• Sign in to follow this  
    Followers 0

    Infiniti Believes Q Nomenclature Isn't A Problem, Just Need to Message It Better


    • It isn't the name, it's how we present it

    In 2013, Infiniti made a drastic change. The Japanese luxury automaker announced that it would be scrapping its current nomenclature and going with the Q (cars) and QX (crossovers and SUVs) naming system. The move received a lot of criticism at the time. Even now, the decision to move to Q and QX causes many to wonder why.

     

    But this system of Q and QX isn't going anywhere. Infiniti CEO Roland Krüger tells Car and Driver that the company needs to do a better job with communicating the naming system.

     

    “We need to build on our heritage and explain it a bit more. The first Infiniti was called Q45, that was the start of the brand, that’s where it comes from. After that a lot of cars were developed with different naming, but what’s important for a luxury brand is that you have an aspirational hierarchy within the brand setting. Hence Q for a limousine, a sporty sedan, and QX for a crossover, with a number that clearly indicates a place within the hierarchy. But let’s say we didn’t explain it quite enough, to be frank, we need to make sure it’s fully understood,” Krüger explained.

     

    The last line of Krüger's comment is important. Even though the Q and QX nomenclature system has been around for almost three years, we still have problems remembering which model is which.

     

    Source: Car and Driver

    0


      Report Article
    Sign in to follow this  
    Followers 0


    User Feedback




    I have come to the point that if they want Q for cars, fine, but QX is and always will be confusing. They have NO History with QX so why not go with a better way to clearly state CUV/SUV.

     

    Why not just go with X then to designate it as a CUV/SUV or maybe XO.

    0

    Share this comment


    Link to comment
    Share on other sites

    I have come to the point that if they want Q for cars, fine, but QX is and always will be confusing. They have NO History with QX so why not go with a better way to clearly state CUV/SUV.

     

    Why not just go with X then to designate it as a CUV/SUV or maybe XO.

    I agree, well the QX doesn't confuse me but I think they could have saved the X for AWD models. Q# cars QX# awd cars and just choose a random letter to signify SUV/SUV and do the same thing. 

    0

    Share this comment


    Link to comment
    Share on other sites

     

    I have come to the point that if they want Q for cars, fine, but QX is and always will be confusing. They have NO History with QX so why not go with a better way to clearly state CUV/SUV.

     

    Why not just go with X then to designate it as a CUV/SUV or maybe XO.

    I agree, well the QX doesn't confuse me but I think they could have saved the X for AWD models. Q# cars QX# awd cars and just choose a random letter to signify SUV/SUV and do the same thing. 

     

    Very True, BMW uses X for their awd auto's. This goes with the idiot who decided to drop AWD on the Escalade and go with 4WD which is also used on Suburbans. Yes as in another thread I learned that 4WD on the escalade allows you to go 2WD, 4WD High, 4WD LO and 4WD Auto which is pretty much the same as AWD. Just wish Cadillac had put some thought into this as it is a superior system to the old AWD system but does more than the 4x4 system on the suburban.

     

    Infiniti should have put more thought into their naming of Auto's.

    0

    Share this comment


    Link to comment
    Share on other sites

    I feel like I'm the oddball here but I love the alphanumeric naming that MB/BMW/Audi/Cadillac are using. It does take a little learning but once you do it makes more sense to me. I think MB is probably the most confusing of them all with how many letters/numbers they use when it could all be cut down but I like the CT system Cadillac is adapting, A/S/RS that Audi uses(easily the best naming if you ask me) and Q. Smaller number, smaller car. Bigger number, bigger car. 

    0

    Share this comment


    Link to comment
    Share on other sites

    I like Cadillac's current names: ATS, CTS, XTS. They're not perfect, but the scheme rolls off the tongue, and the cars have some level of recognition now. What nobody has really mentioned is how is Cadillac going to do their V-series nomenclature in the future? CT6-V, CT5-V, CT4-V sounds clumsy as hell. Will it be VT6, VT5, etc? Will they drop "V" all together?

     

    I digress, I'm derailing sh*t. I'm not into alpha numerics in general, but changing from one to another just seems asinine to me.

    0

    Share this comment


    Link to comment
    Share on other sites

    The naming scheme is stupid. But the bigger problem has been their peddling of outdated and/or subpar products for the better part of a decade. 

    0

    Share this comment


    Link to comment
    Share on other sites

    Wait; in 2016, an automaker has to do a "better job communicating" a naming scheme which starts off with a meaningless letter, then is followed sometimes by another letter, then by a pair of meaningless numbers? This mindless product naming approach is ubiquitous at this point; communicate what?? 

     

    And oh; how cute- infiniti believes it has a heritage worthy of paying homage to!

    0

    Share this comment


    Link to comment
    Share on other sites

    Meanwhile a brand no one has ever heard of gets to sneak in and use the G name in its 90, 80 and 70 products.

     

    Yeah, it's a heaping pile of confuzzler gas, made-for-you, and you and you and you and you and me and everyone else....

    0

    Share this comment


    Link to comment
    Share on other sites

    The Infiniti names were always a bit jumbled.  I can hardly keep straight what is what in their line up.  They don't market their products well, and basically every Infiniti gets miss-mashed together because they all have a similar name with no meaning. 

     

    And as far as some aspiration stepping stone, what a joke that is.  They think the Q50 buyer aspires to buy a Q60 the next time (which is a 2 door) then buy a Q70, a big four door, and then buy a Q80 that doesn't exist so they buy a Genesis G90 instead?

