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August 2014: General Motors Co.


William Maley

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GM’s Truck Sales Climbed 18 percent in August

  • Chevrolet and GMC large SUV sales up 38 percent
  • Chevrolet Silverado up 13 percent; GMC Sierra up 10 percent
  • 10th consecutive month of commercial sales growth
  • Total sales up 2 percent adjusted for selling days

DETROIT – General Motors Co. (NYSE: GM) dealers delivered 272,423 vehicles in the United States in August, led by an 18 percent increase in truck sales compared to a year ago, a 10 percent increase in GMC deliveries and a 30 percent increase in commercial sales.

 

Total deliveries were down 1 percent compared with last August, which was GM’s best sales month of 2013. Retail deliveries, which are sales to individual consumers, declined 4 percent. Fleet deliveries were up 9 percent compared with a year ago.

 

On a selling day adjusted basis, GM’s total sales were up 2 percent, with retail sales essentially equal to a year ago and fleet up 13 percent.

 

Incentive spending as a percentage of average transaction prices (ATPs) was 10.4 percent, the lowest of all domestic automakers by a significant margin, according to J.D. Power PIN estimates. GM spending was down a full percentage point compared with both August 2013 and July 2014.

 

“Chevrolet, GMC and Cadillac had an outstanding month with trucks. Cars and crossovers like the Buick Encore and GMC Acadia, and the Chevrolet Sonic, Cruze and Traverse, were also strong,” said Kurt McNeil, U.S. vice president of Sales Operations. “We see a strong fall selling season ahead for GM and the industry, which sets the stage for the launches of the Chevrolet Colorado and GMC Canyon. Car-buying fundamentals like employment and energy prices are in good shape, consumer confidence has reached a post-recession high and business investment is increasing.”

 

Nearly 28,000 dealer orders have been placed for the Chevrolet Colorado, along with 14,000 orders for the GMC Canyon, which both began production this week and arrive in showrooms this fall. Chevrolet and GMC will soon be the only brands offering mid-size pickups, as well as light- and heavy-duty full-size pickups.

 

Light vehicle sales for the year are now expected to be near the high-end of GM’s full-year outlook set in January, which was for 16.0 million – 16.5 million units.

 

August Sales Highlights (vs. 2013 except as noted)

  • Sales of Chevrolet and GMC large SUVs were up 38 percent.
  • Cadillac Escalade deliveries increased 64 percent, for the vehicle line’s best August since 2007.
  • Chevrolet Silverado deliveries were up 13 percent and GMC Sierra sales were up 10 percent, and ATPs improved from July, according to PIN. This was the best August for GM pickups since 2008.
  • The Chevrolet Express van had its best August sales since 2007, with deliveries up 23 percent. The GMC Savana saw a 70 percent increase.
  • Chevrolet Sonic deliveries were up 13 percent for the vehicle’s best August ever.
  • Sales of the Buick Encore small crossover were up 13 percent and Regal deliveries were up 29 percent.
  • In the medium crossover segment, sales of the Chevrolet Traverse were up 11 percent and GMC Acadia deliveries were up 5 percent.
  • Retail deliveries of the Chevrolet Cruze increased 23 percent and Camaro retail deliveries were up 2 percent.
  • GM’s ATPs in August were the highest in company history at about $33,750, according to PIN. ATPs were up $500 per unit compared with July, and they were up about $2,900 from a year ago.

GM’s gains in the commercial segment were driven by pickup and van sales, which were up 23 percent and 19 percent, respectively. Sales to rental customers were up about 3 percent. Sales to government customers were up about 14 percent. GM’s fleet mix in August was 22 percent. Calendar year to date, GM’s fleet mix is 25 percent.

 

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I think we've hit a critical mass point where people want to buy crossovers first, but if they don't have the coin, or just want a smaller vehicle, then they will get a sedan. Most often small or midsize. Many of these cheaper cars are dependent on cheap lease support. Basically, GM needs more crossovers. Cadillac in particular needs 2 or 3 more. Chevy needs the Trax to arrive ASAP. They should drop the price on the impala.

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I think we've hit a critical mass point where people want to buy crossovers first, but if they don't have the coin, or just want a smaller vehicle, then they will get a sedan. Most often small or midsize. Many of these cheaper cars are dependent on cheap lease support. Basically, GM needs more crossovers. Cadillac in particular needs 2 or 3 more. Chevy needs the Trax to arrive ASAP. They should drop the price on the impala.

