Depending on model and market, the Qoros 3 Sedan will be fitted with an automatic start-stop system for increased efficiency, and manual models will also feature an optimal gearshift point display.

    Other engine families are under development with the support of AVL. These will include a three-cylinder 1.2-litre turbocharged gasoline engine with 97 kW (130 bhp), and a brand new four-cylinder 1.6-litre turbocharged gasoline engine with 136 kW (160 bhp), both featuring GDI (gasoline direct injection) and VVT (variable valve timing).

    These will be mated to a six-speed manual transmission as standard, with a seven-speed dual clutch transmission available as an option, which will offer the driver automated gear selection as well as a manual shift mode.

    The 1.2-litre and all-new 1.6-litre powertrain units will meet the EU6 emissions standard which comes into effect in Europe in 2014, and will be highly competitive in the compact segment in terms of power, torque, fuel economy and emissions.

    Ride and handling developed to European standards

    The vehicle dynamics of the Qoros 3 Sedan have been tailored to European customer expectations. The sedan features McPherson struts at the front and twist-beam suspension at the rear to provide an ideal balance of responsive handling and a compliant ride. Rack-and-pinion steering with electronic power assistance delivers precise direction changes.

    Stopping power is provided by 320mm disc brakes at the front and 285mm disc brakes at the rear. Braking performance and stability is enhanced by anti-lock braking (ABS) and electronic stability control systems developed in conjunction with TRW specifically for the Qoros 3 Sedan.

    Qoros' first production model has undergone an extensive development and testing regime under the direction of Klaus Schmidt, Executive Director of Vehicle Engineering, formerly head of the technology and driving dynamics department at BMW's M-Sport division.

    "Our aim was to offer our customers a driving experience defined by predictable, clear responses to their inputs," says Schmidt. "Our all-new compact segment vehicle platform provides the ideal basis for excellent reactions and control during spirited driving, while also being comfortable and hassle-free in the city. We have achieved the right balance between ride comfort and performance in the Qoros 3 Sedan."

    Solid body structure and high safety standards

    The highly sophisticated safety technology of the Qoros 3 Sedan is engineered to achieve top scores in European and Chinese new-car independent crash tests. Its body architecture is based on the very latest insights in the field of accident safety and occupant protection. A precise arrangement of impact-bearing structures and generously-sized deformation zones ensure that the passenger cell is protected from the most diverse types of collision events.

    Furthermore, there is an extensive package of safety features for occupant protection, including:

    Highly effective load-limiting safety belts with dual pre-tensioners to ensure the effective restraint of front seat occupants

    Optimised seat structures, providing robust occupant restraint in frontal impact and good whiplash protection in the event of a rear impact

    Suite of front airbags, seat-mounted side airbags and roof-mounted curtain airbags which deploy to cover the front and rear window apertures

    Seat belt reminder functions for all seating positions

    Comprehensive equipment as standard

    The Qoros 3 Sedan meets the needs and expectations of modern motorists who demand generous features and infotainment, and who also prefer options to individually configure their vehicle.

    The Qoros 3 Sedan offers three specification levels.

    Six exterior paint finishes (solid Crystal White and solid Midnight Black, and metallic Macadamia Brown, Starlight Black, Diamond Silver and Shimmer Grey) and two interior colours (Lava Black and Sand Dune Beige) will be available for the Qoros 3 Sedan at launch in China. The interior upholstery can be specified in fabric, a fabric-leatherette combination, or in full leather.

    Depending on the specification level, the Qoros 3 Sedan features interior décor finishes in various high-grade materials, as well as 16-, 17- and 18-inch alloy wheels in various designs.

    Standard features on all versions of the Qoros 3 Sedan include the innovative touchscreen infotainment system, air conditioning, remote control central locking, all-round electric windows, electric exterior mirrors, and a four-speaker, 100-watt audio system. These can be supplemented by options that include a rear view camera with parking distance control, xenon headlamps, cruise control, electrically adjustable front seats, an automatic anti-dazzle interior mirror, and an upgraded six-speaker audio system. An extensive accessories list offers further customisation options.

    All-new production facility for quality, efficiency and sustainability

    The Qoros 3 Sedan will be produced in an all-new manufacturing facility in Changshu. Construction of the facility – occupying 250,000 square metres adjacent to the company's headquarters – is nearly complete, and it will include a bodyshop, assembly line and paintshop.

    The factory – and its production processes – exceeds legal requirements in both China and Europe in terms of the recyclability of end-of-life vehicles, components and materials.


    The Qoros 3 Cross Hybrid Concept and Qoros 3 Estate Concept Versatile driving pleasure with innovative drive technology

    Following the launch of its first production model, the Qoros 3 Sedan, the brand plans to expand its model family with the launch of a new model every six-to-eight months.

    At the 83rd Geneva International Motor Show, Qoros presents a five-door crossover – the Qoros 3 Cross Hybrid Concept – that features a compact hatchback body, enhanced traction properties and an advanced hybrid drive.

    This concept illustrates how the design themes introduced in the Qoros 3 Sedan may be applied to its future model range. It also offers a glimpse ahead to the brand's future technological developments with a pioneering hybrid drive that not only enhances efficiency but that also provides an exceptional all-wheel driving experience.

    The intelligent Qoros modular vehicle architecture is a key factor in ensuring that new models can be introduced quickly and efficiently, and the Qoros 3 Cross Hybrid Concept is based on the same vehicle platform as the Qoros 3 Sedan.

    With the same long wheelbase (2,690 mm) and wide track as the sedan, the Qoros 3 Cross Hybrid Concept exhibits generous proportions and a solid, planted road presence.

    Hallmark design features reinterpreted

    The Qoros 3 Cross Hybrid Concept showcases a mild evolution of the styling introduced on the production sedan. Elegant lines and balanced proportions reflect sporty aspirations. Short body overhangs and the coupé-like roof line flowing into the hatchback tailgate give the five-door model a touch of dynamic flair. Horizontally oriented lines highlight the width of the boldly shaped rear, which featuresa large tailgate.

    The front view of the concept is almost identical to the Qoros 3 Sedan, but the core elements of the Qoros 'face' are supplemented with bespoke accents. The lower air inlet at the bottom of the trapezoidal grille stretches further back, highlighting the concept's powerful front stature. Also distinctive are the rounded contours of the fog lamps, which are placed wide apart.

    The headlamp clusters, featuring LED bars at their top edge as daytime running lights, are the same as those on the Qoros 3 Sedan, stretching far into the flanks and into a striking contour edge which runs through the door handles and rises continuously to the rear. The rear light clusters – unique to this concept, feature horizontal LED light bars in a neat compact arrangement.

    Its raised ground clearance and specific design features that emphasise its robust, versatile characteristics hint at the Qoros 3 Cross Hybrid Concept's potential for excursions beyond the asphalt. It features underbody protection at the front and rear to protect against impacts, as well as uprated suspension and damper systems that ensure occupants remain comfortable even on rough terrain.

    A combination of hybrid drive and all-wheel system for increased driving pleasure and efficiency

    The development of advanced engineering innovations is a core strategic activity for the brand and the Qoros 3 Cross Hybrid Concept features an advanced hybrid drive system developed in partnership with leading electric drive systems specialist American Axle.

    A three-cylinder 1.2-litre turbocharged petrol engine with 97 kW (130 bhp) is installed transversely at the front to drive the front wheels.

    A 50 kW electric motor is housed between the luggage compartment floor and the rear axle, not only convenient for power transfer but also safely isolated from rear collision impacts. The motor is powered by a LG Chem lithium-ion battery with a maximum capacity of 1.9 kilowatt-hours.

    A second electric motor – the Integrated Starter Generator (ISG) – is mounted between the petrol engine and the transmission. Its role, as well as to start the petrol engine more discreetly – with less noise and less vibration – than a traditional starter motor, is to charge the rear electric motor's dedicated battery so that the Qoros 3 Cross Hybrid Concept can operate continuously in all-wheel drive mode. And, during the most demanding driving, the ISG delivers additional power to the front axle, allowing the concept to deliver surprisingly swift performance: zero to 100 km/h is achieved in less than 7.0 seconds (provisional target, not yet verified).

    Intelligent control software ensures seamless transition between petrol-engine front-wheel drive, electric motor rear-wheel drive, and all-wheel drive, depending on the most efficient mode to respond to the driver's inputs and the prevailing road conditions.

