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    Buick Introduces Sport Touring Trim to 2016 LaCrosse, Regal, and Verano


    • Buick gives their sedans some sporty touches


    Buick has announced a new trim for the LaCrosse, Regal, and Verano for the 2016 model year. Called the Sport Touring, all of these models get distinctive exterior styling cues such 18-inch, dark-finish alloy wheels and a rear spoiler.

     

    Along with the sporty touches, each models get a few more standard features.

    • Verano Sport Touring: Dual-zone climate control, eight-way-adjustable power driver’s seat, and heated front seats
    • Regal Sport Touring: Backup camera, heated front seats, and leather-trimmed front and rear seats.
    • LaCrosse Sport Touring: Remote start, eight standard air bags, leather seats, and heated front seats.


    “Buick is reaching an all-new generation of customers by reinventing itself in terms of design, function and capabilities. These new ST models underscore the importance of design choices, while complementing the safety, refinement and connectivity technologies that are drawing new customers to Buick dealerships,” said Duncan Aldred, vice president of Buick.

     

    Source: Buick

     

    Press Release is on Page 2


     

    DETROIT – Buick unveiled 2016 LaCrosse, Regal and Verano Sport Touring (ST) models today – sedans with distinctive exterior cues designed to set them apart from the pack.
    Each features special 18-inch wheels with machined faces and black “pockets,” and a rear spoiler. They join the Enclave Tuscan Edition and recently announced Encore Sport Touring as special models expanding Buick’s lineup with more design-focused choices.
    “Buick is reaching an all-new generation of customers by reinventing itself in terms of design, function and capabilities,” said Duncan Aldred, vice president of Buick. “These new ST models underscore the importance of design choices, while complementing the safety, refinement and connectivity technologies that are drawing new customers to Buick dealerships.”
    The new Sport Touring sedans – and Encore Sport Touring – go on sale this fall.
    LaCrosse Sport Touring includes Buick IntelliLink with Apple CarPlay capability, OnStar 4G LTE connectivity with Wi-Fi hotspot, remote start, eight standard air bags (including rear-seat thorax air bags) and leather-trimmed seats – with heated front seats.
    Regal Sport Touring includes a standard rear-vision camera system, heated front seat and leather-trimmed front and rear seats. It also comes with Buick IntelliLink with Apple CarPlay capability and OnStar 4G LTE connectivity with Wi-Fi hotspot.
    Verano Sport Touring includes dual-zone climate control, eight-way-adjustable power driver’s seat and heated front seats, along with Buick IntelliLink and OnStar 4G LTE connectivity with Wi-Fi hotspot.
    Experience Buick Protection on all 2016 Buick models includes the first two visits of scheduled maintenance services for two years/24,000 miles, whichever occurs first. It complements Buick’s four-year/50,000-mile bumper-to-bumper limited warranty and six-year/70,000-mile powertrain limited warranty.

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    ST sounds like a Ford.  Lexus puts dark finish allow wheels and a spoiler on a car and calls it F-sport, so Buick might as well too. 

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    Drew you might be interested in knowing the 2016 Encore Sport Touring has the new 1.4t engine from the new Cruze with 153 hp and 177 ft/lbs torque.  Have you seen it?  I saw it on Buick's media page.

    Edited by ocnblu
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    Drew you might be interested in knowing the 2016 Encore Sport Touring has the new 1.4t engine from the new Cruze with 153 hp and 177 ft/lbs torque.  Have you seen it?  I saw it on Buick's media page.

     

    I have! I haven't written anything about it since I have a huge backlog of news and unfortunately it get lost in the pile. I do want to drive since it should solve the power problem I have with it.

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    Guest Z064ever

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    Tell you what to me sport means more hp, torque, and better suspension.  Not trim and heated seats, but that's just me.

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    "sport" packages are what marketing types do to appeal to younger buyers. Except younger buyers don't want a Camry Sport or Buick LaCrosse Sport. And younger buyers have this thing called the internet and they can look up horsepower ratings on it.

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    In fairness, haven't 'sport' trims always been something along these lines? In my dad's day, a Super Sport package on a Chevy meant you got bucket seats. 

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    Buick PR fluff perhaps?

