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Cadillac News: Cadillac's New Boss Talks About the Future


William Maley

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Cadillac has been a hot topic of late, due to a number of key items such as the appointment of Johan de Nysschen, the nomenclature change, and the move to New York. Speaking with Reuters, Johan de Nysschen spoke about what the future holds for the luxury brand.

A key part of de Nysschen's plan for Cadillac is to expand the lineup with the introduction of five to ten models by 2020. One of those models is a range-topping luxury sedan that will go on sale at the end of the decade and likely will be called CT8 or CT9. This model will compete with the likes of long-wheelbase models and has been signed off by him.

de Nysschen also talked and hinted at some of the other models in pipeline. These models include,

  • Plug-In Hybrid version of the CT6
  • Successor to the ELR, but it might not be a two-door coupe
  • Smaller crossover to sit underneath the SRX, along with a larger model
  • Smaller sedan to sit underneath the ATS

Industry sources tell Reuters that Cadillac has been quietly talking with them about the small and large crossover, along with the small sedan. They explain that small crossover is due out in 2017, followed by the large crossover between 2017 and 2018; and then the small sedan in 2018.

Source: Reuters

William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.


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He has become the NEW IDIOT of Auto Executives and the Compact below ATS is an IDIOTS DREAM!

 

They need a Man or Woman who loves America, Loves Cadillac and sees cadillac as only a Luxury brand not a German Knock Off of MB or BMW!

 

It is amazing to see how he has failed at his last two jobs and is making the same mistakes again here at Cadillac. What Idiots on the Board gave into what ever black mail he had on them and gave him a job. What a waste of resources and focus.

 

ATS - Convertible, Coupe, Sedan and Station Wagon

CTS - Convertible, Coupe, Sedan and Station Wagon

XTS - Convertible, Coupe, Sedan and Station Wagon

 

Names for the New Top End Luxury version.

Eldorado - Coupe and Convertible comes in RWD, AWD with Standard, Sport and V edition.

Brougham - Sedan and stretch version, comes in RWD, AWD with Standard, Sport and V edition.

 

QRX - New smaller Luxury CUV, comes in FWD, AWD with Standard, Sport and V edition.

SRX - Existing version in comes in FWD, AWD with Standard, Sport and V edition.

ZRX - New Larger Luxury CUV, comes in FWD, AWD with Standard, Sport and V edition.

 

Escalade - Standard and ESV comes in RWD, AWD with Standard, Sport and V edition.

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I believe that Mark Cuban once said, "In business; you have your innovators, your imitators, and then you have your idiots."

 

You could not have hit the Nail on the head any better! The Village IDIOT has arrived and sadly he is at Cadillac!

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Outside of the possibility of the sub-ATS, and of course not going against all the other luxo makers on the planet and giving them names, what exactly is the issue with the product push? U wanna see some confusing BS take a look over at Mercedes now peddling the greatness of their luxury edge with a $33K GLA and a $29K CLA. The problem with that discontent is that it is actually working in terms of profits for Daimler. Sorry.. passion is nice and all, but if Cadillac doesn't expand and make more money for GM independently.. GM will kill it and we will all be crying in out coffee. Don't get me wrong. Cadillac is currently profitable, but is it $2 Billion a quarter profitable? 

 

 

The bottom line is that Johan was given a directive, and in return he asked for autonomy and the ability to make moves. I think the very addition of extra vehicles to the line-up will be the best way to bring Cadillac back to the forefront. I have yet to see any vehicle in the last 5 years that Caddy has introduced as an embarrassment. Not even the ELR.

Edited by Cmicasa the Great
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Regardless if Johan was in charge or not, Cadillac still faces the same dilemma; How can you be an exclusive luxury vehicle brand with the same mechanical underpinnings of a Chevrolet?

 

What is old is new again (separate platforms & engines) but what will not change is the copy/paste marketing and naming conventions.

 

I am more concerned over the narrative of Cadillac and how it will fit as a true luxury brand.

 

So far, the design of the new cars are awesome.  The future drivetrains are still a mystery.  But the names; please think of a better heritage for what the impact of these cars will be.

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It is great that apparently Cadillac's been given the autonomy it not only deserves, but NEEDS in order to compete. Interesting, though, that people are only fixating on the names... I guess the only thing I'd do differently is to give a full name to the above-CT6 sedan to pair it with the Escalade (which I'd turn into a RR-kind of SUV, opening up room for an Omega large CUV below it).

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Many believe Cadillac would have better off developing crossovers larger and smaller than the SRX than spending so much money developing these all these new sedans.  I hope Cadillac succeeds; I guess we will know in 5 to 10 years. I wish Cadillac had developed a Zeta based replacement for the DTS about 10 years ago instead of doing the CTS.

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DTS float barges are out of date with the buying public. Yes the boomers are still a major buying force, but the grow is not in them as a market. Cadillac did the right thing in moving on with the CTS, just messed up in not using names and in rolling out various versions faster of the new auto's.

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Regardless if Johan was in charge or not, Cadillac still faces the same dilemma; How can you be an exclusive luxury vehicle brand with the same mechanical underpinnings of a Chevrolet?

 

 

 

Ridiculous. The majority of Cadillacs being sold now do not have the same platform as a Chevy. Not the SRX, not the CTS, and not the ATS. The CT6 will be autonomous as well. Only the Escalade, ELR, and XTS share a platform with a Chevy. What makes your statement even more ridiculous.. or more respectfully.. irrelevant is that the platforms under Chevys are just as good as the ones under Audis, Benzes, or BMWs. Make no mistake that marketing.. which goes to perception..  is the only real differentiation between a Camaro and a 6series in terms of drivability. Price certainly determines the type of leather, and addition tech.. but those are in reality add-ons. The Engines??? Please. No matter the engine in the Chevy.. or Cadillac being an OHV SBC or an OHC Northstar, some idiot is gonna say that it's a Chevy engine if for no other reason than to try and belittle the vehicle because #1 its a GM, or #2 its a Domestic. Again with the sad sorry self worth of the American people who would rather see all things foreign being superior over all things domestic, including themselves.

Edited by Cmicasa the Great
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Many believe Cadillac would have better off developing crossovers larger and smaller than the SRX than spending so much money developing these all these new sedans.  I hope Cadillac succeeds; I guess we will know in 5 to 10 years. I wish Cadillac had developed a Zeta based replacement for the DTS about 10 years ago instead of doing the CTS.

