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    Are Manual Transmissions To Blame For The Dodge Dart Slow Sales?


    William Maley

    Staff Writer - CheersandGears.com

    August 30, 2012

    Sales of the Dodge Dart have been lackluster. For the first two months, Dodge has only sold 974 Darts. This would be ok if the Dart was a high-end luxury vehicle, not a vehicle competing in the highly contested compact market.

    Dealers say the reason for the slow sales is the majority of Darts being equipped with a manual transmission.

    "We were just told that [the automatics] weren't ready yet.We were a little surprised by it," Mr. Kelleher added. "We're a little bit out of the water with stick [shifts]. We sell so few of them," said David Kelleher, owner of a Chrysler dealership in Glen Mills, Pa.

    "A great majority of our customers who walk by the Dart are declining the manual," said Tamara Darvish, vice president of Darcars Automotive Group, a chain of 34 new-car franchises based in Silver Spring, Md.

    Reid Bigland, Dodge's chief executive explained that Chrysler began building the manual-transmission Darts to get the factory ramped up, but it has now added automatics to the line. Bigland says that 70% of Darts being built are equipped with the automatic.

    Bigland goes on to say that the company expects to sell 3,000 Darts for August.

    Source: Wall Street Journal (Subscription Required)

    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

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    Lack of automatic tranny would also explain the lack of marketing of the dart. Since most in this country cannot drive a manual, but with 70% now being built with an automatic, that should change and I expect it to with the auto being built and shipped out. Lets take the Sept to Dec as a real test of if the dart is a true competitor.

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    because nobody knows how to drive a manual.

    but honestly, hve any of you seen any Dart commercials or advertisements outside of a car mag? or even in one for that matter?

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    It's a neat little car, but seriously let down by the interior quality. I used to run around with a girl before I stated dating my wife, back in the bad old days of the 1980's. Her father loved the new Chryco stuff of 1984-1985. Forget which forgettable 80's Chryco product he ended up with.

    Every time I get into a Dart, I'm pulled back to being 18 years old and riding in an 80's Mopar product. And not in a good way.

    It's better than the Caliber, but so is a 400,000 mile Crown Vic Taxi that Lindsay Lohan has just Vomited in....

    Nice looking car....but I see a Focus ST in my future, or a GTI, or an FR-S/BR-Z, ....or the next gen Miata. Not the Dart. Not at 23K esp...with that interior quality.

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    because nobody knows how to drive a manual.

    but honestly, hve any of you seen any Dart commercials or advertisements outside of a car mag? or even in one for that matter?

    We've always had Manuals, pretty much....

    But I am thinking that I might actually buy an automatic, as my sixteen year old daughter can drive Manual but prefers not to, and I am not sure that my eleven year old will want to learn manual when the time comes.

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    I must be missing something because most reviews I've seen praise the interior. Sure teh lower trim levels are what they are, but by the time you get to Limited and Rally trim levels its a really nice place to be.

    edmunds seems to think so too.

    The Dodge Dart features one of the nicest cabins in its class, and it only gets nicer as you move up the trim level ladder. Whereas competitors just add leather upholstery or some fake metal trim to improve the ambience, the Dart actually slathers on extra padded surfaces, dash stitching and flares of colorful trim. To be honest, a loaded Dart Limited really doesn't feel like it belongs in the small sedan class.

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    I hope the Dart does well. I will for sure check one out. But the exterior styling doesn't connect fully with me, and it's too much a reminder of the Neon. The interior has high points and stuff but then has the mismatched steering wheel.

    The Dart connects in a lot of ways, lots of options, lower trims well priced, interesting powertrains, space, etc. The Dart may end up having a slow launch and may end up being a word of mouth type of car. I hope the alfa bits hold up and don't end up falling apart.

    It's a better effort than expected for Chrysler I think, but they need to have good press and a strong launch.

