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    2014 Cadillac CTS To Start At $46,025*, VSport To Start At $59,995*



    William Maley

    Staff Writer - CheersandGears.com

    June 13, 2013

    Cadillac has release the initial pricing information for the new 2014 CTS. For $46,025 (includes $925 destination charge), you get a 2.0L turbocharged four-cylinder engine, six-speed automatic transmission, and rear-wheel drive.

    Standard equipment includes a eight-inch touch-screen with Cadillac’s CUE infotainment system, Bose 11-speaker audio system with Sirius XM and HD Radio, Bluetooth connectivity, a 5.7-inch LCD screen in the gauge cluster, remote start, and keyless entry and start.

    Cadillac has also announced the pricing for the CTS VSport which begins at $59,995. The VSport comes equipped with a twin-turbo 3.6L V6, eight-speed automatic, electronic limited-slip differential, and rear-wheel drive.

    Cadillac is staying quiet on the pricing on the Luxury, Performance, and Premium Collection trim packages; 3.6L V6 and all-wheel drive. We'll learn that when we get closer to the launch of the CTS.

    Source: Cadillac

    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.comor you can follow him on twitter at @realmudmonster.

    Press Release is on Page 2


    All-New CTS Sedan Ascends into Midsize Luxury Segment

    • More than 20 new features come standard with all-new model launching this fall

    DETROIT – When the all-new 2014 Cadillac CTS sedan arrives in dealerships this fall, it will offer more interior space, power and technology with more than 20 new standard features compared with the current model.

    Inside and out, the third-generation CTS sedan grows, ascending into the heart of the midsize luxury market, with an all-new design that is longer, lower and leaner. The new CTS is five inches longer, expanding interior space, but also 244 pounds lighter than the previous model. It is expected to be the lightest car in its segment.

    “CTS has always been Cadillac’s centerpiece, and as our brand expands and elevates the car properly grows to its true place” said David Leone, CTS executive chief engineer. “With last year’s addition of the award-winning ATS compact luxury sedan, CTS will directly challenge the luxury midsize competition with uncompromised performance, luxury and technology.”

    The 2014 CTS standard model will start at $46,025, including $925 destination. Three Collections of option packages – Luxury, Performance and Premium – will be offered with either the 2.0T turbocharged four cylinder or 3.6L naturally aspirated V6 engine in either rear- or all-wheel drive.

    CTS will be offered with a choice of three powertrains, including a 2.0L turbocharged four-cylinder engine that puts out 272 horsepower and goes from zero to 60 mph in 6.1 seconds – 1.5 seconds faster than the outgoing model. Standard front Brembo brakes with ferritic-nitro carburizing, or FNC, anti-corrosion rotors give CTS braking performance that Cadillac expects to be best in the segment. Magnetic Ride Control, the world’s fastest-reacting suspension and a hallmark of V-Series models, is now standard on base models with 18-inch wheels.

    Selectable drive modes will allow drivers to adjust the vehicle’s performance dynamics for touring, ice and snow, or sport driving. The CTS Vsport model features the new Cadillac Twin-Turbo 3.6L V6 engine with an SAE-certified 420 horsepower and a “track” drive mode with specific Magnetic Ride Control calibration and enhanced throttle progression for greater track performance.

    The Vsport model contains the highest-performing components, led by the all-new Twin Turbo V6. The CTS Vsport model starts at $59,995, including $925 destination, and comes equipped with an electronic limited slip differential and eight-speed automatic transmission in RWD only.

    Inside, all CTS models are equipped with CUE, Cadillac’s breakthrough system for connectivity and control featuring an eight-inch fully reconfigurable touch screen. CUE brings tablet-like functionality into the CTS with functions such as haptic feedback to confirm selections, proximity sensing to reveal hidden icons, gesture recognition and capacitive touch. A 5.7-inch display in the instrument cluster allows the driver to control radio, phone and navigation functions through steering wheel controls without having to take his eyes off the road.