 

 

Goes to baseline. To build from within outward as opposed to building from the bottom or top. In truth the best thing for Cadillac in terms of market share would have been to simply have reset the names at ATS launch, or simply called the ATS the CTS and the new CTS the STS. This would have prevented the public with having to get to kno a whole new name for the entry level vehicle since it was, for 10 years, the entry level Cadillac. Problem came when Lutz and John Heinricy pushed the CTS-V up against the M5 and it won. Suddenly the CTS could no longer be considered "entry."

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For clarification;

 

SRX = Equinox

ATS = Camaro (next year will both be on the Alpha platform)

XTS = Impala

Escalade = Tahoe

ELR = Volt

 

There in lies the dilemma.

 

You say that a Chevy is just as good as a BMW, Audi, and Mercedes - rightfully so.

 

What is the reason then for Cadillac to be an American luxury brand?

 

This is the same problem that Lincoln has when platform sharing with Ford.

 

We all want Cadillac (and Lincoln) to succeed.

 

But coming right off the Bankruptcy, Cadillac is still tied to all other brands and platforms.

 

The long-term plan seems half-baked at this point and vague names like CT6 do not instill a vote of confidence among the potential buying public.

 

I really hope that the new (and autonomous platform) CTS-V will have what it takes to go against super luxury brands like BMW as well as up-and-coming cars like the Charger Hellcat.

 

But that drivetrain is from the ZO6 (Thank you, Corvette).  What does Cadillac have in the pipeline to be an exclusive Cadillac power plant that will say "CADILLLAC" and not "GM"?

 

Back in the day, the GM A-Bodies had the Chevelle SS/GTO/442/Skylark GS to fight over the middle market.

 

But it was the Eldorado that said "luxury" for GM.  Those who couldn't quite make that move would get a Riviera or Tornado.

 

This is the type of clout that GM as a whole needs to get back in the car market which is extremely difficult in the global age.

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For clarification;

 

SRX = Equinox

ATS = Camaro (next year will both be on the Alpha platform)

XTS = Impala

Escalade = Tahoe

ELR = Volt

 

There in lies the dilemma.

 

You say that a Chevy is just as good as a BMW, Audi, and Mercedes - rightfully so.

 

What is the reason then for Cadillac to be an American luxury brand?

 

This is the same problem that Lincoln has when platform sharing with Ford.

 

We all want Cadillac (and Lincoln) to succeed.

 

But coming right off the Bankruptcy, Cadillac is still tied to all other brands and platforms.

 

The long-term plan seems half-baked at this point and vague names like CT6 do not instill a vote of confidence among the potential buying public.

 

I really hope that the new (and autonomous platform) CTS-V will have what it takes to go against super luxury brands like BMW as well as up-and-coming cars like the Charger Hellcat.

 

But that drivetrain is from the ZO6 (Thank you, Corvette).  What does Cadillac have in the pipeline to be an exclusive Cadillac power plant that will say "CADILLLAC" and not "GM"?

 

Back in the day, the GM A-Bodies had the Chevelle SS/GTO/442/Skylark GS to fight over the middle market.

 

But it was the Eldorado that said "luxury" for GM.  Those who couldn't quite make that move would get a Riviera or Tornado.

 

This is the type of clout that GM as a whole needs to get back in the car market which is extremely difficult in the global age.

 

 

To be clear the SRX is not on the same platform as the Equinox. The only vehicle that the SRX was completely related to was the Saab 9-4x. The Alpha platform is a CADILLAC developed platform that will be given to a Camaro which reaches well into the $80K range now.. The Escalade shares a platform with the Tahoe which easily goes into the $70K range. 

 

Even more clear is the fact that your question about what is the point of Cadillac as a luxury brand if Chevy and Buick are as good as a BMW is negligent. It just stands to reason that GM is putting out cars that are so damn good these days that their lowest offering is equal in most ways to the competition's best.

 

^^^ Point of fact. The Chevy Corvette is on the same level as 911 Carrera 4S and the Z06 is on the level of the 911Turbo and GT3 for that matter. Can U really argue that overall a Chevy SS isn't a viable competitor to the 550i? What's the difference? Marketing. GM needs a luxo brand that can compete on the MARKETING front. People on forums bitch about the non-names, but really  the majority of those bitching aren't buying, can't buy, or wouldn't really swayed if they had the money to. The people who are buying, can afford the luxo segment could care less.

 

THEY DRIVE A BMW, BENZ, A CADILLAC!!! They do not drive a 3series, an A6,, an XJ, or a CLS.

 

I have never.. never heard of someone saying "I drive a GL450.." Never. They literally say "yeah that's my BENZ truck." The only vehicles in this segment that get this special treatment is the Escalade, Range Rover and Navigator. Point is the marketing is usually on the name of the brand not the model. I wish Cadillac had of either went fully back to names or made the names even more generic. The Series 40, 50, 60, 70 would have been ideal.. but then again when those names were the norm, SUVs and CUVs were not considered luxury.

 

And to revisit your statement about sharing. Who cares? Only the self loathing American. BMW is fundamentally nothing special. Audi is in many cases a VW.. a effin VW. For years Bentley used an OHV engine designed by GM and Rolls used a GM tranny. PERCEPTION??? Teh only reason why Benz and BMW get a pass is because they are not owned by a parent. They exist on their own. If U really think that if Benz had a "Chevy division" they wouldn't platform share then U really haven't been paying attention to their sudden shift to cheap POS cars like the CLA and GLA to to gain market share.

Edited by Cmicasa the Great
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At the same time we have the disadvantage to some marketer's (and critic's) approaches: forcing a naming 'system' so grade school age car buyers (??) can "comprehend" the whole catalog with their inherent ADD. 

 

{Psssst! Stop calling your customers stupid!}

 

I totally agree with you Balthazar, It makes me mad that the new leader of Cadillac thinks I am too stupid to know the difference between an Escalade and an Eldorado!

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At the same time we have the disadvantage to some marketer's (and critic's) approaches: forcing a naming 'system' so grade school age car buyers (??) can "comprehend" the whole catalog with their inherent ADD. 

 

{Psssst! Stop calling your customers stupid!}

They don't have much of a choice. Have U tried to speak to a typical car buyer these days? Many are blatant idiots and completely go with what the popular decision by the many. That pretty much explains this: 

 

sales of the Toyota Camry 2014 YTD 334,978. 

Edited by Cmicasa the Great
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At the same time we have the disadvantage to some marketer's (and critic's) approaches: forcing a naming 'system' so grade school age car buyers (??) can "comprehend" the whole catalog with their inherent ADD. 

 

{Psssst! Stop calling your customers stupid!}

They don't have much of a choice. Have U tried to speak to a typical car buyer these days? Many are blatant idiots and completely go with what the popular decision by the many. That pretty much explains this: 

 

sales of the Toyota Camry 2014 YTD 334,978. 