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    Funny, the only Dart I'd consider would be a manual. I haven't been inside one, but poking my nose to the glass on several, and then running my hands over the leather seats in the showroom, I really like the Dart interior.

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    I must be missing something because most reviews I've seen praise the interior. Sure teh lower trim levels are what they are, but by the time you get to Limited and Rally trim levels its a really nice place to be.

    edmunds seems to think so too.

    The Dodge Dart features one of the nicest cabins in its class, and it only gets nicer as you move up the trim level ladder. Whereas competitors just add leather upholstery or some fake metal trim to improve the ambience, the Dart actually slathers on extra padded surfaces, dash stitching and flares of colorful trim. To be honest, a loaded Dart Limited really doesn't feel like it belongs in the small sedan class.

    I'll have to check the higher trim levels out, as I really like the exterior of the car, and the seats are rather comfortable.

    Good luck to Dodge selling this, as it is actually other than interior a promising product, I think.

    Funny, the only Dart I'd consider would be a manual. I haven't been inside one, but poking my nose to the glass on several, and then running my hands over the leather seats in the showroom, I really like the Dart interior.

    I'll check one out with leather, then.

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    I test drove a Dart Multiair 1.4T 6M a couple days ago. The majority of the vehicles on the lot had a manual transmission.

    It's a stylish looking car, but the powertrain really lets it down. Tons of turbo lag, lots of accessory noise from the engine compartment, weird feeling clutch, overly touchy brakes, and sloppy shifter. No rear seat headroom, either.

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    saw one today, didn't sit in it, but stuck my head in it and touched some plastic. rear seat leg room looked a little tight. door panels looked sorta spartan, dash had an interesting motif to a point but incohesive.

    Neon 2.0 is not my cup of tea, but for Chrysler it's a big improvement on the Caliber.

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    In my town they are advertising it as "with an unbelievable 58 MPG highway!!!!"

    And they have one with 58MPG stickered onto the side, ill get a picture tomorrow

    spoiler alert they use british gallons for the measure so it's 18 mpg above what it should be, and what it will say on the DIC

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    British Gallons.

    1 US G = 1.20095 US. G

    It's a trick, because we don't actually use british gallons so people assume this thing gets prius mileage

    The Canadian TV stations have ECOBoost F-150 commercials with 30 MPG* HWY on them in big letters

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    Darts are taking off in Seattle. Larson Auto Group and the over all Dodge dealers are showing off in TV commercials the Manual Dart and clearly telling people if you are into performance and want maximum gas mileage, then come test drive the Dodge Dart. They also clearly say they are taking orders for the Dart with Automatic tranny available starting in Oct.

    Does not seem to be stopping them from aggressively selling the Dart.

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    They really need to come out swinging with this...despite my critique of the interior, it seems like a great car.

    It's on my short list of cars to drive next time I am in the market for one...

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    Guest SFrancisco

    Posted

    I think the styling is really dated. They took a really cool looking Italian car and made it completely uninteresting to look at. It looks so much like a Neon from the early 90's. Are they kidding? The focus is running circles around it because it is a much better looking car inside and out. Oh... and that Dart interior is the worst part.

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      Ford Motor Company - Down 4% (208,440 Vehicles Sold This Month, 381,052 Vehicles Sold This Year)
      Toyota Motor North America - Down 7.2% (174,339 Vehicles Sold This Month, 317,387 Vehicles Sold This Year)
      FCA US LLC - Down 10% (168,326 Vehicles Sold This Month, 320,544 Vehicles Sold This Year)
      Volvo Cars of North America, LLC - Down 11.6% (4,651 Vehicles Sold This Month, 8,123 Vehicles Sold This Year)
      Kia Motors America - Down 14.2% (42,673 Vehicles Sold This Month, 78,299 Vehicles Sold This Year)