    CTS will come with an 11-speaker Bose premium audio system with HD radio capability. Users will have several options for streaming portable media devices with three USB ports and one auxiliary and SD card port.

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    And the Higher Prices have arrived. I expect the V will be in the $80K+ range this time around.

    Edited by hyperv6
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    And the Higher Prices have arrived. I expect the V will be in the $80K+ range this time around.

    I share the expectation. GM appears to be on the right path with the core (read RWD/AWD) Cadillac models. It will take a while for the image building at Cadillac to be complete, but GM is doing it right (except for no AWD on the CTS V-Sport, IMHO). Also, the moving of Cadillac to pricing levels closer to (eventually equal to) the German trio means Buick gets more breathing room. As long as GM doesn't try to make Chevrolet an all-things-to-all-folks brand, that is...

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    While everything looks and sounds right and I was expecting a powerful turbo 4, I still think it sucks that we have gone down this road. Turbo and small engines do not make for long lasting power plants in my humble opinion. But then I grew up on big v8 engines.

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    i don't have an issue with 46k to start. we all know it will be under 40k by the end of the model year when discounts and incentives are in the mix.

    it's a healthy enough gap between buick + the ATS and this. And it's low enough to compete with the competition.

    I just hope the rear seat has room.......probably not...........

    I really do think the V Sport will sell like hotcakes.

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    And the Higher Prices have arrived. I expect the V will be in the $80K+ range this time around.

    I share the expectation. GM appears to be on the right path with the core (read RWD/AWD) Cadillac models. It will take a while for the image building at Cadillac to be complete, but GM is doing it right (except for no AWD on the CTS V-Sport, IMHO). Also, the moving of Cadillac to pricing levels closer to (eventually equal to) the German trio means Buick gets more breathing room. As long as GM doesn't try to make Chevrolet an all-things-to-all-folks brand, that is...

    I have been preaching the space being cleared for Buick to thrive with out stepping on Chevy or Cadillac.

    I ponder that the V could be in line for a strong AWD system since the price would give GM the ability to do it right. This would also set them apart form Buick and Chevy even more. I expect the V to have over 600 HP and they may need all 4 tires to put it down. The Extra Hp is useless if you can put it down or have to have the computer kill the power to get the car to hook up.

    AWD in the V would not surprise me at all. It also would give the reason to step up from the V sport.

    It would be good big picture marketing.

    Edited by hyperv6
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    This is what I expected, pretty close to Audi A6 or Infiniti M pricing, and a little below BMW and Benz. If it sells, I wouldn't be surprised if they push the price up another $2,000 in year 2. It will be interesting to see what the sales are like, since the Lexus GS, A6 and Infiniti M aren't strong sellers in this class.

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    A good start. I hope GM does not chase the Germans by offering equipments that should be standard for this price range as options and charging arms, legs and crotches for them. Put the base priced directly in line with Germans, but offer tremendous value that should be the mantra.

    Like the 2014 Corvette, this car is another 99.9% (nothing is perfect) effort from GM unlike the other compromises we have seen.

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    no doubt it's a great car, but w/i ~10% of a vette w/o a v8? are they trying to limit the crowd for these new, when they obviously should have the most markup to see what the public wants anyway?

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    The 4-cylinder 5-series will start over $50k for 2014. I wouldn't pay $50k for a 4 cylinder either (assuming I could afford $50k to begin with), but people will. If it were me, I'd want my car in this class to have at least 6 cylinders. I love V8s, but the A6 3.0 and 535i have 0-60 times around 5.2 seconds, that is quick, a V8 isn't much quicker in everyday driving and is much thirstier.

    I know people will fork out $50k for the BMW, the question is will they pay $46k 4-cylinder Cadillac and over $50k I assume for 320 hp V6.