    The Qoros 3 Cross Hybrid Concept can be driven in pure-electric mode at a speed of up to 120 km/h, and for a maximum range of approximately four kilometres (provisional target, not yet verified).

    The Qoros 3 Estate Concept: modern functionality in an elegant, athletic style

    The Qoros 3 Estate Concept, featuring extended interior space, intelligent and flexible functionality, and elegant design, show how the new brand's compact segment model range might be expanded with an estate variant in the future. Qoros' modular platform provides the ideal basis for fast and efficient expansion of the model family, and the compact estate is becoming increasingly popular among European motorists. Its elegance and bold stature echo the Qoros styling themes introduced by the Qoros 3 Sedan, while the intelligently designed interior provides an incredibly versatile and adaptable space that allows luggage capacity to be adapted to individual needs.

    An individual alternative to the classic sedan

    Sales of compact segment estate cars are growing thanks to their more flexible capabilities to meet the diverse transport needs of ever more adventurous family lifestyles in Europe. The versatile trunk space provides additional flexibility and volume for luggage or other cargo, or to pursue leisure activities which might involve transporting bulky sports equipment, for example.

    The practical advantages are married with the impressive driving dynamics and performance of the Qoros 3 Sedan, and the estate concept pleasingly adopts its timeless, elegant exterior design.

    Signature design with distinctive touches

    Based on the same platform as the Qoros 3 Sedan, the Qoros 3 Estate Concept is generously-proportioned for a compact segment estate. Appealing touches include the application of the horizontal design theme to highlight the long roof line flowing smoothly to the rear, and the large side windows that give the vehicle an elegant and elongated look.

    Like the sedan, the concept has the characteristic Qoros face, featuring the same large headlamps which reach from the distinctive radiator grille far into the flanks. The rear lamp clusters are also identical to those on the product Qoros 3 Sedan, creating a strong family resemblance between the two models. The three bold horizontal LED taillight bars neatly suit the powerful rear, where the large tailgate opening features a convenient low loading sill.

    Plenty of space and versatility in the interior

    The wide-ranging options provided by the folding rear seatbacks and the ski hatch, as well as the numerous storage compartments and accessory attachments, offer prospective customers a highly versatile and functional vehicle, both for everyday driving and long-distance travel. The Qoros 3 Estate Concept is conceived for young families and other modern customers whose vehicle choice is based on an active, varied lifestyle.

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    If they come to the US, they should partner w/ Wal-Mart and Sam's Club for in-store dealerships....given Genericans desire for cheap $h! from China, it would probably sell well....

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    I'm impressed. There are hints of other design languages in it, from the back VW, up front Kia, but nothing is a blatant copy and it's not hideous. For a Chinese car that speaks volumes.

