Jump to content
Drew Dowdell

VW News: VW May Be Cutting Most of Golf Lineup in US

Recommended Posts

Rumors are swirling that Volkswagen may be cutting most of the Golf lineup from the US market with the next generation of Golf.  The standard version of the Golf, e-Golf, Golf SportWagen, and Golf Alltrack would be dropped in the US while the GTI and Golf R continue on.  The e-Golf will be replaced by something in the ID lineup.

Looking at the sales numbers, it is easy to see why Volkswagen may make this move. Sales of the base Golf in 2018 numbered just 6,642, down 51% from the year prior.  GTI and Golf R combined sold more than triple that amount (20,152).  The one head-scratcher is the Golf Sportwagon, which sold nearly as many units (14,123) as the GTI (16,684), but if Volkswagen is looking to shed the econo-car image of the Golf and stick with just the hot-hatch image, then dropping the Sportwagen may make sense.

As the next generation of Golf hasn't actually been released yet, Volkswagen is declining to comment. 


View full article

Share this post


Link to post
Share on other sites

Totally makes sense especially as they focus on offering EV's, then replace those models with a superior EV.

  • Upvote 2
  • Downvote 1

Share this post


Link to post
Share on other sites

the current gti occupies the middle of some hellish venn diagram of basicness where its fanbase is split between vape-bros, urban professionals and hot to trot yoga chicks, and now I see gti’s everywhere. 

  • Haha 1

Share this post


Link to post
Share on other sites
Posted (edited)
5 minutes ago, FAPTurbo said:

the current gti occupies the middle of some hellish venn diagram of basicness where its fanbase is split between vape-bros, urban professionals and hot to trot yoga chicks, and now I see gti’s everywhere. 

In Montreal, GTIs are still a young guy's fast and the furious dream.  Many millennial boys and men drive these. There are even some  car gals that drive them as well. And yes, I am talking about the current gen. And yes, there are car gals to speak of in Montreal.  Kinda cool if you ask me. 

The new Civic Si also follows this same path.  Toyobarus too. 

Edited by oldshurst442
  • Upvote 2

Share this post


Link to post
Share on other sites
1 hour ago, oldshurst442 said:

In Montreal, GTIs are still a young guy's fast and the furious dream.  Many millennial boys and men drive these. There are even some  car gals that drive them as well. And yes, I am talking about the current gen. And yes, there are car gals to speak of in Montreal.  Kinda cool if you ask me. 

The new Civic Si also follows this same path.  Toyobarus too. 

GTIs also appeal to older enthusiasts as well... a buddy of mine in Denver after 20+ years of Jettas, just bought a Golf R.  he's 52.  He and his wife have a Q7 for family hauler duty also. 

Share this post


Link to post
Share on other sites
1 hour ago, Robert Hall said:

GTIs also appeal to older enthusiasts as well... a buddy of mine in Denver after 20+ years of Jettas, just bought a Golf R.  he's 52.  He and his wife have a Q7 for family hauler duty also. 

That Golf R is one heck of a performer. Its got all the characteristics  a car enthusiast craves for. 

A similar thing I see in Montreal,  many 50 year old males drive Audi A3s. 

Share this post


Link to post
Share on other sites
Posted (edited)

It is not that much of a drop from 6642 per year base Golfs that generate a profit down to (grabbing calculator) about 2500 cars per year that lose $3k per unit (projection for the ID hatchback found elsewhere).  It's a win-win situation for Volkswagen.  What could go wrong.

 

On the other side of the coin, with the demise of the Beetle and the base Golf (which has been all 4-door for a few years), maybe VW will start selling 2-door GTI in America again.

 

EDIT:  Just 776 e-Golfs were sold in the first half of the year in the U.S.   <== 2018.  Sorry, my "2500 cars per year" guess on ID hatch sales seems too optimistic.  Imagine that.

Edited by ocnblu

Share this post


Link to post
Share on other sites
57 minutes ago, Drew Dowdell said:

The one I don't get is cancelling the long roof version. 

Could easily be switched back to "Jetta Sportwagen" by peeling off the taped-on badges and replacing them.

  • Upvote 1

Share this post


Link to post
Share on other sites
2 minutes ago, ocnblu said:

Could easily be switched back to "Jetta Sportwagen" by peeling off the taped-on badges and replacing them.

I guess that's true. But from the spy shots, the golf looks to have a very different face from the new Jetta.

Share this post


Link to post
Share on other sites

Not sure how divergent they'll be going forward.  They could also just call it the VW Sportwagen, or the VW Alltrac, if the new one is based on a divergent Golf.

