Genesis has been building itself up as a competitor to the likes of the German luxury brands, for much lower prices. But it is still missing a few items, like having some sort of crossover or SUV - something that will be launching in the coming year or so. The brand is lacking a performance variant to take on the likes of BMW's M and Mercedes' AMG. However, a comment made by Hyundai product planner Mike O’Brien hints they're looking into it.
"A big effort with the G70 was thermal management, to make sure that this car will hold u. We're building for the future. I'll just say that," said O'Brien to Road & Track.
Proper thermal management is something essential for new vehicles, but you don't normally hear an automaker talk about it except when it comes to high-performance models. This becomes more intriguing when you take into account that Albert Biermann, now the head of Hyundai's r&d division, worked previously at BMW's M division.
More from Road & Track:
The comment about possibly badging it as a N model is also interesting. We have reported previously that Genesis has no plans on doing a N, so it hints that Genesis may come up with its own branding for a performance model.
Source: Road & Track

View full article

Genesis has been building itself up as a competitor to the likes of the German luxury brands, for much lower prices. But it is still missing a few items, like having some sort of crossover or SUV - something that will be launching in the coming year or so. The brand is lacking a performance variant to take on the likes of BMW's M and Mercedes' AMG. However, a comment made by Hyundai product planner Mike O’Brien hints they're looking into it.
"A big effort with the G70 was thermal management, to make sure that this car will hold u. We're building for the future. I'll just say that," said O'Brien to Road & Track.
Proper thermal management is something essential for new vehicles, but you don't normally hear an automaker talk about it except when it comes to high-performance models. This becomes more intriguing when you take into account that Albert Biermann, now the head of Hyundai's r&d division, worked previously at BMW's M division.
More from Road & Track:
The comment about possibly badging it as a N model is also interesting. We have reported previously that Genesis has no plans on doing a N, so it hints that Genesis may come up with its own branding for a performance model.
Source: Road & Track

This week, Genesis will begin selling the 2019 G70. A base model will set you back $35,895 with a $995 destination charge - the same price as the current 2018 BMW 320i.
With the G70, you're getting a lot more car for the money. To start, there is a turbocharged 2.0L four-cylinder offering 252 horsepower and 260 pound-feet of torque - well above the 180 hp and 200 lb-ft in the 320i. This is paired with an eight-speed automatic. The list of standard equipment is impressive: 18-inch alloy wheels, push-button start, power front seats, 8-inch infotainment system with Apple CarPlay and Android Auto; adaptive cruise control, blind spot monitoring, and lane keep assist.
The model that will intrigue driving enthusiasts will be the G70 Sport. This is the only G70 model that will have a six-speed manual. There of course are some other goodies such as imited-slip differential, Brembo brakes with performance pads, a sport exhaust system, and Michelin PS4 summer tires. It will set you back $38,895.
Those wanting more power will need to step up to the turbocharged 3.3L V6 with 365 horsepower that begins at $44,745 for the Advanced RWD. Stepping up to the V6 also nets you the Brembo brakes, leather upholstery, navigation, and full-LED headlights.
All-wheel drive is a $2,000 option on all models except for the Sport with the manual.
Genesis will be offering two launch edition models of the G70. The Design Edition will come with a forest green exterior with cream colored leather seats; and dark green coloring for interior panels. RWD models get 19-inch alloys with Michelin PS4 summer tires, while AWD models make do with a heated steering wheel. The Dynamic Edition gets unique suspension tuning, summer tires, performance brake pads, and a improved cooling system. Both models will come with the 3.3L turbo V6. Pricing for these models are $49,745 and $51,245 respectively. Genesis is only planning on building 400 of each model.
Source: Genesis
Genesis Announces 2019 G70 Pricing Starting At $34,900
FOUNTAIN VALLEY, Calif., September 19, 2018 – The 2019 Genesis G70 goes on sale this week with either a 2.0T inline four-cylinder turbocharged engine or a 3.3T V-6 twin-turbocharged engine. G70s equipped with the 2.0T engine are available in six generously equipped trim levels, including a special manual transmission Sport package, with a starting Manufacturer's Suggested Retail Price (MSRP) of $34,900. The G70s equipped with the 3.3T engine are available in four generously equipped trim levels, plus two limited production Special Edition models, with a starting Manufacturer's Suggested Retail Price (MSRP) of $43,750.
G70 2.0T is offered in six trim levels: Advanced, Elite, Prestige, Dynamic, Sport and Sport M/T, while G70 3.3T variants are available in four trim levels: Advanced, Elite, Prestige and Sport. The two limited production Special Edition 3.3T packages: Dynamic Special Edition and Design Special Edition, will only be produced in quantities of 400 units each. Every G70 sedan comes standard with class-leading active and passive safety technology, refined interior appointments and driver-focused features.
G70 Trim
MSRP
 
