Joel Ewanick Leaves General Motors *Update*

Being in charge of advertising is like being the coach of the Cleveland Browns.

I see this as a case where the board and Joe were just not on the same page.

Though I was ok with killing the Super Bowl ads. Too little for the amount of money paid unless you have one of the most remembered ads.

What about the "dave drove a Ford" one? (think it was dave, anyways)

Bottom line is that he did not more the needle. Need to address interest here.

Many of GM's cars can now sell themselves. Think what a little marketing could do....

You know that's a BS reason by GM. It goes deeper. Joel Ewanick will land on all 4's somewhere else. He's been shopping. $$$$$ excuse the pun

Hey GM, now wake up and go back to Campbell-Ewald. Pay me the big $ for that recommended move.

usa-1b.bmp

Clearly there are deeper marketing issues and he did not sync with the Board. Rule number one, make sure your in sync with those above you so you are all running in sync to win the race.

Good Luck to him, but I think he never really was in sync with GM and did the move only for the $ and title. The GM ads during the superbowl was Great.

Dave did not make it due to driving a Ford, Ford hated the ad and complained keeping it in the news for weeks. Great marketing!!!

I'm tired of this American culture where we spend big money to pay young up and coming superstar saviors instead of credible leaders. This hop around work mentality is a symptomatic problem with our business culture in America and contributes to our instability and unemployment. Curiously the private sector who is in one way opposed to government drain is sure as hell willing to let the govt pay unemployment to get someone off their books and force the government to pay for worker retraining. sorry about the rant, even if it doesn't apply here this quick fix mentality about corporate business makes me ill.

I'm tired of this American culture where we spend big money to pay young up and coming superstar saviors instead of credible leaders. This hop around work mentality is a symptomatic problem with our business culture in America and contributes to our instability and unemployment. Curiously the private sector who is in one way opposed to government drain is sure as hell willing to let the govt pay unemployment to get someone off their books and force the government to pay for worker retraining. sorry about the rant, even if it doesn't apply here this quick fix mentality about corporate business makes me ill.

Agreed that the big money and then cut them loose when their is not instant gratification of big profits is a problem in corporate america. Sadly as long as executives and boards of companies always look to instant gratification and instant profits over long term growth and dedication to all you will have this churn and burn business thinking.

Bring in Bob Lutz to be in charge.