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  • Drew Dowdell
    Drew Dowdell

    April 2019 Sales Figures

      ...who flourished and who was foolish in April...

    Quarterly:
    Ford Motor Company - Not reported
    General Motors Co. - Not Reported
    Tesla Not Reported
    FCA has announced that beginning October 2019, they will be reporting sales quarterly

    Monthly:
    Audi of America -  Down 21% for the month, Down 8.7% for the year
    BMW of North America -  Down 2.9% for the month, Down 2.1% for the year
    FCA US LLC -  Down 6% for the month, Down 4% for the year
    Genesis Motor America - 
    Honda Motor Co. 
    Up 0.1% for the month,  Up 1.5% for the year
    Hyundai Motor America -  Up 0.7% for the month, Up 1.7% for the year
    Jaguar Land Rover North America - 
    Kia Motors America - Up 1.6% for the month, Up 5.9% for the year
    Mazda North American Operations - Down 14.5%  for the month, Down 15.4% for the year
    Mercedes-Benz USA - Down 14.6% for the month, Down 10.7% for the year
    Mitsubishi Motors North America -  Down 12.9% for the month, Up 12% for the year
    Nissan Group - Up 9.0% for the month, Down 8.4% for the year
    Porsche Cars North America Inc. -  
    Subaru of America, Inc. - Up 7.7% for the month, Up 5.5% for the year
    Toyota Motor North America - Down 4.4% for the month, Down 4.8% for the year
    Volkswagen of America -  
    Up 8.7% for the month, Up 3.9% for the year
    Volvo Cars of North America, LLC - Up 0.4% for the month, Up 7.1% for the year

    Brands (Quarterly):
    Buick -  Not Reported
    Cadillac -  Not Reported
    Chevrolet - Not Reported
    GMC - Not Reported
    Ford - Not Reported
    Lincoln - Not Reported
    Tesla - Not Reported

    Brands (Monthly):
    Acura - Down 1.7% - 11,687 MTD / 48,072 YTD
    Alfa Romeo - Down 14% - 1,584 MTD / 5,870 YTD
    Audi - Down 21% 15,024 MTD / 63,139 YTD
    BMW - Up 1.4% - 23,816 MTD / 97,704 YTD
    Chrysler - Down 37% - 9,987 MTD / 40,578 YTD
    Dodge - Down 24% - 31,262 MTD / 141,779 YTD
    Fiat - Down 34% - 931 MTD / 3,145 YTD
    Genesis - 
    Honda - Up 0.2% - 114,088 MTD / 447,490 YTD
    Hyundai - Up 0.7% - 55,420 MTD / 203,005 YTD
    Infiniti - Down 5.2% - 8,491 MTD / 42,806 YTD
    Jaguar - 
    Jeep - Down 8% - 76,325 MTD / 289,129 YTD
    Kia - Up 1.6% - 51,385 MTD / 187,981 YTD
    Land Rover -
    Lexus - Down 1.3 - 21,360 MTD  / 88,151 YTD
    Mazda - Down 14.5% - 19,702 MTD / 90,535 YTD
    Mercedes-Benz - Down 15.7% 22,949 MTD / 94,120 YTD
    Mercedes-Benz Vans - Down 4.7% - 2,682 MTD / 10,158 YTD
    MINI - Down 29.8% - 2,621 MTD / 11,526 YTD
    Mitsubishi - Down 12.9% - 6963 MTD / 49,030 YTD
    Nissan - Up 10.7% - 87,207 MTD / 418,743 YTD
    Porsche - 
    Ram Trucks - Up 25% - 53,811 MTD / 190,824 YTD
    Smart - Down 8.6% - 85 MTD / 316 YTD
    Subaru - Up 7.7% - 57,288 MTD / 214,042 YTD
    Toyota - Down 4.8% - 162,506 MTD / 639,431 YTD
    Volkswagen - Up 8.7% - 31,309 MTD / 117,181 YTD
    Volvo - Up 0.4% - 8,367 MTD / 30,425 YTD

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    22 minutes ago, surreal1272 said:

    If not for RAM sales, FCAs losses would be even more devastating that they already look. Just brutal. 

    It's interesting that the small Asian brands are doing really well while the big ones are flat or down. 

    I take that back as new numbers come in. 

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    44 minutes ago, Drew Dowdell said:

    The problem was he wanted to dump the wrong brands.  He wanted to save the Italian brands and kill off the american ones except Jeep.

    Ram and Jeep are the only 2 American brands they need.  Alfa Romeo  products should probably be merged into Maserati as their luxury brand.  They really only need one luxury/performance brand, just pick one.  Too many weak brands in FCA, it is like early 2000s GM.

