Lexus finds itself in a bit of a bind. With demand for crossovers growing, Lexus is doing a serious look at its product lineup and deciding what needs to be added and what needs to taken out.
"We're more focused on maximizing the opportunities we have than comparing ourselves," said David Christ, the new general manager for Lexus to Automotive News.
"Our product plan is what I would call a work in progress."
The current focus for Lexus is the upcoming launches of the ES and the subcompact UX crossover. The ES is expected to keep current Lexus owners happy, but the new F-Sport package will hopefully bring in younger people - Lexus expects a quarter of ES sales to be the F-sport. The UX though is seen as what will bring the majority of young buyers to the brand.
But this focus has Lexus doing "a strategic look" at two of their older models, the IS and GS. Both models are late into their lifecycles: IS was launched in 2013, while GS dates back to 2011. The two aren't big sellers either. In 2017, Lexus only moved 7,773 GS models and 26,482 IS models. Rumor has it that the GS could go away if the ES gets all-wheel drive. Christ wouldn't comment on that.
"We can't do it all at once, but we're certainly evaluating both vehicles," said Christ.
Source: Automotive News (Subscription Required)