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    Diamler's Chairman Says A Mercedes-Benz S-Class Pullman Is In The Cards


    William Maley

    Staff Writer - CheersandGears.com

    June 27, 2013

    Since the departure of Maybach, there has been a number of questions and rumors concerning if the next-generation S-Class would take on the role of being the ultra luxury vehicle. In a interview with Autocar, Diamler Chairman Dieter Zetsche said Mercedes-Benz has a plan.

    “We will continue in the market segment above €200,000. It is important that Mercedes-Benz is represented. We have tradition at this level. said Zetsche. “We see a chance to extend our leadership at the top end of the luxury car market. We plan to extend the number of models, and a Pullman is included in those plans.”

    Autocar speculates that the new Pullman will use a extra long-wheelbase S-Class as a base and add a number of luxury touches.

    Source: Autocar

    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

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    This only makes sense that they would come up with something else. Course it is still a limited small market, but then MB has the stigma to pull it off and offer a Maybach size and style S series or as they say Pullman version. Be interesting to see what it is.

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    They'll extend the S-class to about 213 inches long, there was already a prototype being tested. They can definitely up the level of luxury with silk and cashmere fabrics, that was rumored also, and they have the V12 and all the engineering bits they need. The S-class has more technology in it than a Rolls or Bentley, and they can beat them in performance, they just need to make the rear seat area like a private jet. 3rd world dictators love Mercedes also, they'll buy them up fast.

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    merecedes already tried the market with a thinly-veiled stretched s-class, it was a fantastic flop they just pulled from the market. "Interesting to see what it is" - we've already seen their effort here... and the rear seat was already 'like a jet'. It needs to be a fresh, ground-up car, not just another badge job with a hopped-up interior and a stolen pedigree.

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    Maybach wasn't an S-class. The S-class always succeeds, it has been #1 in it's segment for 40 years. This thing will be awesome, they'll probably only build 1,000 a year world wide and they'll have a waiting list for it.

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    ^ same platform (stretched), same engines; you're kidding yourself. Unfortunately, they made it look like a melted edition of a 10-yr old s-class, with a sappy 1970's 2-tone paint job.

    Or maybe it was simply the ancient 5-spd automatic that torpedoed it... you know how you like to attribute an entire car's market performance on a singular feature, so that must be it. :D

    Any way you color it, a flop. And now they're going to try and pass off maybach 2.0.

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    Why not Z-Class?



    Oh, and saying it's been the best selling for 40 years is like suggesting that Crown Vic is the best selling full size car for 20 years. Technically correct, intellectually dishonest.

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    The Crown Vic was a fleet car that no one tried to go after either, and now it is gone. Lexus, VW/Audi, and BMW have spent billions on big luxury sedans, no one can knock it off the throne. The 3-series and the S-class dominate their segment globally more than any other cars.

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    Of course, the Crown Vic & it's trim variants had something close to a 60-yr run (or 20-some years more than the s-class). And in that it generated huge volumes over it's lifespan, absolutely was that segment 'gone after' by others. The delicious (yet unpopular with da fanbois) irony here is, mercedes is likewise a heavy fleet brand pushing volume... or MUCH like the Crown Vic in that respect. :P

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    The Crown Vic was a fleet car that no one tried to go after either, and now it is gone. Lexus, VW/Audi, and BMW have spent billions on big luxury sedans, no one can knock it off the throne. The 3-series and the S-class dominate their segment globally more than any other cars.

    The S-Class is a fleet car in the rest of the world outside of North America. It's main advantage is that it can be used a taxi or limousine simply by changing the paint. At least Ford bothered to put a different grill and tail lights on their limos.

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    The Crown Vic was a fleet car that no one tried to go after either, and now it is gone. Lexus, VW/Audi, and BMW have spent billions on big luxury sedans, no one can knock it off the throne. The 3-series and the S-class dominate their segment globally more than any other cars.

    The S-Class is a fleet car in the rest of the world outside of North America. It's main advantage is that it can be used a taxi or limousine simply by changing the paint. At least Ford bothered to put a different grill and tail lights on their limos.

    Yet it is still the #1 selling large luxury car in the world, and has a higher price point than the 7-series, A8, XJ, or LS460. And Cadillac, Acura, and Infiniti don't even try to compete with it. Mercedes got 12,000 orders in the first month since the reveal of the 2014 model, looks like another generation of dominance.