     

    I think that moving up thing is a myth anyway.  If you love the 3-series, you will probably keep buying 3-series because you like the nimble handling and sportiness.  I don't know if a 3-series buyer wants a 7-series that is 2 feet longer and weighs 5,000 lbs.  

    0

    Share this comment


    Link to comment
    Share on other sites

    So the G90 is double the car of the Q45.

     

    Actually, I think the well versed reader will love to crack this whip in front of the Infinit Q70. 

     

    And in real dollars....you're probably paying less for more....

     

    That's actually a really funny turn of events. Nice - done did good there SMK!

    0

    Share this comment


    Link to comment
    Share on other sites
    I think that moving up thing is a myth anyway.  If you love the 3-series, you will probably keep buying 3-series because you like the nimble handling and sportiness.  I don't know if a 3-series buyer wants a 7-series that is 2 feet longer and weighs 5,000 lbs.

     

     

    It aint a myth. Once upon a time ago, it was relevant and true.

     

    When all car brands had their own image and each individual model had style.  Whether it be Chryco. or FoMoCo or GM.

     

    Mercury and Lincoln were created just to follow that formula.

     

    GM bought all those brands: Oldsmobile, Pontiac and created Lasalle and eventually had a hierarchy as follows.

     

    Chevrolet, Pontiac, Oldsmobile, Buick, Lasalle, Cadillac.

     

    GM did it best. They perfected the formula.

     

    Now, including GM, is just a mish mash of overlapping models with names that just confuse people. Including BMW.

     

    A 2 Series might be lower in rank that a 4 Series, but a M2 is a beast machine. So...where does that leave the base 4 Series?

    I dont have specs, but I feel as if the M2 is a beastier machine than a M4.

    What about a 4 Series GC?

    THAT has 4 doors. I thought only odd numbers were 4 doored vehicles?

    And...why is a 3 Series a 4 door only model?

    Back in the day, when I was a young pup, a 3 Series was a 2 door...

    Then they made it 4 door. And there was a M3 4 door as well...

     

    Back in the day, a BMW 318 had a 1.8 liter 4 cylinder.

    A 325, had a 2.5 liter engine. We KNEW it was an inline 6...

    Today...what is going on?

     

    A 6 Series is a 2 door...but I saw a 4 door 6 Series the other day...

     

     

    With Cadillac owners...

    They seem to be confused what really is a CTS, an ATS...what model replaced what...

    Really, that is an anecdote that happens when I talk to my clients that own recent Cadillacs.

     

    Mercedes-Benz is not without confusion either.

    Same anecdote with my clients and their Mercedes cars.

    E class, C Class, S Class is easy enough for them.

    Its when M-B has added a 3rd letter that confuses them.

    Where in the puzzle does a CLA fit in?

    A CLS?

     

    They often ask me is a CLS a S Class type vehicle because that is how its marketed, as a very high end model or is it a C Class because of the letter C in the front of the "name."

    When I tell them the CLS is a car off the E Class platform, they look at me dazed and confused and almost call me a liar because there is no letter "E" in the name...

     

    Sure, they all know they drive a Cadillac, BMW or Mercedes.

    But I feel, this alphanumeric bullsyte does not tie them down to the brand at all. Because there is no connection with the model in the first place.  They are confused to what in the hell they are driving. So how can they fall in love with the brand if they just use the model and in a few years just dump the car for another one.  And often enough, they jump ship to the other luxury car maker next door. With leasing, its easy.

     

    Its like phoking a whore.

    You phoque her for an hour in the backseat of your car and dump her at the next block.  On to the next whore.

    She is faceless. Like the cars. Nameless.

    Its cold.

    0

    Share this comment


    Link to comment
    Share on other sites

    This naming $h! is out of control. Just admit that you're lazy and jumping on the bandwagon with everyone else. Nobody's model names mean $h! anymore, not even MB's and BMW's.

    2

    Share this comment


    Link to comment
    Share on other sites

    I like Cadillac's current names: ATS, CTS, XTS. They're not perfect, but the scheme rolls off the tongue, and the cars have some level of recognition now. What nobody has really mentioned is how is Cadillac going to do their V-series nomenclature in the future? CT6-V, CT5-V, CT4-V sounds clumsy as hell. Will it be VT6, VT5, etc? Will they drop "V" all together?

     

    I digress, I'm derailing sh*t. I'm not into alpha numerics in general, but changing from one to another just seems asinine to me.

    Good point with the V Series. I think I like the VT6/VT5 style best because you nailed it, CT6-V does not flow very well at all. 

    0

    Share this comment


    Link to comment
    Share on other sites

    This naming $h! is out of control. Just admit that you're lazy and jumping on the bandwagon with everyone else. Nobody's model names mean $h! anymore, not even MB's and BMW's.

    It's true but how do you do all sorts of variations(like the Germans do) with names? For instance, Instead of a 3/4 Series they use Continental(first "name" that came to my head). So you have a Continental, Continental Coupe, Countinental xDrive, Continental Coupe xDrive, Continental Wagon, Continental Wagon xDrive, Continental Gran Turismo, Continental Gran Turismo xDrive, aaaaaaaand that could all very well just be the base engine or the top of the line twin turbo 6(excluding M). See how wordy the German cars would be had they not just used a number. Also, the numbers actually hold equity in these cars. The numbers signify a larger engine, prestige, "better" car. Everybody that drives any BMW knows a 340i is a more expensive, faster, better equipped car than a 320i. The same exact thing can be said for MB. C300 vs C450. The numbers actually have some equity to them.

     

    Just my view on it though. 

    0

    Share this comment


    Link to comment
    Share on other sites

    Wait; in 2016, an automaker has to do a "better job communicating" a naming scheme which starts off with a meaningless letter, then is followed sometimes by another letter, then by a pair of meaningless numbers? This mindless product naming approach is ubiquitous at this point; communicate what?? 