Launch Editions
MSRP
2.0T Advanced RWD
$34,900
Design RWD
$48,750
2.0T Advanced AWD
$36,900
Dynamic RWD
$50,250
2.0T Sport M/T RWD
$37,900
Design AWD
$50,750
3.3T Advanced RWD
$43,750
Dynamic AWD
$52,250
3.3T Advanced AWD
$45,750
 
MSRP excludes $995 destination charge.
 
G70 Advanced 2.0T RWD: $34,900
The list of standard features on the 252-hp, G70 Advanced 2.0T trim is competitive. Rear-wheel drive is standard; the AWD Package, available on all trim levels except 2.0T Sport with the 6-speed manual transmission, adds HTRAC all-wheel drive and a heated steering wheel.
Performance
· 2.0L I4 T-GDI (252HP/260lb-ft)
(255HP/260lb-ft with M/T)
· 8-speed A/T with paddle shifters & rev match
· Shift-by-Wire
· Idle Stop & Go (ISG)
· MacPherson strut front & multi-link rear suspension
· Ventilated front & solid rear disc brakes
· Rack-mounted Motor-driven Power Steering (R-MDPS)
· Intelligent drive mode

Exterior
· LED daytime running lights
· LED taillights
· Heated outside mirrors with integrated turn signal indicators
·18-inch alloy wheels with Michelin all-season tires (P225/45R18)
· Hands-free smart trunk
 

Interior
· Proximity key with push-button start
· Stainless steel front door sill plates
· 12-way power driver’s seat including four-way power lumbar
· Power windows with front and rear auto-up/down
· 8-way power passenger’s seat
· Electronic parking brake
· 60/40 split-folding rear seat
· Dual automatic climate control
· Perforated leather-wrapped steering wheel and shift knob
· Auto-dimming rear-view mirror with HomeLink
· Tilt and telescopic steering wheel
· Leatherette seating surfaces
· Illuminated front vanity mirrors with sliding sun visors
· Rear seat folding armrest with cup holders
· Front map light & pin light
· Bluetooth® hands-free phone system
· Rearview camera with parking guidelines
· Steering wheel audio, cruise & phone controls

Multimedia
· HD Radio
· 2 front USB ports; 1 rear USB port
· 7-inch color LCD multi-information display
· Genesis Connected Services telematics
· 8-inch display audio screen with Apple CarPlay and Android Auto connectivity, and rearview camera with parking guidelines

Safety
· Forward Collision Avoidance with Pedestrian Detection
· Smart Cruise Control with Stop & Go
 
· Tire Pressure Monitoring System with tire pressure indicators
· Lane Keep Assist
 
· High Beam Assist
· Driver Attention Warning
 
· Blind-Spot Collision Warning with Rear Cross-Traffic Collision Warning
· 7 airbags: dual front, front side, side curtain, and driver knee
 
 
· Vehicle Stability Management (VSM) w/ESC & TCS
· Hillstart Assist Control (HAC) / Brake Assist (BA)
 
· Front seatbelt pre-tensioners
· Automatic halogen headlights
          G70 Advanced 2.0T AWD: $36,900
Includes all above-referenced G70 Advanced 2.0T RWD content plus:
· HTRAC® AWD System
· Heated steering wheel
 
2.0T Elite: $39,900 ($41,900 with AWD)
To the 2.0T Advanced trim level, G70 2.0T Elite adds:
· Full LED headlights
· Rain-sensing windshield wipers
· Front passenger seat walk-in device
· Integrated Memory System (IMS)
· Front and rear parking sensors
· Power tilt and telescopic steering wheel
· Power-folding, auto-dimming exterior mirrors
· Heated and ventilated front seats
· Lexicon 15-speaker audio system with Quantum Logic Surround and Clari-Fi Music Restoration Technology
· Integrated navigation system with complimentary lifetime traffic updates
· Leather seating surfaces
· Sunroof
· Genesis logo approach lights
· Aluminum door and console trim
 