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    The Crown Vic was a fleet car that no one tried to go after either, and now it is gone. Lexus, VW/Audi, and BMW have spent billions on big luxury sedans, no one can knock it off the throne. The 3-series and the S-class dominate their segment globally more than any other cars.

    The S-Class is a fleet car in the rest of the world outside of North America. It's main advantage is that it can be used a taxi or limousine simply by changing the paint. At least Ford bothered to put a different grill and tail lights on their limos.

    Yet it is still the #1 selling large luxury car in the world, and has a higher price point than the 7-series, A8, XJ, or LS460. And Cadillac, Acura, and Infiniti don't even try to compete with it. Mercedes got 12,000 orders in the first month since the reveal of the 2014 model, looks like another generation of dominance.

    It maintains that title by having heavily subsidized leases, $15k off sticker, and fleeting to limo/rental/taxi companies. Look, you can even pick up an E-Class for $69 a day.

    post-51-0-25604300-1372770025_thumb.png

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    wow, that is pretty amazing.

    When I was last in Copenhagen, I was shocked at how many S class are used as taxi's and personal private cars. I asked about it and found out that not only are they heavily discounted but the gov. there allows you to write off the purchase price over a two year period of time as long as you drive 100K kilometers per year in the car. People in the business of driving others keep their auto's as diesel and get a new one every two years due to the write off and heavy discounts.

    To me, this has greatly diminished the S & E class versions to Fleet Whores who are no better than the Ford Crown Vic's or any other car that is fleeted out and used for many other purposes than just a high end luxury car.

    It would be great if there was a specific luxury model of Cadillac that was only built for fleet purposes, had auto opening and closing rear doors like the taxi's and personal private limos in Asia. I believe GM could really clean up on a model like this. It could be built off the same base platform as the CTS but have a totally different nose and rear end to clearly identify it as the fleet only model.

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    It would be great if there was a specific luxury model of Cadillac that was only built for fleet purposes, had auto opening and closing rear doors like the taxi's and personal private limos in Asia. I believe GM could really clean up on a model like this. It could be built off the same base platform as the CTS but have a totally different nose and rear end to clearly identify it as the fleet only model.

    I think Cadillac should use the XTS for that purpose, and lead retail costumers to the Impala and the LaCrosse if they want FWD/AWD and to the CTS if they want RWD/AWD.

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    One of my friends got a lemoned BMW 550i so he was pushed into an S class (both MB and BMW share same dealership). The list price of the car was $109,000; he got it for $92,500. So much for the S klasse's value leadership.

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    If Mercedes is so ripe for the picking, maybe Cadillac should put their whole line up for sale in Europe and take them out.

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    Mercedes got 12,000 orders in the first month since the reveal of the 2014 model, looks like another generation of dominance.

    Yet they only moved 841 of the current s-class last month (and at heavy discounts).

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    Mercedes got 12,000 orders in the first month since the reveal of the 2014 model, looks like another generation of dominance.

    Yet they only moved 841 of the current s-class last month (and at heavy discounts).

    Last year of the current generation, people are waiting for the new one..

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    no way, it's the BESSTESTEST! :P

    Still, everyone knows those 'orders' don't all pan out. smk makes it look like MB is going to move 144K s-classes (vs. even 2012's 5000-some units).

    It's just sad that the supposed measure of the 'best lux sedan' is sheer volume...

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    S-class sold over 91,000 in 2007. They can potentially sell 100,000 in 1 year, the W126 S-class sold over 825,000 from 1981-1990, that is about 80,000 per year for a decade. It doesn't just win in volume either, it has more status/appeal than an A8 or 7-series, higher price point, more power, better gas mileage, more technology. The S-class won world green car of the year a couple years ago, no other car in that segment has won that. When the S-class convertible comes out, another advantage, as there is no A8 or 7-series convertible.

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    no way, it's the BESSTESTEST! :P

    Still, everyone knows those 'orders' don't all pan out. smk makes it look like MB is going to move 144K s-classes (vs. even 2012's 5000-some units).

    It's just sad that the supposed measure of the 'best lux sedan' is sheer volume...

    Carbon Motors had a whole buncha orders too... look how well that turned out.

