zoomtm

Buick's Popularity

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if you look at the forum posts; the buick section is second, behind chevy. :CG_all: Edited by zoomtm
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:blink: How the hell?
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Only if you don't include Chevy Trucks. Kinda like how Ford division is #1 and how Toyota Motor Corp is best quality.
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The Buick fans on this site seem to be the most fiercely loyal and perhaps fanatical.

[post="45180"]<{POST_SNAPBACK}>[/post]


and I dont even come here much because theres like 2 four door cars and no forced induction, nothing really inspireing. Not downing the Lacrosse or Lucerne their just not real stimulating to keep me comming around to see whats up. Pictures of Lucerne ? So what, we saw them nearly a year ago. Now its winter :unsure: Does anyone know what Im talking about ? I mean Im interested but not captured ? I havent been for years anyhow. The last Riv was exciting, the new cars are but at the same time they are just cars. i dont know ? I suppose if I owned one Id be lovin it.

Maybe its because Im getting more back into sportscars again than luxury cars.

Please let this Lucerne be a smash hit. Buick needs the revenue !
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  The Buick fans on this site seem to be the most fiercely loyal and perhaps fanatical.


Despite its troubles, Buick owners still connect with the brand.

"They have one of the highest loyalty ratings of all the brands in the industry," Mr. Libby said.


This is taken straight from the article I posted in the "Current" Buick section under the topic "Struggling to Appeal to Younger Buyers, Buick Pins its Future on Change"
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There is just SO much wrong with Buick that it provokes intense discussion amongst the members of this site.

[post="47932"]<{POST_SNAPBACK}>[/post]


I have to agree with you on that. I think many here have a real affection for Buick, but the reality is, it's not where it should be. I want Buick to be great again. It isn't right now....and they better fast-track changes, because I fear it could go the way of Oldsmobile. I feal Buick and Pontiac are very vulnerable....GM could exist without them....it pains me to say that.
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Aren't the plants where most buicks are built shutting down soon?

[post="48015"]<{POST_SNAPBACK}>[/post]

The plant that builds the Lucerne is staying open - for now.
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Aren't the plants where most buicks are built shutting down soon?

[post="48015"]<{POST_SNAPBACK}>[/post]


If I recall, the Lucerne's plant isn't closing. We already knew the Terraza and Rainier were history. The Enclave will be built in GM's all-new plant outside of Lansing. The next gen LaCrosse will be on Epsilon2 and built at a different location as well.

Plant closings aren't going to impact Buick's line-up.
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so it will just be the lacrosse, lucerne, enclave, and possibly the velite.

[post="48034"]<{POST_SNAPBACK}>[/post]


(At the moment) How Buick's line-up will transform and become a thoroughly modern range of premium/luxury vehicles:

Current 2006 line-up:
LaCrosse, Lucerne, Rendezvous, Terraza, & Rainier

2008 Line-up:
LaCrosse, Lucerne, Lambda-based Enclave Crossover debuts

2009 Line-up:
Epsilon2 (E2) LaCrosse debuts, Lucerne, & Enclave

Somewhere between 2010-2012:
E2 LaCrosse, Enclave, ET-based CUV (tentative), Possible RWD Zeta-based replacement for Lucerne & DTS(or it could still be FWD/AWD Chi-based considering older reports)

Buick's line-up will eventually be two cars and two crossovers.
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if you look at the forum posts; the buick section is second, behind chevy.

Yes, but the Lounge (my home) is way more popular... :P

Anyways, I guess there aren't enough of Pontiac fanatics like me around here... Figures...
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Yes, but the Lounge (my home) is way more popular... :P

Anyways, I guess there aren't enough of Pontiac fanatics like me around here... Figures...

[post="48205"]<{POST_SNAPBACK}>[/post]


im in love with the current bonnie and grand prix i must say... :wub:
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I think many of us want Buick to return to its greatness, and we see it as a great brand mismanaged by GM. Look at all GM has to build on, those quality ratings. I have a Mercedes and a BMW but bought a Buick when I graduated from college in 1989. Problem is, now they don't make coupes or anything for young people. I want to buy a Buick but they need to build me something. Velite, anyone?
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Well, what concerns me is this: Buick seems to be turning things around with the Lucerne. It's a great car that could be awesome with a few tweaks (6-speed automatic, drop the 3800 as base engine, etc.) What worries me is that Buick put out a great car like this, now, which is good competition for cars that are out, now. But soon after, manufacturers will go way above and beyond expectations and put something out incredible. Where does this leave Buick (as well as all of GM--this just keeps happening over and over)? Why can't GM take the lead anymore? Seriously. I mean, I love the Lucerne, but in a year or two, will it be enough against competition?
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Well, just as the Infiniti G35 has a sedan and coupe, maybe the E2 LaCrosse & Zeta Lucerne replacement will have coupe (maybe even convertible) variants.
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Well, what concerns me is this:

Buick seems to be turning things around with the Lucerne.  It's a great car that could be awesome with a few tweaks (6-speed automatic, drop the 3800 as base engine, etc.)