      Hyundai Motor America - 

      Brands:
      Acura - Down 14.9% (10,864 Vehicles Sold This Month, 20,066 Vehicles Sold This Year)
      Alfa Romeo - Up 843% (443 Vehicles Sold This Month, 551 Vehicles Sold This Year)
      Audi - Up 17.3% (9,102 Vehicles Sold This Month, 26,942 Vehicles Sold This Year)
      BMW - Up 0.3% (22,558 Vehicles Sold This Month, 40,667 Vehicles Sold This Year)
      Buick - Down 9.4% (16,131 Vehicles Sold This Month, 29,248 Vehicles Sold This Year)
      Cadillac - Down 8.6% (10,823 Vehicles Sold This Month, 21,121 Vehicles Sold This Year)
      Chevrolet - Up 3.4% (164,095 Vehicles Sold This Month, 299,265 Vehicles Sold This Year)
      Chrysler - Down 28% (16,730 Vehicles Sold This Month, 30,107 Vehicles Sold This Year)
      Dodge - Down 7% (43,878 Vehicles Sold This Month, 83,987 Vehicles Sold This Year)
      Fiat - Down 19% (2,145 Vehicles Sold This Month, 4,309 Vehicles Sold This Year)
      Ford - Down 4.5% (199,696 Vehicles Sold This Month, 363,523 Vehicles Sold This Year)
      Genesis - 
      GMC - Up 17.2% (46,339 Vehicles Sold This Month, 83,663 Vehicles Sold This Year)
      Honda - Up 4.3% (110,822 Vehicles Sold This Month, 208,000 Vehicles Sold This Year)
      Hyundai - 
      Infiniti - Up 32.5% (13,737 Vehicles Sold This Month, 25,295 Vehicles Sold This Year)
      Jaguar - Up 130.4% (3,484 Vehicles Sold This Month, 6,423 Vehicles Sold This Year)
      Jeep - Down 15% (62,345 Vehicles Sold This Month, 120,760 Vehicles Sold This Year)
      Kia - Down 14.2% (42,673 Vehicles Sold This Month, 78,299 Vehicles Sold This Year)
      Land Rover - Down 10.4% (5,747 Vehicles Sold This Month, 11,910 Vehicles Sold This Year)
      Lexus - Down 20.6% (18,338 Vehicles Sold This Month, 33.910 Vehicles Sold This Year)
      Lincoln - Up 8.8% (8,744 Vehicles Sold This Month, 17,529 Vehicles Sold This Year)
      Maserati - Up 49% (1,087 Vehicles Sold This Month, 26,942 Vehicles Sold This Year)
      Mazda - Up 5.9% (22,824 Vehicles Sold This Month, 44,522 Vehicles Sold This Year)
      Mercedes-Benz - Up 6.9% (24,522 Vehicles Sold This Month, 50,049 Vehicles Sold This Year)
      Mercedes-Benz Vans - Up 10.8% (2,513 Vehicles Sold This Month, 4,562 Vehicles Sold This Year)
      MINI - Down 24.1% (2,154 Vehicles Sold This Month, 5,264 Vehicles Sold This Year)
      Mitsubishi - Up 38.8% (10,924 Vehicles Sold This Month, 17,381 Vehicles Sold This Year)
      Nissan - Up 1.2% (122,003 Vehicles Sold This Month, 222,764 Vehicles Sold This Year)
      Porsche - Up 2.1% (3,637 Vehicles Sold This Month, 8,239 Vehicles Sold This Year)
      Ram Trucks - Up 4% (42,785 Vehicles Sold This Month, 80,830 Vehicles Sold This Year)
      Smart - Down 17.5% (348 Vehicles Sold This Month, 672 Vehicles Sold This Year)
      Subaru - Up 8.3% (45,500 Vehicles Sold This Month, 89,379 Vehicles Sold This Year)
      Toyota - Up 5.4% (156,001 Vehicles Sold This Month, 283,447 Vehicles Sold This Year)
      Volkswagen - Up 12.65% (25,145 Vehicles Sold This Month, 48,655 Vehicles Sold This Year)
      Volvo - Down 11.6% (4,651 Vehicles Sold This Month, 8,123 Vehicles Sold This Year)