     

    And oh; how cute- infiniti believes it has a heritage worthy of paying homage to!

     

    This! I tried to allude to this but your post made it clearer.

     

    Alphanumeric names are by definition MEANINGLESS. Their meaning is determined slowly over time by a model's success and therefore recognizability. To change from one alphanumeric scheme to another with the goal of consumer clarity?! That's complete insanity! You just reset recognizability to ZERO.

    0

    Share this comment


    Link to comment
    Share on other sites

     

    Wait; in 2016, an automaker has to do a "better job communicating" a naming scheme which starts off with a meaningless letter, then is followed sometimes by another letter, then by a pair of meaningless numbers? This mindless product naming approach is ubiquitous at this point; communicate what?? 

     

    And oh; how cute- infiniti believes it has a heritage worthy of paying homage to!

     

    This! I tried to allude to this but your post made it clearer.

     

    Alphanumeric names are by definition MEANINGLESS. Their meaning is determined slowly over time by a model's success and therefore recognizability. To change from one alphanumeric scheme to another with the goal of consumer clarity?! That's complete insanity! You just reset recognizability to ZERO.

     

    What the difference between a "name" gaining respect over time and an alphanumeric? It isn't like a Ford "Fusion" actually has a damn thing to do with "fusion". Same thing can be said for any "named" car/truck. The only "names" that seem to have any meaning are the trucks, Tacoma, Sierra, Canyon, Colorado, Tundra, Ranger, Titan, Frontier. They're places as if saying they can go anywhere tough(not sure about the Tacoma one though). But when it comes to cars and SUVs the names are just a random word, for the most part. They all start with zero value and in a few years they ditch the name for something else anyway like the Cavalier, Cruze, whatever will be next.. Escort, Focus, then whatever will be next.. Honda and Toyota have kept their names around a long time to build some value to the names but for the most part a "name" has as much meaningless-ness as CT6 or S550. 

    0

    Share this comment


    Link to comment
    Share on other sites

     

     

    Wait; in 2016, an automaker has to do a "better job communicating" a naming scheme which starts off with a meaningless letter, then is followed sometimes by another letter, then by a pair of meaningless numbers? This mindless product naming approach is ubiquitous at this point; communicate what?? 

     

    And oh; how cute- infiniti believes it has a heritage worthy of paying homage to!

     

    This! I tried to allude to this but your post made it clearer.

     

    Alphanumeric names are by definition MEANINGLESS. Their meaning is determined slowly over time by a model's success and therefore recognizability. To change from one alphanumeric scheme to another with the goal of consumer clarity?! That's complete insanity! You just reset recognizability to ZERO.

     

    What the difference between a "name" gaining respect over time and an alphanumeric? It isn't like a Ford "Fusion" actually has a damn thing to do with "fusion". Same thing can be said for any "named" car/truck. The only "names" that seem to have any meaning are the trucks, Tacoma, Sierra, Canyon, Colorado, Tundra, Ranger, Titan, Frontier. They're places as if saying they can go anywhere tough(not sure about the Tacoma one though). But when it comes to cars and SUVs the names are just a random word, for the most part. They all start with zero value and in a few years they ditch the name for something else anyway like the Cavalier, Cruze, whatever will be next.. Escort, Focus, then whatever will be next.. Honda and Toyota have kept their names around a long time to build some value to the names but for the most part a "name" has as much meaningless-ness as CT6 or S550. 

     

     

    A name can evoke a feeling or mental association without any experience with the car, where numbers are cold and numb. "Eldorado," "Imperial," "Galaxy," they all illicit some sort of mental stimulation without even trying, that stimulation can latch onto model association very rapidly. When a brain processes extraneous information, it's thrown out of short term memory, that's basic neuroscience.

     

    It's why you wouldn't remember half the phone number shouted to you by the hottest girl you've ever seen but you'd remember her name when you told your friends the story a month later.

    0

    Share this comment


    Link to comment
    Share on other sites

     

     

     

    Wait; in 2016, an automaker has to do a "better job communicating" a naming scheme which starts off with a meaningless letter, then is followed sometimes by another letter, then by a pair of meaningless numbers? This mindless product naming approach is ubiquitous at this point; communicate what?? 

     

    And oh; how cute- infiniti believes it has a heritage worthy of paying homage to!

     

    This! I tried to allude to this but your post made it clearer.

     

    Alphanumeric names are by definition MEANINGLESS. Their meaning is determined slowly over time by a model's success and therefore recognizability. To change from one alphanumeric scheme to another with the goal of consumer clarity?! That's complete insanity! You just reset recognizability to ZERO.

     

    What the difference between a "name" gaining respect over time and an alphanumeric? It isn't like a Ford "Fusion" actually has a damn thing to do with "fusion". Same thing can be said for any "named" car/truck. The only "names" that seem to have any meaning are the trucks, Tacoma, Sierra, Canyon, Colorado, Tundra, Ranger, Titan, Frontier. They're places as if saying they can go anywhere tough(not sure about the Tacoma one though). But when it comes to cars and SUVs the names are just a random word, for the most part. They all start with zero value and in a few years they ditch the name for something else anyway like the Cavalier, Cruze, whatever will be next.. Escort, Focus, then whatever will be next.. Honda and Toyota have kept their names around a long time to build some value to the names but for the most part a "name" has as much meaningless-ness as CT6 or S550. 