Share this post


Link to post
Share on other sites
3 hours ago, ocnblu said:

Could easily be switched back to "Jetta Sportwagen" by peeling off the taped-on badges and replacing them.

Cool, Jetta Sportwagen EV! I like it!

Share this post


Link to post
Share on other sites
20 hours ago, FAPTurbo said:

the current gti occupies the middle of some hellish venn diagram of basicness where its fanbase is split between vape-bros, urban professionals and hot to trot yoga chicks, and now I see gti’s everywhere. 

 

As a Mk7 GTI owner up until just a month ago, I really have to laugh at this and appreciate it's truthfulness. 🤣

Share this post


Link to post
Share on other sites

As for the topic, this is a stupid decision. As with most of VW's problems, they only have themselves to blame here.

 

The Golf doesn't sell for 2 reasons- there's almost never incentives- they lease like crap; and they have constantly decontented thim and slashed trim models.

Point one- A standard Golf lease with no money down or lease specials will run almost $400 a month after taxes. I've seen it too many times. Know what a Civic or Corolla with the same terms will lease for? $275-300. For what is such a cost conscious and frugal market, you can't compete if your car is $100-150 more a month to own.

Point two- When they had a full a model spread, and were doing models like the Special Edition in 2016, they had fair amount of demand. But ever since the Mk7 came out, they have taken away equipment/features every year, cancelled trims, and generally made the car look worse, and a worse value.

If they sold a Wolfsburg model with a bit more power (not GTI levels), some nicer equipment, and a better appearance, it'd have sold. Or an R Line model like other markets get. They should have made AWD an option. There's plenty they could have done. 

What's really stupid is that they are doing this at a time when numerous other brands are finding a business case for hatchbacks, and they are so established already. On top of that, they aren't bringing the the I.D. Hatchback here, so there is no replacement, they have no sub-Golf hatchbacks that could capture those buyers, and a compact crossover for the American market is still realistically 2 years away.

They can try to spin this however they want with sales trends, skewed data, market monitoring; or like everything else, blame it on Millenials all they want, but in the end, this is a textbook example of a self-fulfilling prophecy. VW can thank themselves, and only themselves for the Golf's performance in our market.

  • Sad 1
  • Upvote 2

Share this post


Link to post
Share on other sites

True.

Share this post


Link to post
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.




  • Social Stream

  • Similar Content

    • By Drew Dowdell
      The Volkswagen Arteon is the vehicle that effectively replaces the Volkswagen CC in VW’s lineup, however, it comes at the segment with a noticeably different approach. The Arteon is much more interesting looking than the old CC and comes as a hatchback rather than a sedan.
      I would hesitate to use the word “bold” about the Arteon’s looks, as feels rather conservative to me, but it still has a gravitas that lets passers-by know that this is not an ordinary Volkswagen. The front end has a lot of detailing with multiple creases in the hood and a deep, wide grille. Thick wheel arches give the car a muscular look. Around back, the hatch area fits between a set of thick thighs and a set of tail lights that almost look Benz-like. Down below there is a chrome strip that runs around the entire perimeter of the car.
       