2.0T Prestige: $44,900 (AWD only)
G70 2.0T Prestige adds even more feature content:
· Power driver seat cushion extension
· Heads-up display (HUD)
· Front passenger four-way power lumbar
· Qi wireless charging pad
· Nappa leather seating surfaces with luxury quilting
· Surround-view monitor
· Heated rear seats
· Low Beam Assist
· Dinamica microfiber headliner
 
 
2.0T Dynamic: $43,900 ($45,900 with AWD)
Aimed at drivers who want even more performance, G70 2.0T Dynamic adds:
· Limited-slip differential (RWD only)
· 19-inch alloy wheels with Michelin PS4 summer tires (F P225/40R19,  R P255/35R19)
 
2.0T Sport: $44,900 ($46,900 with AWD)
The pinnacle of performance is G70 2.0T Sport, which builds on feature content from G70 2.0T Prestige.
· 19-inch alloy wheels with Michelin PS4 summer tires (F P225/40R19,  R P255/35R19)
· Nappa leather seating surfaces with sport quilting (choice of red or gray contrast stitching with black interior)
 
· Limited-slip differential (RWD only)
· Dark chrome grille and daylight opening
· Copper headlight bezel accents
· Alloy pedals
· Dark tint taillight covers
 
 
2.0T Sport 6MT: $37,900
G70 2.0T Sport 6MT comes standard with a 6-speed manual gearbox and even more performance-oriented equipment.
· Multi-plate type limited-slip differential
· Sport exhaust system
· Brembo braking system with
performance brake pads
· Manual parking brake
· 19-inch alloy wheels with Michelin PS4 summer tires (F P225/40R19,  R P255/35R19)
· Aluminum door & console trim
 
· Full LED headlights
· Heated and ventilated front seats
· Power driver seat cushion extension
· Integrated Memory System (IMS)
· Alloy pedals
· Power tilt and telescopic steering wheel
· Lexicon 15-speaker audio system with Quantum Logic Surround and Clari-Fi Music Restoration Technology
· Tire Mobility Kit (TMK)
 
3.3T Advanced: $43,750 ($45,750 with AWD)
Standard features on the 365-hp/376lb-ft, G70 3.3T Advanced generously reinforce its sport-sedan image, adding to or replacing content on G70 2.0T Advanced. Rear-wheel drive is standard.
· Multi-plate type limited-slip differential
· Power tilt and telescopic steering wheel
· Brembo braking system
· Dual exhaust
· Sport-tuned suspension
· Steering with variable gear ratio
· Alloy pedals
· Integrated Memory System (IMS)
· Full LED headlights
· Integrated navigation system
· Genesis logo approach lights
· Aluminum door and console trim
· Leather seating surfaces with heating and ventilation
· Power driver seat bolster
· Power driver seat cushion extension
· Front passenger seat four-way power lumbar
· Front passenger seat walk-in device
· Power folding, auto-dimming outside mirrors
· 19-inch alloy wheels with Michelin PS4 summer tires (F P225/40R19, R P255/35R19); all-season tires for AWD models
· Lexicon 15-speaker audio system with Quantum Logic Surround and Clari-Fi Music Restoration Technology
 
G70 Advanced 3.3T AWD: $45,750
Includes all above-referenced G70 Advanced 3.3T RWD content plus:
· HTRAC® AWD System
· Heated steering wheel

