Earlier this week, we reported on the rumor that Mercedes is planning a new subbrand for electric vehicles that might launch towards the end of the decade. Now, Autocar has found a number of trademark applications by the German automaker possibly revealing the name of this new subbrand.
The applications filed in the United Kingdom revolve around the letters EQ and includes such names as,
- EQ Inside
- EQ Boost
- Generation EQ
Autocar speculates some of the names could be used for electrified versions of current models (ex: EQC for C-Class). EQ Boost might be used for hybrid models.
We know Mercedes is planning to show an electric SUV concept next month at the Paris Motor Show. This might be where we learn if EQ is the name or not.