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Gotcha. Better packaging.

I love Hummers, and believe me, this is no Hummer

truck owners think if their grille is large and blunt, people will think they have a huge package. the 5.3 doesn't have the best rep and the 2.7 is a ford, and who wants a Ford......

2500 size comparison

Don't know if you recall how Ford got burned a bit with their '97 redesign, which was along the lines you suggest. I assume that during the lead time for unveiling the '97s, it was not yet clear how the '94 & up Dodge was steady raking in increasing market share with the 'big rig' look. Ford's next generation was an about face. It's 20 years later, but car & truck styling hasn't moved it's needle much in that time span, and 'butch' trucks are what sells. Truck buyers aren't looking for a 'Corvette SIlverado', and neither are Corvette buyers... but I'd welcome some visual proposals.

Not sure why trucks need such a large, blunt front end. I wonder how much taller the nose of the that Sierra is than one from 30 years ago...the top of the hood of an '88 Sierra would probably be at the bottom of the GMC badge on the new one. Maybe in the future we will see trucks with a longer, tapered nose that's about 6-10 inches lower at the edge of the hood. Make the front more like the Corvette, ditch the monster grilles.

... because the OEMs offer both a low, sleek, sporty front clip and a chiseled, upright clip, and everyone is going for the chiseled clip. Yea, that's how it works.

Yeah. I had my ford phase. Just kinda don’t wanna anymore any time soon. The 2.7 will be like the traverse 2.0. They’ll sit on lots for awhile. Unless they incentivize and bonus tag the poop out of them.

Bad leadership sent all of VW down this hole. No telling on when VW/Audi will recover.

Quoted for absolute truth. Because GM will probably shove it into as much as possible, while making the 5.3 a price premium over it. Then offer it on almost every trim level to get them into more. Kinda like Ford does with the Eco VS the 5.0. You know, the exact opposite of what they do with the diesel. So people wouldn't exactly be choosing it as much as it's what's available without costing more. I could be wrong though.

Friend, Ya just did!

On the contrary....what does an electric motor do when it won't run...it hums...its just a different kind of hummer. And like many prequels a forced effort that bears no justice to the original script.

I am not going to answer the Ford thing...I have ranted enough for ten lifetimes on THAT subject.

More like a Hummer 'prequel'.

gonna take more than 7 years, maybe 14 to 20 but this is a good move long term.

This and the lotus Caterham 7 are apparently the only two vehicles in history to be designed without compound curves anywhere in the bodywork. Spongebob Squarepants found his new ride! This would work well for my sisters catering company. Pretty good for a plastic model of a truck sold at Toys R US...ohhh wait....toys R US is gone....crying crocodile tears. For once...yes... Every day, politically, socially, morally our species sinks to a new low. Our society found a truck to reflect that... The plywood bodywork would catch fire in that oven.

Thank you OK, you have that stupid rubber piece below, but probably helps with airflow. hood is a bit taller, but windshield looks smaller. Over all top of the trucks look the same. Honestly, without some sort of measuring tool, I doubt anyone would ever really know there is a change in the drag coefficient. Thank you again for posting, this is great.

I like this, different than all the other trucks out there. Needs some tweaking but I like it. I like the interior and the fact that this is made with a Carbon Fiber frame and was built to give 186 miles in the cold of northern Canada and be used off road shows this was for more than just normal road use. They sure took a page from Tesla with the large center display. Yet this was also built in partnership with the University of Toronto. So I am thinking more a project study than actual production when it was shown off last year. Original published story: https://cleantechnica.com/2017/06/02/havelaar-canada-unveils-electric-truck-called-bison/ Havelaar is quiet on their long range plans for this truck. http://www.havelaarcanada.com/bison/ Is it worse than the Workhores W15 that is going into production and they have numerous reservations for? This is a pickup with EV range and a built in generator for even longer driving. 80 miles pure electric up to 80MPH and the generator kicks in for a total of 310 miles. https://workhorse.com/pickup/ You might not like the style or power train, but at least these companies are offering diversity of truck style and options. OEMs seem to be stuck in a rut.

Hilarious

Here ya go, Moltie; all sleeky / slopey. Bison EV. Blech, IMO.

Need another chart which shows dollar depreciation. S-class, being the highest priced on that list by far, would OWN the #1 slot for value loss.

Me! Yeah- it is taller & it looks taller. No one is challenging that, but the question of aero improvements was brought up...

You're correct dfelt; ocnblu's 'resistance' won't stop the 2 to 4% of global car buyers from buying a electric vehicle.

@A Horse With No Name I quote this as he is right on! And this is my point...less than passionate efforts lead to less than spectacular results. The auto industry is showing passion, there are many waiting to get their first exposure to a solid less maintenance driving experience in EVs. You have lost on how your resistance will not stop the world moving forward with EVs. EVs make noise, just not enough for blind people. So companies are taking that into consideration. The nice thing is above 20 MPH they are silent and lovely when you are driving around. Leave the noise on the race track and embrace the natural sound of Earth.

I think GM is just trying to prove that a 4-cylinder pickup could sell. Still, I'd rather have a 6 even if it is a smaller turbo one like the Ford 2.7T.

Agree, I think it will come down for some to cost. The story does not cover this at all and I have yet to see what the cost of the Turbo 4 banger is compared to the V8 options. Then a Turbo versus an NA V6 and one with electric assist, should be interesting to see how it falls out. I honestly would take a GM full size pickup with a Hybrid powertrain if it was using their strong NA V6 motor. I honestly do not see why GM is not building a toughened version of the VOLT power train and putting it in the full size truck. It would be class leading and kill the competition.