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      Volkswagen User-ID 
      I.D. knows who will be at the wheel, thanks to the Volkswagen User-ID. This is an individual profile that stores the personal seat and air conditioning settings, favorite radio stations and songs, sound system settings, exterior sound, configuration of the navigation system, type of ambient lighting and contact information for the driver’s friends and business associates. This profile can be retrieved securely via the cloud. 
      Consequently, the I.D. BUZZ also recognizes which person is entering the car or wants to take the steering wheel at any given time via the authorized user’s smartphone—the Digital Key. As soon as a person approaches the vehicle, the sensor surfaces for opening the door light up. If the person’s hand is very close to the surface, that individual door is opened. Using the Volkswagen User-ID and a relevant smartphone app, passengers in the vehicle can also control infotainment functions and input intermediate destinations into the navigation system. The route is shown on a tablet. 
      Exterior Design  
      The original Microbus is a legend all over the world and forms a global community. Although the I.D. BUZZ is designed for a new era, it would fit in perfectly with its predecessors.
      Klaus Bischoff, Volkswagen Head of Design, says: “The I.D. BUZZ is not a retro design on 22-inch wheels; rather, we have taken the logical next step forward in development using what is in all likelihood the most successful design of its kind in the world. The entire design is extremely clean with its homogeneous surfaces and monolithic silhouette. The future and origins of Volkswagen design DNA combine here to create a new icon.”
      The best example of the interplay of familiar and new elements is the front end with its characteristic ”V” and likeable ”face”—it’s clearly a Microbus, but a completely new interpretation. Oliver Stefani, Head of Volkswagen Exterior Design, says, “Instead of the round headlights used in the original model, in designing the I.D. BUZZ we opted for slender LED systems, which not only turn night into day, but also interactively communicate with other road users and pedestrians.” Similar to the compact I.D., the bumpers also integrate a matte aluminum honeycomb design, with illuminated outer sections.
      Extremely short body overhangs also define the vehicle. This applies equally to the roofline with its charismatic front overhang and three stylized air vents in the rear roof pillars, a small tribute to the T1. Each detail has, however, been re-interpreted and implemented in a new context.
      At the front, wrap-around ambient lighting forms a new era equivalent of chrome trim. It is actually an accent strip made of matte aluminum that is embedded in what designers call a sharp undercut. Indirect ambient lighting has been integrated into this full wraparound undercut, which also forms the ”V” of the front hood. When it is dark outside, this creates a unique light signature together with the backlit front and rear VW logos and the lighting elements in the front bumpers.
      The I.D. BUZZ is also unmistakable from the rear. Here, the slender full-LED lights and large painted surfaces make up the iconic design. The tailgate extends far down into the bumper to give a low load sill height of just 23.6 inches. Thanks to its compact electric drive, the I.D. BUZZ not only offers a rear luggage compartment of between 23.3 to 162.5 cubic feet, but also a front trunk of 6.1 cubic feet. The doors and trunklids are power operated: opening the tailgate, front doors and rear sliding doors is initiated by sensors outside the vehicle. Thanks to the Digital Key, all the user needs to do is hold his or her hand over a marked area for entry.
      There are clear design parallels to the I.D. shown in Paris. The front LED lights, wrap-around LED taillights, homogeneously integrated bumpers, side sills stylistically raised at the center of the door area, laser scanners on the roof and the aluminum-alloy wheel design combine to form the design insignia of Volkswagen’s future electric mobility.
      There are few cars in the world that look as good in classic two-tone paint as the Microbus, which is why it was a must for the new I.D. BUZZ. The car is painted in Silver Metallic above the seam that integrates the ambient lighting and in Cyber Yellow Pearl Effect below that line. The yellow hue is also found on the sidewalls of the tires, while the 22-inch aluminum-alloy wheels are painted in Galvano Gray Metallic.
      The I.D. BUZZ communicates with its surroundings via the LED lighting at the front end. The LED headlights interactively mimic the gestures of the human eye and thus interact with other traffic. The concept vehicle masters these light scenarios:
      Parking. When all systems of the I.D. BUZZ are shut down it looks from the front as if its “eyes” are closed. When the I.D. BUZZ is parked, just a narrow, small LED strip is visible in the headlights. Opening. When the I.D. is “awakened”, it greets its driver and passengers with a 360-degree light show. First, the Volkswagen logos light up. This is followed by the wrap-around ambient lighting. In the final phase of this light show, the I.D. BUZZ opens its “eyes.” Driving. The Volkswagen logos, wrap-round ambient lighting, Daytime Running Lights and the LED headlights are always active while driving. As the car accelerates, the “eyes” adjust to the higher speed by adopting a more dynamic light signature. Automated. A distinctive feature of the fully autonomous driving mode is that the laser scanners in the roof are extended and illuminated. As the car speeds up, the LED “eyes” look ahead, giving the car a sportier appearance. In addition, the “eyes” are interactive in the fully autonomous driving mode. If the I.D. BUZZ wants to turn, for instance, the LED headlights look in the direction the car is going to turn. To top it off, if the vehicle detects people at the side of the road, it looks at them. Through this interaction, the Volkswagen alerts pedestrians and cyclists to its presence. Interior Design 
      “The design of the concept places people as the focus; it should appeal to them and invite them to come in,” says Klaus Bischoff. Awaiting them there is an interior that combines the world of the automobile with the atmosphere of a lounge. Tomasz Bachorski, Head of Interior Design of the Volkswagen brand, explains the next era of interior design: “From now on, we will be networking the vehicle much more intensively to make it more interactive. The interior will become a sort of family room, a mobile place where you feel at home.” 
      As a result, the classic cockpit no longer exists in the I.D. BUZZ. In place of traditional instruments or controls is an intuitively operated cockpit consisting of:
      Touch-sensitive steering wheel (multifunction steering wheel with capacitive surfaces) Augmented reality head-up display “I.D. Box” center console (including a tablet usable outside the vehicle) In the “I.D. Pilot” mode, the front seats can be electrically unlatched and rotated so they face the rear, after the “I.D. Box” multifunctional center console is moved rearward. The seating system is flexibly designed to be like the living space at home or a lounge area. This versatility is based on a seat rail system that is integrated in the flat floor and on adjustable and folding seats. The seatbacks of the individual second row seats can be folded to form tables. At stops, the third row can be made into a bed, enabling the I.D. BUZZ to be used for overnight voyages. When the trip is resumed, clever detail solutions make travel more pleasant, such as softly padded rear side sun visors that can be moved and are designed so that a passenger can lean on them. Individually placeable cushions also underscore the cozy atmosphere of the interior, which is flooded with light thanks to its large windows and two-part panoramic roof.
      The warm interior colors are also in keeping with the lounge character. For instance, the dashpad in front of the driver and front passenger transitions from Magnet Metallic to Moon White Metallic, and the dashpad and door panel structures are illuminated by the ambient lighting as well. Stylish details include:
      Wood floor. The floor is made of fine, Silver Birch wood. The bright color underscores the cozy character of the interior. In the rear seating area, aluminum inlays in the wood take up the honeycomb pattern of the dashpad and touch-sensitive steering wheel as well as the front bumper. Door trim. The top sections of the doors are covered with sophisticated metallic leatherette. The interplay of color is underscored by the transition from the darker driver’s area to the brighter passenger zone. The designers have upgraded the lower sections of the door trim panels with a cream-colored knitted fabric throughout the rear seating area. Seat fabrics. Seats are covered in an innovative knit fabric that features a graduated honeycomb pattern. The refined knitting technique used to produce the individual diamond shapes allows a light metallic background material show through. Accentuated yellow details such as piping and seat belts showcase the fresh look of the I.D. BUZZ while creating a connection between exterior and interior. As soon as the driver’s seat is occupied, the steering wheel, which is retracted into the dashpad in parking mode, extends out, and the indicators and buttons on the steering wheel light up simultaneously. In parallel, the I.D. BUZZ activates the augmented reality head-up display and the tablet in the “I.D. Box.” The ambient lighting also greets the driver. Close the doors, buckle up, press the brake pedal and select a gear and the I.D. BUZZ is immediately ready to start. The concept car is shut off by the “P” button on the steering wheel. When finished, the steering wheel retracts flush into the cockpit panel.
      The steering wheel of the I.D. BUZZ does not have any spokes. The wheel, trimmed with Nappa leather, is more of an interactive touchpad. This touch-sensitive steering wheel is a new concept, which allows the driver to operate the drive modes (P, R, N and D), turn signals and various menu functions as well as settings for the head-up display via touch-sensitive areas on its surface. 
      The outer region of the touchpad has a honeycomb-like light signature, as does the dashpad ahead of the driver and front passenger. Pressing on the illuminated VW logo in the middle of the touch-sensitive steering wheel initiates a switch between the “Drive” mode and “I.D. Pilot” mode; the steering wheel then retracts or extends accordingly. 
      The “I.D. Box” fits the character of the I.D. BUZZ perfectly. When the vehicle is being driven by someone, the I.D. Box is positioned between the front seats. In this case, the integrated tablet in the console is positioned to serve as a display and control surface for the driver and front passenger. The I.D. Box is also equipped with loudspeakers from Beats®, which are interconnected with the passengers’ smartphones and the sound system via Bluetooth®. When the driver switches to the “I.D. Pilot” mode, the entire “I.D. Box” moves towards the rear. Other console features include cupholders and a folding table. The console tablet (like the Beats speakers) is easy to unsnap and remove from the vehicle.
      The Volkswagen I.D. lets the I.D. BUZZ know who the driver is. The individual vehicle settings are configured accordingly, and features such as the person’s calendar are shown on the tablet. The I.D. BUZZ also knows the driver’s friends via the Volkswagen I.D. Based on this information, the car might recommend meeting with friends or suggest activities that would fit into the day’s schedule. 
      In “I.D. Pilot” autonomous mode, the system informs the driver on the tablet about changes to the calendar, for instance. If the I.D. BUZZ passes one of the driver’s favorite shops or a favorite restaurant, the car informs the driver via the tablet about the current offerings at these personal points of interest. A new era of interactive and personalized online services is beginning with the I.D. BUZZ.
      Like the compact I.D., the I.D. BUZZ is equipped with an augmented reality head-up display. Information such as navigation directions are projected as virtual images from 23 to 49 feet ahead of the car. The effect is astonishingly realistic. Directions are projected via augmented reality to show exactly where the driver is heading. Thanks to the head-up display, the navigation instructions are now part of three-dimensional surroundings that the driver can experience. Drivers can use the touch-sensitive steering wheel to modify the type and amount of information shown, adapting the system to their individual needs.
      Three levels of information density are available here:
      Level 1: “Navigation,” “Speed” and “Battery indicator” Level 2: Level 1 plus “Phone” (in “Drive” mode) and “Local offerings” (in “I.D. Pilot” mode) Level 3: Levels 1 and 2 plus “Friends” along the route (in “Drive” mode) and “Messages” (in “I.D. Pilot” mode) There are no rearview mirrors in the I.D. BUZZ. Cameras and a display have taken over that function. Where there would normally be a rearview mirror, there is a screen called the e-Mirror. Here, a monitor combines data from the exterior mirror cameras on the left and right of the vehicle and from a camera that faces directly rearward. Doing away with the side mirrors improves the aerodynamics of the vehicle.
      The lighting mood of the interior also changes according to the mode. In “Drive”, illuminated elements are lit in white. When the driver activates “I.D. Pilot”, they switch over to a warm mood color. In addition, the ambient lighting and touch-sensitive steering wheel assume warning and indicator functionality. In “Drive” mode, if the driver wants to change lanes while another vehicle is alongside, a warning signal is shown on the relevant side of the dashpad. This means that the LED warning indicators for the Blind Spot Monitor, which are located in the door mirrors in today’s vehicles, migrate into the interior where they are even more obvious to the driver.

      View full article
    • By William Maley
      As we accurately judged a few weeks back, Volkswagen's concept for the Detroit Auto Show is another Microbus. But don't call it that, instead call it the I.D. Buzz.
      Volkswagen is clear in their press release that the I.D. Buzz "is not a retro design on 22-inch wheels." We're not fully sure on that because it looks like Microbus with the large Volkswagen emblem up front, two-tone paint, and a large area of glass. The only point you can give Volkswagen about it not being a 'retro design' is the front end not being so blunt. The interior can seat up to eight people and there are some nice details such as a wooden floor and LED ambient lighting. Technology features include a removable tablet for passengers, augmented reality heads-up display, and a steering wheel that retracts when the vehicle is put into an autonomous driving mode.
      Like the first I.D. concept, the I.D. Buzz uses Volkswagen's upcoming Modular Electric Drive Kit (MEB). For the Buzz, the MEB platform is extended to house a 111-kWh battery pack and two electric motors. Volkswagen says output stands at 369 horsepower while range is estimated at 270 miles on a "predicted US driving cycle". As we mentioned a moment ago, the I.D. Buzz will have the autonomous capability thanks to four onboard laser scanners, ultrasonic and radar sensors, and a number of camera around the vehicle.
      The question of course when it comes to Volkswagen and their Microbus concepts is will it go into production or not. In the case of the I.D. Buzz, that is a maybe. We know Volkswagen is working on an electric van due out sometime between 2020-2025 and this could be the one. But given Volkswagen's track record, we're not fully counting on it either.
      Source: Volkswagen
      Press Release is on Page 2