      As handsome as the exterior is, the interior is a bit of a letdown. In the SEL version I drove, the interior materials were not up to snuff for a car with a $42,795 sticker price and the design is fairly sterile. There is a wide strip that traverses the dash and mimics the look of the grille and below that, another wood (plood?) strip runs parallel. The center stack is neatly organized with all knobs and buttons within easy reach.  If you are a bit of a neat freak like me about your car, keep a microfiber duster in the glovebox to wipe down the piano black surfaces.  The seats are flat and firm but without much lateral support. As a hatchback, rear passengers get cut out of a bit of headroom, but there is plenty of legroom back there for them to stretch out.  Cargo room for this size of a car can only be described as cavernous. The hatch lifts up high and out of the way giving you easy access to anything you can rear. Fold the rear seats down and you may even say “Crossover, what?”, there is 55 cubic feet of cargo room back there.
      The Arteon comes with an 8-inch touch screen display that includes Apple Car Play and Android Auto. Android Auto is easy to set up and I stayed in that mode during my entire drive.
      Driving the Arteon is probably the best part about it. My tester came equipped with 4motion, Volkswagen’s all-wheel-drive system. It works well and the car feels glued to the road during the twisties.  No matter which level of Arteon you buy, you have a single choice of engine. Standard is a 2.0 liter turbocharged 4-cylinder with 268 horsepower and 258 lb.-ft of torque connected to an 8-speed automatic transmission. It is this engine that delayed the Arteon’s entry into the U.S. due to a backlog of certification testing. This setup is merely adequate. It neither thrills you nor lets you down.  I do wish a V6 were available, but small-displacement turbo-4s are where the market is going these days.  Unfortunately, even with the small displacement 4-cylinder, you still get V6-like fuel economy.  The Arteon is rated for 20 city / 27 highway / 23 combined. For reference, that’s about the same as an AWD Buick Lacrosse with a big V6 and 310 horsepower, in fact, the Buick does a little better on the highway and so do most other V6 sedans. In normal mode the transmission is a bit lazy, upshifting early and reluctant to downshift. In sport mode, it wakes up a little but there is still a lag when downshifting.
      The ride and drive of the Arteon is definitely dialed towards comfort over sport. It comes equipped with a DCC adaptive ride system, but I notice almost no difference between the Sport and Comfort modes. Cruising along in the Arteon is serene with very little noise from the outside entering the cabin. It is certainly a car that can get you into trouble with the leasing company for mileage.
      Is the Arteon a car I can recommend?  Yes and no.  If you’re a die-hard VW fan, then the Arteon is an easy choice to make. Otherwise, there are more powerful and more upscale options out there for the price, but you wouldn’t be wrong to choose this one.
      Year: 2019
      Make: Volkswagen
      Model: Arteon
      Trim: SEL w/4Motion
      Engine: 2.0L DOHC Turbocharged Direct Injected 4-cylinder
      Driveline: 8-Speed automatic with all-wheel-drive
      Horsepower: 268
      Torque @ RPM: 258 @ 0 - 3,600
      Curb Weight: 3,655 lbs
      Location of Manufacture: Emden, Germany
      Base Price: $35,845
      As Tested Price: $42,790 (Includes $995.00 Destination Charge)

      View full article
    • By Drew Dowdell
      The Volkswagen Arteon is the vehicle that effectively replaces the Volkswagen CC in VW’s lineup, however, it comes at the segment with a noticeably different approach. The Arteon is much more interesting looking than the old CC and comes as a hatchback rather than a sedan.
      I would hesitate to use the word “bold” about the Arteon’s looks, as feels rather conservative to me, but it still has a gravitas that lets passers-by know that this is not an ordinary Volkswagen. The front end has a lot of detailing with multiple creases in the hood and a deep, wide grille. Thick wheel arches give the car a muscular look. Around back, the hatch area fits between a set of thick thighs and a set of tail lights that almost look Benz-like. Down below there is a chrome strip that runs around the entire perimeter of the car.
       
      As handsome as the exterior is, the interior is a bit of a letdown. In the SEL version I drove, the interior materials were not up to snuff for a car with a $42,795 sticker price and the design is fairly sterile. There is a wide strip that traverses the dash and mimics the look of the grille and below that, another wood (plood?) strip runs parallel. The center stack is neatly organized with all knobs and buttons within easy reach.  If you are a bit of a neat freak like me about your car, keep a microfiber duster in the glovebox to wipe down the piano black surfaces.  The seats are flat and firm but without much lateral support. As a hatchback, rear passengers get cut out of a bit of headroom, but there is plenty of legroom back there for them to stretch out.  Cargo room for this size of a car can only be described as cavernous. The hatch lifts up high and out of the way giving you easy access to anything you can rear. Fold the rear seats down and you may even say “Crossover, what?”, there is 55 cubic feet of cargo room back there.
      The Arteon comes with an 8-inch touch screen display that includes Apple Car Play and Android Auto. Android Auto is easy to set up and I stayed in that mode during my entire drive.
      Driving the Arteon is probably the best part about it. My tester came equipped with 4motion, Volkswagen’s all-wheel-drive system. It works well and the car feels glued to the road during the twisties.  No matter which level of Arteon you buy, you have a single choice of engine. Standard is a 2.0 liter turbocharged 4-cylinder with 268 horsepower and 258 lb.-ft of torque connected to an 8-speed automatic transmission. It is this engine that delayed the Arteon’s entry into the U.S. due to a backlog of certification testing. This setup is merely adequate. It neither thrills you nor lets you down.  I do wish a V6 were available, but small-displacement turbo-4s are where the market is going these days.  Unfortunately, even with the small displacement 4-cylinder, you still get V6-like fuel economy.  The Arteon is rated for 20 city / 27 highway / 23 combined. For reference, that’s about the same as an AWD Buick Lacrosse with a big V6 and 310 horsepower, in fact, the Buick does a little better on the highway and so do most other V6 sedans. In normal mode the transmission is a bit lazy, upshifting early and reluctant to downshift. In sport mode, it wakes up a little but there is still a lag when downshifting.
      The ride and drive of the Arteon is definitely dialed towards comfort over sport. It comes equipped with a DCC adaptive ride system, but I notice almost no difference between the Sport and Comfort modes. Cruising along in the Arteon is serene with very little noise from the outside entering the cabin. It is certainly a car that can get you into trouble with the leasing company for mileage.
      Is the Arteon a car I can recommend?  Yes and no.  If you’re a die-hard VW fan, then the Arteon is an easy choice to make. Otherwise, there are more powerful and more upscale options out there for the price, but you wouldn’t be wrong to choose this one.
      Year: 2019
      Make: Volkswagen
      Model: Arteon
      Trim: SEL w/4Motion
      Engine: 2.0L DOHC Turbocharged Direct Injected 4-cylinder
      Driveline: 8-Speed automatic with all-wheel-drive
      Horsepower: 268
      Torque @ RPM: 258 @ 0 - 3,600
      Curb Weight: 3,655 lbs
      Location of Manufacture: Emden, Germany
      Base Price: $35,845
      As Tested Price: $42,790 (Includes $995.00 Destination Charge)
    • By Drew Dowdell
      When the Volkswagen ID.3 debuted this week at the Frankfurt Auto Show we reported that the ID.3 would not be coming to the U.S.. That is still true, however we got a tease of the ID.4, which will be the next iteration of the ID family from Volkswagen during the ID.3 intro.
      The ID.4 is based on the ID Crozz concept from the 2017 Frankfurt Auto Show and it is this model that will be VW's first ID model in the US.  While no details have been released, expect the ID.4 to follow the ID.3 mechanical specs pretty closely with 3 different battery options available and a rear axle mounted electric motor.  There is the possibility of a dual motor variant coming as well as the concept was powered that way with 302 total system horsepower.  
      After the ID.4 launch, VW is expected to release an EV version of the ID Buzz concept, a modern take on the Microbus. The ID Buzz, or whatever it will be named, is expected in 2022.
       