      View full article
    • By William Maley
      Maserati North America, Inc. - Up 49% (1,087 Vehicles Sold This Month, 26,942 Vehicles Sold This Year)
      Mitsubishi Motors North America - Up 38.8% (10,924 Vehicles Sold This Month, 17,381 Vehicles Sold This Year)
      Audi of America - Up 17.3% (9,102 Vehicles Sold This Month, 26,942 Vehicles Sold This Year)
      Jaguar Land Rover North America - Up 16.4% (9,231 Vehicles Sold This Month, 18,333 Vehicles Sold This Year)
      Volkswagen of America - Up 12.65% (25,145 Vehicles Sold This Month, 48,655 Vehicles Sold This Year)
      Subaru of America, Inc. - Up 8.3% (45,500 Vehicles Sold This Month, 89,379 Vehicles Sold This Year)
      Mercedes-Benz USA - Up 6.8% (27,383 Vehicles Sold This Month, 55,283 Vehicles Sold This Year)
      Mazda North American Operations - Up 5.9% (22,824 Vehicles Sold This Month, 44,522 Vehicles Sold This Year)
      General Motors Co. - Up 4.2% (237,388 Vehicles Sold This Month, 433,297 Vehicles Sold This Year)
      Nissan North America - Up 3.7% (135,740 Vehicles Sold This Month, 248,059 Vehicles Sold This Year)
      American Honda Motor Co. - Up 2.3% (121,686 Vehicles Sold This Month, 228,066 Vehicles Sold This Year)
      Porsche Cars North America, Inc. - Up 2.1% (3,637 Vehicles Sold This Month, 8,239 Vehicles Sold This Year)
      BMW Group U.S. - Down 2.5% (208,440 Vehicles Sold This Month, 381,052 Vehicles Sold This Year)
      Ford Motor Company - Down 4% (208,440 Vehicles Sold This Month, 381,052 Vehicles Sold This Year)
      Toyota Motor North America - Down 7.2% (174,339 Vehicles Sold This Month, 317,387 Vehicles Sold This Year)
      FCA US LLC - Down 10% (168,326 Vehicles Sold This Month, 320,544 Vehicles Sold This Year)
      Volvo Cars of North America, LLC - Down 11.6% (4,651 Vehicles Sold This Month, 8,123 Vehicles Sold This Year)
      Kia Motors America - Down 14.2% (42,673 Vehicles Sold This Month, 78,299 Vehicles Sold This Year)