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    The 4-cylinder 5-series will start over $50k for 2014. I wouldn't pay $50k for a 4 cylinder either (assuming I could afford $50k to begin with), but people will. If it were me, I'd want my car in this class to have at least 6 cylinders. I love V8s, but the A6 3.0 and 535i have 0-60 times around 5.2 seconds, that is quick, a V8 isn't much quicker in everyday driving and is much thirstier.

    I know people will fork out $50k for the BMW, the question is will they pay $46k 4-cylinder Cadillac and over $50k I assume for 320 hp V6.

    I couldn't imagine paying $30k or more for a 4 cylinder. When I was younger, 4 cylinders were for cheap econoboxes. Times have changed, just very strange to see 4 cylinders--which were the very definition of 'low end'--- being in premium priced cars. At least they aren't FWD...

    Edited by Cubical-aka-Moltar
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    The Jaguar XF 2.0 is $47,000, but $50,000 will get you the 340 hp supercharged V6. I don't know if these car companies are putting the 4-cylinders in for CAFE or to keep the price under $50k, or as a way to say $47k gets you the crap engine, so pay $3,000 more for the good one. Perhaps it is all of the above, but I wouldn't want a 4-banger in a mid-level luxury car even if the 8-speed tranny makes it accelerate like a V6.

    The only exception I can see is a diesel 4-cylinder because it has loads of torque and possibly 40 mpg, that makes it a sensible buy especially for people that do a lot of highway driving.

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    The pricing puts it at about $1600~3200 less than an equivalent 5-series. Not out of place as a "sticketr price"

    The real question is how much discount GM will end up bribing customers with... nobody pays MSRP... not even for BMWs.

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    The Jaguar XF 2.0 is $47,000, but $50,000 will get you the 340 hp supercharged V6. I don't know if these car companies are putting the 4-cylinders in for CAFE or to keep the price under $50k, or as a way to say $47k gets you the crap engine, so pay $3,000 more for the good one. Perhaps it is all of the above, but I wouldn't want a 4-banger in a mid-level luxury car even if the 8-speed tranny makes it accelerate like a V6.

    The only exception I can see is a diesel 4-cylinder because it has loads of torque and possibly 40 mpg, that makes it a sensible buy especially for people that do a lot of highway driving.

    Jaguar doesn't care about CAFE, it's a small fine (per car) and they actually itemized it added it to the sticker (really*)! When the XF first came out it had two V8 powerplants -- with or without supercharging -- that's it. It stayed that way from the 2009 through 2011 model year, although the 2010 and 2011 V8s are 5.0L vs 4.2L in the 2009 cars. 2012s actually got a face lift and the new engines but NOT the 8-speed. 2013 brought the 8-speed online. Under Tata, Jaguar has a progressive product upgrade strategy, every year brings something new instead of waiting 4~5 years for a major overhaul of the model.

    *I just acquired a 2010 XF Supercharged (5.0L SC w/ 470 bhp) to replace the 2005 C55 AMG... they kept the original window sticker.

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    The Jaguar XF 2.0 is $47,000, but $50,000 will get you the 340 hp supercharged V6. I don't know if these car companies are putting the 4-cylinders in for CAFE or to keep the price under $50k, or as a way to say $47k gets you the crap engine, so pay $3,000 more for the good one. Perhaps it is all of the above, but I wouldn't want a 4-banger in a mid-level luxury car even if the 8-speed tranny makes it accelerate like a V6.

    The only exception I can see is a diesel 4-cylinder because it has loads of torque and possibly 40 mpg, that makes it a sensible buy especially for people that do a lot of highway driving.

    Jaguar doesn't care about CAFE, it's a small fine (per car) and they actually itemized it added it to the sticker (really*)! When the XF first came out it had two V8 powerplants -- with or without supercharging -- that's it. It stayed that way from the 2009 through 2011 model year, although the 2010 and 2011 V8s are 5.0L vs 4.2L in the 2009 cars. 2012s actually got a face lift and the new engines but NOT the 8-speed. 2013 brought the 8-speed online. Under Tata, Jaguar has a progressive product upgrade strategy, every year brings something new instead of waiting 4~5 years for a major overhaul of the model.

