GMC's chief, Duncan Aldred has a dream. He wants to see a Denali version of the new Canyon midsize truck.
"I'm pushing the engineers and designers to give me a credible Denali,"Aldred told Automotive News. "I'm not just going to badge engineer it. It's got to be credible."
Aldred says the Denali lineup made up 20 percent of GMC's mix in 2013. He wants to see that increased to 25 percent in the next few years and believes a Denali version of the Canyon is the ticket.
"I'm going to sell quite a lot of Canyons, so that's kind of going to halt my progress" if the pickup doesn't eventually get a Denali version, Aldred said.
Aldred wouldn't reveal what he would like to see in a Canyon Denali. But knowing what GMC has done to other vehicles with the Denali treatment, expect cosmetic enhancements inside and out, and possibly a bigger engine.
Source: Automotive News (Subscription Required)