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    S-class sold over 91,000 in 2007. They can potentially sell 100,000 in 1 year, the W126 S-class sold over 825,000 from 1981-1990, that is about 80,000 per year for a decade. It doesn't just win in volume either, it has more status/appeal than an A8 or 7-series, higher price point, more power, better gas mileage, more technology. The S-class won world green car of the year a couple years ago, no other car in that segment has won that. When the S-class convertible comes out, another advantage, as there is no A8 or 7-series convertible.

    Yep. People don't seem to realize that even though you do find quite a few S-Class taxis in Germany, the model has a huge luxury image that makes people spend EUR 20K to EUR 30K in optional equipment alone in many of the cars sold to private costumers...

    Edited by ZL-1
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    >>"private consumers<<"

    That's a strict minority, as fleet sales in Germany at least far outstrip retail sales. They're just not sought by private consumers much- maybe it's a budgetary thing. I imagine elsewhere in EUR it is much the same story. We here in NA are left with the smoke & mirrors facade of 'uber lux' to the point we can't imagine what the rest of the world sees.

    I really would like to learn the average option addition dollar amount is on the s-class in the U.S., since the average transaction price is what- 8K below base MSRP?
    You look at the option list in the s-class and there are numerous options in the multi-thousand dollar range. This would be an eyeopening auto factoid & should be relatively easy to get hold of...


    Back to mercedes.... seems the top of their portfolio is a bit of a mess. They have the ubitquitous, generic s-class, then the futuristic CLS (which should have been the last s-class, tho obviously the more truck-like current S is better suited to fleet taxi use), then the debacle of the failed maybach, now maybach 2.0- the pullman. That's 3 cars based on the same platform in the span of a few years. In the recent wings are the freakshow of the F700 (boy, does mercedes like old Ford truck monikers), and the chunky throwback of the 'Ocean'. That's a lot of wild gesturing & numerous design languages. Tho the s-class never raised the design bar for anyone, at least it shambled forward gen-to-gen, but that shambling has slowed to a crawl with the 2014. :D

    Smart managers at Daimler would realize the s- is all they have a business case for, and there is no demand for a higher sedan to the point of making it self-sustaining. Instead, the management at Daimler has but one goal- whore, whore, whore the brand out for ultimate sales.

    Edited by balthazar
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    If they can only get fleet in Germany, they're not going to do better on retail sales elsewhere in Europe. Germany has the money... no one else does.

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    ^ Good point. Trying to recall the number for Germany, I believe it was 65% non-retail (overall for the brand). So in some countries I imagine the numbers might reach... who know; 90% fleet or more?

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    • By William Maley
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      The Coupe comes standard with a central 12.3-inch high-resolution COMAND® display. Another optionally available 12.3-inch widescreen instrument cluster– unique in this segment – is merged under a single lens to produce a widescreen cockpit that appears to float in space. The key design element emphasizes the width, as does the fascia-spanning trim. Positioned in the driver's direct field of vision, the digital instrument cluster shows virtual instruments, which can be selected by the driver in three different styles, "Classic," "Sport" and "Progressive," depending on which information and views the driver desires.
      A decidedly sporty note is set by the air vents, the form of which is heavily influenced by the look of a turbine engine. They are styled down to the smallest detail and finished in silver shadow.
      Touch Control Buttons on the steering wheel enable the driver to control the instrument cluster and multimedia system using finger swipes without having to take their hands off of the steering wheel. Additional controls come in the form of a touchpad and controller in the center console, which can also recognize handwriting, plus the voice control system. There are also direct-access buttons for controlling the air conditioning, for example, and for convenient activation and deactivation of certain driver assistance systems.
      The highly luxurious seats in the Coupe take their cue from the sedan. A wealth of extremely high-grade design details bear witness to the high standards required of a sporty luxury coupe.
      High-grade materials and contemporary colors come together to create a sporty, contemporary luxury look. Especially for the E-Class Coupe, there is a choice of two new innovative, light wood trim packages in natural grain and high-gloss finishes. Precisely executed seams emphasize the seat design of each equipment line. The impressive range of exterior paint finishes is harmoniously matched to the contemporary interior color scheme.
      The interior lighting makes exclusive use of durable, energy-saving LED technology in the standard enhanced ambient lighting with 64 color options to choose from.
      Diversity to suit every taste
      The standard equipment on the base E400 Coupe is abundantly configured. Additionally, the optionally available Sport Package adds edgier detail to such features as front and rear bumpers as well as side skirts and larger AMG-style wheels. The blocks in the diamond-block grille are chrome-tipped, and the interior boasts such features as an AMG leather sports steering wheel.
      Larger and more luxurious
      With a length of 190 inches, a width of 73.2 inches (without mirrors) and a height of 56.3 inches, the new E-Class Coupe clearly outstrips its predecessor in terms of length, width and height.
      Exterior dimensions
       