Price on Impala is perfect. It actually is cheaper than the Taurus and Avalon

 

2015 Impala LS Base Price: $27,060

2015 Ford Taurus SE: $27,615

2015 Toyota Avalon XLE: $32,560

2015 Kia Cadenza: $35,100

 

The problem with the Impala is that Chevy doesn't market it... some how Honda moved 51K Accords which acts as both the Mid and large car for that company

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Another thing that occurred to me after I made the Accord comment, is the product mix over at Chevy. Chevy has 3 vehicles competing in similar segments based on size differentials that are nominal (Malibu, Impala, SS)

 

I'm sorry.. but as much as people wanted the SS to return it's sales suggest ONCE AGAIN, that companies should tell Enthusiasts to go EFF themselves in terms of building "cars that people want." That being said.. I think that Chevy should do away with the RWD based application of the SS sooner than later. Give the Impala AWD option and move those letters over from the dead SS (a splendid drivers car) on to the back and side of the Impala while applying the TT3.6L with about 370HP

 

to not muster up the divisions:

 

AWD Impala SS 3.6LTT 370HP

 

AWD Park Ave Super 3.6LTT 390HP

AWD XTS-VSport 3.6LTT 410HP

 

If the Buick is a non-issue.. then the Impala gets the 390HP. This would give the Chevy brand a red-hot sedan that handles nicely and has the power to boot, not to mention the more aggressive looks of the Impala

 

That handles one of the problems.. but then it begs the question of why the Malibu needs to continue to exist with the Cruze seemingly growing? My thought would be to slim the Cruze down so it doesn't come so close to the interior dimensions of the Malibu, which should have really been more of a derivative of the Lacrosse than of the Regal/Insignia

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Impala now only has 4 cylinder base engine with about 200hp for the same price as a Taurus with like 270hp v6.  Or, i can do an ecoboost 4 upgrade for mpg on the Taurus and it only hits me 1k.  (Reality is best pricing will have more discount on the 4 cylinder Taurus).

 

Impala should let the 2.0 turbo into the stable, and they need to adjust their product mix to the stores for units less loaded up and with lower prices.  They should run some kick ass lease deals on the Impala.

 

Malibu should be the fleet heavy car now.  Until they fix the small back seat and overall get a new one out, they will have to do whatever it takes to move that one.  I still believe you can't jump straight from Cruze to Impala.  Ford has the Focus, Fusion, and then Taurus.  Its just that lots of shoppers find two huge defects comparing the Fusion and Malibu, one is the back seat, two is the ugliness factor (I don't happen to think the Malibu is ugly but i believe many others don't care for it).

 

A friend has either a 13 or 14 Malibu work vehicle and he likes it a lot actually.

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personally I think the Malibu is a far better looking car than the Fusion. As for the sales... the Fusion should sell better than the Malibu. It has a hybrid, a plug-in, and and AWD as an option.

 

Stepping stones? Chevy has 1) the Spark,  then 2) the Sonic, then 3) the Cruze, then 4) the Malibu, then 5) the Impala, then 6) the SS and in a way the Caprice. And of course there is  7) the Volt. Its no way someone could tell me that the Spark isn't stealing sales from the Sonic Hatch.. or the Sonic Sedan isn't stealing sales from the Cruze. Fact is the Sonic is essentially a compact.. and the Cruze is essentially a Mid-Size. Then we can get into the up sizers. Chevy needs to either condense.. or understand the reality of sales numbers per model are irrelevant

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GM has enough crossovers and trucks.  They have a whole brand dedicated to trucks, and 2 of the 5 Buicks and 2 of the 5 Cadillacs (if you don't count ELR) are crossovers/SUV (I counted Escalade as 1).   The Buick-GMC-Cadillac trio has more SUVs than sedans.  The Thetas and Lambdas are due for an update though, I don't think they need more, just to update what they have, although adding a compact SUV like the Trax to Chevy could get some younger urban buyers.

 

Cadillac could use a 3rd crossover, but Cadillac could use a lot of help in other areas too, they could use some coupes and convertibles, and the CTS might have it's lowest sales year ever this year, and the price didn't get jacked up that much, they are still pricing the CTS under the 5-series and E-class.

 

The Malibu sales reflect how good the car is, mediocre car, mediocre sales.  The Impala sells well compared to the Taurus, Avalon, Azera type cars, I think the Impala is fine, for the full size $27-37k market it is a strong seller, that just isn't a huge segment of buyers.

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personally I think the Malibu is a far better looking car than the Fusion. As for the sales... the Fusion should sell better than the Malibu. It has a hybrid, a plug-in, and and AWD as an option.