     

     

    A name can evoke a feeling or mental association without any experience with the car, where numbers are cold and numb. "Eldorado," "Imperial," "Galaxy," they all illicit some sort of mental stimulation without even trying, that stimulation can latch onto model association very rapidly. When a brain processes extraneous information, it's thrown out of short term memory, that's basic neuroscience.

     

    It's why you wouldn't remember half the phone number shouted to you by the hottest girl you've ever seen but you'd remember her name when you told your friends the story a month later.

     

    Alright.. I see what you mean. Makes sense. I guess I just don't see ANY value in names for cars like Focus, Cruze, Fit.. They will change and mean nothing.Now for a flagship, it makes sense. But then if that is the case...where do you stop? You can't just have one name and the rest alphanumeric(lol - Cadillac). 

    0

    Share this comment


    Link to comment
    Share on other sites

     

    This naming $h! is out of control. Just admit that you're lazy and jumping on the bandwagon with everyone else. Nobody's model names mean $h! anymore, not even MB's and BMW's.

    It's true but how do you do all sorts of variations(like the Germans do) with names? For instance, Instead of a 3/4 Series they use Continental(first "name" that came to my head). So you have a Continental, Continental Coupe, Countinental xDrive, Continental Coupe xDrive, Continental Wagon, Continental Wagon xDrive, Continental Gran Turismo, Continental Gran Turismo xDrive, aaaaaaaand that could all very well just be the base engine or the top of the line twin turbo 6(excluding M). See how wordy the German cars would be had they not just used a number. Also, the numbers actually hold equity in these cars. The numbers signify a larger engine, prestige, "better" car. Everybody that drives any BMW knows a 340i is a more expensive, faster, better equipped car than a 320i. The same exact thing can be said for MB. C300 vs C450. The numbers actually have some equity to them.

     

    Just my view on it though. 

     

     

    Two things-

     

    First off, I see no problem with all the hypothetical Continental variants. You put the model name on one side of the deck lid, you put the variant on the other. 'Conti' on the left, 'Touring', 'Coupe', whatever on the right. Simple.

     

    As for the Germans, their names used to at least make sense for the most part. A 325i had a 2.5 liter engine. A 540i had a 4.0 engine. Now, they're a mess. They need to go back their ols naming scheme. Call a 320i a 320i, Call a 328i a 328is. Call the 335i a 330i. This $h! ain't hard. They're just making it convoluted.

    0

    Share this comment


    Link to comment
    Share on other sites

     

     

    This naming $h! is out of control. Just admit that you're lazy and jumping on the bandwagon with everyone else. Nobody's model names mean $h! anymore, not even MB's and BMW's.

    It's true but how do you do all sorts of variations(like the Germans do) with names? For instance, Instead of a 3/4 Series they use Continental(first "name" that came to my head). So you have a Continental, Continental Coupe, Countinental xDrive, Continental Coupe xDrive, Continental Wagon, Continental Wagon xDrive, Continental Gran Turismo, Continental Gran Turismo xDrive, aaaaaaaand that could all very well just be the base engine or the top of the line twin turbo 6(excluding M). See how wordy the German cars would be had they not just used a number. Also, the numbers actually hold equity in these cars. The numbers signify a larger engine, prestige, "better" car. Everybody that drives any BMW knows a 340i is a more expensive, faster, better equipped car than a 320i. The same exact thing can be said for MB. C300 vs C450. The numbers actually have some equity to them.

     

    Just my view on it though. 

     

     

    Two things-

     

    First off, I see no problem with all the hypothetical Continental variants. You put the model name on one side of the deck lid, you put the variant on the other. 'Conti' on the left, 'Touring', 'Coupe', whatever on the right. Simple.

     

    As for the Germans, their names used to at least make sense for the most part. A 325i had a 2.5 liter engine. A 540i had a 4.0 engine. Now, they're a mess. They need to go back their ols naming scheme. Call a 320i a 320i, Call a 328i a 328is. Call the 335i a 330i. This $h! ain't hard. They're just making it convoluted.

     

    Alright, I see what you mean as well. And I do agree. MB was the same.. C350 was a 3.5 C32 AMG..3.2L C55 AMG...5.5L Now a C63 AMG is a 4.0L 

     

    Looking at it like this it it waaaaay more of a mess right now. It almost seems as if they are afraid to decrease the number as if signifying a downgrade in vehicle. 

    0

    Share this comment


    Link to comment
    Share on other sites

    That's exactly what it is. "We can't call the new 328i a 320i now just because it has a 2.0 engine, people will think it's not as good!" 

    I call BS on this. Marketing has retold stories multiple different ways.

     

    So you change the power train for the 3 series and then redo ALL the 3 series at the same time to connect the numbers with the engines.

     

    I personally think both BMW and MB needs to do this as their numbering system is a mess now.

    0

    Share this comment


    Link to comment
    Share on other sites

     

    That's exactly what it is. "We can't call the new 328i a 320i now just because it has a 2.0 engine, people will think it's not as good!" 

    I call BS on this. Marketing has retold stories multiple different ways.

     

    So you change the power train for the 3 series and then redo ALL the 3 series at the same time to connect the numbers with the engines.

     

    I personally think both BMW and MB needs to do this as their numbering system is a mess now.

     

     

    I'm saying that is the mentality of BMW, not that it's the truth or what I think.

    1

    Share this comment


    Link to comment
    Share on other sites



    Your content will need to be approved by a moderator

    Guest
    You are commenting as a guest. If you have an account, please sign in.
    Add a comment...

    ×   You have pasted content with formatting.   Remove formatting

    ×   Your link has been automatically embedded.   Display as a link instead

    Loading...



