Staff Writer - CheersandGears.com
November 1, 2013
By all accounts, the 2014 Chevrolet Impala is a much improved model over the previous model. In fact, the Impala currently is the highest rated sedan by Consumer Reports. But not everyone wants the new Impala. By 'everyone', I happen to be talking about fleets.
Back in March, Chevrolet announced that the last-generation Impala would be sold to fleets only in 2014. After that, the new Impala would take its place. Now, Chevrolet will continue building and selling the old Impala, known as the Impala Limited, till 2016.
"The Impala Limited has done extremely well. Our fleet customers know the car and like it. It's a business opportunity that we want to continue to fulfill," said GM spokesman Chad Lyons.
John Wolkonowicz, an independent auto analyst in Boston says the move allows GM to sell less expensive car to fleet customers without hurting the new Impala's residual value.
"They're able to keep the old one around at a really low price because all of the tooling was paid for long ago," said Wolkonowicz.
Source: Automotive News (Subscription Required)