Stepping stones? Chevy has 1) the Spark, then 2) the Sonic, then 3) the Cruze, then 4) the Malibu, then 5) the Impala, then 6) the SS and in a way the Caprice. And of course there is 7) the Volt. Its no way someone could tell me that the Spark isn't stealing sales from the Sonic Hatch.. or the Sonic Sedan isn't stealing sales from the Cruze. Fact is the Sonic is essentially a compact.. and the Cruze is essentially a Mid-Size. Then we can get into the up sizers. Chevy needs to either condense.. or understand the reality of sales numbers per model are irrelevant

Cruze is ok sized inside for a compact but by no means is big enough inside to be a family sedan. Edited by regfootball
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GM has enough crossovers and trucks. They have a whole brand dedicated to trucks, and 2 of the 5 Buicks and 2 of the 5 Cadillacs (if you don't count ELR) are crossovers/SUV (I counted Escalade as 1). The Buick-GMC-Cadillac trio has more SUVs than sedans. The Thetas and Lambdas are due for an update though, I don't think they need more, just to update what they have, although adding a compact SUV like the Trax to Chevy could get some younger urban buyers.

Cadillac could use a 3rd crossover, but Cadillac could use a lot of help in other areas too, they could use some coupes and convertibles, and the CTS might have it's lowest sales year ever this year, and the price didn't get jacked up that much, they are still pricing the CTS under the 5-series and E-class.

The Malibu sales reflect how good the car is, mediocre car, mediocre sales. The Impala sells well compared to the Taurus, Avalon, Azera type cars, I think the Impala is fine, for the full size $27-37k market it is a strong seller, that just isn't a huge segment of buyers.

Cadillac only has one crossover. The SRX. The Escalade is an SUV .....as are the suburban, Tahoe, and Yukon. If they had 3 or 4, their sales would be a lot more. Look at all the lux marques.....the percent of crossover sales vs sedans..... Edited by regfootball
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The Cruze is more for commuter car purposes, or single people, older couple with no kids or kids who are adult age.  Agreed that it isn't a family car, but that is okay, there are a lot of people without families or kids, who a Cruze fits their needs well.

 

The Accord outsold the Cruze, Malibu and Impala combined last month.  Chevy may want to merge the Spark and Sonic to one subcompact, push the Cruze down in size and price about about 5-10% so they can re-focus on the Malibu.  But I have a feeling they will never get the Malibu right.

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GM has enough crossovers and trucks. They have a whole brand dedicated to trucks, and 2 of the 5 Buicks and 2 of the 5 Cadillacs (if you don't count ELR) are crossovers/SUV (I counted Escalade as 1). The Buick-GMC-Cadillac trio has more SUVs than sedans. The Thetas and Lambdas are due for an update though, I don't think they need more, just to update what they have, although adding a compact SUV like the Trax to Chevy could get some younger urban buyers.

Cadillac could use a 3rd crossover, but Cadillac could use a lot of help in other areas too, they could use some coupes and convertibles, and the CTS might have it's lowest sales year ever this year, and the price didn't get jacked up that much, they are still pricing the CTS under the 5-series and E-class.

The Malibu sales reflect how good the car is, mediocre car, mediocre sales. The Impala sells well compared to the Taurus, Avalon, Azera type cars, I think the Impala is fine, for the full size $27-37k market it is a strong seller, that just isn't a huge segment of buyers.

Cadillac only has one crossover. The SRX. The Escalade is an SUV .....as are the suburban, Tahoe, and Yukon. If they had 3 or 4, their sales would be a lot more. Look at all the lux marques.....the percent of crossover sales vs sedans.....

 

I don't think SUV vs Crossover really matters to most of the people buying them.  Another crossover would help Cadillac, but it isn't going to be the savior, it will probably just steal more sales off the CTS or ATS depending on how they sized or priced it, maybe it would take some sales off Acura who relies on crossover sales.  The 3-series outsells BMW's whole crossover lineup by more than 2 to 1 combined.  The C-class and E-class combined usually outsell the GLK, ML, GL trio by more than 2 to 1 each year.    Only 27% of BMW sales this year are crossovers.

 

The problem is GM doesn't build good sedans or market them well to make people want them.  They pour their engineering and marketing dollars into trucks, SUVs, and crossovers.  Which for them probably makes sense, they make more profit on them, but you can make profit on sedans too if they are good.

