Staff Writer - CheersandGears.com
September 23, 2013
Tesla has apparently gotten under the skin of General Motors' CEO Dan Akerson. As we reported back in July, Akerson created a group to study Tesla and how it could effect the company. Now, Akerson wants to take on Tesla with Cadillac.
“If you want to compete head-to-head with Tesla, and we ultimately will, you want to do it with a Cadillac,” Akerson said to The Detroit News.
Akerson went on to indicate that he would like to compete with Tesla Model S directly.
“But I do think when the (Cadillac) ELR comes out late this year, early next — it’s certainly in the same postal code as Tesla, but now we’re going to move up. It’s not going to be a mass-produced car."
Akerson also gave Tesla a bit of a ribbing.
“We’ll sell more (Chevrolet) Volts and lose less money on the Volts than they’ll lose on the (Tesla) Model S.”
Source: The Detroit News