      Hyundai Motor America - 

      Brands:
      Acura - Down 14.9% (10,864 Vehicles Sold This Month, 20,066 Vehicles Sold This Year)
      Alfa Romeo - Up 843% (443 Vehicles Sold This Month, 551 Vehicles Sold This Year)
      Audi - Up 17.3% (9,102 Vehicles Sold This Month, 26,942 Vehicles Sold This Year)
      BMW - Up 0.3% (22,558 Vehicles Sold This Month, 40,667 Vehicles Sold This Year)
      Buick - Down 9.4% (16,131 Vehicles Sold This Month, 29,248 Vehicles Sold This Year)
      Cadillac - Down 8.6% (10,823 Vehicles Sold This Month, 21,121 Vehicles Sold This Year)
      Chevrolet - Up 3.4% (164,095 Vehicles Sold This Month, 299,265 Vehicles Sold This Year)
      Chrysler - Down 28% (16,730 Vehicles Sold This Month, 30,107 Vehicles Sold This Year)
      Dodge - Down 7% (43,878 Vehicles Sold This Month, 83,987 Vehicles Sold This Year)
      Fiat - Down 19% (2,145 Vehicles Sold This Month, 4,309 Vehicles Sold This Year)
      Ford - Down 4.5% (199,696 Vehicles Sold This Month, 363,523 Vehicles Sold This Year)
      Genesis - 
      GMC - Up 17.2% (46,339 Vehicles Sold This Month, 83,663 Vehicles Sold This Year)
      Honda - Up 4.3% (110,822 Vehicles Sold This Month, 208,000 Vehicles Sold This Year)
      Hyundai - 
      Infiniti - Up 32.5% (13,737 Vehicles Sold This Month, 25,295 Vehicles Sold This Year)
      Jaguar - Up 130.4% (3,484 Vehicles Sold This Month, 6,423 Vehicles Sold This Year)
      Jeep - Down 15% (62,345 Vehicles Sold This Month, 120,760 Vehicles Sold This Year)
      Kia - Down 14.2% (42,673 Vehicles Sold This Month, 78,299 Vehicles Sold This Year)
      Land Rover - Down 10.4% (5,747 Vehicles Sold This Month, 11,910 Vehicles Sold This Year)
      Lexus - Down 20.6% (18,338 Vehicles Sold This Month, 33.910 Vehicles Sold This Year)
      Lincoln - Up 8.8% (8,744 Vehicles Sold This Month, 17,529 Vehicles Sold This Year)
      Maserati - Up 49% (1,087 Vehicles Sold This Month, 26,942 Vehicles Sold This Year)
      Mazda - Up 5.9% (22,824 Vehicles Sold This Month, 44,522 Vehicles Sold This Year)
      Mercedes-Benz - Up 6.9% (24,522 Vehicles Sold This Month, 50,049 Vehicles Sold This Year)
      Mercedes-Benz Vans - Up 10.8% (2,513 Vehicles Sold This Month, 4,562 Vehicles Sold This Year)
      MINI - Down 24.1% (2,154 Vehicles Sold This Month, 5,264 Vehicles Sold This Year)
      Mitsubishi - Up 38.8% (10,924 Vehicles Sold This Month, 17,381 Vehicles Sold This Year)
      Nissan - Up 1.2% (122,003 Vehicles Sold This Month, 222,764 Vehicles Sold This Year)
      Porsche - Up 2.1% (3,637 Vehicles Sold This Month, 8,239 Vehicles Sold This Year)
      Ram Trucks - Up 4% (42,785 Vehicles Sold This Month, 80,830 Vehicles Sold This Year)
      Smart - Down 17.5% (348 Vehicles Sold This Month, 672 Vehicles Sold This Year)
      Subaru - Up 8.3% (45,500 Vehicles Sold This Month, 89,379 Vehicles Sold This Year)
      Toyota - Up 5.4% (156,001 Vehicles Sold This Month, 283,447 Vehicles Sold This Year)
      Volkswagen - Up 12.65% (25,145 Vehicles Sold This Month, 48,655 Vehicles Sold This Year)
      Volvo - Down 11.6% (4,651 Vehicles Sold This Month, 8,123 Vehicles Sold This Year)
    • By William Maley
      February Brings More Sales Records for American Honda
      American Honda continues record pace in February for total vehicle and truck sales Honda CR-V raises the bar again, breaking February record with a 26.3 percent jump Honda HR-V also nets a February record, gaining 28.6 percent Acura RDX has its best-ever February, rising 6.1 percent as it continues to pace division TORRANCE, Calif., March 1, 2017 /PRNewswire/ -- American Honda Motor Co., Inc. today reported total February sales of 121,686 Honda and Acura vehicles, an increase of 2.3 percent over February 2016 and a new record for the month. American Honda trucks also set a February record, rising 12.2 percent on sales of 63,989. Total Honda Division sales as well as Honda truck sales also set new February marks, with total Honda Division sales gaining 4.3 percent on sales of 110,822 and trucks up 15.3 percent on sales of 56,419 units. Acura Division sales were down 14.9 percent, with 10,864 vehicles sold in February.