      E-Class Sedan
      E-Class Coupe
      Predecessor Coupe
      Difference
      Vehicle length (in)
      193.8
      190.0
      185.2
      +4.8
      Vehicle width (in)
      72.9
      73.2
      70.3
      +2.9
      Vehicle height (in)
      57.8
      56.3
      55.0
      +1.3
      Wheelbase (in)
      115.7
      113.1
      108.7
      +4.4
      The significantly larger footprint compared with the previous model is also to the benefit of passengers with extra spaciousness and comfort. They profit especially in terms of rear legroom, front and rear shoulder room as well as rear headroom. In each of the four fully fledged seats with coupe-specific individual seat character, the driver and passengers enjoy genuine comfort on long journeys as well as the classic virtues of a grand tourer.
      Performance with high-tech
      A powerful and efficient 3.0L V6 biturbo engine, equipped with ECO Start/Stop, provides lively performance and great fun behind the wheel.
      The U.S. E-Class Coupe model line-up at a glance:
       
      E400 Coupe
      E400 4MATIC Coupe
      Number of cylinders/ arrangement
      V6
      V6
      Displacement (cc)
      2,996
      2,996
      Rated output (hp @ rpm)
      329 @ 5,250 – 6,000
      329 @ 5,250 – 6,000
      Rated torque (lb-ft @ rpm)
      354 @ 3,500 – 5,250
      354 @ 3,500 – 5,250
      Acceleration 0-60 mph (sec)
      5.2
      5.5
      Top speed (mph)
      130*
      130*
      *Electronically limited
      Both the E400 and E400 4MATIC Coupes are equipped as standard with the 9G- TRONIC nine-speed automatic transmission, which allows fast gearshifts along with lower engine speeds. This has a particularly beneficial effect on efficiency and noise.
      Suspension – sporty comfort
      The suspension on the new E-Class Coupe offers agile driving pleasure on winding roads together with exceptional ride comfort. The Coupe features a standard lowered suspension with selective damping.
      AIR BODY CONTROL suspension
      Alternatively, the new E-Class Coupe can be equipped with multi-chamber air suspension, including all-round roll/pitch/heave stabilization. Advantages of this system: three chambers of different sizes in the spring struts of the rear axle and two in the spring struts of the front axle make it possible to control the hardness of the suspension in three stages. In this way, the occupants enjoy a soft basic suspension, along with the secure feeling of good handling stability at higher speeds.
      The multi-chamber air suspension is augmented by a continuous, electronically controlled adaptive damping system. The damping at each individual wheel is adjusted fully automatically to suit the current driving situation and condition of the road – such as in the case of evasive maneuvers or on rough tracks. The system therefore delivers good ride comfort along with excellent driving dynamics.
      DYNAMIC SELECT – choose your own driving characteristics
      The standard DYNAMIC SELECT system not only makes it possible to select the suspension characteristics in combination with AIR BODY CONTROL, but it also enables the driver to influence other vehicle settings – such as throttle response, ECO Start/Stop function, transmission shift points and more. DYNAMIC SELECT provides the following transmission modes: “Comfort,” “ECO,” “Sport,” “Sport +” and “Individual.” The "Individual" mode allows the driver to configure their own preferred transmission modes.
      Full smartphone integration
      A new era of connectivity and digitalization is marked by the multimedia system in the E-Class Coupe with standard COMAND Navigation. This includes effortless integration of the smartphone into the vehicle's infotainment system by means of wireless pairing and wireless charging, eliminating the need to find a plug and connect a cable.
      Apple CarPlayTM and Android Auto
      If the vehicle is equipped with COMAND Navigation, it is possible to use Apple's CarPlay as well as Google's Android Auto. If a compatible smartphone is connected by USB, the customer can, if desired, switch to the CarPlay or Android Auto interface.
      mbrace Concierge: personalized attention