      I.D. BUZZ CONCEPT MAKES ITS WORLD DEBUT AT THE NORTH AMERICAN INTERNATIONAL AUTO SHOW IN DETROIT
      Versatile, zero-emissions, all-wheel drive vehicle is a Microbus for the future All-electric driving range of up to 270 miles, comparable to gasoline engined cars Maximum flexibility: I.D. electric drive system allows seating for up to eight and two luggage compartments Focus on people: in the fully autonomous “I.D. Pilot” driving mode, the driver’s seat can be turned 180 degrees to face the rear Traction for any terrain: electric all-wheel drive with two motors and 369 horsepower Head-up display projects information via augmented reality Vehicle features fully autonomous driving capability Flexible center console with tablet display and Beats® Bluetooth® loudspeakers can be used outside the vehicle Detroit, January 2017 — The era of electric mobility has begun, and Volkswagen will be shaping it with the I.D. BUZZ concept presented at the North American International Auto Show in Detroit. A Microbus for a new era, the electric concept forges links between the origins of the Volkswagen brand and its electrifying future. The I.D. BUZZ, like the compact I.D. presented at the Paris Motor Show, is another new Volkswagen vehicle that gives compelling design to electric mobility and reflects a transformation of the brand and its models. 
      Dr. Herbert Diess, Chairman of the Board of Management for the Volkswagen brand, says: “The Volkswagen brand’s big electric offensive begins in the year 2020 with a completely new vehicle architecture. That is when we will be launching an entirely new generation of fully connected, all-electric vehicles to the market. By 2025 we want to be selling one million of these vehicles annually. We are making electric mobility the new trademark of Volkswagen.”
      The I.D. BUZZ zero-emissions vehicle conceptually follows the new Volkswagen brand strategy. Its claim is: “We make the future real.” Four fields of innovation form the basis for this strategy: 
      Smart Sustainability—Volkswagen is advancing the development of innovative high-volume electric car models Automated Driving—Volkswagen will make cars even safer and more comfortable by means of autonomous driving Intuitive Usability—Volkswagen is focusing on cars that are intuitive to operate and feature new display and control concepts Connected Community—In the future, Volkswagen will interconnect humans, cars and the environment with a Volkswagen user identity Volkswagen is showing just how multifaceted electric mobility can be in Detroit with the I.D. BUZZ concept vehicle—maximum space utilization with all-wheel drive, electric motors at the front and rear axles, a fully autonomous driving mode (“I.D. Pilot”) and a new generation of display elements and controls.
      The “I.D. BUZZ” name was hardly an arbitrary choice. I.D. stands for “Identity,” “Idea,” “Individual,” “Intelligent” and “Iconic Design”. BUZZ, on the other hand, is a phonetic word play on “bus” and refers to the silent “buzzing” of the drive system. 
      “The I.D. BUZZ is a next-generation vehicle based on the new Modular Electric Drive Kit (MEB), offering comfort and plenty of space,” says Dr. Frank Welsch, Volkswagen Member of the Board of Management responsible for Development. “The overall concept of the I.D. BUZZ points the way to the future. This concept vehicle is the world's first electric multi-purpose vehicle to be equipped with a fully autonomous driving mode. It carries the feeling of freedom of the Microbus over to a completely new era of mobility.”
      Thanks to its MEB underpinnings, space utilization is better in the I.D. BUZZ than in any other electric vehicle. An excursion with two families over the weekend? A gig with the band in another city? A vacation trip with bikes and boards? Driving to a business meeting with colleagues who need to prepare on the way? None of these scenarios pose a problem with the multi-variable seating layout and interactive networking of the I.D. BUZZ. Using an extended MEB-XL platform, this concept vehicle—which is 194.6 inches long, 77.8 inches wide and 77.3 inches tall—offers an extraordinarily spacious interior for its class.
      The I.D. BUZZ is not only huge inside, but its technical concept makes it one of the world's most comfortable cars. It has a silent drive system and an extremely long wheelbase of 129.9 inches. The floor-mounted battery lowers the vehicle’s center of gravity and delivers ideal weight distribution. The suspension layout—including multi-link rear suspension with integrated drive units and decoupled subframes at front and rear, as well as air suspension at the rear axle using electronically controlled dampers—delivers premium class comfort, high cornering power, and ideal acoustics.
      The zero-emissions all-wheel drive system has a total output of 369 horsepower and an NEDC electric driving range of 600 kilometers (270 miles on a predicted U.S. driving cycle). One electric motor at the front axle and one at the rear each deliver a power output of 201 hp, distributed between the two axles by an “electric propshaft.” The I.D. BUZZ shown in Detroit can accelerate from 0 to 60 mph in about 5 seconds, with a governed top speed of 99 mph. 
      The vehicle’s 111 kWh battery can be charged to 80 percent of its capacity within 30 minutes using the Combined Charging System (CCS) or an inductive charging interface, with a charging rate of 150 kW. As an alternative, the battery can be charged from any conventional household outlet and at charging stations. The all-wheel drive configuration is just one of several that are conceivable. Thanks to the MEB, it would be just as easy to equip the I.D. BUZZ with a rear-wheel drive setup producing up to 268 hp and a smaller 83 kWh battery, depending on the region and purpose of use.
      Automated Driving 
      The I.D. BUZZ is the world’s first fully autonomous multi-purpose vehicle. A slight push on the steering wheel makes it retract and merge into the instrument panel, switching the I.D. BUZZ from manual control to the fully autonomous “I.D. Pilot” mode that could make it into production by 2025. In this mode, the wheel is decoupled from the steering gear via a newly developed steering column system. The ambient lighting then switches from white light (“Drive”) to mood lighting that is warm and relaxed. At the same time, the distribution of ambient lighting is extended to the rear seating area. Simultaneously, the status of the I.D. BUZZ can be seen at all times on the tablet and the augmented reality head-up display.
      Now driving on its own, the zero-emissions concept has already activated its onboard laser scanners. Four of them extend from the roof in “I.D. Pilot” mode. The cleanly styled roof sensors call attention to the fully autonomous mode by indirect lighting.
      The I.D. BUZZ is not only able to detect other road users with its laser sensors, but also with the assistance of ultrasonic sensors, radar sensors, side area view cameras and a front camera. Traffic data is also continually acquired and compared with the vehicle data via the cloud. Fully autonomous mode is deactivated by touching the steering wheel or by pressing the brake or accelerator pedal.
      Volkswagen User-ID 
      I.D. knows who will be at the wheel, thanks to the Volkswagen User-ID. This is an individual profile that stores the personal seat and air conditioning settings, favorite radio stations and songs, sound system settings, exterior sound, configuration of the navigation system, type of ambient lighting and contact information for the driver’s friends and business associates. This profile can be retrieved securely via the cloud. 
      Consequently, the I.D. BUZZ also recognizes which person is entering the car or wants to take the steering wheel at any given time via the authorized user’s smartphone—the Digital Key. As soon as a person approaches the vehicle, the sensor surfaces for opening the door light up. If the person’s hand is very close to the surface, that individual door is opened. Using the Volkswagen User-ID and a relevant smartphone app, passengers in the vehicle can also control infotainment functions and input intermediate destinations into the navigation system. The route is shown on a tablet. 
      Exterior Design  
      The original Microbus is a legend all over the world and forms a global community. Although the I.D. BUZZ is designed for a new era, it would fit in perfectly with its predecessors.
      Klaus Bischoff, Volkswagen Head of Design, says: “The I.D. BUZZ is not a retro design on 22-inch wheels; rather, we have taken the logical next step forward in development using what is in all likelihood the most successful design of its kind in the world. The entire design is extremely clean with its homogeneous surfaces and monolithic silhouette. The future and origins of Volkswagen design DNA combine here to create a new icon.”
      The best example of the interplay of familiar and new elements is the front end with its characteristic ”V” and likeable ”face”—it’s clearly a Microbus, but a completely new interpretation. Oliver Stefani, Head of Volkswagen Exterior Design, says, “Instead of the round headlights used in the original model, in designing the I.D. BUZZ we opted for slender LED systems, which not only turn night into day, but also interactively communicate with other road users and pedestrians.” Similar to the compact I.D., the bumpers also integrate a matte aluminum honeycomb design, with illuminated outer sections.
      Extremely short body overhangs also define the vehicle. This applies equally to the roofline with its charismatic front overhang and three stylized air vents in the rear roof pillars, a small tribute to the T1. Each detail has, however, been re-interpreted and implemented in a new context.
      At the front, wrap-around ambient lighting forms a new era equivalent of chrome trim. It is actually an accent strip made of matte aluminum that is embedded in what designers call a sharp undercut. Indirect ambient lighting has been integrated into this full wraparound undercut, which also forms the ”V” of the front hood. When it is dark outside, this creates a unique light signature together with the backlit front and rear VW logos and the lighting elements in the front bumpers.
      The I.D. BUZZ is also unmistakable from the rear. Here, the slender full-LED lights and large painted surfaces make up the iconic design. The tailgate extends far down into the bumper to give a low load sill height of just 23.6 inches. Thanks to its compact electric drive, the I.D. BUZZ not only offers a rear luggage compartment of between 23.3 to 162.5 cubic feet, but also a front trunk of 6.1 cubic feet. The doors and trunklids are power operated: opening the tailgate, front doors and rear sliding doors is initiated by sensors outside the vehicle. Thanks to the Digital Key, all the user needs to do is hold his or her hand over a marked area for entry.
      There are clear design parallels to the I.D. shown in Paris. The front LED lights, wrap-around LED taillights, homogeneously integrated bumpers, side sills stylistically raised at the center of the door area, laser scanners on the roof and the aluminum-alloy wheel design combine to form the design insignia of Volkswagen’s future electric mobility.
      There are few cars in the world that look as good in classic two-tone paint as the Microbus, which is why it was a must for the new I.D. BUZZ. The car is painted in Silver Metallic above the seam that integrates the ambient lighting and in Cyber Yellow Pearl Effect below that line. The yellow hue is also found on the sidewalls of the tires, while the 22-inch aluminum-alloy wheels are painted in Galvano Gray Metallic.