      Honda
      The Honda Division continued its record sales streak into the second month of the year, gaining 4.3 percent on sales of 110.882 units to set a new February benchmark. CR-V and HR-V repeated strong January performances, driving Honda trucks to a February record as well. The Fit also gained in February while Civic and Accord held their own in a market tilting toward trucks.
      Honda trucks set a new benchmark in February, gaining 15.3 percent on sales of 56,419. CR-V and HR-V drove truck sales, both setting new February marks; CR-V sales were up 26.3 percent on sales of 31,898, and HR-V up 28.6 percent with 6,354 units sold. Accord and Civic continue to swim against the tide, with sales cresting 23,000 and 27,000 units, respectively. "The new CR-V is exceeding our own expectations with production and deliveries now fully up to speed," said Jeff Conrad, senior vice president and general manager of the Honda Division. "It's clearly hitting a sweet spot in the market and complemented by HR-V at the entry level."
      Acura
      Acura sales continued recent trends, with the RDX enjoying its best-ever February. NSX also remained steady, showing no signs of the winter doldrums that can affect ultra-performance cars. And after a strong first outing at Daytona in January, the NSX GT3 racecar goes to the legendary 12 Hours of Sebring in search of endurance racing glory later this month. 
      Acura's popular RDX set a new February record, gaining 6.1 percent on sales of 4,029 vehicles. Continuing a steady production and sales pace, 46 NSX supercars were sold in February.   American Honda Vehicle Sales for February 2017
            Month-to-Date
      Year-to-Date
            February
      2017
      February
      2016
      DSR** %
      Change
      MoM %
      Change
      February
      2017
      February
      2016
      DSR** %
      Change
      YoY %
      Change
          American Honda Total
      121,686
      118,985
      2.3%
      2.3%
      228,066
      219,482
      3.9%
      3.9%
          Total Car Sales
      57,697
      61,950
      -6.9%
      -6.9%
      106,264
      116,332
      -8.7%
      -8.7%
          Total Truck Sales
      63,989
      57,035
      12.2%
      12.2%
      121,802
      103,150
      18.1%
      18.1%
            Honda Total Car Sales
      54,403
      57,267
      -5.0%
      -5.0%
      100,244
      108,079
      -7.2%
      -7.2%
            Honda Total Truck Sales
      56,419
      48,945
      15.3%
      15.3%
      107,756
      88,380
      21.9%
      21.9%
              Acura Total Car Sales
      3,294
      4,683
      -29.7%
      -29.7%
      6,020
      8,253
      -27.1%
      -27.1%
              Acura Total Truck Sales
      7,570
      8,090
      -6.4%
      -6.4%
      14,046
      14,770
      -4.9%
      -4.9%
          Total Domestic Car Sales
      46,581
      58,489
      -20.4%
      -20.4%
      85,936
      109,939
      -21.8%
      -21.8%
            Honda Division
      43,390
      53,909
      -19.5%
      -19.5%
      80,099
      101,887
      -21.4%
      -21.4%
            Acura Division
      3,191
      4,580
      -30.3%
      -30.3%
      5,837
      8,052
      -27.5%
      -27.5%
          Total Domestic Truck Sales
      63,989
      57,035
      12.2%
      12.2%
      121,802
      103,150
      18.1%
      18.1%
            Honda Division
      56,419
      48,945
      15.3%
      15.3%
      107,756
      88,380
      21.9%
      21.9%
            Acura Division
      7,570
      8,090
      -6.4%
      -6.4%
      14,046
      14,770
      -4.9%
      -4.9%
          Total Import Car Sales
      11,116
      3,461
      221.2%
      221.2%
      20,328
      6,393
      218.0%
      218.0%