  • Popular Stories

  • Today's Birthdays

    1. zoomtm
      zoomtm
      (27 years old)
  • Similar Content

    • By William Maley
      Nissan Group reports August 2016 U.S. sales

      NASHVILLE, Tenn. – Nissan Group today announced total U.S. sales for August 2016 of 124,638 units, a decrease of 6.5 percent over the prior year.
      Nissan highlights:
      Overall sales of Nissan crossovers, trucks and SUVs set an August record, up 19 percent. Sales of the Rogue crossover set an August record with sales 32,979, up 19 percent. Sales of the Murano crossover set an August record with sales 7,482, up 29 percent. Sales of the Frontier pickup truck increased 162% to 9,537. Nissan Maxima sales climbed to 6,064, up 43 percent.  
      NISSAN DIVISION
      AUGUST
      AUGUST
      Monthly
      CYTD
      CYTD
      CYTD
       
      2016
      2015
      % chg
      2016
      2015
      % chg
       
       
       
       
       
       
       
      Nissan Division Total
      114,199
      122,716
      -6.9
      969,865
      915,358
      6.0
      Versa
      10,585
      14,875
      -28.8
      94,902
      91,779
      3.4
      Sentra
      14,256
      15,662
      -9.0
      155,806
      140,074
      11.2
      Cube
      0
      46
      -100.0
      15
      888
      -98.3
      Altima
      19,646
      32,327
      -39.2
      217,290
      238,200
      -8.8
      Maxima
      6,064
      4,250
      42.7
      42,807
      22,930
      86.7
      LEAF
      1,066
      1,393
      -23.5
      7,922
      12,383
      -36.0
      Juke
      1,143
      2,360
      -51.6
      15,267
      19,354
      -21.1
      370Z
      590
      635
      -7.1
      4,292
      5,309
      -19.2
      GT-R
      88
      65
      35.4
      455
      891
      -48.9
      Total Car
      53,438
      71,613
      -25.4
      538,756
      531,808
      1.3
      Frontier
      9,537
      3,645
      161.6
      61,792
      42,644
      44.9
      Titan
      1,248
      1,268
      -1.6
      8,490
      8,443
      0.6
      Xterra
      2
      1,132
      -99.8
      38
      9,246
      -99.6
      Pathfinder
      5,794
      7,054
      -17.9
      51,083
      56,794
      -10.1
      Armada
      514
      891
      -42.3
      6,371
      8,958
      -28.9
      Rogue
      32,979
      27,665
      19.2
      215,160
      188,143
      14.4
      Murano
      7,482
      5,800
      29.0
      53,246
      39,734
      34.0
      Quest
      327
      658
      -50.3
      9,846
      6,953
      41.6
      NV
      1,431
      1,389
      3.0
      11,988
      11,101
      8.0
      NV200
      1,447
      1,601
      -9.6
      13,095
      11,534
      14
      Total Truck
      60,761
      51,103
      18.9
      431,109
      383,550
      12.4
      North American produced
      96,585
      101,906
      -5.2
      719,807
      773,037
      -6.9
      Car
      62,394
      68,507
      -8.9
      467,110
      505,363
      -7.6
      Truck
      34,191
      33,399
      2.4
      252,697
      267,674
      -5.6
      Import
      25,945
      20,810
      24.7
      135,859
      142,321
      -4.5
      Car
      2,342
      3,106
      -24.6
      18,208
      26,445
      -31.1
      Truck
      23,603
      17,704
      33.3
      117,651
      115,876
      1.5
       
      INFINITI
      AUGUST
      AUGUST
      Monthly
      CYTD
      CYTD
      CYTD
       
      2016
      2015
      % chg
      2016
      2015
      % chg
       
       
       
       
       
       
       
      Infiniti Total
      10,439
      10,635
      -1.8
      85,362
      85,348
      0.0
      Infiniti Q40
      0
      264
      -100.0
      59
      8,348
      -99.3
      Infiniti Q50
      3,745
      3,839
      -2.4
      26,804
      28,046
      -4.4
      Infiniti Q60
      169
      311
      -45.7
      916
      2,922
      -68.7
      Infiniti Q70
      439
      626
      -29.9
      4,093
      5,682
      -28.0
      Infiniti QX30
      74
      0
      N/A
      74
      0
      N/A
      Infiniti QX50
      1,200
      241
      397.9
      11,184
      1,855
      502.9
      Infiniti QX60
      3,268
      3,995
      -18.2
      27,941
      25,533
      9.4
      Infiniti QX70
      283
      273
      3.7
      3,699
      3,474
      6.5
      Infiniti QX80
      1,261
      1,086
      16.1
      10,592
      9,488
      11.6
      Total Car
      4,353
      5,040
      -13.6
      31,872
      44,998
      -29.2
      Total Truck
      6,086
      5,595
      8.8
      53,490
      40,350
      32.6
       
      NISSAN GROUP
      AUGUST
      AUGUST
      Monthly
      CYTD
      CYTD
      CYTD
       
      2016
      2015
      % chg
      2016
      2015
      % chg
       
       
       
       
       
       
       
      TOTAL VEHICLE
      124,638
      133,351
      -6.5
      1,055,227
      1,000,706
      5.4
      Total Car
      57,791
      76,653
      -24.6
      570,628
      576,806
      -1.1
      Total Truck
      66,847
      56,698
      17.9
      484,599
      423,900
      14.3
      Selling days
      26
      26
       
      204
      204
       
    • By William Maley
      Nissan Group reports July 2016 U.S. sales
       
      NASHVILLE, Tenn. – Nissan Group today announced total U.S. sales for July 2016 of 132,475 units, an increase of 1 percent over the prior year, setting a July record.
       