    *I just acquired a 2010 XF Supercharged (5.0L SC w/ 470 bhp) to replace the 2005 C55 AMG... they kept the original window sticker.

    How do you like the Jaguar? I drove a 2009 XF, not supercharged, and it was nice but it feels cramped because of the high belt line. I think even the 09's will be out of my price range, unless it has 90k miles or something, and I don't want that.

    Jaguar probably doesn't care about CAFE, but they do care about getting buyers, and I think V8 and Super V8 was overkill for most people. Offering 4 and 6 cylinders gives adequate performance and fuel economy that people want, because 15/23 might turn a lot of people away too.

    The turbo 4 is hitting all these luxury cars because an engine like that can make 250-270 lb-ft of torque at a low rpm and with an 8 speed transmission that can get a 0-60 time under 7 seconds which is more than adequate for most. But like Cubical, I still wouldn't want one, I'd want a 6-cylinder at least.

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    How do you like the Jaguar? I drove a 2009 XF, not supercharged, and it was nice but it feels cramped because of the high belt line. I think even the 09's will be out of my price range, unless it has 90k miles or something, and I don't want that.

    Jaguar probably doesn't care about CAFE, but they do care about getting buyers, and I think V8 and Super V8 was overkill for most people. Offering 4 and 6 cylinders gives adequate performance and fuel economy that people want, because 15/23 might turn a lot of people away too.

    The turbo 4 is hitting all these luxury cars because an engine like that can make 250-270 lb-ft of torque at a low rpm and with an 8 speed transmission that can get a 0-60 time under 7 seconds which is more than adequate for most. But like Cubical, I still wouldn't want one, I'd want a 6-cylinder at least.

    The 2009 has the "old" 4.2 V8. For 2010 through 2012 they had the 5.0 VVT/VVL DI V8s -- both supercharged @ 470~510hp and NA @ 385 hp. The engine is smooth enough and pretty quick revving (for a cross plane V8), but it is a little noisier than the 4.2 due to Direct Injection. Mileage is not bad for the kind of car and engine that they are... 15/21 is actually NOT BAD considering that you are talking about a 4300 lbs car with a 470 or 510 hp engine. The M5 which is in a similar weight and output bracket is 11/17 MPG. For 2013 they added the 2.0T and 3.0 S/C.

    The 2013 2.0T is 7.9 secs to 60 mph. I had one as a loaner during warranty service of the XF (audible belt noise / tensioner issue). Driving experience is mixed. It is surprising peppy once it gets in its game or if you keep the revs up above 3000 rpm. The car feels faster than it actually is when driven hard and the I4 is in fact quieter than the V8. The problem with the 2.0T is that at idle or when lugging around at 1500~2000 rpm (which the 8-speed tranny likes to do) stepping on the gas brings a almost 1 sec of slug like acceleration before load builds and the turbo spools enough to get the car moving with enthusiasm. Also, the I4 revs slower than the V8 (even when you just blip the throttle in neutral). With a $3K price difference which covers not just the engine but also additional cabin equipment I'll say the 3.0 S/C is a much better buy. Anyone looking at a $50K car is not going to car much about whether it is 19/30 or 17/28 mpg.

    The 2.0T BTW is a Ford engine except for the dress cover. It is the same exact power plant as you will find in the Focus ST or the Fusion in exactly the same tune making the same torque and 2 hp less than Ford's applications mainly due to the XF's quieter exhaust.