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    5 hours ago, Drew Dowdell said:

    Dodge is the everyman brand
    Chrysler is the premium brand like a cross between Buick and Lincoln.
    Fiat - kill in the US
    Alfa - Merge with Maserati
    Maserati - Ultra luxury brand
    Ram - Trucks
    Jeep - just be jeep.

    Chrysler is a North America only brand with low volume, they don't need that.  I could see keeping Dodge for North America and Fiat for Europe, but I feel like 2030 onward when ride sharing and autonomy goes up and car sales go down, regional brands won't survive, only global ones will.

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    12 hours ago, smk4565 said:

    Chrysler is a North America only brand with low volume, they don't need that.  I could see keeping Dodge for North America and Fiat for Europe, but I feel like 2030 onward when ride sharing and autonomy goes up and car sales go down, regional brands won't survive, only global ones will.

    Chrysler needs product. Jeep and Ram are thriving because they actually have new product. Chrysler will too if given the chance.

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    12 hours ago, Drew Dowdell said:

    Chrysler needs product. Jeep and Ram are thriving because they actually have new product. Chrysler will too if given the chance.

    And what product will sell there?  There is no point in making 3 SUVs for Chrysler as they have Jeep for SUV and Jeep sales are down.  Sedans don't sell, FCA could spend $2 billion on a new mid-size sedan and the Camry will outsell it 5 to 1, so that would be a total waste of money.  The brand is just a dead brand, Pontiac had more mojo in 2007 than Chrysler has in 2019.

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    10 minutes ago, smk4565 said:

    And what product will sell there?  There is no point in making 3 SUVs for Chrysler as they have Jeep for SUV and Jeep sales are down.  Sedans don't sell, FCA could spend $2 billion on a new mid-size sedan and the Camry will outsell it 5 to 1, so that would be a total waste of money.  The brand is just a dead brand, Pontiac had more mojo in 2007 than Chrysler has in 2019.

    Jeep sells real honest-to-God SUVs that are supposed to go off-road.  Chrysler does NOT have those.  The Pacifica is a really good if not great minivan.  A very good FWD crossover or two can do Chrysler some good.  Just don't mess it up like they did with the Dodge Journey.

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    1 hour ago, riviera74 said:

    Jeep sells real honest-to-God SUVs that are supposed to go off-road.  Chrysler does NOT have those.  The Pacifica is a really good if not great minivan.  A very good FWD crossover or two can do Chrysler some good.  Just don't mess it up like they did with the Dodge Journey.

    Renegade, Compass and Cherokee are all front drive crossovers, all of those are down this year.  Wrangler is down, but I think they just overpriced the new one, that is a different issue.

    FCA has bad reliability.  They can give Chrysler all the crossovers they want to, but until they fix the reliability and build quality they aren't going to make a dent in Rav4 and CR-V sales, not to mention the 7 SUVs over at Hyundai.  The Pacifica is down 30% this year, the 300 is down 40% for the year, 50% last month, and probably what they did sell is fleet sales.  Chrysler is basically one product and that product is hemoraging 30% losses despite not being that old on the market.  They invented the mini-van and can't even win in that segment, why on earth would the dump money into crossovers to take on the Rav4 and Highlander, they have no shot there.  Likewise with Dodge, their sales are tanking and they have no new product on the horizon.

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    2 hours ago, ocnblu said:

    Nearing 42k miles on my very early build "Jeepiat" with nary an issue.  At what point is "reliability" measured?

    Funny you say that...

    My partner's TESLA Model S is has over 100 000 KM (over 60 000 miles) and other than a couple of recalls (3-5 recalls), nary an issue too...

    To keep this in perspective...my own Acura has had 2 or 3 recalls to which one of them was silent...but the TL is very reliable...

    My wife's Fusion...I literally cant count them on both of my hands as I think the recalls exceeded 10...but the Fusion, other than front brake rotors being changed prematurely because they warped (prematurely|), very reliable too...

    Anecdotes are fun..arent they? 

    But you have hidden agendas , and you become hypocritical when discussing things...

     

     

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    6 minutes ago, trinacriabob said:

    Two things: (1) God, I hate Subarus, and (2) I am anxiously waiting to see what the next Charger will look like.

    Next ...

    I just read Consumer Reports' Auto Issue borrowed from a neighbor.  CR loves Subaru almost as much as Toyota/Lexus this year.

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    10 hours ago, balthazar said:

    Chrysler is in the sale volume tent as Acura & infiniti and it's 25% higher than volvo.
    No way that's 'miserable' volume unless those other premium brands are also. Are they?

    I agree with DD; we read certain people claim Lincoln was "a dead brand" but all it took was product to revive it. Chrysler has far greater potential than fiat or alfa romeo has, it just needs the right product.
     

    Quoted for truth...and even a die hard For Cynic like me cannot help but like the new Lincoln product.