 

 

In this case you truly have shown the Village Idiots. Camry speaks volumes. Most of these drivers should never be on the road as they cannot drive.

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:breakdance:


 

At the same time we have the disadvantage to some marketer's (and critic's) approaches: forcing a naming 'system' so grade school age car buyers (??) can "comprehend" the whole catalog with their inherent ADD. 

 

{Psssst! Stop calling your customers stupid!}

 

I totally agree with you Balthazar, It makes me mad that the new leader of Cadillac thinks I am too stupid to know the difference between an Escalade and an Eldorado!

 

 

 

Why shouldn't he? The Competition believes it more so and they have the sales to back it up. 

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:breakdance:

 

At the same time we have the disadvantage to some marketer's (and critic's) approaches: forcing a naming 'system' so grade school age car buyers (??) can "comprehend" the whole catalog with their inherent ADD. 

 

{Psssst! Stop calling your customers stupid!}

 

I totally agree with you Balthazar, It makes me mad that the new leader of Cadillac thinks I am too stupid to know the difference between an Escalade and an Eldorado!

 

 

 

Why shouldn't he? The Competition believes it more so and they have the sales to back it up. 

 

In this case, most buyers of luxury auto's have a much higher education, so lets not put them into the same demographic of idiots that cannot read past 7th grade newspaper level and want to be a lemming. Let Chevy sale to the Lemmings to compete against Camry.

 

Let the educate people that want to stand out, buy the Escalade, Eldorado, Brougham, etc.

 

We want to be talked to, not talked at!

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:breakdance:

 

At the same time we have the disadvantage to some marketer's (and critic's) approaches: forcing a naming 'system' so grade school age car buyers (??) can "comprehend" the whole catalog with their inherent ADD. 

 

{Psssst! Stop calling your customers stupid!}

 

I totally agree with you Balthazar, It makes me mad that the new leader of Cadillac thinks I am too stupid to know the difference between an Escalade and an Eldorado!

 

 

 

Why shouldn't he? The Competition believes it more so and they have the sales to back it up. 

 

In this case, most buyers of luxury auto's have a much higher education, so lets not put them into the same demographic of idiots that cannot read past 7th grade newspaper level and want to be a lemming. Let Chevy sale to the Lemmings to compete against Camry.

 

Let the educate people that want to stand out, buy the Escalade, Eldorado, Brougham, etc.

 

We want to be talked to, not talked at!

 

 

 

No offense cause we agree on a lotta things, but this one.. the names.. I think U and a lot of people are not seeing the big, as in global, picture.

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:breakdance:

 

At the same time we have the disadvantage to some marketer's (and critic's) approaches: forcing a naming 'system' so grade school age car buyers (??) can "comprehend" the whole catalog with their inherent ADD. 

 

{Psssst! Stop calling your customers stupid!}

 

I totally agree with you Balthazar, It makes me mad that the new leader of Cadillac thinks I am too stupid to know the difference between an Escalade and an Eldorado!

 

 

 

Why shouldn't he? The Competition believes it more so and they have the sales to back it up. 

 

In this case, most buyers of luxury auto's have a much higher education, so lets not put them into the same demographic of idiots that cannot read past 7th grade newspaper level and want to be a lemming. Let Chevy sale to the Lemmings to compete against Camry.

 

Let the educate people that want to stand out, buy the Escalade, Eldorado, Brougham, etc.

 

We want to be talked to, not talked at!

 

 

 

No offense cause we agree on a lotta things, but this one.. the names.. I think U and a lot of people are not seeing the big, as in global, picture.

 

I see the big global picture, but disagree that his lemming naming approach is the right way to do this.

 

Do we need small, medium and large cars with coupes, sedans and convertibles? YES

 

Do we need Small, Medium and Large CUV's? YES

 

Do we need Body on Frame Full Size SUV's, Escalade? YES

 

Do we need these in RWD, AWD Standard, Sport and V models? YES

 

Should they have Names or Lemming type letters / numbers? That is the debate and I find myself on the Name side.

 

But you are right we agree on far more than we disagree about GM and the Global market.

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Mercedes and BMW have better brand images than Cadillac.  Mercedes just won the Formula 1 world championship Sunday.  Cadillac has a more damaged image, I think they are trying to reboot with CT6-5-4-3, to start fresh, but the danger there is generic name products from a weak brand name.  It is the problem Lincoln and Acura have, generic names from weak brands. Infiniti also, Q50, Q60 don't mean anything, so the sale comes from an emotional tie to the "Infiniti" brand and they aren't damaged, but they aren't thought of as prestigious either.

 

2nd problem comes down to money.  Cadillac will never have the R&D budget that Mercedes or BMW do, and Audi benefits from a big budget and having other brands above and below them at VW, so there is a lot of money and resources to pull from.  When you don't have the money, Cadillac is forced to pull from the Chevy parts bin or do things like an ATS sedan in year 1, ATS coupe in year 3, ATS-V in year 4, and never make a wagon or convertible.  They have to stagger product roll outs because the money isn't there to do multiple body styles and engines in 1 year.  Give Cadillac a $5 billion a year R&D budget and they can do some damage in the luxury market, but they aren't ever going to get that.

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BM & MB don't have higher sales because of their respective naming idiocy.

 

MB has higher sales primarily because they 'carpet bomb' every segment, including those a luxury brand has no business being in. They are also perceived as a bargain to those for whom "get XX% off the sticker price!!" is a huge incentive. There is a monster disconnect with those who chose to ignore the hard downmarket turn the brand is devaluing their image with in the name of sheer volume.  IE; becoming the 'toyota of the luxury segment' may bring some joy to the superficial, but in the long run it spells image degradation. The recent market failures don't help.

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Mercedes just won the Formula 1 world championship Sunday. 

 

WTF has F1 championship to do with this argument in Cadillac? Are you just trying to prove how omniscient you are? And since you are bringing the pony in this show, Mercedes took 5 years to win that championship as a Constructor and Engine supplier with possibly the biggest budget since it returned in 2010. Shame on Dieter! I would have expected him to win with Michael Schumacher in the 2010 season. Before that Mercedes won as an engine supplier when you had Mika Hakkinen destroying everyone in 1998 and then in 1999 after being let pass by Schumacher, returning from injury in the final Suzuka Gran Prix. Schumi just did not want Eddie Irvine to be first Ferrari driver in 20+ years. Get your facts straight SMK.