    Edited by dwightlooi
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    • By William Maley
      Volkswagen dropped the pricing information for the 2018 Atlas crossover arriving at dealers next month and it is right on the nose of the automaker's promise of starting somewhere around $30,000.
      The entry-level Atlas S kicks off at $30,500 and comes with a turbocharged 2.0L four-cylinder producing 235 horsepower and 258 pound-feet of torque. Standard equipment includes 18-inch alloy wheels, LED headlights with LED daytime running lights, rearview camera, 6.5-inch touchscreen with Apple CarPlay and Android Auto compatibility, and a six-speaker audio system. A 3.6L VR6 with 276 horsepower and 266 pound-feet of torque adds $1,400 to the price. If you want AWD, be prepared to pony up $33,700 as it is only available with the V6.
      Here is how the rest of the Atlas lineup is comprised,
      Atlas S Launch: $33,500 for VR6 FWD, $35,300 for VR6 AWD - Available for a limited time, the S Launch adds a panoramic sunroof, Homelink garage opener, 8-inch infotainment system, and a three-month trial of SiriusXM Satellite Radio. Atlas SE: $33,590 for 2.0T FWD, $34,990 for VR6 FWD, $36,790 for VR6 AWD - Adds automatic headlights, rain-sensing windshield wipers, Blind spot monitoring with cross-traffic alert, push-button start, leatherette upholstery, 10-way power driver's seat, and eight-speaker audio system. Atlas SE with Technology: $35,690 for 2.0T FWD, $37,090 for VR6 FWD, $38,890 for VR6 AWD - Adds adaptive cruise control, lane departure warning, forward collision warning with automatic braking, three-zone climate control, power liftgate, and remote start. Atlas SEL: $39,160 for 2.0T FWD, $40,890 for VR6 FWD, $42,690 for VR6 AWD - Adds Easy Open liftgate; 8-way power passenger seat, memory function for driver's seat, Park Distance Control, and an 115V power outlet for second-row passengers. Atlas SEL Premium: $48,490 for VR6 AWD - Adds 20-inch aluminum-alloy wheels, LED taillights, power folding mirrors, 12.3-inch Volkswagen Digital Cockpit system, navigation, Fender Premium audio system, 360-degree camera system, leather upholstery, ventilated front seats, and heated rear seats. Source: Volkswagen
      Press Release is on Page 2