View full article

This week, Genesis will begin selling the 2019 G70. A base model will set you back $35,895 with a $995 destination charge - the same price as the current 2018 BMW 320i.
With the G70, you're getting a lot more car for the money. To start, there is a turbocharged 2.0L four-cylinder offering 252 horsepower and 260 pound-feet of torque - well above the 180 hp and 200 lb-ft in the 320i. This is paired with an eight-speed automatic. The list of standard equipment is impressive: 18-inch alloy wheels, push-button start, power front seats, 8-inch infotainment system with Apple CarPlay and Android Auto; adaptive cruise control, blind spot monitoring, and lane keep assist.
The model that will intrigue driving enthusiasts will be the G70 Sport. This is the only G70 model that will have a six-speed manual. There of course are some other goodies such as imited-slip differential, Brembo brakes with performance pads, a sport exhaust system, and Michelin PS4 summer tires. It will set you back $38,895.
Those wanting more power will need to step up to the turbocharged 3.3L V6 with 365 horsepower that begins at $44,745 for the Advanced RWD. Stepping up to the V6 also nets you the Brembo brakes, leather upholstery, navigation, and full-LED headlights.
All-wheel drive is a $2,000 option on all models except for the Sport with the manual.
Genesis will be offering two launch edition models of the G70. The Design Edition will come with a forest green exterior with cream colored leather seats; and dark green coloring for interior panels. RWD models get 19-inch alloys with Michelin PS4 summer tires, while AWD models make do with a heated steering wheel. The Dynamic Edition gets unique suspension tuning, summer tires, performance brake pads, and a improved cooling system. Both models will come with the 3.3L turbo V6. Pricing for these models are $49,745 and $51,245 respectively. Genesis is only planning on building 400 of each model.
Source: Genesis
Genesis Announces 2019 G70 Pricing Starting At $34,900
FOUNTAIN VALLEY, Calif., September 19, 2018 – The 2019 Genesis G70 goes on sale this week with either a 2.0T inline four-cylinder turbocharged engine or a 3.3T V-6 twin-turbocharged engine. G70s equipped with the 2.0T engine are available in six generously equipped trim levels, including a special manual transmission Sport package, with a starting Manufacturer's Suggested Retail Price (MSRP) of $34,900. The G70s equipped with the 3.3T engine are available in four generously equipped trim levels, plus two limited production Special Edition models, with a starting Manufacturer's Suggested Retail Price (MSRP) of $43,750.
G70 2.0T is offered in six trim levels: Advanced, Elite, Prestige, Dynamic, Sport and Sport M/T, while G70 3.3T variants are available in four trim levels: Advanced, Elite, Prestige and Sport. The two limited production Special Edition 3.3T packages: Dynamic Special Edition and Design Special Edition, will only be produced in quantities of 400 units each. Every G70 sedan comes standard with class-leading active and passive safety technology, refined interior appointments and driver-focused features.
G70 Trim
MSRP
 
Launch Editions
MSRP
2.0T Advanced RWD
$34,900
Design RWD
$48,750
2.0T Advanced AWD
$36,900
Dynamic RWD
$50,250
2.0T Sport M/T RWD
$37,900
Design AWD
$50,750
3.3T Advanced RWD
$43,750
Dynamic AWD
$52,250
3.3T Advanced AWD
$45,750
 
MSRP excludes $995 destination charge.
 
G70 Advanced 2.0T RWD: $34,900
The list of standard features on the 252-hp, G70 Advanced 2.0T trim is competitive. Rear-wheel drive is standard; the AWD Package, available on all trim levels except 2.0T Sport with the 6-speed manual transmission, adds HTRAC all-wheel drive and a heated steering wheel.
Performance
· 2.0L I4 T-GDI (252HP/260lb-ft)
(255HP/260lb-ft with M/T)
· 8-speed A/T with paddle shifters & rev match
· Shift-by-Wire
· Idle Stop & Go (ISG)
· MacPherson strut front & multi-link rear suspension
· Ventilated front & solid rear disc brakes
· Rack-mounted Motor-driven Power Steering (R-MDPS)
· Intelligent drive mode

Exterior
· LED daytime running lights
· LED taillights
· Heated outside mirrors with integrated turn signal indicators
·18-inch alloy wheels with Michelin all-season tires (P225/45R18)
· Hands-free smart trunk
 

Interior
· Proximity key with push-button start
· Stainless steel front door sill plates
· 12-way power driver’s seat including four-way power lumbar
· Power windows with front and rear auto-up/down
· 8-way power passenger’s seat
· Electronic parking brake
· 60/40 split-folding rear seat
· Dual automatic climate control
· Perforated leather-wrapped steering wheel and shift knob
· Auto-dimming rear-view mirror with HomeLink
· Tilt and telescopic steering wheel
· Leatherette seating surfaces
· Illuminated front vanity mirrors with sliding sun visors
· Rear seat folding armrest with cup holders
· Front map light & pin light
· Bluetooth® hands-free phone system
· Rearview camera with parking guidelines
· Steering wheel audio, cruise & phone controls