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    3 hours ago, ocnblu said:

    Nearing 42k miles on my very early build "Jeepiat" with nary an issue.  At what point is "reliability" measured?

    You have almost as many miles as I have on my 5 yr old Jeep...42.5k now.  In the 2 years I've had it, it's been very reliable.   Happy w/ my FCA CPO. 

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    12 hours ago, smk4565 said:

    And what product will sell there?  There is no point in making 3 SUVs for Chrysler as they have Jeep for SUV and Jeep sales are down.  Sedans don't sell, FCA could spend $2 billion on a new mid-size sedan and the Camry will outsell it 5 to 1, so that would be a total waste of money.  The brand is just a dead brand, Pontiac had more mojo in 2007 than Chrysler has in 2019.

    Lincoln style crossovers based on Pacifica.  It could be done just fine.   Why does Porsche, Audi, and VW all have SUVs that overlap?

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    10 hours ago, balthazar said:

    Chrysler is in the sale volume tent as Acura & infiniti and it's 25% higher than volvo.
    No way that's 'miserable' volume unless those other premium brands are also. Are they?

    I agree with DD; we read certain people claim Lincoln was "a dead brand" but all it took was product to revive it. Chrysler has far greater potential than fiat or alfa romeo has, it just needs the right product.
     

    Chrysler is not a luxury brand though, it is a Honda Odyssey, Toyota Avalon competitor brand.   Chrysler also doesn’t have European or Chinese market sales like some of those other brands do.  

    GM has spent billions upon billions on Cadillac trying to revive them and they are still struggling and they were never a “dead” brand nor did Cadillac have a total product drought like Chrysler has.  FCA will probably go bankrupt trying to revive Chrysler, the reason they have no new product is there is no money.

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    26 minutes ago, Drew Dowdell said:

    Lincoln style crossovers based on Pacifica.  It could be done just fine.   Why does Porsche, Audi, and VW all have SUVs that overlap?

    Porsche and Audi are pretty different and is the Toureg even still around?  I mean I know it exists but not in USA anymore I don’t think.  That is the only VW suv built on the MLB platform.

    FCA can’t get Alfa Romero or Maserati to compete with the German and Japanese luxury brands, yet the Chrysler brand could pull that off?  Zero chance, waste of money if they try it.

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    18 minutes ago, smk4565 said:

    Chrysler is not a luxury brand though, it is a Honda Odyssey, Toyota Avalon competitor brand.   Chrysler also doesn’t have European or Chinese market sales like some of those other brands do.  

    GM has spent billions upon billions on Cadillac trying to revive them and they are still struggling and they were never a “dead” brand nor did Cadillac have a total product drought like Chrysler has.  FCA will probably go bankrupt trying to revive Chrysler, the reason they have no new product is there is no money.

    There's plenty of money. They have no debt. They already have the platform. They could build two or three crossovers off the Pacifica. Build a Terrain sized crossover for Chrysler off the Cherokee and give it a Buick Envision type of quiet luxury. 

    Jeep is gushing cash and that cash is being spent poorly on trying to give CPR to Alfa Romeo and Fiat instead of Chrysler.  As far as making it global, they could be sold as Chrysler in China and as Lancia in Europe. Just swap the badges. 

    15 minutes ago, smk4565 said:

    Porsche and Audi are pretty different and is the Toureg even still around?  I mean I know it exists but not in USA anymore I don’t think.  That is the only VW suv built on the MLB platform.

    FCA can’t get Alfa Romero or Maserati to compete with the German and Japanese luxury brands, yet the Chrysler brand could pull that off?  Zero chance, waste of money if they try it.

    Chrysler isn't meant to compete against the German brands directly. It should be more of a Lincoln brand/Buick brand type of thing. 

    Porsche and Audi are no more different than Chrysler and Jeep... if anything they are much closer in mission than Chrysler and Jeep are. 

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    42 minutes ago, smk4565 said:

    Porsche and Audi are pretty different and is the Toureg even still around?  I mean I know it exists but not in USA anymore I don’t think.  That is the only VW suv built on the MLB platform.

    FCA can’t get Alfa Romero or Maserati to compete with the German and Japanese luxury brands, yet the Chrysler brand could pull that off?  Zero chance, waste of money if they try it.

    So what you are saying is that FCA is merely continuing the failure that Daimler started almost twenty years ago by just leaving Chrysler and Dodge hanging out to rot on a vine. Good to know.

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    1 hour ago, Robert Hall said:

    You have almost as many miles as I have on my 5 yr old Jeep...42.5k now.  In the 2 years I've had it, it's been very reliable.   Happy w/ my FCA CPO. 

    Considering  a Jeep for my next vehicle.