      VOLKSWAGEN ANNOUNCES PRICING OF CHATTANOOGA-BUILT 2018 ATLAS, STARTING AT $30,500
      The thoughtfully-designed Atlas packs a great value, offering generous space, sophisticated driving dynamics and a host of available driver assistance and technology features Pricing starts at $30,500 for the four-cylinder turbocharged 2.0L TSI® S FWD model (late availability) Five trim levels, priced for the heart of the competitive SUV market Two engine options: four-cylinder TSI® turbo or the available powerful VR6®, both with eight-speed automatic transmissions Optional 4Motion® all-wheel-drive system on V6 models Comfortable seating for up to seven adults, with innovative access system for the third row Available interior features include innovative Volkswagen Digital Cockpit instrumentation Only vehicle in its class to offer Automatic Post-Collision Braking System HERNDON, VA (April 3, 2017) — Volkswagen of America, Inc., today announced pricing of the all-new, seven-passenger 2018 Atlas. With a starting Manufacturer Suggested Retail Price (MSRP) of $30,500 for the four-cylinder turbo 2.0L TSI® S FWD model (late availability), and $31,900 for the 3.6-liter V6 S FWD model, the Chattanooga-built SUV is loaded with standard equipment and available technology features. For maximum utility and comfort, the Atlas offers a spacious interior, with innovative access to the third row.
      Based on the award-winning Modular Transverse Matrix (MQB) architecture, the Atlas is also fun-to-drive, a signature of Volkswagen vehicles. Atlas models will be available with two engine options, both with an eight-speed automatic transmission: the four-cylinder turbocharged and direct-injection 2.0-liter TSI engine, which produces 235 horsepower and 258 lb-ft of torque (achieved using premium fuel), and the 3.6-liter VR6® engine, which makes 276-horsepower and 266 lb-ft of torque. An optional 4Motion® all-wheel-drive system is available on VR6 models.
      The 2018 Atlas is scheduled to arrive in dealerships in May, and will be available in five trim levels to meet the diverse needs and tastes of U.S. customers.
      MODEL LINE UP
      Atlas S (Late availability)
      The Atlas TSI S starts at $30,500 and features a standard four-cylinder turbocharged 2.0L TSI engine. Standard exterior features include 18-inch aluminum-alloy wheels; stainless-steel roof rails; LED headlights with LED Daytime Running Lights (DRL); and a rearview camera. Inside, standard equipment includes a 6.5-inch Composition Color touchscreen infotainment system with Bluetooth® connectivity for compatible devices, USB port, Car-Net® App-Connect for compatible devices, enabling seamless integration with the three major smartphone platforms—Apple CarPlay™, Android Auto™ and MirrorLink®; 6 speakers; cruise control; and privacy glass. A 3.6-liter V6 S FWD model is available for $31,900. A 3.6-liter V6 S AWD model is available for $33,700.
      Atlas S Launch (Limited availability)
      Available at launch, and only with the 3.6-liter VR6 engine, the Atlas S Launch model is available as a frontwheel-drive model for $33,500, and with all-wheel drive for $35,300. This model adds the following features to the S trim offerings: panoramic sunroof; Homelink® garage door opener; footwell lighting; 8.0-inch Composition Media touchscreen infotainment system; and SiriusXM® Satellite Radio with a three-month trial subscription.
      Atlas SE
      Starting at $33,590, the Atlas SE builds off of the S trim. Features include heated door mirrors; automatic headlights; rain-sensing windshield wipers; Blind Spot Monitor w/Rear Traffic Alert; foglights; KESSY® keyless access w/push-button start; multi-function leather-wrapped steering wheel; V-Tex leatherette seating surface; heated front seats; rear sunshades; and 10-way power driver seats. The SE trim also features the 8.0-inch Composition Media touchscreen infotainment system with SiriusXM® Satellite Radio; 8 speakers; and 3 additional USB ports. A 3.6-liter V6 SE FWD model is available for $34,990. A 3.6-liter V6 S AWD model is available for $36,790.
      Atlas SE with Technology
      The Atlas SE with Technology model starts at $35,690, and includes a slate of modern convenience and advanced connectivity and driver assistance features, including: Adaptive Cruise Control (ACC); Forward Collision Warning and Autonomous Emergency Braking with Pedestrian Monitoring (Front Assist); Lane Departure Warning (Lane Assist), which actively helps the driver steer the car back into its lane if the driver takes his or her hands off the wheel for a defined period of time, or the vehicle crosses a lane marking without use of a turn signal; power liftgate; remote start; Climatronic® 3-zone automatic air conditioning; and an autodimming rearview mirror. A 3.6-liter V6 SE with Technology FWD model is available for $37,090. A 3.6-liter V6 SE with Technology AWD model is available for $38,890.