Multimedia
· HD Radio
· 2 front USB ports; 1 rear USB port
· 7-inch color LCD multi-information display
· Genesis Connected Services telematics
· 8-inch display audio screen with Apple CarPlay and Android Auto connectivity, and rearview camera with parking guidelines

Safety
· Forward Collision Avoidance with Pedestrian Detection
· Smart Cruise Control with Stop & Go
 
· Tire Pressure Monitoring System with tire pressure indicators
· Lane Keep Assist
 
· High Beam Assist
· Driver Attention Warning
 
· Blind-Spot Collision Warning with Rear Cross-Traffic Collision Warning
· 7 airbags: dual front, front side, side curtain, and driver knee
 
 
· Vehicle Stability Management (VSM) w/ESC & TCS
· Hillstart Assist Control (HAC) / Brake Assist (BA)
 
· Front seatbelt pre-tensioners
· Automatic halogen headlights
          G70 Advanced 2.0T AWD: $36,900
Includes all above-referenced G70 Advanced 2.0T RWD content plus:
· HTRAC® AWD System
· Heated steering wheel
 
2.0T Elite: $39,900 ($41,900 with AWD)
To the 2.0T Advanced trim level, G70 2.0T Elite adds:
· Full LED headlights
· Rain-sensing windshield wipers
· Front passenger seat walk-in device
· Integrated Memory System (IMS)
· Front and rear parking sensors
· Power tilt and telescopic steering wheel
· Power-folding, auto-dimming exterior mirrors
· Heated and ventilated front seats
· Lexicon 15-speaker audio system with Quantum Logic Surround and Clari-Fi Music Restoration Technology
· Integrated navigation system with complimentary lifetime traffic updates
· Leather seating surfaces
· Sunroof
· Genesis logo approach lights
· Aluminum door and console trim
 
2.0T Prestige: $44,900 (AWD only)
G70 2.0T Prestige adds even more feature content:
· Power driver seat cushion extension
· Heads-up display (HUD)
· Front passenger four-way power lumbar
· Qi wireless charging pad
· Nappa leather seating surfaces with luxury quilting
· Surround-view monitor
· Heated rear seats
· Low Beam Assist
· Dinamica microfiber headliner
 
 
2.0T Dynamic: $43,900 ($45,900 with AWD)
Aimed at drivers who want even more performance, G70 2.0T Dynamic adds:
· Limited-slip differential (RWD only)
· 19-inch alloy wheels with Michelin PS4 summer tires (F P225/40R19,  R P255/35R19)
 
2.0T Sport: $44,900 ($46,900 with AWD)
The pinnacle of performance is G70 2.0T Sport, which builds on feature content from G70 2.0T Prestige.
· 19-inch alloy wheels with Michelin PS4 summer tires (F P225/40R19,  R P255/35R19)
· Nappa leather seating surfaces with sport quilting (choice of red or gray contrast stitching with black interior)
 
· Limited-slip differential (RWD only)
· Dark chrome grille and daylight opening
· Copper headlight bezel accents
· Alloy pedals
· Dark tint taillight covers
 
 
2.0T Sport 6MT: $37,900
G70 2.0T Sport 6MT comes standard with a 6-speed manual gearbox and even more performance-oriented equipment.
· Multi-plate type limited-slip differential
· Sport exhaust system
· Brembo braking system with
performance brake pads
· Manual parking brake
· 19-inch alloy wheels with Michelin PS4 summer tires (F P225/40R19,  R P255/35R19)
· Aluminum door & console trim
 
· Full LED headlights
· Heated and ventilated front seats
· Power driver seat cushion extension
· Integrated Memory System (IMS)
· Alloy pedals
· Power tilt and telescopic steering wheel
· Lexicon 15-speaker audio system with Quantum Logic Surround and Clari-Fi Music Restoration Technology
· Tire Mobility Kit (TMK)
 