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GM has enough crossovers and trucks. They have a whole brand dedicated to trucks, and 2 of the 5 Buicks and 2 of the 5 Cadillacs (if you don't count ELR) are crossovers/SUV (I counted Escalade as 1). The Buick-GMC-Cadillac trio has more SUVs than sedans. The Thetas and Lambdas are due for an update though, I don't think they need more, just to update what they have, although adding a compact SUV like the Trax to Chevy could get some younger urban buyers.

Cadillac could use a 3rd crossover, but Cadillac could use a lot of help in other areas too, they could use some coupes and convertibles, and the CTS might have it's lowest sales year ever this year, and the price didn't get jacked up that much, they are still pricing the CTS under the 5-series and E-class.

The Malibu sales reflect how good the car is, mediocre car, mediocre sales. The Impala sells well compared to the Taurus, Avalon, Azera type cars, I think the Impala is fine, for the full size $27-37k market it is a strong seller, that just isn't a huge segment of buyers.

Cadillac only has one crossover. The SRX. The Escalade is an SUV .....as are the suburban, Tahoe, and Yukon. If they had 3 or 4, their sales would be a lot more. Look at all the lux marques.....the percent of crossover sales vs sedans.....

 

I don't think SUV vs Crossover really matters to most of the people buying them.  Another crossover would help Cadillac, but it isn't going to be the savior, it will probably just steal more sales off the CTS or ATS depending on how they sized or priced it, maybe it would take some sales off Acura who relies on crossover sales.  The 3-series outsells BMW's whole crossover lineup by more than 2 to 1 combined.  The C-class and E-class combined usually outsell the GLK, ML, GL trio by more than 2 to 1 each year.    Only 27% of BMW sales this year are crossovers.

 

The problem is GM doesn't build good sedans or market them well to make people want them.  They pour their engineering and marketing dollars into trucks, SUVs, and crossovers.  Which for them probably makes sense, they make more profit on them, but you can make profit on sedans too if they are good.

 

SMK you continue to LIE about Cadillac Sedans. They are superior to anything currently being built by BMW or MB.

 

GM's problem lies in it's marketing and sales approach of the vehicles and people like you who continue to talk trash about the auto's without taking a real look at just how junky the BMW and MB auto's are.

 

Rather than just continue to barf up the same generic garbage, please post actual facts of comparisons of material, hip room, leg room, head room, etc. Right now ATS and CTS beats BMW and MB, yet since they now build a quality product, you and others just like you continue to rip them as inferior by using generic excuses rather than facts. Just accept it, every dog has their day and right now Cadillac quality is not the problem, they built a superior product!

 

Their marketing and sales approach is the problem in showing just how superior their auto's are.

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Cadillac does have a marketing problem and has for a while.  They don't have a consistent theme, they jump around year to year, they don't consistently advertise products, they advertise what is new then forget about it for 4 years.  They don't really push the attributes of the individual cars or promote the brand name.

 

Cadillac product is getting better, but the Germans are still superior.   BMW makes a 45 mpg sedan, Mercedes has a 42 mpg sedan, the diesel C-class should get 45, Cadillac can't come close those numbers.  Mercedes E63 AMG S does 0-60 in 3.5 seconds, that is 2015 Corvette Z06 fast.  The 2015 C-class doesn't have plastic buttons on the interior, the window switches, fuel release door, power seat adjustments, etc are metal, they raised the bar big time.  I bet Cadillac has plastic power seat buttons and fuel filler door release buttons on every model.  Cadillac still misses some little details, as well as big things like no hybrids or diesels or convertibles.

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.  The 2015 C-class doesn't have plastic buttons on the interior, the window switches, fuel release door, power seat adjustments, etc are metal, they raised the bar big time.  I bet Cadillac has plastic power seat buttons and fuel filler door release buttons on every model.  Cadillac still misses some little details, as well as big things like no hybrids or diesels or convertibles.

Metal switches?  Those are not going to be very good to touch in the summer when the interior gets to 145F...

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The Cruze is more for commuter car purposes, or single people, older couple with no kids or kids who are adult age.  Agreed that it isn't a family car, but that is okay, there are a lot of people without families or kids, who a Cruze fits their needs well.

 

The Accord outsold the Cruze, Malibu and Impala combined last month.  Chevy may want to merge the Spark and Sonic to one subcompact, push the Cruze down in size and price about about 5-10% so they can re-focus on the Malibu.  But I have a feeling they will never get the Malibu right.

 

 

 

That would be fine.

 

The Sonic really is the car that should be a Hatch only or a smidge smaller

 

Take the Spark and make it Electric only as a hatch, EV version of the Volt. The name says it all.