      Nissan highlights:

      Nissan Division finished July with 122,530 sales, up 2 percent, setting a July record.
      Sales of the Nissan Versa increased 19 percent to 11,856.
      Nissan Maxima sales climbed to 5,990, up 44 percent.
      Overall sales of Nissan crossovers, trucks and SUVs set a July record, up 16 percent.
      Sales of the Rogue crossover set a best month ever record with sales 33,298, up 33 percent.
      Sales of the Murano crossover increased 15 percent to 6,271.
      Sales of the Frontier pickup truck increased 73% to 7,244.





      NISSAN DIVISION



      JULY



      JULY



      Monthly



      CYTD



      CYTD



      CYTD





       



      2016



      2015



      % chg



      2016



      2015



      % chg





      Nissan Division Total



      122,530



      120,439



      1.7



      855,666



      792,642



      8.0





      Versa



      11,856



      9,949



      19.2



      84,317



      76,904



      9.6





      Sentra



      18,536



      18,511



      0.1



      141,550



      124,412



      13.8





      Cube



      0



      52



      -100.0



      15



      842



      -98.2





      Altima



      24,949



      33,842



      -26.3



      197,644



      205,873



      -4.0





      Maxima



      5,990



      4,175



      43.5



      36,743



      18,680



      96.7





      LEAF



      1,063



      1,174



      -9.5



      6,856



      10,990



      -37.6





      Juke



      1,568



      2,347



      -33.2



      14,124



      16,994



      -16.9





      370Z



      722



      673



      7.3



      3,702



      4,674



      -20.8





      GT-R



      52



      66



      -21.2



      367



      826



      -55.6





      Total Car



      64,736



      70,789



      -8.6



      485,318



      460,195



      5.5





      Frontier



      7,244



      4,194



      72.7



      52,255



      38,999



      34.0





      Titan



      1,143



      1,126



      1.5



      7,242



      7,175



      0.9





      Xterra



      0



      1,196



      -100.0



      36



      8,114



      -99.6





      Pathfinder



      5,530



      7,802



      -29.1



      45,289



      49,740



      -8.9





      Armada



      606



      878



      -31.0



      5,857



      8,067



      -27.4





      Rogue



      33,298



      25,081



      32.8



      182,181



      160,478



      13.5





      Murano



      6,271



      5,459



      14.9



      45,764



      33,934



      34.9





      Quest



      712



      895



      -20.4



      9,519



      6,295



      51.2





      NV



      1,510



      1,526



      -1.0



      10,557



      9,712



      8.7





      NV200



      1,480



      1,493



      -0.9



      11,648



      9,933



      17





      Total Truck



      57,794



      49,650



      16.4



      370,348



      332,447



      11.4





      INFINITI



      JULY



      JULY



      Monthly



      CYTD



      CYTD



      CYTD





       



      2016



      2015



      % chg



      2016



      2015



      % chg





      Infiniti Total



      9,945



      10,433



      -4.7



      74,923



      74,713



      0.3





      Infiniti Q40



      1



      407



      -99.8



      59



      8,084



      -99.3





      Infiniti Q50



      2,805



      3,807



      -26.3



      23,059



      24,207



      -4.7





      Infiniti Q60



      62



      319



      -80.6



      747



      2,611



      -71.4





      Infiniti Q70



      507



      572



      -11.4



      3,654



      5,056



      -27.7





      Infiniti QX50



      1,360



      182



      647.3



      9,984



      1,614



      518.6





      Infiniti QX60



      3,701



      3,760



      -1.6



      24,673



      21,538



      14.6





      Infiniti QX70



      242



      310



      -21.9



      3,416



      3,201



      6.7





      Infiniti QX80



      1,267



      1,076



      17.8



      9,331



      8,402



      11.1





      Total Car



      3,375



      5,105



      -33.9



      27,519



      39,958



      -31.1





      Total Truck



      6,570



      5,328



      23.3



      47,404



      34,755



      36.4





      NISSAN GROUP



      JULY



      JULY



      Monthly



      CYTD



      CYTD



      CYTD





       



      2016



      2015



      % chg



      2016



      2015



      % chg





      TOTAL VEHICLE



      132,475



      130,872



      1.2



      930,589



      867,355



      7.3





      Total Car



      68,111



      75,894



      -10.3



      512,837



      500,153



      2.5





      Total Truck



      64,364



      54,978



      17.1



      417,752



      367,202



      13.8





      Selling days



      26



      26



       



      178



      178



       





       

      # # #

    • By William Maley
      Infiniti has announced pricing for most of the 2017 Q60 Coupe lineup. When it arrives at dealers in September, The Q60 will start at $39,855 (includes a $905 destination charge). Compared to the outgoing Q60 Coupe, the new model costs $2,000 less.
       
      A lot of price drop can be attributed to a new base engine, a turbocharged 2.0L four-cylinder with 208 horsepower and 258 pound-feet of torque. Standard equipment on the base model includes 19-inch wheels, eight-way bolstered sport seats, Bluetooth, and LED headlights. All-wheel drive adds $2,000 to the bottom line.
       
      Next is the Q60 2.0t Premium which kicks off at $42,205 ($44,205 for all-wheel drive). The trim adds a power moonroof and a 13-speaker Bose audio system.
       
      If you want a more powerful engine, then you can step up to the twin-turbo 3.0L V6 found in the Q60 3.0t Premium. Starting at $45,205 ($47,205 with all-wheel drive), the model boasts 300 horsepower and 295 pound-feet.
       
      A Red Sport version of the Q60 with a 400 horsepower twin-turbo 3.0L V6 will be added down the line.
       