     

    I mean, that's what is said when Ford introduces minor changes.

     

    I see you still don't understand.  The "PR Fluff" was not the minor changes.  The "PR Fluff" was describing those minor changes, in that case a transmission Sport Mode, as brought to you by "crazy smart powertrain engineers"

     

    PR Fluff - "Best ever!!!!!"

    Not PR Fluff - "We sold 10% more than last year"

     

    PR Fluff - "Crazy smart powertrain engineers thought up a Sport mode for your truck"

    Not PR Fluff - "Ford adds sport mode shifting to F-150 automatic transmission"

     

    This Buick intro, while rather thin on features, doesn't really have any PR Fluff in it. It's just a trim level announcement. 

     

     

    Edit: Also, if you've ever stood in front of the firehose that is the Ford Press Release email stream, you'd understand why a lot of Ford's announcements generate a bit of an eyeroll.

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    Thanks for your opinion.

     

    My opinion that a sportier shift mode actually INTRODUCES some Sport.....as opposed to color changes and such.

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    I think if a model is called "sport" then you can pretty much be sure that it isn't sporty.  They don't make a Porsche 911 "sport" or Nissan GT-R "sport" yet they do make a Hyundai Sante Fe Sport and a Ford Fusion Sport. 

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    Thanks for your opinion.

     

    My opinion that a sportier shift mode actually INTRODUCES some Sport.....as opposed to color changes and such.

     

    Again, the addition of the feature isn't the PR Fluff. In Ford's case, it was the way in which it was described that was the fluff.

     

    I'm kinda side-eyeing Buick for this trim name... for one it is rather unoriginal.  However, the description they use is downright conservative. They are not claiming any actual "sport"... only "sportish".  The Touring bit, well, Buick and Oldsmobile have used that as a trim level for their better appointed cars for years.  No fluff in this one.

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    I think if a model is called "sport" then you can pretty much be sure that it isn't sporty.  They don't make a Porsche 911 "sport" or Nissan GT-R "sport" yet they do make a Hyundai Sante Fe Sport and a Ford Fusion Sport. 

     

    In the case of the Santa Fe, it is actually the shorter version. Ford did the same with the old Explorer.

     

    In the case of Cadillac, V-Sport does get you a substantial boost in performance over the lesser model. 

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    Thanks for your opinion.

     

    My opinion that a sportier shift mode actually INTRODUCES some Sport.....as opposed to color changes and such.

     

    Again, the addition of the feature isn't the PR Fluff. In Ford's case, it was the way in which it was described that was the fluff.

     

    I'm kinda side-eyeing Buick for this trim name... for one it is rather unoriginal.  However, the description they use is downright conservative. They are not claiming any actual "sport"... only "sportish".  The Touring bit, well, Buick and Oldsmobile have used that as a trim level for their better appointed cars for years.  No fluff in this one.

     

     

     

    Everyone fluffs.

    Everyone.

    And everyone knows this.

     

    Do we really need to emphasize one in particular.

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    Yes everyone fluffs, some more than others... some waaaay more than others.   Toyota, Ford, and Hyundai/Kia are notorious for their eyeroll inducing fluff. Sometimes we make fun of them for it.   Inside the Automotive Media inner circle which Willam and I have a bit of an eye into, Ford gets mocked for the volume of their press releases which come out at a rate of sometimes 100 a day.

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    100 news fluffs per day huh.

     

     

    okeedokee

     

    Up to 100 Press releases per day... especially during auto show season. Usually it is a lot fewer than that, but the flood of press releases from Ford has been a topic of discussion.

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    *sigh* you really need to stop taking things personally.

    1. This hasn't been a "GM Site" since 2009.

    2. The conversation happened on Facebook.

    3. I was only an observer of the conversation, not a participant.  I don't think either myself or William actually replied in that thread.

    4. It was between other members of the media in an automotive media related discussion group.

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    As far as PR crap goes: I don't mind it in magazines, or on TV or the interwebs. But when you have human spambots spraying it around a forum worse than a Tiajuana toilet it gets old REALLY fast.

    As far as a sporty Verano goes: a good idea, maybe. But it won't help the Regal any.

    Edited by Drew Dowdell
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