 

The Cruze gets a lil smaller in length but interior volume remains.

 

The Malibu get a slight larger interior, in line with the last gen,

 

while the Impala gets SS and AWD until the redo in '19 when it goes to RWD on a decontented Omega platform which, by then, will be 3 years old.  

 

Kill SS and Caprice when Zeta dies.

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Cadillac does have a marketing problem and has for a while.  They don't have a consistent theme, they jump around year to year, they don't consistently advertise products, they advertise what is new then forget about it for 4 years.  They don't really push the attributes of the individual cars or promote the brand name.

 

Cadillac product is getting better, but the Germans are still superior.   BMW makes a 45 mpg sedan, Mercedes has a 42 mpg sedan, the diesel C-class should get 45, Cadillac can't come close those numbers.  Mercedes E63 AMG S does 0-60 in 3.5 seconds, that is 2015 Corvette Z06 fast.  The 2015 C-class doesn't have plastic buttons on the interior, the window switches, fuel release door, power seat adjustments, etc are metal, they raised the bar big time.  I bet Cadillac has plastic power seat buttons and fuel filler door release buttons on every model.  Cadillac still misses some little details, as well as big things like no hybrids or diesels or convertibles.

 

 

The E63 does that via AWD and the current CTS-V was doing 3.9 0-60 as far back as 2009. I have plenty of faith that with GM's tech of Launch Control and MRC they will match or beat the AWD E63 when the new one arrives. I won't even bring up that the E63 AMG weighs well over 4500lbs . The Alpha based CTS-V will most likely come in around 4000-4100.

 

I think U have waaaaaaaaaaaaaaay too much faith in your adopted German people. Eff Germany. and Eff them Good

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The Accord outsold the Cruze, Malibu and Impala combined last month.  Chevy may want to merge the Spark and Sonic to one subcompact, push the Cruze down in size and price about about 5-10% so they can re-focus on the Malibu.  But I have a feeling they will never get the Malibu right.

 

 

I agreed in some degree with the merging.. but the Accord outsold the Chevy three for a reason that has nothing to do with the cars themselves but the choices that one has when walking into a Chevy dealership. Chevy just has way more choices to pick from versus Honda which literally had a one trick pony last month. Without the added volume from the Accord, sales for the Honda and Acura divisions would havebeen down combined 7 percent in August

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GM has enough crossovers and trucks. They have a whole brand dedicated to trucks, and 2 of the 5 Buicks and 2 of the 5 Cadillacs (if you don't count ELR) are crossovers/SUV (I counted Escalade as 1). The Buick-GMC-Cadillac trio has more SUVs than sedans. The Thetas and Lambdas are due for an update though, I don't think they need more, just to update what they have, although adding a compact SUV like the Trax to Chevy could get some younger urban buyers.

Cadillac could use a 3rd crossover, but Cadillac could use a lot of help in other areas too, they could use some coupes and convertibles, and the CTS might have it's lowest sales year ever this year, and the price didn't get jacked up that much, they are still pricing the CTS under the 5-series and E-class.

The Malibu sales reflect how good the car is, mediocre car, mediocre sales. The Impala sells well compared to the Taurus, Avalon, Azera type cars, I think the Impala is fine, for the full size $27-37k market it is a strong seller, that just isn't a huge segment of buyers.

Cadillac only has one crossover. The SRX. The Escalade is an SUV .....as are the suburban, Tahoe, and Yukon. If they had 3 or 4, their sales would be a lot more. Look at all the lux marques.....the percent of crossover sales vs sedans.....

 

 

 

And that is a FACT. Cadillac should be putting together an all out assault for 2016 MY ready to debut in Summer '15 of at least two new CUVs and a new SRX all simultaneously put out.

 

New ATX (small), New SRX (med.)  new CTX (large). Sales would go up JUST LIKE THAT. It is precisely what is driving the market. The Audi Q5 actually OUTSOLD the A4 last month. The two top sellers at Acura are the MDX and the RDX. BMW is adding more and more CUVs. 

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GM has enough crossovers and trucks. They have a whole brand dedicated to trucks, and 2 of the 5 Buicks and 2 of the 5 Cadillacs (if you don't count ELR) are crossovers/SUV (I counted Escalade as 1). The Buick-GMC-Cadillac trio has more SUVs than sedans. The Thetas and Lambdas are due for an update though, I don't think they need more, just to update what they have, although adding a compact SUV like the Trax to Chevy could get some younger urban buyers.