What worries me is that Buick put out a great car like this, now, which is good competition for cars that are out, now.  But soon after, manufacturers will go way above and beyond expectations and put something out incredible.  Where does this leave Buick (as well as all of GM--this just keeps happening over and over)?

Why can't GM take the lead anymore?  Seriously.  I mean, I love the Lucerne, but in a year or two, will it be enough against competition?

[post="48229"]<{POST_SNAPBACK}>[/post]


This has always been the case, except it's no longer just between GM & Ford. It's just the nature of competition. "expectations" & definition of "incredible" are different for every consumer. That's why there are several vehicles in the same market.

As long as Buick can clearly position itself a tier above mainstream brands (Toyota, Honda, Chevrolet, Ford, & Dodge) Buick will be considered when those buyers decide to move up.

Most buyers can't afford or are not willing to pay for every feature, so features are just half the battle with the competiton. This is when Buick's distinctions need to win over buyers.
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That's cause Buicks kick A$$!!!

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Thanks GM1, I was in the middle of a Google search for a 71 Boattail when my computer finally $hit the bed. It's official.... will not restart. Even in safe mode. I'm on Marcia's work computer right now but she done's like me on C&G or other fun sites on her beige box since it's for work only. *sigh* I hate IBMs.
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Here it is. Another gorgeous Tri-Shield. :)
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As long as Buick can clearly position itself a tier above mainstream brands (Toyota, Honda, Chevrolet, Ford, & Dodge) Buick will be considered when those buyers decide to move up.

[post="48576"]<{POST_SNAPBACK}>[/post]

See, this is what concerns me.

Yes, Buick should be above the afformentioned brands, however, it is not far enough above. And in my opinion, Chevy is below Toyota/Honda. So, it's almost as though the brands don't line up correctly. I mean, I guess Buick is supposed to be the Entry Lux territory, but I just find that it doesn't match up to other makes evenly.

This just all boils down to how GM is structured and how other manufacturers are structured. Example being, I'd compare a Lucerne to the Toyota Avalon or Lexus ES330--now that's Buick's top sedan. I would never compare Buick's top sedan to Lexus' top sedan. However, I would never compare Buick's cheapest sedan to Toyota's cheapest sedan. Just as I would compare an Accord EX-V6 to the LaCrosse CXS--but that's Honda's most-luxurious sedan (excluding the Acura brand) to Buick's lowest-end model (the souped-up low-end model). See what I'm saying?

I see this as a problem for GM and Buick--people will go to compare manufacturers to manufacturers rather than vehicle to vehicle.
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Well, Infiniti and Lexus don't have competitors to the Acura RSX or TSX. That's not a problem for Acura. And Infiniti and Acura really don't have a Lexus ES330 competitor either. Each brand defines their targeted entry level buyer and then builds a ladder from that starting point. In this case, you're as strong as your lowest/entry level vehicle.

Buick's ladder starts in Camry LE V6 & Honda LX V6 territory and goes up from there. This overlaps with Chevrolet's Malibu & Impala. BUT this allows Chevrolet to offer lower priced alternatives to the Camry/Accord for value conscious shoppers while also allowing the LaCrosse to provide a less expensive vehicle for style conscious shoppers to move into a premium brand.

The practice has worked for decades, but isn't anymore. GM needs to make Buick a tier above Chevrolet instead of overlapping Chevrolet. A Malibu/Impala owner should view Buick as a step up instead of being an alternative.

To accomplish this, Buick needs to be allowed to overlap Cadillac more. This won't be much of a problem since Cadillac's aspirations are moving even higher with the flagship sedan & V12 eventually coming. GM is too "bottom heavy" while remaining weak in the Luxury (image conscious) areas. In other words, GM has more room for luxury oriented vehicles than mainstream.

Hopefully BPG will be able to move up together and accomplish a solid transition to Premium/Luxury. It's possible that GMC & Pontiac will need to match Buick's warranty & customer service expectations to convince buyers that the "Professional Grade Trio" are on par with Lincoln-Mercury dealers across the street instead of Ford and Chevy dealers.

One thing is for sure, dealership ambiance needs to be consistently improved across the country to convince premium buyers that they're buying from a premium brand. Several BPG dealerships are still living in the 1950s or are carrying the 1990's sterile look of Pontiac's Gray/Red theme.
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Buicks need interiors at least as nice as the current Cadillacs, and Cadillac needs to crank it up a notch.
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