      A further comfort highlight is the Concierge Service, which is available on all carlines for customers with mbrace Connect and mbrace Secure. For participating customers, the range of services includes a host of personalized assistance options: from making a restaurant reservation to obtaining tips about tourist routes, information on cultural and sporting events and bookings through to sending navigation destinations directly to the vehicle.
      Access is straightforward - registered mbrace subscribers can call up the Concierge Service either via the iCall button in the vehicle or on the Mercedes me app. The personal assistant takes care of everything else.
      E-Class innovations on board
      As a member of the current E-Class family, the new Coupe is significantly more intelligent than its predecessor. It comes with many of the optional driver assistance features of the E-Class Sedan, the most intelligent sedan ever. Active Brake Assist comes as standard and is able to warn the driver of an imminent collision, provide optimum support with emergency braking and, if necessary, can also autonomously apply the brakes. In addition to slower-moving, stopping or stationary vehicles, it can also detect pedestrians crossing in the danger zone ahead of the vehicle.
      Other highlights include DRIVE PILOT: this system represents Mercedes-Benz's next step along the road to semi-autonomous driving. With Distance Pilot DISTRONIC®, it is not only able to keep the car at the correct distance behind vehicles in front on all types of road, but, for the first time, it can also automatically follow them at a speed of up to 130 mph.
      The E-Class Coupe is also optionally available with other intelligent technical systems, including:
      High-resolution LED Intelligent Light System. These headlamps, each with 72 individually activated high-performance LEDs, automatically activate and deactivate the high beams and illuminate curves. MAGIC VISION CONTROL® (standard on the E400 4MATIC Coupe) - an intelligent and highly efficient wash/wipe system for the windscreen. The wiper blade always delivers washer fluid directly in front of the wiping edge, via the water feed line integrated into the blade – and it does this in both wiping directions. The result is that there is no surge of water when fluid is sprayed, which can impair the driver's vision, and at the same time the maximum cleaning effect is achieved. The complete MAGIC VISION CONTROL system, including the wiper blades, is heated at low temperatures to prevent snow or ice from sticking in winter.
      E-Class Coupe with tradition
      As an exclusive and sporty coupe, the latest member of the E-Class family can look back on an almost fifty-year history. Its first ancestor was unveiled by Mercedes- Benz in 1968 (at that time known as the "Stroke Eight" coupe). Further model series followed – for a while also under the name CLK. Each generation combined superb design with agile sportiness and contemporary luxury at a high level.
      The all-new model year 2018 E-Class Coupe will have its World Premiere at the 2017 North American International Auto Show in Detroit in January, and will go on sale in the U.S. in summer 2017.
    • By William Maley
      Automakers go to great lengths to avoid being hit with the 25 percent chicken tax when they import trucks or vans into the U.S. Mercedes-Benz takes the cake for the most absurd method.
      For the past decade, Mercedes-Benz would build Sprinter vans fully in Germany before disassembling them and shipping the pieces to South Carolina. Workers in a small assembly building would put the vans back together. This method allowed Mercedes-Benz to claim the vans as "locally made".
      "I really couldn't believe it. To build up and tear down, that's really something that hurts me, personally. And the costs!" said Volker Mornhinweg, worldwide head of Mercedes-Benz Vans.
      Mornhinweg first learned about this back in 2010 and like us, found himself wondering 'WHY?!' Thankfully, Mornhinweg began working on making this process not seem like Rube Goldberg machine which will fully culminate with a new assembly plant in South Carolina that will be tasked with building the next-generation Sprinter, most likely in 2018.
      Source: Automotive News (Subscription Required) 