Cadillac could use a 3rd crossover, but Cadillac could use a lot of help in other areas too, they could use some coupes and convertibles, and the CTS might have it's lowest sales year ever this year, and the price didn't get jacked up that much, they are still pricing the CTS under the 5-series and E-class.

The Malibu sales reflect how good the car is, mediocre car, mediocre sales. The Impala sells well compared to the Taurus, Avalon, Azera type cars, I think the Impala is fine, for the full size $27-37k market it is a strong seller, that just isn't a huge segment of buyers.

Cadillac only has one crossover. The SRX. The Escalade is an SUV .....as are the suburban, Tahoe, and Yukon. If they had 3 or 4, their sales would be a lot more. Look at all the lux marques.....the percent of crossover sales vs sedans.....

 

 

 

And that is a FACT. Cadillac should be putting together an all out assault for 2016 MY ready to debut in Summer '15 of at least two new CUVs and a new SRX all simultaneously put out.

 

New ATX (small), New SRX (med.)  new CTX (large). Sales would go up JUST LIKE THAT. It is precisely what is driving the market. The Audi Q5 actually OUTSOLD the A4 last month. The two top sellers at Acura are the MDX and the RDX. BMW is adding more and more CUVs. 

 

I would assume the reason they don't have smaller CUVs at Cadillac already is Buick..pressure from them is pretty keeping them from adding more..

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On that topic, the Trax can't get here fast enough.  I predict the HR-V will easily outsell the Fit when it comes out.  The Trax v. HR-V sales figures will be interesting to see... I think the Chevy is a tick too conservative though, in a few ways.  Color & Trim, for example.  That is one longstanding beef I have with GM products, their lack of color vibrancy and variety, inside and out.  I think the Encore and Trax also need a 1.6t engine as an option.

 

Encore Color & Trim seems fine, with Buick's conservative customer base, but Trax needs to be available in Dragon Green, a bright yellow and a dark blue, in addition to what they've got.

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On that topic, the Trax can't get here fast enough.  I predict the HR-V will easily outsell the Fit when it comes out.  The Trax v. HR-V sales figures will be interesting to see... I think the Chevy is a tick too conservative though, in a few ways.  Color & Trim, for example.  That is one longstanding beef I have with GM products, their lack of color vibrancy and variety, inside and out.  I think the Encore and Trax also need a 1.6t engine as an option.

Too many 'despair gray' interiors at GM.  Ford and Chrysler are guilty of this also.

Edited by Cubical-aka-Moltar
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Chrysler seems to be trying more than GM though, on the interior and exterior color selections.

 

LOVE the Eco Green Metallic on the Cherokee, AND, there is no upcharge.  GM charges $495 for green paint?  That is nothing but greed.

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Chrysler seems to be trying more than GM though, on the interior and exterior color selections.

 

LOVE the Eco Green Metallic on the Cherokee, AND, there is no upcharge.  GM charges $495 for green paint?  That is nothing but greed.

They dropped the ball on the new 200, though..interior choices are black or black and light gray.  Blech.

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GM has enough crossovers and trucks. They have a whole brand dedicated to trucks, and 2 of the 5 Buicks and 2 of the 5 Cadillacs (if you don't count ELR) are crossovers/SUV (I counted Escalade as 1). The Buick-GMC-Cadillac trio has more SUVs than sedans. The Thetas and Lambdas are due for an update though, I don't think they need more, just to update what they have, although adding a compact SUV like the Trax to Chevy could get some younger urban buyers.

Cadillac could use a 3rd crossover, but Cadillac could use a lot of help in other areas too, they could use some coupes and convertibles, and the CTS might have it's lowest sales year ever this year, and the price didn't get jacked up that much, they are still pricing the CTS under the 5-series and E-class.

The Malibu sales reflect how good the car is, mediocre car, mediocre sales. The Impala sells well compared to the Taurus, Avalon, Azera type cars, I think the Impala is fine, for the full size $27-37k market it is a strong seller, that just isn't a huge segment of buyers.

Cadillac only has one crossover. The SRX. The Escalade is an SUV .....as are the suburban, Tahoe, and Yukon. If they had 3 or 4, their sales would be a lot more. Look at all the lux marques.....the percent of crossover sales vs sedans.....

 

 

 

And that is a FACT. Cadillac should be putting together an all out assault for 2016 MY ready to debut in Summer '15 of at least two new CUVs and a new SRX all simultaneously put out.