 

 

Audi benefits from a big budget and having other brands above and below them at VW, so there is a lot of money and resources to pull from.  When you don't have the money, Cadillac is forced to pull from the Chevy parts bin

 

Didn't you just contradict yourself there? So much for NOT the moving goal posts. So Audi and Porsche get a pass for pillaging the VW parts and bins because the company as a whole has a bigger budget? Do you even proof read your own garbage?

 

 

Cadillac will never have the R&D budget that Mercedes or BMW do, and

 

Engineering is NOT who has bigger budget. Engineering is who makes the MOST out of the budget he gets. It took more money to make the movie Gravity than for India to put a Mars mission. And with such a big budget, where is the US government with moving the country forward?

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      Jaguar Land Rover will reimagine the future of modern luxury by design through its two distinct, British brands.
      Set against a canvas of true sustainability, Jaguar Land Rover will become a more agile creator of the world’s most desirable luxury vehicles and services for the most discerning of customers. A strategy that is designed to create a new benchmark in environmental, societal and community impact for a luxury business.
      “Jaguar Land Rover is unique in the global automotive industry. Designers of peerless models, an unrivalled understanding of the future luxury needs of its customers, emotionally rich brand equity, a spirit of Britishness and unrivalled access to leading global players in technology and sustainability within the wider Tata Group.
      “We are harnessing those ingredients today to reimagine the business, the two brands and the customer experience of tomorrow. The Reimagine strategy allows us to enhance and celebrate that uniqueness like never before. Together, we can design an even more sustainable and positive impact on the world around us,” said Mr Bolloré.
      Two distinct modern luxury brands with sustainability at the centre
      At the heart of its Reimagine plan will be the electrification of both Land Rover and Jaguar brands on separate architectures with two clear, unique personalities.
      In a Land Rover, vehicle and driver are united by adventure. By breaking new ground, confronting new challenges and not being content with the expected, Land Rover truly helps people to go ‘Above and Beyond’. In the next five years, Land Rover will welcome six pure electric variants as it continues to be the world leader of luxury SUVs through its three families of Range Rover, Discovery and Defender. The first all-electric variant will arrive in 2024.
      By the middle of the decade, Jaguar will have undergone a renaissance to emerge as a pure electric luxury brand with a dramatically beautiful new portfolio of emotionally engaging designs and pioneering next-generation technologies. Jaguar will exist to make life extraordinary by creating dramatically beautiful automotive experiences that leave its customers feeling unique and rewarded. Although the nameplate may be retained, the planned Jaguar XJ replacement will not form part of the line-up, as the brand looks to realise its unique potential.
      Jaguar and Land Rover will offer pure electric power, nameplate by nameplate, by 2030. By this time, in addition to 100% of Jaguar sales, it is anticipated that around 60% of Land Rovers sold will be equipped with zero tailpipe powertrains.
      Jaguar Land Rover’s aim is to achieve net zero carbon emissions across its supply chain, products and operations by 2039. As part of this ambition, the company is also preparing for the expected adoption of clean fuel-cell power in line with a maturing of the hydrogen economy. Development is already underway with prototypes arriving on UK roads within the next 12 months as part of the long-term investment programme.
      Sustainability that delivers a new benchmark in environmental and societal impact for the luxury sector is fundamental to the success of Reimagine. A new centralised team will be empowered to build on and accelerate pioneering innovations in materiality, engineering, manufacturing, services and circular economy investments. 
      Annual commitments of circa £2.5bn will include investments in electrification technologies and the development of connected services to enhance the journey and experiences of customers, alongside data-centric technologies that will further improve their ownership ecosystem.
      Proven services like the flexible PIVOTAL subscription model (which has grown 750% during the fiscal year), born out of Jaguar Land Rover’s incubator and investor arm, InMotion, will now be rolled out to other markets following a successful launch in the UK.
      Quality and efficiency
      Reimagine will see Jaguar Land Rover establish new benchmark standards in quality and efficiency for the luxury sector by rightsizing, repurposing and reorganising.
      Central to that journey, and in order to establish different personalities for the two brands, is the new architecture strategy. 
      Land Rover will use the forthcoming flex Modular Longitudinal Architecture (MLA). It will deliver electrified internal combustion engines (ICE) and full electric variants as the company evolves its product line-up in the future. In addition, Land Rover will also use pure electric biased Electric Modular Architecture (EMA) which will also support advanced electrified ICE.
      Future Jaguar models will be built exclusively on a pure electric architecture.
      Reimagine is designed to deliver simplification too. By consolidating the number of platforms and models being produced per plant, the company will be able to establish new benchmark standards in efficient scale and quality for the luxury sector. Such an approach will help rationalise sourcing and accelerate investments in local circular economy supply chains.
      From a core manufacturing perspective that means Jaguar Land Rover will retain its plant and assembly facilities in the home UK market and around the world. As well as being the manufacturer of the MLA architecture, Solihull, West Midlands will also be the home to the future advanced Jaguar pure electric platform. 
      Key partners including Trade Unions, retailers and those in the supply chain will continue to play a vital part of the extended new Jaguar Land Rover ecosystem and its journey towards reimagining the future of modern luxury.
      ReFocus to a more agile operation
      As evidenced with the latest financial results, Jaguar Land Rover has a strong foundation on which to build a sustainable and resilient business for its customers and their communities, partners, employees, shareholders and the environment.
      Driving this transformation is the recently launched Refocus programme, by consolidating existing initiatives like Charge+ with new cross-functional activities.
      Reimagine will see Jaguar Land Rover right-size, repurpose and reorganise into a more agile operation. The creation of a flatter structure is designed to empower employees to create and deliver at speed and with clear purpose.
      To accelerate this efficiency of focus, the company will substantially reduce and rationalise its non-manufacturing infrastructure in the UK. Gaydon will become the symbol of this effort – the ‘reactor’ of the business - with the Executive Team and other management functions moving into the one location to aid frictionless cooperation and agile decision-making.  
      Leapfrog to leadership with Tata Group
      In order to realise its vision of modern luxury mobility with confidence, the company will curate closer collaboration and knowledge-sharing with Tata Group companies to enhance sustainability and reduce emissions as well as sharing best practice in next-generation technology, data and software development leadership. Jaguar Land Rover has been a wholly-owned subsidiary of Tata Motors, in which Tata Sons is the largest shareholder, since 2008.
      “We have so many ingredients from within. It is a unique opportunity,” said Mr Bolloré. “Others have to rely solely on external partnerships and compromise, but we have frictionless access that will allow us to lean forward with confidence and at speed.”
      Bringing all these ingredients together, Jaguar Land Rover is on a path towards double-digit EBIT margins and positive cash flow, with an ambition to achieve positive cash net-of-debt by 2025. 
      Ultimately, Jaguar Land Rover aims to be one of the most profitable luxury manufacturers in the world.
      Mr N Chandrasekaran, Chairman of Tata Sons, Tata Motors and Jaguar Land Rover Automotive plc commented: “The Reimagine strategy takes Jaguar Land Rover on a significant path of acceleration in harmony with the vision and sustainability priorities of the wider Tata Group. Together, we will help Jaguar realise its potential, reinforce Land Rover’s timeless appeal and collectively become a symbol of a truly responsible business for its customers, society and the planet.”
      Mr Bolloré concluded: “As a human-centred company, we can, and will, move much faster and with clear purpose of not just reimagining modern luxury but defining it for two distinct brands. Brands that present emotionally unique designs, pieces of art if you like, but all with connected technologies and responsible materials that collectively set new standards in ownership. We are reimagining a new modern luxury by design.”