      View full article
    • By William Maley
      Automakers go to great lengths to avoid being hit with the 25 percent chicken tax when they import trucks or vans into the U.S. Mercedes-Benz takes the cake for the most absurd method.
      For the past decade, Mercedes-Benz would build Sprinter vans fully in Germany before disassembling them and shipping the pieces to South Carolina. Workers in a small assembly building would put the vans back together. This method allowed Mercedes-Benz to claim the vans as "locally made".
      "I really couldn't believe it. To build up and tear down, that's really something that hurts me, personally. And the costs!" said Volker Mornhinweg, worldwide head of Mercedes-Benz Vans.
      Mornhinweg first learned about this back in 2010 and like us, found himself wondering 'WHY?!' Thankfully, Mornhinweg began working on making this process not seem like Rube Goldberg machine which will fully culminate with a new assembly plant in South Carolina that will be tasked with building the next-generation Sprinter, most likely in 2018.
      Source: Automotive News (Subscription Required) 
    • By William Maley
      Mercedes-Benz Reports November Sales Of 30,363 Units, Up 1.1%
      ATLANTA, Dec. 1, 2016 /PRNewswire/ -- Mercedes-Benz USA (MBUSA) today reported November sales of 30,363 vehicles, increasing 1.1% from the 30,043 vehicles sold during the same month last year. Mercedes-Benz Vans also reported November sales with 2,564 units, and smart reported 563 units, bringing MBUSA grand total to 33,490 vehicles for the month. On a year-to-date basis, Mercedes-Benz retails totaled 308,226. Adding year-to-date-sales of 30,444 for Vans and 5,025 for smart, MBUSA posted a grand total of 343,695 units in November, increasing 0.6% from the previous year.
      "As we begin the last month of 2016, November momentum positions us for a strong close to the year," said Dietmar Exler, president and CEO of MBUSA.
      Mercedes-Benz volume leaders in November included the C-Class, GLE and E-Class (including the CLS) model lines. The C-Class took the lead at 7,261, followed by the GLE at 4,694. The E-Class, rounded out the top three with 4,642 units sold.
      Mercedes-AMG high-performance models sold 2,590 units in November, with a total of 20,135  units sold year-to-date (up 37.4%).
      Separately, Mercedes-Benz Certified Pre-Owned (MBCPO) models recorded sales of 10,091 vehicles in November, an increase of 7.1% from last year (9,422). On a year-to-date basis, MBCPO sold 112,347 vehicles, an increase of 3.3%.
      MERCEDES-BENZ USA 
      Sales -- November 2016
      Mercedes-Benz
      Passenger Vehicles
      Nov-16
      Nov-15
      Monthly %
      YTD 2016
      YTD 2015
      Yearly %
                    B-CLASS
      52
      41
      26.8%
      578
      1,809
      -68.0%
                    CLA
      2,070
      2,611
      -20.7%
      23,916
      27,731
      -13.8%
                    C-CLASS
      7,261
      7,239
      0.3%
      69,822
      79,057
      -11.7%
                    E-CLASS/CLS
      4,642
      5,205
      -10.8%
      46,045
      50,308
      -8.5%
                    S-CLASS
      1,475
      1,856
      -20.5%
      17,309
      19,825
      -12.7%
                    SLC/SLK
      270
      239
      13.0%
      3,067
      3,892
      -21.2%
                    SL
      273
      296
      -7.8%
      3,418
      3,680
      -7.1%
                    AMG GT
      89
      118
      -24.6%
      1,128
      1,115
      1.2%
                    *SLS AMG
      0
      1
      -
      1
      29
      -
                    GLA
      2,227
      2,721
      -18.2%
      22,194
      23,393
      -5.1%
                    GLC/GLK
      3,876
      1,216
      218.8%
      43,854
      23,536
      86.3%
                    GLE/M-CLASS
      4,694
      5,250
      -10.6%
      46,217
      46,577
      -0.8%
                    GL/GLS
      3,108
      2,916
      6.6%
      27,180
      24,858
      9.3%
                    G-CLASS 
      326
      334
      -2.4%
      3,497
      3,075
      13.7%
                    TOTAL
      30,363
      30,043
      1.1%
      308,226
      308,885
      -0.2%
                    Vans1
      2,564
      2,770
      -7.4%
      30,444
      25,843
      17.8%
                    smart
      563
      662
      -15.0%
      5,025
      6,815
      -26.3%
                    MBUSA
      Combined Total
      Nov-16
      Nov-15
      Monthly %
      YTD 2016
      YTD 2015
      Yearly %
                    GRAND TOTAL
      33,490
      33,475
      0.0%
      343,695
      341,543
      0.6%

      1Mercedes-Benz, Freightliner Sprinter and Metris Vans are sold and marketed in the U.S. by Mercedes-Benz USA and Daimler Vans USA, respectively.

      *out of production
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