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  • William Maley
    William Maley

    Lincoln MKT To Live On As A Livery Special

      I'm not dead yet

    While the Lincoln MKT will depart from consumer showrooms when the Aviator launches next year, it will be sticking around for some time to serve those in the livery market.

    Robert Parker, Lincoln's marketing manager tells Automotive News that the MKT has become a favorite for livery services and funeral homes and they want to keep around for a just a bit longer.

    "MKT can fill that role profitably for the company and will for the time being. We don't think it negatively impacts the brand," said Parker.

    "It has a place. Just like a long snapper on a football team. Nobody knows their name, or cares, but if he screws up a snap, it's a bad day."

    Why not have the Aviator take on that role? According to Parker, the brand doesn't want the new Aviator on rental lots which could be detrimental to their growing cache.

    Consumers have completely forgotten about the MKT. Through August, Lincoln has only moved 1,653 MKTs, a 22 percent drop when compared to the same time last year.

    Source: Automotive News (Subscription Required)



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    It was never a bad car... just unfortunate styling.  It is the absolute king of value for Uber drivers since it qualifies for Uber X, Uber XL, and Uber Black.   

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    "MKT can fill that role profitably for the company and will for the time being. We don't think it negatively impacts the brand," said Parker.

    "It has a place. Just like a long snapper on a football team. Nobody knows their name, or cares, but if he screws up a snap, it's a bad day."

     

    so the MKt is like a kicker that is supposed to make kicks

    Image result for daniel carlson

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    Livery is a nice place to bury a vehicle that is not selling.  Very poor sales doomed the MKT from the start.  Sorry Lincoln.

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    2 hours ago, Cubical-aka-Moltar said:

    Speaking of Caddy, saw an XTS hearse today...

    Sounds like all they did was just lengthen the car itself.  When I was in a funeral train, the hearse was a stretched out Cadillac DTS.  (This was back in 2007.)  No difference really.  All the limousine makers know what they can and cannot do with these vehicles.

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    On 9/22/2018 at 1:51 PM, Cubical-aka-Moltar said:

    Speaking of Caddy, saw an XTS hearse today...

    Saw one a few weeks ago myself....

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    10 minutes ago, Drew Dowdell said:

    Don't let your last ride be your only ride in a Lincoln.....

    Come try out a Navigator, Aviator, Nautilus, or Continental today!

    This was blatantly stolen and modified from an old Cadillac ad. 

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    2 hours ago, balthazar said:

    ^ Do you know the era of that?
    On the surface of it, I'm doubting that was official Cadillac prose.

    it wasn't. It was a local/regional dealer ad. I want to say mid-70s.  If I find it, I'll post it. 

     

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    • By William Maley
      Hyundai can’t seem to stop itself from tinkering with the Santa Fe crossover. This is apparent when you consider the nameplate first debuted on compact crossover in the early 2000s before growing into a two-model family up until last year. Hyundai has made another drastic change to the Santa Fe by making it a single model again - the three-row Santa Fe XL has been replaced by the Palisade. Does this re-focus make the model competitive?
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      Where the Santa Fe really shines is the interior. It’s a modern and clean design with a two-tone dashboard, unique fabric covering the pillars and headliner; and the use of polygons in the seat pattern and speaker grilles. Materials for the most part are soft-touch plastics and leather on my Ultimate tester. There are some hard plastics used here and there, but it will not detract from the premium feel Hyundai is going for. The layout for the controls is excellent with all in easy reach for driver or passenger. Also earning top marks is the eight-inch infotainment system which is simple to use, provides snappy performance, and allows a driver to use either Apple CarPlay or Android Auto.
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      EPA fuel economy figures for the turbo-four with AWD are 19 City/24 Highway/21 Combined. I saw an average of 20.7 mpg during my week of testing. It should be noted this is the same as the Honda Passport with its slightly more powerful 3.5L V6 producing 280 horsepower.
      The Santa Fe’s ride is still smooth and relaxing over many of the bumps and imperfections that dot the roads of Metro Detroit. It is also surprisingly quiet with barely any wind or road noise coming inside. Handling is where the Santa Fe really surprised me as it felt agile when driven around a bend. There was barely any body roll and steering provided excellent response. 
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      Year: 2019
      Make: Hyundai
      Model: Santa Fe
      Trim: Ultimate
      Engine: Turbocharged 2.0L GDI 16-Valve DOHC CVVT Four-Cylinder
      Driveline: Eight-Speed Automatic, All-Wheel Drive
      Horsepower @ RPM: 235 @ 6,000
      Torque @ RPM: 260 @ 1,450 - 3,500
      Fuel Economy: City/Highway/Combined - 19/24/21
      Curb Weight: 4,085 lbs
      Location of Manufacture: Montgomery, Alabama
      Base Price: $38,800
      As Tested Price: $39,905 (Includes $980.00 Destination Charge)
      Options:
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