            Honda Division
      11,013
      3,358
      228.0%
      228.0%
      20,145
      6,192
      225.3%
      225.3%
            Acura Division
      103
      103
      0.0%
      0.0%
      183
      201
      -9.0%
      -9.0%
          Total Import Truck Sales
      0
      0
      0.0%
      0.0%
      0
      0
      0.0%
      0.0%
            Honda Division
      0
      0
      0.0%
      0.0%
      0
      0
      0.0%
      0.0%
            Acura Division
      0
      0
      0.0%
      0.0%
      0
      0
      0.0%
      0.0%
           MODEL BREAKOUT BY DIVISION
                    Honda Division Total
      110,822
      106,212
      4.3%
      4.3%
      208,000
      196,459
      5.9%
      5.9%
            * ACCORD
      23,455
      25,785
      -9.0%
      -9.0%
      42,991
      46,550
      -7.6%
      -7.6%
            * CIVIC
      27,039
      27,707
      -2.4%
      -2.4%
      50,134
      54,448
      -7.9%
      -7.9%
            CLARITY FCV
      27
      0
      0.0%
      0.0%
      69
      0
      0.0%
      0.0%
            CR-Z
      118
      128
      -7.8%
      -7.8%
      207
      320
      -35.3%
      -35.3%
            * FIT
      3,764
      3,647
      3.2%
      3.2%
      6,842
      6,742
      1.5%
      1.5%
            INSIGHT
      0
      0
      0.0%
      0.0%
      1
      19
      -94.7%
      -94.7%
                                      CROSSTOUR
      3
      190
      -98.4%
      -98.4%
      3
      456
      -99.3%
      -99.3%
            * CR-V
      31,898
      25,250
      26.3%
      26.3%
      61,185
      44,458
      37.6%
      37.6%
            HR-V
      6,354
      4,940
      28.6%
      28.6%
      12,043
      9,117
      32.1%
      32.1%
            ODYSSEY
      6,800
      8,994
      -24.4%
      -24.4%
      13,300
      16,215
      -18.0%
      -18.0%
            PILOT
      8,099
      9,572
      -15.4%
      -15.4%
      15,279
      18,133
      -15.7%
      -15.7%
            RIDGELINE
      3,265
      -1
      -326,600.0%
      -326,600.0%
      5,946
      1
      594,500.0%
      594,500.0%
                                      ***    Memo: Accord FHEV
      1,867
      68
      2,645.6%
      2,645.6%
      3,578
      139
      2,474.1%
      2,474.1%
                    Memo: Civic Hybrid
      8
      143
      -94.4%
      -94.4%
      24
      304
      -92.1%
      -92.1%
          Acura Division Total
      10,864
      12,773
      -14.9%
      -14.9%
      20,066
      23,023
      -12.8%
      -12.8%
            ILX
      739
      1,500
      -50.7%
      -50.7%
      1,432
      2,733
      -47.6%
      -47.6%
            NSX
      46
      0
      0.0%
      0.0%
      96
      0
      0.0%
      0.0%
            RLX / RL
      103
      103
      0.0%
      0.0%
      183
      201
      -9.0%
      -9.0%
            TLX
      2,406
      3,080
      -21.9%
      -21.9%
      4,309
      5,319
      -19.0%
      -19.0%
                                      MDX
      3,541
      4,292
      -17.5%
      -17.5%
      6,815
      7,868
      -13.4%
      -13.4%
            RDX
      4,029
      3,798
      6.1%
      6.1%
      7,231
      6,902
      4.8%
      4.8%
                                      ***   Memo: RLX Hybrid
      27
      12
      125.0%
      125.0%
      38
      30
      26.7%
      26.7%
          Selling Days
      24
      24
          48
      48
                **** Hybrid
      2,066
      351
      488.6%
      488.6%
      3,944
      812
      385.7%
      385.7%
                *    Honda and Acura vehicles are made of domestic & global sourced parts
          **   Daily Selling Rate
          ***  Memo line items are included in the respective model total
          **** Hybrid includes FHEV, PHEV, CR-Z, Civic Hybrid, Insight, ILX Hybrid, RLX Hybrid, RLX Sport Hybrid, MDX Sport Hybrid and NSX
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