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    58 minutes ago, surreal1272 said:

    So what you are saying is that FCA is merely continuing the failure that Daimler started almost twenty years ago by just leaving Chrysler and Dodge hanging out to rot on a vine. Good to know.

    Daimler should have never bought them to begin with, Daimler lost like $20 billion on them.  And the Daimler era got Chrysler the LX platform and the Grand Cheroke platform, which are like the only 2 Chrysler products that have done anything the past 15 years.

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      FORD MOTOR COMPANY FOURTH QUARTER 2019 U.S. SALES

       

       

       

      2019

      Q4

       

       

      2018

      % Cha nge

      Year-to-Date

      2019               2018

      % Cha nge

      SALES BY BRAND

      Ford

      568,507

      581,386

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      2,310,494

      2,393,731

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      Lincoln

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      112,204

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      Total vehicles

      601,862

      609,693

      -1.3

      2,422,698

      2,497,318

      -3.0

      SALES BY TYPE

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      63,400

       

       

      107,491

       

       

      -41.0

       

       

      349,091

       

       

      486,024

       

       

      -28.2

      SUVs

      208,387

      217,343

      -4.1

      830,471

      872,215

      -4.8

      Trucks

      330,075

      284,859

      15.9

      1,243,136

      1,139,079

      9.1

      Total vehicles                                             601,862       609,693          -1.3             2,422,698      2,497,318          -3.0

      FORD BRAND

      Fiesta

       

       

      7,315

       

       

      15,212

       

       

      -51.9

       

       

      60,148

       

       

      51,730

       

       

      16.3

      Focus

      0

      13,078

      N/A

      12,480

      113,345

      -89.0

      C-MAX

      0

      213

      N/A

      38

      6,683

      -99.4

      Fusion

      32,137

      48,636

      -33.9

      166,045

      173,600

      -4.4

      Taurus

      769

      6,988

      -89.0

      9,924

      28,706

      -65.4

      Police Interceptor Sedan

      88

      1,762

      -95.0

      3,427

      7,382

      -53.6

      GT

      42

      24

      75.0

      229

      126

      81.7

      Mustang

      17,124

      14,223

      20.4

      72,489

      75,842

      -4.4

      Ford Cars

      57,475

      100,136

      -42.6

      324,780

      457,414

      -29.0

      EcoSport

      14,051

      16,038

      -12.4

      64,708

      54,348

      19.1

      Escape

      47,587

      62,178

      -23.5

      241,388

      272,228

      -11.3

      Edge

      37,621

      35,184

      6.9

      138,515

      134,122

      3.3

      Flex

      6,147

      4,150

      48.1

      24,484

      20,308

      20.6

      Explorer

      48,083

      56,316

      -14.6

      168,309

      227,732

      -26.1

      Police Interceptor Utility

      3,201

      8,385

      -61.8

      18,752

      33,839

      -44.6

      Expedition

      24,267

      14,140

      71.6

      86,422

      54,661

      58.1

      Ford SUVs

      180,957

      196,391

      -7.9

      742,578

      797,238

      -6.9

      F-Series

      233,952

      230,312

      1.6

      896,526

      909,330

      -1.4

      Ranger

      33,059

      0

      N/A

      89,571

      0

      N/A

      E-Series

      12,837

      11,387

      12.7

      45,063

      47,936

      -6.0

      Transit

      36,885

      31,331

      17.7

      153,868

      137,794

      11.7

      Transit Connect

      10,208

      8,705

      17.3

      41,598

      31,923

      30.3

      Heavy trucks

      3,134

      3,124

      0.3

      16,510

      12,096

      36.5

      Ford Trucks

      330,075

      284,859

      15.9

      1,243,136

      1,139,079

      9.1

      Ford Brand

      568,507

      581,386

      -2.2

      2,310,494

      2,393,731

      -3.5

      LINCOLN BRAND

      MKZ

       

       

      4,080

       

       

      4,931

       

       

      -17.3

       

       

      17,725

       

       

      19,852

       

       

      -10.7

      Continental

      1,845

      2,424

      -23.9

      6,586

      8,758

      -24.8

      Lincoln Cars

      5,925

      7,355

      -19.4

      24,311

      28,610

      -15.0

      Corsair/MKC

      7,549

      6,971

      8.3

      25,815

      26,241

      -1.6

      Nautilus/MKX

      7,727

      8,687

      -11.1

      31,711

      28,573

      11.0

      MKT

      275

      540

      -49.1

      3,388

      2,324

      45.8

      Aviator

      6,424

      0

      N/A

      8,323

      0

      N/A

      Navigator

      5,455

      4,754

      14.7

      18,656

      17,839

      4.6

      Lincoln SUVs

      27,430

      20,952

      30.9

      87,893

      74,977

      17.2

      Lincoln Brand

      33,355

      28,307

      17.8

      112,204

      103,587

      8.3

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