      Source: Infiniti
       
      Press Release is on Page 2


       
      Infiniti announces U.S. pricing and reservation program for all-new 2017 Q60 Sports Coupe
      Select models of the third-generation of INFINITI’s iconic sports coupe set to arrive in early September at INFINITI retailers nationwide Pricing begins at $38,950 for Q60 2.0t rear-wheel drive model Special INFINITI Q60 Reservation Program now available online at InfinitiUSA.com Curated gifts for Reservation Program participants include GoPro® Hero4 Silver camera, Bose® SoundTouch® 20 Series III Wireless Music System, Rosewood Hotel one-night accommodation, Tumi Tegra-Lite® carry-on luggage and specially curated culinary experience

      NASHVILLE, Tenn. – INFINITI today announced pricing for select models of the all-new 2017 INFINITI Q60 sports coupe, which will begin arriving at INFINITI retailers nationwide in early September. The Q60 is offered in a range of grade levels, including all-new advanced turbocharged engines and rear-wheel and all-wheel drive configurations.
       
      For buyers desiring to be among the first in line for the completely redesigned third-generation INFINITI sports coupe, a special Q60 Reservation Program is available at InfinitiUSA.com. Those who sign up for the program will not only be rewarded with their new Q60, but will receive their choice from a selection of gifts – including a GoPro® camera, Bose® music system and Tumi luggage.
       
      "Like the new Q60 sports coupe, we've selected Reservation Program rewards that fit INFINITI owners' lifestyles," said Randy Parker, vice president, INFINITI Americas. "The real reward, of course, is the new Q60 with its next generation ride and handling technologies and the very latest INFINITI infotainment and driver assist systems."
       
      The Manufacturer's Suggested Retail Prices* (MSRP) for the 2017 INFINITI Q60 are:
       
      Model Engine/Drive MSRP
      Q60 2.0t 2.0L I4 Turbo / RWD $38,950 USD Q60 2.0t AWD 2.0L I4 Turbo / AWD $40,950 USD Q60 2.0t Premium 2.0L I4 Turbo / RWD $41,300 USD Q60 2.0t Premium AWD 2.0L I4 Turbo / AWD $43,300 USD Q60 3.0t Premium 3.0-liter V6 Twin Turbo 300 hp / RWD $44,300 USD Q60 3.0t Premium AWD 3.0-liter V6 Twin Turbo 300 hp / AWD $46,300 USD

      Destination and Handling $905 USD
       
      Pricing for the 2017 Q60 Red Sport 400 will be announced at a later date.
    • By William Maley
      Nissan Group reports June 2016 U.S. sales

       
      NASHVILLE, Tenn. – Nissan Group today announced total U.S. sales for June 2016 of 140,553 units, an increase of 13 percent over the prior year and a June record.
       
      Nissan highlights:

      Nissan Division finished June with 129,495 sales, up 13 percent, setting a June record.
      Overall sales of Nissan crossovers, trucks and SUVs set a June record, up 14 percent.
      Sales of the Rogue crossover set a best month ever record with sales 29,246, up 26 percent.
      Sales of the Murano crossover increased 7 percent to 5,665.
      Sales of the Frontier pickup truck increased 84% to 8,166.
      Nissan's total car sales set a June record with 75,059 in sales, up 13 percent.
      Sales of the Nissan Versa increased 44 percent to 14,683, setting a June record.
      Sales of the Altima sedan increased 4 percent to 30,475, setting a June record.
      Nissan Maxima sales climbed to 4,923, up 22 percent.





      NISSAN DIVISION



      JUNE



      JUNE



      Monthly



      CYTD



      CYTD



      CYTD





      2016



      2015



      % chg



      2016



      2015



      % chg





       



      Nissan Division Total



      129,495



      114,243



      13.4



      733,136



      672,203



      9.1





      Versa



      14,683



      10,190



      44.1



      72,461



      66,955



      8.2





      Sentra



      20,721



      17,200



      20.5



      123,014



      105,901



      16.2





      Cube



      0



      115



      -100.0



      15



      790



      -98.1





      Altima



      30,475



      29,418



      3.6



      172,695



      172,031



      0.4





      Maxima



      4,923



      4,037



      21.9



      30,753



      14,505



      112.0





      LEAF



      1,096



      2,074



      -47.2



      5,793



      9,816



      -41.0





      Juke



      2,524



      2,567



      -1.7



      12,556



      14,647



      -14.3





      370Z



      593



      666



      -11.0



      2,980



      4,001



      -25.5





      GT-R



      44



      93



      -52.7



      315



      760



      -58.6





      Total Car



      75,059



      66,360



      13.1



      420,582



      389,406



      8.0





      Frontier



      8,166



      4,437



      84.0



      45,011



      34,805



      29.3





      Titan



      896



      1,155



      -22.4



      6,099



      6,049



      0.8





      Xterra



      2



      1,184



      -99.8



      36



      6,918



      -99.5





      Pathfinder



      5,737



      7,168



      -20.0



      39,759



      41,938



      -5.2





      Armada



      754



      1,218



      -38.1



      5,251



      7,189



      -27.0





      Rogue



      29,246



      23,243



      25.8



      148,883



      135,397



      10.0





      Murano



      5,665



      5,314



      6.6



      39,493



      28,475



      38.7





      Quest



      836



      1,093



      -23.5



      8,807



      5,400



      63.1





      NV



      1,469



      1,611



      -8.8



      9,047



      8,186



      10.5





      NV200



      1,665



      1,460



      14.0



      10,168



      8,440



      20





      Total Truck



      54,436



      47,883



      13.7



      312,554



      282,797



      10.5





       