      View full article
    • By William Maley
      Jaguar Land Rover hasn't been doing very well for the past few years. Numerous issues such as poor sales in China, demand for diesel powered vehicles dropping, and the pandemic have put the automaker in a difficult place. This morning in the United Kingdom, Jaguar Land Rover CEO Thierry Bolloré announced plans to make Jaguar an electric only brand by 2025; Land Rover to launch six electric models; and to become a net-zero-carbon business by 2039.
      "We are harnessing those ingredients today to reimagine the business, the two brands and the customer experience of tomorrow. The Reimagine strategy allows us to enhance and celebrate that uniqueness like never before. Together, we can design an even more sustainable and positive impact on the world around us," Bolloré said in a statement.
      Jaguar

      Out of the two brands, Jaguar is hurting the most. Sales have dropped like a rock due to people stepping away from sedans and diesel powertrains. Bolloré's plan has the brand moving to an all-electric lineup by 2025. Not many details were released or talked about during the press conference this morning. What we do know is,
      Future models will utilize a new modular electric platform, known as the Electric Modular Architecture (EMA). The planned XJ replacement, rumored to go electric has been canceled. Likely reason for the cancelation is the platform that was going to be used for this model likely didn't scale to other models. Jaguar did say the XJ name could appear again on a future model. Automotive News (Subscription Required) reports that Jaguar will also move away from SUV-styled vehicles, likely meaning the end of the E and F-Pace. Land Rover