3.3T Advanced: $43,750 ($45,750 with AWD)
Standard features on the 365-hp/376lb-ft, G70 3.3T Advanced generously reinforce its sport-sedan image, adding to or replacing content on G70 2.0T Advanced. Rear-wheel drive is standard.
· Multi-plate type limited-slip differential
· Power tilt and telescopic steering wheel
· Brembo braking system
· Dual exhaust
· Sport-tuned suspension
· Steering with variable gear ratio
· Alloy pedals
· Integrated Memory System (IMS)
· Full LED headlights
· Integrated navigation system
· Genesis logo approach lights
· Aluminum door and console trim
· Leather seating surfaces with heating and ventilation
· Power driver seat bolster
· Power driver seat cushion extension
· Front passenger seat four-way power lumbar
· Front passenger seat walk-in device
· Power folding, auto-dimming outside mirrors
· 19-inch alloy wheels with Michelin PS4 summer tires (F P225/40R19, R P255/35R19); all-season tires for AWD models
· Lexicon 15-speaker audio system with Quantum Logic Surround and Clari-Fi Music Restoration Technology
 
G70 Advanced 3.3T AWD: $45,750
Includes all above-referenced G70 Advanced 3.3T RWD content plus:
· HTRAC® AWD System
· Heated steering wheel

Genesis' first all-new vehicle has arrived. Today at Genesis’ design center in Namyang, Korea, the G70 sedan was introduced. This model has a tough task ahead of it as the model will enter one of the highly competitive market segments, the compact luxury sedan. On paper, the G70 has a recipe that looks unbeatable.
There is a fair amount of the New York Concept in the G70's design, which is a good thing. The front is reminiscent of the G80 and G90, but there is a little bit of aggression in the bumper and hood. The side profile is very similar to the current BMW 3-Series, right down to the fender vents. Around back is where we run into some trouble. We like the short rear deck, but someone pointed out that the G70's rear looks almost the same as the recently departed Chrysler 200 - an image we cannot get out of heads.
Inside, Genesis went with a minimalist approach with little brightwork and no wood trim - similar to what you see in the Jaguar XE. Quilted leather upholstery is available. An eight-inch infotainment system with Apple CarPlay and Android Auto integration is standard, and 15-speaker Lexicon surround-sound system is optional.
The G70 will offer three engines at launch,
2.0L Turbo-Four: 254 Horsepower, 256 Pound-Feet of Torque 2.2L Turbodiesel-Four: 201 Horsepower, 324 Pound-Feet of Torque (Europe Only) 3.3L Turbo V6: 365 Horsepower, 376 Pound-Feet of Torque An eight-speed automatic will be standard on all engines, while a manual transmission with limited-slip differential will be on the options list. There will be the choice of rear-wheel or all-wheel drive.
We'll learn more details about the G70 for North America early next year, possibly including price.
Source: Genesis
Press Release is on Page 2