      INFINITI



      JUNE



      JUNE



      Monthly



      CYTD



      CYTD



      CYTD





      2016



      2015



      % chg



      2016



      2015



      % chg





       





      Infiniti Total



      11,058



      9,985



      10.7



      64,978



      64,280



      1.1





      Infiniti Q40



      4



      748



      -99.5



      58



      7,677



      -99.2





      Infiniti Q50



      2,349



      3,470



      -32.3



      20,254



      20,400



      -0.7





      Infiniti Q60



      79



      366



      -78.4



      685



      2,292



      -70.1





      Infiniti Q70



      522



      613



      -14.8



      3,147



      4,484



      -29.8





      Infiniti QX50



      1,689



      417



      305.0



      8,624



      1,432



      502.2





      Infiniti QX60



      4,380



      3,003



      45.9



      20,972



      17,778



      18.0





      Infiniti QX70



      490



      372



      31.7



      3,174



      2,891



      9.8





      Infiniti QX80



      1,545



      996



      55.1



      8,064



      7,326



      10.1





      Total Car



      2,954



      5,197



      -43.2



      24,144



      34,853



      -30.7





      Total Truck



      8,104



      4,788



      69.3



      40,834



      29,427



      38.8





       



      NISSAN GROUP



      JUNE



      JUNE



      Monthly



      CYTD



      CYTD



      CYTD





      2016



      2015



      % chg



      2016



      2015



      % chg





       



      TOTAL VEHICLE



      140,553



      124,228



      13.1



      798,114



      736,483



      8.4





      Total Car



      78,013



      71,557



      9.0



      444,726



      424,259



      4.8





      Total Truck



      62,540



      52,671



      18.7



      353,388



      312,224



      13.2





      Selling days



      26



      25



       



      152



      152



       





       

      # # #

    • By William Maley
      Nissan Group reports May 2016 U.S. sales
        NASHVILLE, Tenn. – Nissan Group today announced total U.S. sales for May 2016 of 133,496 units, a decrease of 1 percent over the prior year.   Nissan highlights: Nissan Division finished May with 122,668 sales, down 1 percent. Sales of the Nissan Versa increased 20 percent to 12,114, setting a May record. Nissan Maxima sales climbed to 5,032, up 219 percent. Overall sales of Nissan crossovers, trucks and SUVs set a May record, up 1 percent. Sales of the Rogue crossover set a May record with sales 26,428, up 6 percent. Sales of the Murano crossover increased 6 percent to 5,978. Sales of the Frontier pickup truck increased 46% to 7,941. NISSAN DIVISION MAY MAY Monthly CYTD CYTD CYTD 2016 2015 % chg 2016 2015 % chg   Nissan Division Total 122,668 124,305 -1.3 603,641 557,960 8.2 Versa 12,114 10,121 19.7 57,778 56,765 1.8 Sentra 20,204 20,616 -2.0 102,293 88,701 15.3 Cube 1 108 -99.1 15 675 -97.8 Altima 28,404 33,630 -15.5 142,220 142,613 -0.3 Maxima 5,032 1,578 218.9 25,830 10,468 146.8 LEAF 979 2,104 -53.5 4,697 7,742 -39.3 Juke 2,271 2,625 -13.5 10,032 12,080 -17.0 370Z 554 800 -30.8 2,387 3,335 -28.4 GT-R 63 111 -43.2 271 667 -59.4 Total Car 69,622 71,693 -2.9 345,523 323,046 7.0 Frontier 7,941 5,439 46.0 36,845 30,368 21.3 Titan 922 1,218 -24.3 5,203 4,894 6.3 Xterra 4 1,198 -99.7 34 5,734 -99.4 Pathfinder 5,981 7,421 -19.4 34,022 34,770 -2.2 Armada 794 1,488 -46.6 4,497 5,971 -24.7 Rogue 27,428 25,901 5.9 119,637 112,154 6.7 Murano 5,978 5,715 4.6 33,828 23,161 46.1 Quest 1,122 1,154 -2.8 7,971 4,307 85.1 NV 1,465 1,447 1.2 7,578 6,575 15.3 NV200 1,411 1,631 -13.5 8,503 6,980 22 Total Truck 53,046 52,612 0.8 258,118 234,914 9.9   INFINITI MAY MAY Monthly CYTD CYTD CYTD 2016 2015 % chg 2016 2015 % chg   Infiniti Total 10,828 10,474 3.4 53,920 54,295 -0.7 Infiniti Q40 2 1,164 -99.8 54 6,929 -99.2 Infiniti Q50 2,367 3,423 -30.9 17,905 16,930 5.8 Infiniti Q60 103 367 -71.9 606 1,926 -68.5 Infiniti Q70 515 691 -25.5 2,625 3,871 -32.2 Infiniti QX50 1,632 248 558.1 6,935 1,015 583.3 Infiniti QX60 4,274 3,141 36.1 16,592 14,775 12.3 Infiniti QX70 511 382 33.8 2,684 2,519 6.6 Infiniti QX80 1,424 1,058 34.6 6,519 6,330 3.0 Total Car 2,987 5,645 -47.1 21,190 29,656 -28.5 Total Truck 7,841 4,829 62.4 32,730 24,639 32.8   NISSAN GROUP MAY MAY Monthly CYTD CYTD CYTD 2016 2015 % chg 2016 2015 % chg   TOTAL VEHICLE 133,496 134,779 -1.0 657,561 612,255 7.4 Total Car 72,609 77,338 -6.1 366,713 352,702 4.0 Total Truck 60,887 57,441 6.0 290,848 259,553 12.1 Selling days 24 26   126 127    
       
  • Recent Status Updates

  • Who's Online (See full list)