      Land Rover isn't going to dive in quickly as Jaguar into EVs. The plan is to continue offering a mix of powertrains, but with a heavy focus on electrification. Six all-electric models are planned to be launched by 2030, with the first model coming out in 2024. No word on what that model would be, but our guess is possibly a Range Rover EV. Land Rover will use Electric Modular Architecture for EVs, alongside the Modular Longitudinal Architecture (MLA) for hybrids. The goal is to have 60 percent of Land Rover sales be for electrics by 2030.
      Other Details
      Jaguar Land Rover said that it would keep all three of its U.K. plans open, but the Castle Bromwich plant(home to Jaguar XE, XF, and F-Type production) has a unclear future.
      “First we will continue production of our existing nameplates built there to the end of their lifecycle. Then we will explore opportunities to refurbish the plant, which could benefit from the consolidation of businesses scattered across the Midlands,” said Bolloré.
      Jaguar Land Rover is also planning on moving their executive team and other major management positions to a centralized location in Gaydon, and work more closely with their parent company, Tata Group.
      Source: Jaguar Land Rover
      Jaguar Land Rover reimagines the future of modern luxury by design
      New global strategy – Reimagine – announced for the British company under the leadership of Chief Executive Officer, Thierry Bolloré A sustainability-rich reimagination of modern luxury, unique customer experiences, and positive societal impact Start of journey to become a net zero carbon business by 2039 Reimagination of Jaguar as an all-electric luxury brand from 2025 to ‘realise its unique potential’ In the next five years, Land Rover will welcome six pure electric variants as it continues to be the world leader of luxury SUVs All Jaguar and Land Rover nameplates to be available in pure electric form by end of the decade; first all-electric Land Rover model in 2024 Clean-hydrogen fuel-cell power being developed in preparation for future demand Streamlined structure to deliver greater agility and promote an efficiency of focus Global manufacturing and assembly footprint to be retained, rightsized, repurposed and reorganised Collaborations and knowledge-sharing with industry leaders, in particular from within the wider Tata Group will allow the company to explore potential synergies on clean energy, connected services, data and software development leadership On a path towards double-digit EBIT margin and positive cash flow, with an ambition to achieve positive cash net-of-debt by 2025 with a value creation approach delivering quality and profit-over-volume Gaydon, UK - Monday 15th February 2021:
      A vision of modern luxury by design
      Jaguar Land Rover will reimagine the future of modern luxury by design through its two distinct, British brands.
      Set against a canvas of true sustainability, Jaguar Land Rover will become a more agile creator of the world’s most desirable luxury vehicles and services for the most discerning of customers. A strategy that is designed to create a new benchmark in environmental, societal and community impact for a luxury business.
      “Jaguar Land Rover is unique in the global automotive industry. Designers of peerless models, an unrivalled understanding of the future luxury needs of its customers, emotionally rich brand equity, a spirit of Britishness and unrivalled access to leading global players in technology and sustainability within the wider Tata Group.
      “We are harnessing those ingredients today to reimagine the business, the two brands and the customer experience of tomorrow. The Reimagine strategy allows us to enhance and celebrate that uniqueness like never before. Together, we can design an even more sustainable and positive impact on the world around us,” said Mr Bolloré.
      Two distinct modern luxury brands with sustainability at the centre
      At the heart of its Reimagine plan will be the electrification of both Land Rover and Jaguar brands on separate architectures with two clear, unique personalities.
      In a Land Rover, vehicle and driver are united by adventure. By breaking new ground, confronting new challenges and not being content with the expected, Land Rover truly helps people to go ‘Above and Beyond’. In the next five years, Land Rover will welcome six pure electric variants as it continues to be the world leader of luxury SUVs through its three families of Range Rover, Discovery and Defender. The first all-electric variant will arrive in 2024.
      By the middle of the decade, Jaguar will have undergone a renaissance to emerge as a pure electric luxury brand with a dramatically beautiful new portfolio of emotionally engaging designs and pioneering next-generation technologies. Jaguar will exist to make life extraordinary by creating dramatically beautiful automotive experiences that leave its customers feeling unique and rewarded. Although the nameplate may be retained, the planned Jaguar XJ replacement will not form part of the line-up, as the brand looks to realise its unique potential.
      Jaguar and Land Rover will offer pure electric power, nameplate by nameplate, by 2030. By this time, in addition to 100% of Jaguar sales, it is anticipated that around 60% of Land Rovers sold will be equipped with zero tailpipe powertrains.
      Jaguar Land Rover’s aim is to achieve net zero carbon emissions across its supply chain, products and operations by 2039. As part of this ambition, the company is also preparing for the expected adoption of clean fuel-cell power in line with a maturing of the hydrogen economy. Development is already underway with prototypes arriving on UK roads within the next 12 months as part of the long-term investment programme.
      Sustainability that delivers a new benchmark in environmental and societal impact for the luxury sector is fundamental to the success of Reimagine. A new centralised team will be empowered to build on and accelerate pioneering innovations in materiality, engineering, manufacturing, services and circular economy investments. 
      Annual commitments of circa £2.5bn will include investments in electrification technologies and the development of connected services to enhance the journey and experiences of customers, alongside data-centric technologies that will further improve their ownership ecosystem.
      Proven services like the flexible PIVOTAL subscription model (which has grown 750% during the fiscal year), born out of Jaguar Land Rover’s incubator and investor arm, InMotion, will now be rolled out to other markets following a successful launch in the UK.
      Quality and efficiency
      Reimagine will see Jaguar Land Rover establish new benchmark standards in quality and efficiency for the luxury sector by rightsizing, repurposing and reorganising.
      Central to that journey, and in order to establish different personalities for the two brands, is the new architecture strategy. 
      Land Rover will use the forthcoming flex Modular Longitudinal Architecture (MLA). It will deliver electrified internal combustion engines (ICE) and full electric variants as the company evolves its product line-up in the future. In addition, Land Rover will also use pure electric biased Electric Modular Architecture (EMA) which will also support advanced electrified ICE.
      Future Jaguar models will be built exclusively on a pure electric architecture.
      Reimagine is designed to deliver simplification too. By consolidating the number of platforms and models being produced per plant, the company will be able to establish new benchmark standards in efficient scale and quality for the luxury sector. Such an approach will help rationalise sourcing and accelerate investments in local circular economy supply chains.
      From a core manufacturing perspective that means Jaguar Land Rover will retain its plant and assembly facilities in the home UK market and around the world. As well as being the manufacturer of the MLA architecture, Solihull, West Midlands will also be the home to the future advanced Jaguar pure electric platform. 
      Key partners including Trade Unions, retailers and those in the supply chain will continue to play a vital part of the extended new Jaguar Land Rover ecosystem and its journey towards reimagining the future of modern luxury.
      ReFocus to a more agile operation
      As evidenced with the latest financial results, Jaguar Land Rover has a strong foundation on which to build a sustainable and resilient business for its customers and their communities, partners, employees, shareholders and the environment.
      Driving this transformation is the recently launched Refocus programme, by consolidating existing initiatives like Charge+ with new cross-functional activities.
      Reimagine will see Jaguar Land Rover right-size, repurpose and reorganise into a more agile operation. The creation of a flatter structure is designed to empower employees to create and deliver at speed and with clear purpose.
      To accelerate this efficiency of focus, the company will substantially reduce and rationalise its non-manufacturing infrastructure in the UK. Gaydon will become the symbol of this effort – the ‘reactor’ of the business - with the Executive Team and other management functions moving into the one location to aid frictionless cooperation and agile decision-making.  