 

New ATX (small), New SRX (med.)  new CTX (large). Sales would go up JUST LIKE THAT. It is precisely what is driving the market. The Audi Q5 actually OUTSOLD the A4 last month. The two top sellers at Acura are the MDX and the RDX. BMW is adding more and more CUVs. 

 

I would assume the reason they don't have smaller CUVs at Cadillac already is Buick..pressure from them is pretty keeping them from adding more..

 

 

 

Nope. Buick is a non-issue and is autonomous from Cadillac. Uwe has made that clear. 'Sides.. Buick is a complimentary brand to CHEVY as is GMC. Cadillac's line-up is independent. 

Some one brought up Chrysler. What I'm tripping off is the complete GA-GA BS the media is throwing at Chrysler/Fiat.. when the reason why they are up is completely to do with the Ram getting huge incentives and the intro of a new Cargo van and a cheaper alternative to the Grand Cherokee. Charger and 200 are up.. but not by much.. and both more to do with huge incentives to move older models for the new ones.

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    • By William Maley
      After months of rumors and spy photos, Cadillac finally spilled the beans on their new high-performance CT4 and CT5 Blackwing. These new models are planned to give German rivals a bruising when they start arriving at dealers later this summer. Here is what we know.
      CT4 Blackwing
      The smaller of the two Blackwing models starts with a twin-turbo 3.6L V6 engine with 472 horsepower and 445 pound-feet of torque. To achieve this power, Cadillac upgraded the various internals with titanium connecting rods and a revised crankshaft. Power is routed to the rear-wheels by either a six-speed manual or ten-speed automatic. Performance figures are impressive with a 0-60 mph time of 3.8 seconds (automatic transmission) and a top speed of 189 mph.
      In terms of handling, the CT4 Blackwing features an electronic limited-slip rear differential and latest version of Magnetic Ride Control 4.0 - Cadillac claims the latter is the quickest-reacting suspension in the world. A set of Michelin Pilot Sport 4S tires keep the vehicle glued to the road, while optional optional carbon ceramic brakes bring it to a quick stop.
      Visually, the CT4 Blackwing uses a new grille with larger openings to gobble up more air; functional fender vents, front splitter, and a rear spoiler. A carbon fiber package that claims to reduce aerodynamic lift by 214 percent is an option.
      CT5 Blackwing
      For those who want something a bit more mad can direct their attention to the CT5 Blackwing. Under its hood lies a massaged 6.2L supercharged V8 engine with 668 horsepower and 659 pound-feet of torque. Again, power is routed to the rear-wheels via a six-speed manual or ten-speed automatic. 0-60 mph takes 3.7 seconds (automatic transmission) and can cruise towards 200-plus mph. 
      What does this massaged V8 engine have? For starters. there's a larger supercharger (1.7-liters), aluminum cylinder heads, titanium intake valves, and improved airflow. 
      Like the CT4, the CT5 Blackwing gets Magnetic Ride Control 4.0 and electronic limited-slip rear differential. A set of forged 19-inch wheels exclusive to the Blackwing come wrapped in a set of Michelin Pilot Sport 4S tires. 
      Outside, a new grille with larger openings to allow for more air, front splitter, and rear spoiler are the key changes to note. A carbon fiber package is optional.
      How Much?
      The CT4 Blackwing will set you back $59,990, and the larger CT5 Blackwing will cost $84,990. Both prices include a $995 destination charge. You can head down to your nearest Cadillac dealer to place a pre-order for either model right now.
      Source: Cadillac
      V-Series Blackwing: Ultimate Track Capability, Zero Compromise
      The 2022 Cadillac CT4-V Blackwing and CT5-V Blackwing, two of the most powerful Cadillacs ever, raise the bar on performance The 2022 Cadillac CT5-V Blackwing and CT4-V Blackwing represent the pinnacle of Cadillac performance and craftsmanship, leveraging championship-winning racing heritage to create the most track-capable Cadillacs ever, while continuing to set new standards for luxury and comfort.
      Leveraging a Cadillac racing history that began in 1949 and has seen sustained success over the last two decades, the V-Series Blackwing models were developed with driver engagement and performance at the top of mind.
      “V-Series Blackwing stands for the very highest level of execution from Cadillac and offers a distinctly American vision of performance: incredible power and luxurious craftsmanship, with absolutely zero compromise,” said Brandon Vivian, executive chief engineer, Cadillac. “We looked to our championship-winning racing heritage and brought an uncompromising eye for detail to create two cars that elevate the V-Series experience.”