GENESIS G70 RESETS EXPECTATIONS OF CUSTOMER-FOCUSED PERFORMANCE AND LUXURY
September 14, 2017 – A new era dawned today as Genesis officially presented the highly anticipated G70 luxury performance sedan at the Hyundai·Genesis Design Center in Namyang. 
Dr. Woong-Chul Yang, Vice Chairman of the Hyundai Motor Group’s R&D Division, key Genesis brand officials, and approximately 300 international automotive journalists participated in the activities. The G70 goes on sale in Korea on September 20th, with timing for its rollout in other markets to be announced soon.
 “The Genesis G70 is the latest demonstration of our dedication to delivering innovative, customer-oriented vehicles,” said Vice Chairman Yang. “We will continue to focus our R&D efforts on the development and expansion of the Genesis brand. It is a great point of pride to have Genesis showcase what a true luxury brand of Korean origin can present to our discerning customers.”
The Genesis G70 is an athletic sedan characterized by its graceful and dynamic exterior styling; elegant and intuitively designed interior; choice of three different powertrains. Customers will be able to select between a turbocharged 3.3-liter gasoline V6, a 2.0-liter turbocharged gasoline I4, and a 2.2-liter I4 diesel models.
The G70 also incorporates numerous advanced driver assist systems such as Highway Driving Assist (HDA), best-in-class safety with nine standard airbags and active hood function, and a high level of connectivity with server-based voice recognition technology, using Kakao Corp’s artificial intelligence platform.
Hot stamping methods and extended use of structural adhesives have been employed to enhance torsional rigidity and improve overall body stiffness.
“G70 Seoul 2017”
To commemorate this important moment, 15,000 people will celebrate the official unveiling of the G70 at “G70·Seoul 2017,” a global launch festival held on September 15th in Seoul’s Olympic Park.
“The launch of the Genesis G70 is an important milestone for our brand,” said Manfred Fitzgerald, Head of Genesis Division. “We deliberately chose Seoul, as this is our place of origin. This is where we are coming together with our customers and friends in the music industry to celebrate as a people’s festival.”
“G70 Seoul 2017” is a brand celebration of Genesis and the new G70, featuring global music superstars Gwen Stefani, Andra Day and CL. While attendance is capped at 15,000, more than 80,000 people expressed interest in being part of the festivities.
Completing the Genesis sedan lineup
The G70 completes the Genesis brand’s sedan lineup, along with the G90 flagship and mid-luxury G80. The arrival of G70 further strengthens the Genesis brand’s presence in the global luxury market.
In November 2015, Genesis launched and set out to compete with the world’s top luxury automakers as a Korean brand. To differentiate itself in the luxury segment, Genesis strives to make a positive impact in the lifestyles of its discerning customers through a progressive and innovative approach to performance and design excellence.
Genesis launched the flagship G90 sedan in December 2015, followed by the G80 sedan in July 2016 in Korea. Since the brand’s inception, Genesis has sold more than 150,000 units, with strong performances in both Korea and the U.S.
Genesis has also received many accolades, most recently, ranking highest among premium automakers in the J.D. Power 2017 U.S. Initial Quality Study (IQS), topping all 13 brands in the premium segment.
The G70 marks the completion of Genesis sedan line-up and the brand will now start strengthening its lineup with SUVs and alternative powertrains. Genesis plans to roll out new products to expand its presence and coverage across the global market and six models are expected in its product portfolio by 2021.
An Exterior with Genesis’ Unique Design Identity
The all-new G70 showcases the future direction of the Genesis brand’s design identity.
Athletic elegance is represented in the exterior styling, as the car captures both beauty and tension, like an athlete poised to perform.
Luc Donckerwolke, Head of Genesis Design, said, “At Genesis, we shape fascination and desire with the passion, dedication and talent from our designers. We modulated all parameters from the Genesis DNA to tailor a sports sedan. This challenge required the highest skills and know-how. The G70 is designed to captivate all senses with its sensuous and tensioned muscular volumes.”
The long hood and short front overhang, elegant roofline and assertive multi-spoke alloy wheels combine to form a sleek, dynamic profile, subtly highlighted by dark chrome aero trim.
The hockey stick daylight opening and parabolic sidelines further express the unique design signatures of Genesis, displaying fast and dramatic energy with voluptuous forms and smooth surfaces.
From the front and side, the G70’s prominent crest-type grille, character lines extending from the hood emblem, and pronounced air intakes communicate the muscular performance that the car is capable of.
Two distinctive linear LED DRLs on each side of the large crest grille foreshadow the future Genesis signature quad lamps.
In the rear, the LED rear combination lamps continue the quad lamp theme, while the raised trunk lid and compact bumper designs give the G70 a poised character. The rear lamps, evolved from the G80, have been stretched to the end of the rear to convey a wide and dynamic stance.
A Sophisticated, Driver-Focused Interior
G70’s interior is configured to prioritize an excellent user experience, with superb fit and finish throughout. The interior packaging reflects the thoughtfulness that drives the Genesis brand, with a priority on simplicity and an emphasis on genuine functionality instead of gimmickry.
A horizontal layout brings a sense of stability and the driver-focused packaging provides a comfortable driving environment, with intuitively laid out switchgear and a comfortable, assertive sport steering wheel.
Genesis designers employed premium materials throughout, including aluminum door handles, quilted leather door panels, metal speaker grills and high-quality soft touch surfaces. Nappa leather seats further add to the dynamic yet elegant interior.
The G70 offers a wide range of unique and sophisticated color options that properly reflect global trends to meet client demand.
Ten exterior colors are available: Platinum Silver, Carbon Metal, Marble White, Titanium Black, Racing Gray, Graceful Gray, Lapis Blue, Royal Blue, Blazing Red and Umber Brown.
A new paint-finishing method separates small, evenly distributed aluminum particles and high luminosity colors, maximizing the brilliance of the exterior colors.
The passenger cabin is available in five different colors: Obsidian Black, Sandstorm Gray, Velvet Burgundy, Tobacco Brown and Vanilla Beige. Two additional interior colors, which are Sports Gray and Sports Red will be dedicated to the G70 Sport and the high-end trim level for the 2.0T.
Driving Character -- Agile Yet Safe, Dynamic Yet Quiet
The G70 offers three powertrains – a 3.3-liter V6 gasoline turbo, 2.0-liter I4 gasoline turbo and a 2.2-liter I4 diesel. The 3.3-liter V6 turbo is the backbone of the enthusiast-focused “G70 Sport.”
The G70 Sport is equipped with the Lambda II 3.3-liter V6 turbo GDI engine, with 370 PS and maximum torque of 52.0kgf·m.
G70 Sport is a dynamic and powerful performer with 0 to 100 kph (62.5 mph) acceleration in 4.7 seconds and a top speed of 270 kph (167/168 mph). Variable-ratio steering and electronically controlled suspension are standard to provide agile steering response and an optimal ride-and-handling experience.
The G70 2.0 turbo gasoline model is equipped with the Theta-II 2.0-liter turbo GDI engine, with 252 PS and maximum torque of 36.0kgf·m. (Sports package: 255 PS)
The G70 2.2 diesel model is equipped with the R 2.2 VGT engine with 202 PS horsepower and maximum torque of 45.0kgf·m.
Dynamic performance features include:

1. Launch Control - Maximizes power control in acceleration mode
2. Rack-mounted, motor-driven power steering (R-MDPS) and multi-link rear suspension - Provides precise handling and comfortable ride
3. Dynamic torque vectoring system - Improves vehicle cornering control
4. Mechanical limited slip differential (M-LSD) - Allows safe driving capabilities in low friction road conditions such as rain, snow and ice 
The seat positions have been adjusted to lower the center of gravity of the car to maximize performance. To augment the driving experience, the Active Sound Design (ASD) system creates an aural character that reflects the engine load and driving mode settings.
Noise, vibration and harshness have been minimized in the G70 through enhancements in multiple areas including vehicle body structure; exhaust system; sound absorption and isolation; suspension and body frame connection; and the design of the side mirrors and door sealing systems.
The performance-focused sedan has been tested under the most challenging environments and surfaces in the world, including Death Valley (U.S.), northern Sweden, the Nürburgring (Germany) and the Alps (Austria) for driving stability, handling, durability and power delivery.
Best-in-Class Safety
Following the trend of the G90 and G80, the G70 offers the most comprehensive levels of safety in its class. Overall body stiffness and rigidity have been dramatically strengthened.
The G70 has also been designed to help protect pedestrians – when imminent impact with a pedestrian is detected, its active hood function operates by lifting the hood to absorb shock and minimize the risk of injury.
An unparalleled suite of advanced driver assist systems such as Forward Collision-Avoidance Assist (FCA), Highway Driving Assist (HDA), Blind spot Collision Warning (BCW) and Driver Awareness Warning (DAW) have been added as part of the ‘Genesis Active Safety Control’ to offer the highest level of safety and convenience in its class.
The FCA system provides added safety with newly developed technology designed not only to protect vehicles and pedestrians, but also cyclists on the road. It automatically activates emergency braking through integrated radar-camera sensors when detecting bicycles.
‘Genesis Active Safety Control’ is the brand’s newly labeled advanced driver assist system package previously known as ‘Genesis Smart Sense.’
Genesis aims to receive the highest ratings from both international and domestic organizations including the National Highway Traffic Safety Administration (NHTSA), Insurance Institute for Highway Safety (IIHS) and Korea New Car Assessment Program (KNCAP).
Exceptional Comfort and Convenience
The G70 incorporates a diverse range of advanced technologies that deliver ultimate convenience and connectivity.
An example includes the smart posture control system, initially introduced in the G90. When the driver’s body information is input, the system automatically adjusts the seat, steering wheel, outside mirror and heads-up display to the optimal position, ensuring minimal stress even on long journeys.
The G70 provides a diverse range of advanced convenience and connectivity, including an 8-inch touch screen display supporting MirrorLink, Apple CarPlay and Android Auto.
The G70 will also be the first vehicle in Korea to feature server-based voice recognition technology, using Kakao’s artificial intelligence platform ‘Kakao I.’
For the best audio performance, a 15-speaker Lexicon surround-sound system is available to provide an audiophile-level acoustic experience.
Overseas product specifications in markets including North America, Russia and the Middle East are planned to be announced in early 2018.

View full article