      Leapfrog to leadership with Tata Group
      In order to realise its vision of modern luxury mobility with confidence, the company will curate closer collaboration and knowledge-sharing with Tata Group companies to enhance sustainability and reduce emissions as well as sharing best practice in next-generation technology, data and software development leadership. Jaguar Land Rover has been a wholly-owned subsidiary of Tata Motors, in which Tata Sons is the largest shareholder, since 2008.
      “We have so many ingredients from within. It is a unique opportunity,” said Mr Bolloré. “Others have to rely solely on external partnerships and compromise, but we have frictionless access that will allow us to lean forward with confidence and at speed.”
      Bringing all these ingredients together, Jaguar Land Rover is on a path towards double-digit EBIT margins and positive cash flow, with an ambition to achieve positive cash net-of-debt by 2025. 
      Ultimately, Jaguar Land Rover aims to be one of the most profitable luxury manufacturers in the world.
      Mr N Chandrasekaran, Chairman of Tata Sons, Tata Motors and Jaguar Land Rover Automotive plc commented: “The Reimagine strategy takes Jaguar Land Rover on a significant path of acceleration in harmony with the vision and sustainability priorities of the wider Tata Group. Together, we will help Jaguar realise its potential, reinforce Land Rover’s timeless appeal and collectively become a symbol of a truly responsible business for its customers, society and the planet.”
      Mr Bolloré concluded: “As a human-centred company, we can, and will, move much faster and with clear purpose of not just reimagining modern luxury but defining it for two distinct brands. Brands that present emotionally unique designs, pieces of art if you like, but all with connected technologies and responsible materials that collectively set new standards in ownership. We are reimagining a new modern luxury by design.”
    • By William Maley
      After months of rumors and spy photos, Cadillac finally spilled the beans on their new high-performance CT4 and CT5 Blackwing. These new models are planned to give German rivals a bruising when they start arriving at dealers later this summer. Here is what we know.
      CT4 Blackwing
      The smaller of the two Blackwing models starts with a twin-turbo 3.6L V6 engine with 472 horsepower and 445 pound-feet of torque. To achieve this power, Cadillac upgraded the various internals with titanium connecting rods and a revised crankshaft. Power is routed to the rear-wheels by either a six-speed manual or ten-speed automatic. Performance figures are impressive with a 0-60 mph time of 3.8 seconds (automatic transmission) and a top speed of 189 mph.
      In terms of handling, the CT4 Blackwing features an electronic limited-slip rear differential and latest version of Magnetic Ride Control 4.0 - Cadillac claims the latter is the quickest-reacting suspension in the world. A set of Michelin Pilot Sport 4S tires keep the vehicle glued to the road, while optional optional carbon ceramic brakes bring it to a quick stop.
      Visually, the CT4 Blackwing uses a new grille with larger openings to gobble up more air; functional fender vents, front splitter, and a rear spoiler. A carbon fiber package that claims to reduce aerodynamic lift by 214 percent is an option.
      CT5 Blackwing
      For those who want something a bit more mad can direct their attention to the CT5 Blackwing. Under its hood lies a massaged 6.2L supercharged V8 engine with 668 horsepower and 659 pound-feet of torque. Again, power is routed to the rear-wheels via a six-speed manual or ten-speed automatic. 0-60 mph takes 3.7 seconds (automatic transmission) and can cruise towards 200-plus mph. 
      What does this massaged V8 engine have? For starters. there's a larger supercharger (1.7-liters), aluminum cylinder heads, titanium intake valves, and improved airflow. 
      Like the CT4, the CT5 Blackwing gets Magnetic Ride Control 4.0 and electronic limited-slip rear differential. A set of forged 19-inch wheels exclusive to the Blackwing come wrapped in a set of Michelin Pilot Sport 4S tires. 
      Outside, a new grille with larger openings to allow for more air, front splitter, and rear spoiler are the key changes to note. A carbon fiber package is optional.
      How Much?
      The CT4 Blackwing will set you back $59,990, and the larger CT5 Blackwing will cost $84,990. Both prices include a $995 destination charge. You can head down to your nearest Cadillac dealer to place a pre-order for either model right now.
      Source: Cadillac
      V-Series Blackwing: Ultimate Track Capability, Zero Compromise
      The 2022 Cadillac CT4-V Blackwing and CT5-V Blackwing, two of the most powerful Cadillacs ever, raise the bar on performance The 2022 Cadillac CT5-V Blackwing and CT4-V Blackwing represent the pinnacle of Cadillac performance and craftsmanship, leveraging championship-winning racing heritage to create the most track-capable Cadillacs ever, while continuing to set new standards for luxury and comfort.
      Leveraging a Cadillac racing history that began in 1949 and has seen sustained success over the last two decades, the V-Series Blackwing models were developed with driver engagement and performance at the top of mind.
      “V-Series Blackwing stands for the very highest level of execution from Cadillac and offers a distinctly American vision of performance: incredible power and luxurious craftsmanship, with absolutely zero compromise,” said Brandon Vivian, executive chief engineer, Cadillac. “We looked to our championship-winning racing heritage and brought an uncompromising eye for detail to create two cars that elevate the V-Series experience.”
      V-Series Blackwing vehicles build on the already excellent performance dynamics of the CT5-V and CT4-V to create the top tier of the Cadillac sedan lineup.
      Highlights include:
      Evolutions of the track-ready Cadillac 6.2L Supercharged V8 in the CT5-V Blackwing and 3.6L Twin-Turbo V6 in the CT4-V Blackwing Upgraded TREMEC six-speed manual transmission standard Available 10-speed automatic transmission Electronic Limited Slip Rear Differential enhanced to reduce mass and improve on-track reliability Advanced suspension refinements providing greater body control and a more agile feel Magnetic Ride Control 4.0, the world’s fastest reacting suspension technology, sharpening the balance between daily-driving comfort and high-performance track capability Unique structural enhancements improving steering response and handling on the track Cadillac’s largest ever factory-installed brakes, available on the CT5-V Blackwing Extensive validation including 12-hour and 24-hour track testing Customizable integrated digital gauge cluster with Custom Launch Control and Performance Traction Management settings Liberating performance
      The CT5-V Blackwing uses an upgraded 6.2L supercharged V8 that, thanks to a higher flow air-intake and revised exhaust system, is rated at 668 horsepower (498 kW) and 659 lb-ft of torque (893 Nm), making it the most powerful production Cadillac ever. Each engine is hand-built at GM’s Bowling Green Assembly facility in Kentucky and features a signed engine builder’s plate.
      The CT4-V Blackwing sports an evolution of the Cadillac 3.6L Twin-Turbo V6 that features revised control system software and an improved air intake system to create 472 horsepower (352 kW) and 445 lb-ft of torque (603 Nm). The turbos’ low-inertia (titanium-aluminide) turbine wheels enable more precise and responsive application of torque throughout the rev range.
      Highlighted features and output:
      CT5-V Blackwing: 6.2L Supercharged V8 - 668 hp, 659 lb-ft of torque GM-estimated top track speed: over 200 mph GM-estimated 0-60 mph: 3.7 seconds (automatic transmission) Most powerful Cadillac ever Air intake airflow is improved by 46 percent vs. the CTS-V Compact, high-output 1.7L four-lobe Eaton supercharger with small-diameter rotors that enable boost to be generated earlier in the rpm band for instantaneous response Rotocast A356T6 aluminum cylinder heads are stronger and handle heat better than conventional aluminum-alloy heads Lightweight titanium intake valves Track-capable wet-sump oiling and vent system with external oil separator and drainback CT4-V Blackwing: 3.6L Twin-Turbo V6 - 472 hp, 445 lb-ft of torque GM-estimated top speed: 189 mph GM-estimated 0-60 mph: 3.8 seconds (automatic transmission) Most powerful and fastest Cadillac in the subcompact class Air intake restriction is improved by 39 percent vs. the ATS-V Turbocharger compressors matched for peak efficiency at peak power for optimal track performance Titanium connecting rods (manual transmission only) and revised crankshaft counterweights reduce main/rod bearing reciprocating loads Re-targeted piston oil squirters, which direct engine oil at the bottoms of the pistons, for improved temperature control The manifold-integrated water-to-air charge cooling system contributes to more immediate torque response Airflow routing volume is reduced by 60 percent when compared to a conventional design that features a remotely mounted heat exchanger Track-capable braking systems