      The I.D. BUZZ communicates with its surroundings via the LED lighting at the front end. The LED headlights interactively mimic the gestures of the human eye and thus interact with other traffic. The concept vehicle masters these light scenarios:
      Parking. When all systems of the I.D. BUZZ are shut down it looks from the front as if its “eyes” are closed. When the I.D. BUZZ is parked, just a narrow, small LED strip is visible in the headlights. Opening. When the I.D. is “awakened”, it greets its driver and passengers with a 360-degree light show. First, the Volkswagen logos light up. This is followed by the wrap-around ambient lighting. In the final phase of this light show, the I.D. BUZZ opens its “eyes.” Driving. The Volkswagen logos, wrap-round ambient lighting, Daytime Running Lights and the LED headlights are always active while driving. As the car accelerates, the “eyes” adjust to the higher speed by adopting a more dynamic light signature. Automated. A distinctive feature of the fully autonomous driving mode is that the laser scanners in the roof are extended and illuminated. As the car speeds up, the LED “eyes” look ahead, giving the car a sportier appearance. In addition, the “eyes” are interactive in the fully autonomous driving mode. If the I.D. BUZZ wants to turn, for instance, the LED headlights look in the direction the car is going to turn. To top it off, if the vehicle detects people at the side of the road, it looks at them. Through this interaction, the Volkswagen alerts pedestrians and cyclists to its presence. Interior Design 
      “The design of the concept places people as the focus; it should appeal to them and invite them to come in,” says Klaus Bischoff. Awaiting them there is an interior that combines the world of the automobile with the atmosphere of a lounge. Tomasz Bachorski, Head of Interior Design of the Volkswagen brand, explains the next era of interior design: “From now on, we will be networking the vehicle much more intensively to make it more interactive. The interior will become a sort of family room, a mobile place where you feel at home.” 
      As a result, the classic cockpit no longer exists in the I.D. BUZZ. In place of traditional instruments or controls is an intuitively operated cockpit consisting of:
      Touch-sensitive steering wheel (multifunction steering wheel with capacitive surfaces) Augmented reality head-up display “I.D. Box” center console (including a tablet usable outside the vehicle) In the “I.D. Pilot” mode, the front seats can be electrically unlatched and rotated so they face the rear, after the “I.D. Box” multifunctional center console is moved rearward. The seating system is flexibly designed to be like the living space at home or a lounge area. This versatility is based on a seat rail system that is integrated in the flat floor and on adjustable and folding seats. The seatbacks of the individual second row seats can be folded to form tables. At stops, the third row can be made into a bed, enabling the I.D. BUZZ to be used for overnight voyages. When the trip is resumed, clever detail solutions make travel more pleasant, such as softly padded rear side sun visors that can be moved and are designed so that a passenger can lean on them. Individually placeable cushions also underscore the cozy atmosphere of the interior, which is flooded with light thanks to its large windows and two-part panoramic roof.
      The warm interior colors are also in keeping with the lounge character. For instance, the dashpad in front of the driver and front passenger transitions from Magnet Metallic to Moon White Metallic, and the dashpad and door panel structures are illuminated by the ambient lighting as well. Stylish details include:
      Wood floor. The floor is made of fine, Silver Birch wood. The bright color underscores the cozy character of the interior. In the rear seating area, aluminum inlays in the wood take up the honeycomb pattern of the dashpad and touch-sensitive steering wheel as well as the front bumper. Door trim. The top sections of the doors are covered with sophisticated metallic leatherette. The interplay of color is underscored by the transition from the darker driver’s area to the brighter passenger zone. The designers have upgraded the lower sections of the door trim panels with a cream-colored knitted fabric throughout the rear seating area. Seat fabrics. Seats are covered in an innovative knit fabric that features a graduated honeycomb pattern. The refined knitting technique used to produce the individual diamond shapes allows a light metallic background material show through. Accentuated yellow details such as piping and seat belts showcase the fresh look of the I.D. BUZZ while creating a connection between exterior and interior. As soon as the driver’s seat is occupied, the steering wheel, which is retracted into the dashpad in parking mode, extends out, and the indicators and buttons on the steering wheel light up simultaneously. In parallel, the I.D. BUZZ activates the augmented reality head-up display and the tablet in the “I.D. Box.” The ambient lighting also greets the driver. Close the doors, buckle up, press the brake pedal and select a gear and the I.D. BUZZ is immediately ready to start. The concept car is shut off by the “P” button on the steering wheel. When finished, the steering wheel retracts flush into the cockpit panel.
      The steering wheel of the I.D. BUZZ does not have any spokes. The wheel, trimmed with Nappa leather, is more of an interactive touchpad. This touch-sensitive steering wheel is a new concept, which allows the driver to operate the drive modes (P, R, N and D), turn signals and various menu functions as well as settings for the head-up display via touch-sensitive areas on its surface. 
      The outer region of the touchpad has a honeycomb-like light signature, as does the dashpad ahead of the driver and front passenger. Pressing on the illuminated VW logo in the middle of the touch-sensitive steering wheel initiates a switch between the “Drive” mode and “I.D. Pilot” mode; the steering wheel then retracts or extends accordingly. 
      The “I.D. Box” fits the character of the I.D. BUZZ perfectly. When the vehicle is being driven by someone, the I.D. Box is positioned between the front seats. In this case, the integrated tablet in the console is positioned to serve as a display and control surface for the driver and front passenger. The I.D. Box is also equipped with loudspeakers from Beats®, which are interconnected with the passengers’ smartphones and the sound system via Bluetooth®. When the driver switches to the “I.D. Pilot” mode, the entire “I.D. Box” moves towards the rear. Other console features include cupholders and a folding table. The console tablet (like the Beats speakers) is easy to unsnap and remove from the vehicle.
      The Volkswagen I.D. lets the I.D. BUZZ know who the driver is. The individual vehicle settings are configured accordingly, and features such as the person’s calendar are shown on the tablet. The I.D. BUZZ also knows the driver’s friends via the Volkswagen I.D. Based on this information, the car might recommend meeting with friends or suggest activities that would fit into the day’s schedule. 
      In “I.D. Pilot” autonomous mode, the system informs the driver on the tablet about changes to the calendar, for instance. If the I.D. BUZZ passes one of the driver’s favorite shops or a favorite restaurant, the car informs the driver via the tablet about the current offerings at these personal points of interest. A new era of interactive and personalized online services is beginning with the I.D. BUZZ.
      Like the compact I.D., the I.D. BUZZ is equipped with an augmented reality head-up display. Information such as navigation directions are projected as virtual images from 23 to 49 feet ahead of the car. The effect is astonishingly realistic. Directions are projected via augmented reality to show exactly where the driver is heading. Thanks to the head-up display, the navigation instructions are now part of three-dimensional surroundings that the driver can experience. Drivers can use the touch-sensitive steering wheel to modify the type and amount of information shown, adapting the system to their individual needs.
      Three levels of information density are available here:
      Level 1: “Navigation,” “Speed” and “Battery indicator” Level 2: Level 1 plus “Phone” (in “Drive” mode) and “Local offerings” (in “I.D. Pilot” mode) Level 3: Levels 1 and 2 plus “Friends” along the route (in “Drive” mode) and “Messages” (in “I.D. Pilot” mode) There are no rearview mirrors in the I.D. BUZZ. Cameras and a display have taken over that function. Where there would normally be a rearview mirror, there is a screen called the e-Mirror. Here, a monitor combines data from the exterior mirror cameras on the left and right of the vehicle and from a camera that faces directly rearward. Doing away with the side mirrors improves the aerodynamics of the vehicle.
      The lighting mood of the interior also changes according to the mode. In “Drive”, illuminated elements are lit in white. When the driver activates “I.D. Pilot”, they switch over to a warm mood color. In addition, the ambient lighting and touch-sensitive steering wheel assume warning and indicator functionality. In “Drive” mode, if the driver wants to change lanes while another vehicle is alongside, a warning signal is shown on the relevant side of the dashpad. This means that the LED warning indicators for the Blind Spot Monitor, which are located in the door mirrors in today’s vehicles, migrate into the interior where they are even more obvious to the driver.
    • By William Maley
      As we accurately judged a few weeks back, Volkswagen's concept for the Detroit Auto Show is another Microbus. But don't call it that, instead call it the I.D. Buzz.
      Volkswagen is clear in their press release that the I.D. Buzz "is not a retro design on 22-inch wheels." We're not fully sure on that because it looks like Microbus with the large Volkswagen emblem up front, two-tone paint, and a large area of glass. The only point you can give Volkswagen about it not being a 'retro design' is the front end not being so blunt. The interior can seat up to eight people and there are some nice details such as a wooden floor and LED ambient lighting. Technology features include a removable tablet for passengers, augmented reality heads-up display, and a steering wheel that retracts when the vehicle is put into an autonomous driving mode.
      Like the first I.D. concept, the I.D. Buzz uses Volkswagen's upcoming Modular Electric Drive Kit (MEB). For the Buzz, the MEB platform is extended to house a 111-kWh battery pack and two electric motors. Volkswagen says output stands at 369 horsepower while range is estimated at 270 miles on a "predicted US driving cycle". As we mentioned a moment ago, the I.D. Buzz will have the autonomous capability thanks to four onboard laser scanners, ultrasonic and radar sensors, and a number of camera around the vehicle.
      The question of course when it comes to Volkswagen and their Microbus concepts is will it go into production or not. In the case of the I.D. Buzz, that is a maybe. We know Volkswagen is working on an electric van due out sometime between 2020-2025 and this could be the one. But given Volkswagen's track record, we're not fully counting on it either.
       