      View full article
    • By Drew Dowdell
      When the Volkswagen ID.3 debuted this week at the Frankfurt Auto Show we reported that the ID.3 would not be coming to the U.S.. That is still true, however we got a tease of the ID.4, which will be the next iteration of the ID family from Volkswagen during the ID.3 intro.
      The ID.4 is based on the ID Crozz concept from the 2017 Frankfurt Auto Show and it is this model that will be VW's first ID model in the US.  While no details have been released, expect the ID.4 to follow the ID.3 mechanical specs pretty closely with 3 different battery options available and a rear axle mounted electric motor.  There is the possibility of a dual motor variant coming as well as the concept was powered that way with 302 total system horsepower.  
      After the ID.4 launch, VW is expected to release an EV version of the ID Buzz concept, a modern take on the Microbus. The ID Buzz, or whatever it will be named, is expected in 2022.
       
    • By Drew Dowdell
      Volkswagen debuted today the Volkswagen ID.3 for the European market. Those of you reading from North America will be disappointed to learn that this is yet more Forbidden Fruit.
      The ID.3 is the first vehicle built on VW's new MEB electric vehicle platform. Basic versions will be priced under €30,000 ($33,156) with a range of around 205 miles. Two more battery options will be available, the mid-range giving 260 miles and the largest battery enabling a range of 342 miles. When using DC fast charging, the ID.3 can add enough range to cover 180 miles with just 30 minutes on the plug. With 201 horsepower driving the rear wheels and 229 lb-ft of torque, the ID.3 promises spirited and engaging driving. 
      The inside is roomy for a vehicle just 165.4 inches long, and should seat 5 with relative ease, while 13.6 cubic feet of cargo room allows for some luggage as long as it is tidy.  
      VW is limiting the configurations at launch to just 3 options. The basic ID.3 1ST edition includes navigation, heated seats and steering wheel, and 18-inch wheels. The ID.3 1ST Plus adds a rear view camera, adaptive cruise control, keyless access and starting system, a center console with USB-C charging ports, and ambient lighting. For the ID.3 1ST Max, you'll also get an augmented reality heads up display, Beats audio system, panoramic sliding glass roof, and 20-inch alloy wheels. 

      Volkswagen will be offering home chargers with optional datalink and remote access. VW plans on offering these chargers at a significant price cut below the existing chargers currently available on the market. Free energy with ID.3 1ST Edition purchases allows owners to charge up to 2,000 kWh for free at any WeCharge or Ionity network charging stations, allowing access to more than 100,000 charging stations across Europe.
      The ID.3 will be available in Germany in mid-2020.
       

      View full article
  • Recent Status Updates

  • Reader Rides

About us

CheersandGears.com - Founded 2001

We ♥ Cars

Get in touch

Follow us

Recent tweets

facebook

×
×
  • Create New...