      Both V-Series Blackwing models feature advanced high-performance braking systems that have been extensively track and road-tested. The exclusive V-Series Blackwing wheel designs enable an even larger rotor over the previous CTS-V, making the CT5-V Blackwing braking system the largest factory-installed brakes in Cadillac history. Additionally, an available carbon-ceramic brake package for the CT5-V Blackwing, featuring cross-drilled rotors, deliver several benefits including weight savings, durability and heat management.
      Highlighted features:
      CT4-V Blackwing: 14.96 x 1.34-inch (380 X 34 mm) front rotors and 13.4 x 1.1-inch (340.5 x 28 mm) rear rotors CT5-V Blackwing: 15.67 x 1.42-inch (398 X 36 mm) front rotors and 14.7 x 1.1-inch (373.5 x 28 mm) rear rotors Staggered Brembo® six-piston front calipers and four-piston rear calipers Available on the CT5-V Blackwing, the lightweight carbon-ceramic brake package significantly improves heat management, as well as greater resistance to wear under extreme conditions on the racetrack, while also reducing unsprung mass and rotating mass: 53-pound (24 kg) reduction in unsprung weight 62-pound (28 kg) reduction in rotating mass High-performance copper-free brake linings comply with California law and deliver superior fade resistance with an excellent pedal feel on and off the track Brake systems are integrated to each vehicles’ selectable drive modes, including brake pedal feel. Brake pedal feel can also be assigned within My-Mode and V-Mode Manual transmission is standard
      Rare for sport sedans today, a six-speed TREMEC manual transmission is standard on both vehicles. It has been optimized for each V-Series Blackwing vehicle to provide an engaging experience on the track or on the road. Details include:
      LuK twin-disc clutch for high torque capacity and great pedal feel Active Rev Matching accessible via a console mounted toggle switch to automatically adjust engine speed to match anticipated downshifts No-Lift Shift allowing the driver to shift gears without letting off the gas pedal. In the case of the CT4-V Blackwing, it allows the turbos to remain spooled, resulting in faster lap times Transmission and rear differential cooling – the manual and automatic transmissions use the same track-performance cooling system for greater track performance Clutch and brake pedals positioned for optimal driver ergonomics A physical barrier stop for the clutch pedal rather than a hydraulic master cylinder stop provides greater driver feedback during clutch operation A shorter shifter ratio than previous generations for more precise shifts Ten-speed automatic transmission
      The CT5-V Blackwing and CT4-V Blackwing are available with a 10-speed electronically controlled automatic transmission. It is tuned to complement the dual-personality experience of each respective model.
      Highlighted features:
      Tap Shift/Manual Mode allowing the driver to use integrated magnesium paddle shifters to select a gear and hold it until selecting the next gear, up or down Sport Mode providing real-time interpretation of driving conditions, adjusting the transmission to reduce shift busyness and improve performance, while retaining aggressive driving dynamics Twenty-four-hour track testing resulted in several improvements in response to the demands of a high-g track environment, including a unique oil pan design and priority valve changes Unique control systems with performance calibrations tailored for each model Ten forward gears offer the most available transmission speeds in each sedans’ respective segments, helping keep the engines within their optimal rpm bands, while also anticipating the next shifts Dynamic Performance Mode is calibrated specifically for V-Series Blackwing to deliver track focused shift patterns and automatically activates when high-g forces are experienced in Sport or Track mode An auxiliary pump primes the automatic transmission system from the time the vehicle door is opened for improved cold-shift performance. Both V-Series Blackwing models also feature an enhanced Electronic Limited Slip Rear Differential. It weighs less and has been optimized for each driving mode and each Performance Traction Management setting.
      Highlighted features:
      More control of the rear differential compared to traditional open and mechanical limited-slip differentials Enhances road grip by automatically allocating torque to the rear wheel with the most traction during hard cornering — with the capability of sending up to 1,475 lb-ft (2,000 Nm) of locking torque across the axle High-performance differential cooler An aluminum housing replacing the previous generation cast iron housing, reducing mass by more than 22 pounds (10 kg) Exclusive integrated heat exchanger for enhanced cooling Advanced suspension systems and strengthened chassis
      V-Series Blackwing combines the fourth generation of Magnetic Ride Control (MR 4.0), with improvements to the front and rear suspension systems. Stiffer spring rates, unique hollow stabilizer bars, higher-rate bushings and more enable a driving experience that isolates the driver from road imperfections, while also providing a precise, engaging connection with the road.
      MR 4.0 highlights:
      Immense performance envelope that gave Cadillac engineers the freedom to optimize everyday driving and aggressive track performance New accelerometers and an inertial measurement unit that transmit and process changes in road conditions four times faster than the previous generation system Secondary temperature maps that enable engineers to compensate for changes in damper fluid temperature for more consistent performance, even during performance driving Inertial measurement unit that provides more precise measurements of body motion relative to the wheel for more accurate readings under heavy braking, hard cornering and other driving conditions Improved magnetic flux control that creates a more consistent and accurate transition between rebound and compression Improvements to transient body control that allow the vehicle to remain more level while transitioning between corners MacPherson strut front suspension:
      Ride link includes an all-new 100-percent elastomer bushing on the CT4-V Blackwing and a retuned hydro bushing on the CT5-V Blackwing, for improved ride response Handling link has cross-axis ball joints for improved lateral control and quicker steering response Five-link independent rear suspension:
      Lateral link features stiffer bushings for faster response and increased cornering agility Toe link has cross-axis ball joints for increased stability and driver confidence Rear knuckles have increased stiffness for improved braking and better control during cornering Rear cradle mounts have been stiffened for optimum balance between road comfort and track performance V-Series Blackwing models are built on Cadillac’s award-winning rear-wheel drive architecture and feature unique structural enhancements including shock tower braces, an underside shear plate and thicker rear cross members to improve chassis rigidity. Along with the unique suspension elements, the stiffer structure enhances steering response, handling and the everyday driving experience.
      All-day performance, on and off the track
      The CT5-V Blackwing and CT4-V Blackwing build on Cadillac’s racing heritage and were developed to be track-capable straight from the factory. That includes an intensive validation program to ensure consistent performance during the most challenging track conditions.
      Validation for both models included:
      Twenty-four-hour continuous track testing with the available automatic transmission, available carbon fiber aero package, aluminum wheels and available carbon ceramic brake package Twelve-hour continuous track testing with the standard manual transmission, available carbon fiber aero package, aluminum wheels and available carbon ceramic brake package Functional aerodynamics, including an available carbon fiber aero package, contribute to the V-Series Blackwing models’ track prowess to support a variety of cooling needs for the cars’ respective engines, transmissions, axles and other supporting systems.
      Additionally, MICHELIN® Pilot Sport 4S tires developed exclusively for the V-Series Blackwing models contribute to their balance of track capability and road comfort. Highlights include:
      Unique, multiple-compound tread composition: Contact patch composed of three unique tread rubber compounds Racing “R compound” used for the majority of the tread Compounds optimized for wet traction, enhanced street and track durability, as well as rolling resistance The mold shape of the tire has been specifically engineered for Blackwing models to optimize contact with the road Tire sizes: CT5-V Blackwing tire size: 275/35ZR19 (front) and 305/30ZR19 (rear) CT4-V Blackwing tire size: 255/35ZR18 (front) and 275/35ZR18 (rear) Both V-Series Blackwing vehicles feature standard forged aluminum alloy wheels with staggered widths, front to rear. These forged wheels are stronger and lighter than conventional cast aluminum.
      Wheel sizes:
      CT5-V Blackwing: Front – 19 x 10 inches / Rear – 19 x 11 inches CT4-V Blackwing: Front – 18 x 9 inches / Rear – 18 x 9.5 inches Coming this summer
      Reservations for both vehicles open on Feb. 1, 2021 at 7:30 p.m. ET on Cadillac.com, with deliveries later this summer. Pricing begins at $59,9901 for the CT4-V Blackwing and $84,9901 for the CT5-V Blackwing.
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