      I.D. BUZZ CONCEPT MAKES ITS WORLD DEBUT AT THE NORTH AMERICAN INTERNATIONAL AUTO SHOW IN DETROIT
      Versatile, zero-emissions, all-wheel drive vehicle is a Microbus for the future All-electric driving range of up to 270 miles, comparable to gasoline engined cars Maximum flexibility: I.D. electric drive system allows seating for up to eight and two luggage compartments Focus on people: in the fully autonomous “I.D. Pilot” driving mode, the driver’s seat can be turned 180 degrees to face the rear Traction for any terrain: electric all-wheel drive with two motors and 369 horsepower Head-up display projects information via augmented reality Vehicle features fully autonomous driving capability Flexible center console with tablet display and Beats® Bluetooth® loudspeakers can be used outside the vehicle Detroit, January 2017 — The era of electric mobility has begun, and Volkswagen will be shaping it with the I.D. BUZZ concept presented at the North American International Auto Show in Detroit. A Microbus for a new era, the electric concept forges links between the origins of the Volkswagen brand and its electrifying future. The I.D. BUZZ, like the compact I.D. presented at the Paris Motor Show, is another new Volkswagen vehicle that gives compelling design to electric mobility and reflects a transformation of the brand and its models. 
      Dr. Herbert Diess, Chairman of the Board of Management for the Volkswagen brand, says: “The Volkswagen brand’s big electric offensive begins in the year 2020 with a completely new vehicle architecture. That is when we will be launching an entirely new generation of fully connected, all-electric vehicles to the market. By 2025 we want to be selling one million of these vehicles annually. We are making electric mobility the new trademark of Volkswagen.”
      The I.D. BUZZ zero-emissions vehicle conceptually follows the new Volkswagen brand strategy. Its claim is: “We make the future real.” Four fields of innovation form the basis for this strategy: 
      Smart Sustainability—Volkswagen is advancing the development of innovative high-volume electric car models Automated Driving—Volkswagen will make cars even safer and more comfortable by means of autonomous driving Intuitive Usability—Volkswagen is focusing on cars that are intuitive to operate and feature new display and control concepts Connected Community—In the future, Volkswagen will interconnect humans, cars and the environment with a Volkswagen user identity Volkswagen is showing just how multifaceted electric mobility can be in Detroit with the I.D. BUZZ concept vehicle—maximum space utilization with all-wheel drive, electric motors at the front and rear axles, a fully autonomous driving mode (“I.D. Pilot”) and a new generation of display elements and controls.
      The “I.D. BUZZ” name was hardly an arbitrary choice. I.D. stands for “Identity,” “Idea,” “Individual,” “Intelligent” and “Iconic Design”. BUZZ, on the other hand, is a phonetic word play on “bus” and refers to the silent “buzzing” of the drive system. 
      “The I.D. BUZZ is a next-generation vehicle based on the new Modular Electric Drive Kit (MEB), offering comfort and plenty of space,” says Dr. Frank Welsch, Volkswagen Member of the Board of Management responsible for Development. “The overall concept of the I.D. BUZZ points the way to the future. This concept vehicle is the world's first electric multi-purpose vehicle to be equipped with a fully autonomous driving mode. It carries the feeling of freedom of the Microbus over to a completely new era of mobility.”
      Thanks to its MEB underpinnings, space utilization is better in the I.D. BUZZ than in any other electric vehicle. An excursion with two families over the weekend? A gig with the band in another city? A vacation trip with bikes and boards? Driving to a business meeting with colleagues who need to prepare on the way? None of these scenarios pose a problem with the multi-variable seating layout and interactive networking of the I.D. BUZZ. Using an extended MEB-XL platform, this concept vehicle—which is 194.6 inches long, 77.8 inches wide and 77.3 inches tall—offers an extraordinarily spacious interior for its class.
      The I.D. BUZZ is not only huge inside, but its technical concept makes it one of the world's most comfortable cars. It has a silent drive system and an extremely long wheelbase of 129.9 inches. The floor-mounted battery lowers the vehicle’s center of gravity and delivers ideal weight distribution. The suspension layout—including multi-link rear suspension with integrated drive units and decoupled subframes at front and rear, as well as air suspension at the rear axle using electronically controlled dampers—delivers premium class comfort, high cornering power, and ideal acoustics.
      The zero-emissions all-wheel drive system has a total output of 369 horsepower and an NEDC electric driving range of 600 kilometers (270 miles on a predicted U.S. driving cycle). One electric motor at the front axle and one at the rear each deliver a power output of 201 hp, distributed between the two axles by an “electric propshaft.” The I.D. BUZZ shown in Detroit can accelerate from 0 to 60 mph in about 5 seconds, with a governed top speed of 99 mph. 
      The vehicle’s 111 kWh battery can be charged to 80 percent of its capacity within 30 minutes using the Combined Charging System (CCS) or an inductive charging interface, with a charging rate of 150 kW. As an alternative, the battery can be charged from any conventional household outlet and at charging stations. The all-wheel drive configuration is just one of several that are conceivable. Thanks to the MEB, it would be just as easy to equip the I.D. BUZZ with a rear-wheel drive setup producing up to 268 hp and a smaller 83 kWh battery, depending on the region and purpose of use.
      Automated Driving 
      The I.D. BUZZ is the world’s first fully autonomous multi-purpose vehicle. A slight push on the steering wheel makes it retract and merge into the instrument panel, switching the I.D. BUZZ from manual control to the fully autonomous “I.D. Pilot” mode that could make it into production by 2025. In this mode, the wheel is decoupled from the steering gear via a newly developed steering column system. The ambient lighting then switches from white light (“Drive”) to mood lighting that is warm and relaxed. At the same time, the distribution of ambient lighting is extended to the rear seating area. Simultaneously, the status of the I.D. BUZZ can be seen at all times on the tablet and the augmented reality head-up display.
      Now driving on its own, the zero-emissions concept has already activated its onboard laser scanners. Four of them extend from the roof in “I.D. Pilot” mode. The cleanly styled roof sensors call attention to the fully autonomous mode by indirect lighting.
      The I.D. BUZZ is not only able to detect other road users with its laser sensors, but also with the assistance of ultrasonic sensors, radar sensors, side area view cameras and a front camera. Traffic data is also continually acquired and compared with the vehicle data via the cloud. Fully autonomous mode is deactivated by touching the steering wheel or by pressing the brake or accelerator pedal.
      Volkswagen User-ID 
      I.D. knows who will be at the wheel, thanks to the Volkswagen User-ID. This is an individual profile that stores the personal seat and air conditioning settings, favorite radio stations and songs, sound system settings, exterior sound, configuration of the navigation system, type of ambient lighting and contact information for the driver’s friends and business associates. This profile can be retrieved securely via the cloud. 
      Consequently, the I.D. BUZZ also recognizes which person is entering the car or wants to take the steering wheel at any given time via the authorized user’s smartphone—the Digital Key. As soon as a person approaches the vehicle, the sensor surfaces for opening the door light up. If the person’s hand is very close to the surface, that individual door is opened. Using the Volkswagen User-ID and a relevant smartphone app, passengers in the vehicle can also control infotainment functions and input intermediate destinations into the navigation system. The route is shown on a tablet. 
      Exterior Design  
      The original Microbus is a legend all over the world and forms a global community. Although the I.D. BUZZ is designed for a new era, it would fit in perfectly with its predecessors.
      Klaus Bischoff, Volkswagen Head of Design, says: “The I.D. BUZZ is not a retro design on 22-inch wheels; rather, we have taken the logical next step forward in development using what is in all likelihood the most successful design of its kind in the world. The entire design is extremely clean with its homogeneous surfaces and monolithic silhouette. The future and origins of Volkswagen design DNA combine here to create a new icon.”
      The best example of the interplay of familiar and new elements is the front end with its characteristic ”V” and likeable ”face”—it’s clearly a Microbus, but a completely new interpretation. Oliver Stefani, Head of Volkswagen Exterior Design, says, “Instead of the round headlights used in the original model, in designing the I.D. BUZZ we opted for slender LED systems, which not only turn night into day, but also interactively communicate with other road users and pedestrians.” Similar to the compact I.D., the bumpers also integrate a matte aluminum honeycomb design, with illuminated outer sections.
      Extremely short body overhangs also define the vehicle. This applies equally to the roofline with its charismatic front overhang and three stylized air vents in the rear roof pillars, a small tribute to the T1. Each detail has, however, been re-interpreted and implemented in a new context.
      At the front, wrap-around ambient lighting forms a new era equivalent of chrome trim. It is actually an accent strip made of matte aluminum that is embedded in what designers call a sharp undercut. Indirect ambient lighting has been integrated into this full wraparound undercut, which also forms the ”V” of the front hood. When it is dark outside, this creates a unique light signature together with the backlit front and rear VW logos and the lighting elements in the front bumpers.
      The I.D. BUZZ is also unmistakable from the rear. Here, the slender full-LED lights and large painted surfaces make up the iconic design. The tailgate extends far down into the bumper to give a low load sill height of just 23.6 inches. Thanks to its compact electric drive, the I.D. BUZZ not only offers a rear luggage compartment of between 23.3 to 162.5 cubic feet, but also a front trunk of 6.1 cubic feet. The doors and trunklids are power operated: opening the tailgate, front doors and rear sliding doors is initiated by sensors outside the vehicle. Thanks to the Digital Key, all the user needs to do is hold his or her hand over a marked area for entry.
      There are clear design parallels to the I.D. shown in Paris. The front LED lights, wrap-around LED taillights, homogeneously integrated bumpers, side sills stylistically raised at the center of the door area, laser scanners on the roof and the aluminum-alloy wheel design combine to form the design insignia of Volkswagen’s future electric mobility.
      There are few cars in the world that look as good in classic two-tone paint as the Microbus, which is why it was a must for the new I.D. BUZZ. The car is painted in Silver Metallic above the seam that integrates the ambient lighting and in Cyber Yellow Pearl Effect below that line. The yellow hue is also found on the sidewalls of the tires, while the 22-inch aluminum-alloy wheels are painted in Galvano Gray Metallic.
      The I.D. BUZZ communicates with its surroundings via the LED lighting at the front end. The LED headlights interactively mimic the gestures of the human eye and thus interact with other traffic. The concept vehicle masters these light scenarios:
      Parking. When all systems of the I.D. BUZZ are shut down it looks from the front as if its “eyes” are closed. When the I.D. BUZZ is parked, just a narrow, small LED strip is visible in the headlights. Opening. When the I.D. is “awakened”, it greets its driver and passengers with a 360-degree light show. First, the Volkswagen logos light up. This is followed by the wrap-around ambient lighting. In the final phase of this light show, the I.D. BUZZ opens its “eyes.” Driving. The Volkswagen logos, wrap-round ambient lighting, Daytime Running Lights and the LED headlights are always active while driving. As the car accelerates, the “eyes” adjust to the higher speed by adopting a more dynamic light signature. Automated. A distinctive feature of the fully autonomous driving mode is that the laser scanners in the roof are extended and illuminated. As the car speeds up, the LED “eyes” look ahead, giving the car a sportier appearance. In addition, the “eyes” are interactive in the fully autonomous driving mode. If the I.D. BUZZ wants to turn, for instance, the LED headlights look in the direction the car is going to turn. To top it off, if the vehicle detects people at the side of the road, it looks at them. Through this interaction, the Volkswagen alerts pedestrians and cyclists to its presence. Interior Design 
      “The design of the concept places people as the focus; it should appeal to them and invite them to come in,” says Klaus Bischoff. Awaiting them there is an interior that combines the world of the automobile with the atmosphere of a lounge. Tomasz Bachorski, Head of Interior Design of the Volkswagen brand, explains the next era of interior design: “From now on, we will be networking the vehicle much more intensively to make it more interactive. The interior will become a sort of family room, a mobile place where you feel at home.” 
      As a result, the classic cockpit no longer exists in the I.D. BUZZ. In place of traditional instruments or controls is an intuitively operated cockpit consisting of:
      Touch-sensitive steering wheel (multifunction steering wheel with capacitive surfaces) Augmented reality head-up display “I.D. Box” center console (including a tablet usable outside the vehicle) In the “I.D. Pilot” mode, the front seats can be electrically unlatched and rotated so they face the rear, after the “I.D. Box” multifunctional center console is moved rearward. The seating system is flexibly designed to be like the living space at home or a lounge area. This versatility is based on a seat rail system that is integrated in the flat floor and on adjustable and folding seats. The seatbacks of the individual second row seats can be folded to form tables. At stops, the third row can be made into a bed, enabling the I.D. BUZZ to be used for overnight voyages. When the trip is resumed, clever detail solutions make travel more pleasant, such as softly padded rear side sun visors that can be moved and are designed so that a passenger can lean on them. Individually placeable cushions also underscore the cozy atmosphere of the interior, which is flooded with light thanks to its large windows and two-part panoramic roof.
      The warm interior colors are also in keeping with the lounge character. For instance, the dashpad in front of the driver and front passenger transitions from Magnet Metallic to Moon White Metallic, and the dashpad and door panel structures are illuminated by the ambient lighting as well. Stylish details include:
      Wood floor. The floor is made of fine, Silver Birch wood. The bright color underscores the cozy character of the interior. In the rear seating area, aluminum inlays in the wood take up the honeycomb pattern of the dashpad and touch-sensitive steering wheel as well as the front bumper. Door trim. The top sections of the doors are covered with sophisticated metallic leatherette. The interplay of color is underscored by the transition from the darker driver’s area to the brighter passenger zone. The designers have upgraded the lower sections of the door trim panels with a cream-colored knitted fabric throughout the rear seating area. Seat fabrics. Seats are covered in an innovative knit fabric that features a graduated honeycomb pattern. The refined knitting technique used to produce the individual diamond shapes allows a light metallic background material show through. Accentuated yellow details such as piping and seat belts showcase the fresh look of the I.D. BUZZ while creating a connection between exterior and interior. As soon as the driver’s seat is occupied, the steering wheel, which is retracted into the dashpad in parking mode, extends out, and the indicators and buttons on the steering wheel light up simultaneously. In parallel, the I.D. BUZZ activates the augmented reality head-up display and the tablet in the “I.D. Box.” The ambient lighting also greets the driver. Close the doors, buckle up, press the brake pedal and select a gear and the I.D. BUZZ is immediately ready to start. The concept car is shut off by the “P” button on the steering wheel. When finished, the steering wheel retracts flush into the cockpit panel.
      The steering wheel of the I.D. BUZZ does not have any spokes. The wheel, trimmed with Nappa leather, is more of an interactive touchpad. This touch-sensitive steering wheel is a new concept, which allows the driver to operate the drive modes (P, R, N and D), turn signals and various menu functions as well as settings for the head-up display via touch-sensitive areas on its surface. 
      The outer region of the touchpad has a honeycomb-like light signature, as does the dashpad ahead of the driver and front passenger. Pressing on the illuminated VW logo in the middle of the touch-sensitive steering wheel initiates a switch between the “Drive” mode and “I.D. Pilot” mode; the steering wheel then retracts or extends accordingly. 
      The “I.D. Box” fits the character of the I.D. BUZZ perfectly. When the vehicle is being driven by someone, the I.D. Box is positioned between the front seats. In this case, the integrated tablet in the console is positioned to serve as a display and control surface for the driver and front passenger. The I.D. Box is also equipped with loudspeakers from Beats®, which are interconnected with the passengers’ smartphones and the sound system via Bluetooth®. When the driver switches to the “I.D. Pilot” mode, the entire “I.D. Box” moves towards the rear. Other console features include cupholders and a folding table. The console tablet (like the Beats speakers) is easy to unsnap and remove from the vehicle.
      The Volkswagen I.D. lets the I.D. BUZZ know who the driver is. The individual vehicle settings are configured accordingly, and features such as the person’s calendar are shown on the tablet. The I.D. BUZZ also knows the driver’s friends via the Volkswagen I.D. Based on this information, the car might recommend meeting with friends or suggest activities that would fit into the day’s schedule. 
      In “I.D. Pilot” autonomous mode, the system informs the driver on the tablet about changes to the calendar, for instance. If the I.D. BUZZ passes one of the driver’s favorite shops or a favorite restaurant, the car informs the driver via the tablet about the current offerings at these personal points of interest. A new era of interactive and personalized online services is beginning with the I.D. BUZZ.
      Like the compact I.D., the I.D. BUZZ is equipped with an augmented reality head-up display. Information such as navigation directions are projected as virtual images from 23 to 49 feet ahead of the car. The effect is astonishingly realistic. Directions are projected via augmented reality to show exactly where the driver is heading. Thanks to the head-up display, the navigation instructions are now part of three-dimensional surroundings that the driver can experience. Drivers can use the touch-sensitive steering wheel to modify the type and amount of information shown, adapting the system to their individual needs.
      Three levels of information density are available here:
      Level 1: “Navigation,” “Speed” and “Battery indicator” Level 2: Level 1 plus “Phone” (in “Drive” mode) and “Local offerings” (in “I.D. Pilot” mode) Level 3: Levels 1 and 2 plus “Friends” along the route (in “Drive” mode) and “Messages” (in “I.D. Pilot” mode) There are no rearview mirrors in the I.D. BUZZ. Cameras and a display have taken over that function. Where there would normally be a rearview mirror, there is a screen called the e-Mirror. Here, a monitor combines data from the exterior mirror cameras on the left and right of the vehicle and from a camera that faces directly rearward. Doing away with the side mirrors improves the aerodynamics of the vehicle.
      The lighting mood of the interior also changes according to the mode. In “Drive”, illuminated elements are lit in white. When the driver activates “I.D. Pilot”, they switch over to a warm mood color. In addition, the ambient lighting and touch-sensitive steering wheel assume warning and indicator functionality. In “Drive” mode, if the driver wants to change lanes while another vehicle is alongside, a warning signal is shown on the relevant side of the dashpad. This means that the LED warning indicators for the Blind Spot Monitor, which are located in the door mirrors in today’s vehicles, migrate into the interior where they are even more obvious to the driver.

