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Chevrolet News:Chevy Trax to Start at $20,995; Launch January 2015


Drew Dowdell

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Chevrolet's littlest crossover, the Chevy Trax will launch in January 2015 with a base price of $20,995. Front-wheel-drive is standard and all-wheel-drive will be a $1,500 stand alone option on all trim levels.

The Trax shares its platform with the already on sale Buick Encore and will likely share that vehicle's 5-star front and side crash test ratings.

The only engine offered is the familiar 1.4 litre turbo unit producing 138 hp and 148 lb-ft of torque and EPA rated for 26 mpg city and 34mpg highway in front wheel drive models. EPA estimated fuel economy for the AWD model was not officially announced, but we expect it to be about the same or slightly better as the Buick Encore AWD which rings in at 23/30 city/highway.

Notable features include Chevy's MyLink, 10 airbags, Onstar 4G-LTE onboard wifi, and Siri Eyes Free connectivity.

The Trax has already been on sale in other global markets outside of the US with over 155,000 sales to date.

GM Press Release on Page 2


DETROIT – Chevrolet announced today that its newest U.S. model, the Trax, will start at $20,995.

Offering compact-car maneuverability with SUV style, space and versatility, the Trax will come equipped with a standard 1.4L turbocharged engine providing an EPA estimated 26 city and 34 highway mpg, 10 air bags, MyLink infotainment with a seven-inch touch screen, rearview camera, remote keyless entry and a 60/40-split fold-flat rear seat and fold-down front passenger seat offering more than 48 cubic feet of cargo space.

Additional features offered include a $1,500 all-wheel-drive option – available on all trim levels – making Trax the most affordable AWD model in the Chevrolet portfolio; remote start and segment-exclusive OnStar 4G LTE with built-in Wi-Fi hotspot. Trax will also be the first in its class to offer Siri Eyes Free connectivity for compatible iPhone users.

The Trax is Chevrolet’s seventh small vehicle launch in four years. During that time, the brand’s share of the small-, compact- and mini-car segments has more than tripled.

“Trax is positioned to be a strong competitor in the emerging small-SUV market, which is expected to grow more than 80 percent in the next few years,” said Steve Majoros, Chevrolet director of car marketing.

The Trax, which goes on sale in January 2015, will be available in LS, LT and LTZ trim levels. It is already sold in 66 markets around the world with total sales of 155,000 to date.

Editors’ Note: Manufacturer's Suggested Retail Price includes destination freight charge but excludes tax, title, license, dealer fees and optional equipment. Excludes other General Motors’ vehicles.


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Sweet little buggy.  A bit conservative compared to some of the other players in the segment... Juke especially, HR-V a little bit.  I think it will sell very well though.

 

Conservative sells though... Chevy has a chance to corner the market on people who don't like the weird looking Juke.

 

There is also a material difference in interior room inside the Trax compared to the Juke.  When the front seat is adjusted for me, I can sit in the rear seat of the Trax.... not so with the Juke. 

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These are nice sized SUV's - Really prefer the Encore, tho, it's very sharp. Wish Chevy would do away with that grill treatment. I am sure they will sell a bunch of them due to the price & size. I believe these are built on Gamma II

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Yes, they are Sonic related. 

 

Clearly I'm a fan... we've been very happy with our Encore.   My only wish (for the Buick) is that they could offer a bump in horsepower.  The 1.6T from Europe with 200 horsepower would be just about right.

 

Edit, or the 1.7 diesel they offer in the Mokka.

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Diesel would be awesome, Put in the 2.9L Duramax Diesel and let the Buggers Fly!

 

Would never fit.   I've been told that even the 2.0T is too big.  

The 1.7 diesel is probably near the top displacement they could get in there from the current available engines.  Anything more and they'd need to get fancy with cylinder counts (really big 3 cylinder) or go to a V4 arrangement. 

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the Trax will sell a bunch.  I saw a couple when i visited the rents up near the Canadian parts a few months ago.  They look great if a little cheap inside.  

 

People more and more want crossovers.  They want taller, easier to get in and out of, etc.  This will fit the bill and still make a great commuter.

 

I remember my selling days, having to sell SX4's.  Can't tell ya how many times more folks would buy a vehicle like that if at the time the Chevy's of the world were making them.  Trax is perfect at this time, if a tiny bit over priced.  The AWD in a small package will be a big draw in these parts.

 

BTW, people are asking insane prices for used AWD SX4's these days.  Proof to me that there are people looking for the small AWD cars.

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I think this is a product that Chevy needs, but it is priced about $5k over the Kia Soul base.  And the Soul +! or whatever it is has a 164 hp 2 liter, and may add a turbo or awd soon.    I think the Soul looks better too.  Chevy may be a bit optimistic on pricing, put some options on a Trax and you are probably at $25k.

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Yup, the UPS Brown is sharp as heck too, but I am shy on dark colors after owning my second black vehicle (my first being my '83 S-10) and swearing off black/dark colors, because they show every mark.

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Brown/brown, quite dapper.

I worry about pricing, sice base Escapes sell for under 20g new.

But the package here is the appeal. Imagine granny living in a condo with indoor parking and small spaces. (Exactly what my parents have). Cars like this for older folks to park in those 8 foot stalls between columns and still have high seating.

Drew is nail on the head. Everything's gone up so much in 4 years. Soul aside this may be among the cheapest of cars we see going forward.

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  • 4 weeks later...

Based on the one they had to look at in Seattle, These will sell like hotcakes. I actually expect them to sell out of AWD for the price point.

 

post-12-0-44528000-1414709084_thumb.jpg

post-12-0-37556200-1414709087_thumb.jpg

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post-12-0-09253800-1414709093_thumb.jpg

 

I love the color, but based on the web site and will take this in moca brown with the Brownstone interior.

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