      Atlas SEL
      The Atlas SEL builds on the specifications of the SE with Technology model. For a starting price of $39,160, customers can enjoy even more upscale features: a panoramic sunroof; Easy Open liftgate; 8-way power passenger seat; memory function for driver’s seat and exterior mirrors; front and rear Park Distance Control and a convenient 115v power outlet in the second row (rear of the center console). VR6 models are equipped with a factory-installed tow hitch. A 3.6-liter V6 SEL FWD model is available for $40,890. A 3.6-liter V6 SEL AWD model is available for $42,690.
      Atlas SEL Premium
      Available only with 4Motion AWD system and 3.6-liter VR6 engine, the Atlas SEL Premium starts at $48,490. This top-of-the-line model increases the luxury quotient with: the sophisticated 12.3-inch Volkswagen Digital Cockpit, allowing drivers to reconfigure how they view vehicle information; 20-inch aluminum-alloy wheels; navigation; LED taillights; power-folding door mirrors; door mirrors with puddle lights; leather seating surfaces; ventilated front seats; heated rear seats; heated steering wheel; automatic High Beam Control (Light Assist); and ambient lighting. The Atlas SEL Premium also adds the following driver assistance and infotainment features: Parking Steering Assistant (Park Assist); Area View camera; and the Fender® Premium Audio System, with a 12-channel, 480-watt amplifier and 12 speakers.
      Option Packages
      Captain’s Chairs. Replacing a second-row bench seat, for a total seating capacity of six, Captain’s Chairs will be available in the SE, SE w/ Technology, SEL and SEL Premium models for $625. (Late availability)
      R-Line. A performance-inspired R-Line package will be available on Atlas SE and SEL trims for $1,960, and augments the SUV with exterior and interior design elements that give it an even sportier appearance. (Late availability)
      Black Wheels. Black 20-inch aluminum-alloy wheels are available on the SEL model for $995 and on the SEL Premium model for $235.
    • By William Maley
      GM Was the Fastest Growing Automaker in March, Driven by Chevrolet and Buick
      Strong Retail Share Gain for the First Quarter DETROIT — General Motors (NYSE: GM), which grew its retail sales faster than any other full-line automaker in 2016, outpaced the industry once again in March. The company also gained retail share in the first quarter of 2017.
      “The economy is strong and we see more growth ahead for our brands,” said Kurt McNeil, U.S. vice president of sales operations. “More people are working, consumer confidence is at a 16-year high, fuel prices are low and Chevrolet, Buick, GMC and Cadillac have a wave of new crossovers to compete in the industry’s biggest and hottest segments.”
      At Buick, crossovers are expected to account for more than 75 percent of retail deliveries in 2017, up from 66 percent in 2016, driven by the Encore, Envision and Enclave. GMC, which has the highest average transaction prices (ATPs) of any non-luxury brand, will launch the all-new 2018 Terrain in late summer, complementing the redesigned Acadia that went on sale in late summer 2016. Cadillac will benefit from a full year of production of the new XT5 crossover, which is now the second best-selling vehicle in its segment. Chevrolet, which grew retail market share in 2015 and was the industry’s fastest-growing brand in 2016, is particularly well positioned. Chevrolet had its best March and first quarter retail sales since 2007.
      “Chevrolet will have the industry’s broadest and freshest lineup of utility vehicles led by the all-new 2018 Equinox and Traverse, plus we have a unique three-truck pickup strategy and a dominant position in large SUVs,” McNeil said. “We also have a first-mover advantage in many segments. It will be years before key competitors are able to launch rivals to the Chevrolet Bolt EV, Colorado and Trax.”
      Highlights (vs. 2016)
      First Quarter Overview
      GM’s retail sales were 546,838 units, up 1.9 percent, and retail market share was up 0.2 percentage points to an estimated 16.8 percent. The gains were primarily driven by crossovers, which were up 21 percent. Truck deliveries were up half a percentage point. Chevrolet increased its first quarter retail share by an estimated 0.1 percentage point, as did GMC. Commercial deliveries were up 4 percent, and daily rental deliveries were down 8 percent, or about 6,000 units. Total fleet sales were down 3 percent. Total sales were 689,521 units, up 1 percent, and market share was up an estimated 0.3 percentage points to an estimated 16.7 percent. Average transaction prices were approximately $34,000, in line with last year’s first quarter. March Overview