      View full article
    • By William Maley
      Audi is the latest automaker to tease their reveal for Detroit Auto Show. This is the Q8 Concept which will be going into production in the next few years as the brand's flagship SUV. 
      Up front is a large, octagonal grille and narrow headlights. The side profile features a coupelike roofline and bulging fenders. Audi says the design is reminiscent of the famed ur-quattro coupe from the 80's. We can see some of it in the side, but not in other areas.
      “With the Audi Q8 concept, we have created a new spearhead within our Q model line. Its design strongly evokes sportiness and prestige. What’s more, we believe an important aspect of this showcar is that it offers a spacious interior with four equally comfortable seats, even with the flat roof line,” said Audi Head of Design Marc Lichte in a statement.
      Source: Audi
      Press Release is on Page 2


      Audi Q8 concept car to be revealed at the 2017 North American International Auto Show - Featuring the next generation of Audi SUV design language
      December 22, 2016 | INGOLSTADT/DETROIT
      Study unlocks new segment for the full-size SUV category Spaciousness of an SUV with elegance of a coup Distinctive front end, with design echoes of the Ur-quattro Audi will start the new year with a sensation: At the January 2017 North American International Auto Show (NAIAS) in Detroit, the brand will debut the Q8 concept. The study represents a synthesis of the emotional styling of a coup and the spaciousness that typifies an SUV. With this move, the brand is unlocking a new segment for the full-size category.
      “With the Audi Q8 concept, we have created a new spearhead within our Q model line. Its design strongly evokes sportiness and prestige,” said Audi Head of Design Marc Lichte. “What’s more, we believe an important aspect of this showcar is that it offers a spacious interior with four equally comfortable seats, even with the flat roof line.”
      The concept’s front end is imposing. The octagonal Singleframe is considerably wider than that in Audi’s current production Q models. Enhancing the forward positioned stance, is dynamic three-dimensional sculpting. Many design elements of the Q8 concept are reminiscent of the Audi Ur-quattro of the 1980s. They include the extremely flat but very wide C-post and the prominent, flared shoulders above the wheels. These balanced proportions give equal emphasis to the front and rear wheels – typically quattro.
      More information on this exciting new concept will release during the NAIAS Audi press conference, January 9, 2017 at 8 a.m. EST.

      View full article
    • By William Maley
      Audi is the latest automaker to tease their reveal for Detroit Auto Show. This is the Q8 Concept which will be going into production in the next few years as the brand's flagship SUV. 
      Up front is a large, octagonal grille and narrow headlights. The side profile features a coupelike roofline and bulging fenders. Audi says the design is reminiscent of the famed ur-quattro coupe from the 80's. We can see some of it in the side, but not in other areas.
      “With the Audi Q8 concept, we have created a new spearhead within our Q model line. Its design strongly evokes sportiness and prestige. What’s more, we believe an important aspect of this showcar is that it offers a spacious interior with four equally comfortable seats, even with the flat roof line,” said Audi Head of Design Marc Lichte in a statement.
      Source: Audi
      Press Release is on Page 2


      Audi Q8 concept car to be revealed at the 2017 North American International Auto Show - Featuring the next generation of Audi SUV design language
      December 22, 2016 | INGOLSTADT/DETROIT
      Study unlocks new segment for the full-size SUV category Spaciousness of an SUV with elegance of a coup Distinctive front end, with design echoes of the Ur-quattro Audi will start the new year with a sensation: At the January 2017 North American International Auto Show (NAIAS) in Detroit, the brand will debut the Q8 concept. The study represents a synthesis of the emotional styling of a coup and the spaciousness that typifies an SUV. With this move, the brand is unlocking a new segment for the full-size category.
      “With the Audi Q8 concept, we have created a new spearhead within our Q model line. Its design strongly evokes sportiness and prestige,” said Audi Head of Design Marc Lichte. “What’s more, we believe an important aspect of this showcar is that it offers a spacious interior with four equally comfortable seats, even with the flat roof line.”
      The concept’s front end is imposing. The octagonal Singleframe is considerably wider than that in Audi’s current production Q models. Enhancing the forward positioned stance, is dynamic three-dimensional sculpting. Many design elements of the Q8 concept are reminiscent of the Audi Ur-quattro of the 1980s. They include the extremely flat but very wide C-post and the prominent, flared shoulders above the wheels. These balanced proportions give equal emphasis to the front and rear wheels – typically quattro.
      More information on this exciting new concept will release during the NAIAS Audi press conference, January 9, 2017 at 8 a.m. EST.
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