      Retail sales were 203,113 units, up 5 percent, and market share was up 0.6 percentage points to an estimated 16.1 percent. Chevrolet’s estimated retail market share increased 0.4 percentage points and Buick was up 0.3 percentage points. Total sales were 256,224 units, up 2 percent, and market share was up an estimated 0.4 percentage points to 15.9 percent. Commercial deliveries were up 3 percent driven by a 67 percent increase in Malibu deliveries and strong pickup and large van sales. Daily rental sales down 18 percent, or more than 5,100 units. Fleet sales were down 9 percent. Brand Highlights (vs. 2016)
      Chevrolet Crossovers
      On a retail basis in March, the Trax was up 51 percent, the Equinox was up 26 percent and the Traverse was up 24 percent. For the quarter, Trax retail sales were up 54 percent, the Equinox was up 16 percent and the Traverse was up 7 percent.  Bolt EV sales in the quarter were 3,092 units, with limited availability. The days to turn is exceptionally low at 14 days. Chevrolet Trucks
      Chevrolet had its best first quarter truck sales since 2008, up 6 percent. Key drivers were the Suburban, up 26 percent; the Tahoe, up 11 percent; and strong full-size van sales to small business customers and fleets. Silverado sales were essentially equal to a year ago. Chevrolet retail truck sales in the first quarter were up 2 percent, with the Tahoe up 9 percent, the Colorado up 7 percent and the Suburban up 5 percent. Silverado sales were essentially equal to a year ago. The Tahoe and Suburban had their best March total sales since 2008, and their best first quarter total and retail sales since 2008. The Colorado had its best first quarter retail sales since 2005.   Chevrolet Cars
      Retail deliveries were very strong in March, up 9 percent. The drivers were the Cruze, up 63 percent; the Sonic, up 14 percent; the Spark, up 50 percent; the Volt, up 15 percent; and the Camaro, up 2 percent.  During the quarter, retail car deliveries were down 11 percent, reflecting industry-wide changes in customer demand. However, Cruze retail sales were up 22 percent during the quarter; the Spark was up 37 percent; and the Volt was up 39 percent. The Volt had its best first quarter total and retail sales ever.  Buick Sales
      Buick had its best March retail sales since 2005, with sales up 22 percent. The LaCrosse was up 60 percent on a retail basis in March, the Encore was up 17 percent and Regal was up 7 percent. On a total sales basis, it was Buick’s best March since 2006, with deliveries up 15 percent. First quarter retail deliveries were the highest since 2004, driven by a 29 percent increase in crossover sales. The Encore has posted seven consecutive months of year-over-year sales gains, and it had its best-ever March and first quarter sales. The Envision had its best month since launch. GMC Sales
      Total GMC sales were up 12 percent in March, driven by a 47 percent increase in crossover deliveries. The Acadia, which was redesigned last year, was up 84 percent and the Terrain was up 14 percent. The Yukon XL was up 17 percent. March was the highest-ever month for Denali models, at 29 percent of GMC retail sales. Total GMC sales for the first quarter were the best since 2000, with deliveries up 10 percent. First quarter retail deliveries were up 4 percent, with the Acadia up 30 percent and Sierra HD models up 22 percent. Cadillac Sales
      Cadillac XT5 retail sales in March were 22 percent higher than the outgoing SRX, and ATPs were about 9 percent higher. Cadillac’s ATPs continue to be in the upper echelon of luxury brands at more than $54,000. Full-year Guidance
      We believe strong car-buying fundamentals are reflected in the retail component of the light vehicle SAAR (seasonally-adjusted annual rate), which was 14 million in March, up 0.3 million versus a year ago. The retail SAAR for the first quarter was 14.3 million, up 0.1 million. Ten all-new or recently redesigned crossovers are expected to drive GM’s sales and share higher in 2017. GM’s deliveries to daily rental companies are expected to decline for the third year in a row. The company expects inventory in the second quarter to be lower than the first quarter, in a range around 90 days’ supply. The decline reflects strong sales, lower car production and strategic, launch-related growth in truck and crossover stocks. The company expects to end 2017 at essentially the same inventory levels as 2016 on a days’ supply basis, but with fewer cars and more trucks and crossovers in stock. As expected, incentives were down sharply from February 2017, according to J.D Power PIN estimates. Spending as a percentage of average transaction price (ATP) declined from approximately 14.9 percent to about 13.5 percent. The launches of new crossovers and adjustments to passenger car inventories will help moderate incentive spending going forward.
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