      V-Series Blackwing vehicles build on the already excellent performance dynamics of the CT5-V and CT4-V to create the top tier of the Cadillac sedan lineup.
      Highlights include:
      Evolutions of the track-ready Cadillac 6.2L Supercharged V8 in the CT5-V Blackwing and 3.6L Twin-Turbo V6 in the CT4-V Blackwing Upgraded TREMEC six-speed manual transmission standard Available 10-speed automatic transmission Electronic Limited Slip Rear Differential enhanced to reduce mass and improve on-track reliability Advanced suspension refinements providing greater body control and a more agile feel Magnetic Ride Control 4.0, the world’s fastest reacting suspension technology, sharpening the balance between daily-driving comfort and high-performance track capability Unique structural enhancements improving steering response and handling on the track Cadillac’s largest ever factory-installed brakes, available on the CT5-V Blackwing Extensive validation including 12-hour and 24-hour track testing Customizable integrated digital gauge cluster with Custom Launch Control and Performance Traction Management settings Liberating performance
      The CT5-V Blackwing uses an upgraded 6.2L supercharged V8 that, thanks to a higher flow air-intake and revised exhaust system, is rated at 668 horsepower (498 kW) and 659 lb-ft of torque (893 Nm), making it the most powerful production Cadillac ever. Each engine is hand-built at GM’s Bowling Green Assembly facility in Kentucky and features a signed engine builder’s plate.
      The CT4-V Blackwing sports an evolution of the Cadillac 3.6L Twin-Turbo V6 that features revised control system software and an improved air intake system to create 472 horsepower (352 kW) and 445 lb-ft of torque (603 Nm). The turbos’ low-inertia (titanium-aluminide) turbine wheels enable more precise and responsive application of torque throughout the rev range.
      Highlighted features and output:
      CT5-V Blackwing: 6.2L Supercharged V8 - 668 hp, 659 lb-ft of torque GM-estimated top track speed: over 200 mph GM-estimated 0-60 mph: 3.7 seconds (automatic transmission) Most powerful Cadillac ever Air intake airflow is improved by 46 percent vs. the CTS-V Compact, high-output 1.7L four-lobe Eaton supercharger with small-diameter rotors that enable boost to be generated earlier in the rpm band for instantaneous response Rotocast A356T6 aluminum cylinder heads are stronger and handle heat better than conventional aluminum-alloy heads Lightweight titanium intake valves Track-capable wet-sump oiling and vent system with external oil separator and drainback CT4-V Blackwing: 3.6L Twin-Turbo V6 - 472 hp, 445 lb-ft of torque GM-estimated top speed: 189 mph GM-estimated 0-60 mph: 3.8 seconds (automatic transmission) Most powerful and fastest Cadillac in the subcompact class Air intake restriction is improved by 39 percent vs. the ATS-V Turbocharger compressors matched for peak efficiency at peak power for optimal track performance Titanium connecting rods (manual transmission only) and revised crankshaft counterweights reduce main/rod bearing reciprocating loads Re-targeted piston oil squirters, which direct engine oil at the bottoms of the pistons, for improved temperature control The manifold-integrated water-to-air charge cooling system contributes to more immediate torque response Airflow routing volume is reduced by 60 percent when compared to a conventional design that features a remotely mounted heat exchanger Track-capable braking systems
      Both V-Series Blackwing models feature advanced high-performance braking systems that have been extensively track and road-tested. The exclusive V-Series Blackwing wheel designs enable an even larger rotor over the previous CTS-V, making the CT5-V Blackwing braking system the largest factory-installed brakes in Cadillac history. Additionally, an available carbon-ceramic brake package for the CT5-V Blackwing, featuring cross-drilled rotors, deliver several benefits including weight savings, durability and heat management.
      Highlighted features:
      CT4-V Blackwing: 14.96 x 1.34-inch (380 X 34 mm) front rotors and 13.4 x 1.1-inch (340.5 x 28 mm) rear rotors CT5-V Blackwing: 15.67 x 1.42-inch (398 X 36 mm) front rotors and 14.7 x 1.1-inch (373.5 x 28 mm) rear rotors Staggered Brembo® six-piston front calipers and four-piston rear calipers Available on the CT5-V Blackwing, the lightweight carbon-ceramic brake package significantly improves heat management, as well as greater resistance to wear under extreme conditions on the racetrack, while also reducing unsprung mass and rotating mass: 53-pound (24 kg) reduction in unsprung weight 62-pound (28 kg) reduction in rotating mass High-performance copper-free brake linings comply with California law and deliver superior fade resistance with an excellent pedal feel on and off the track Brake systems are integrated to each vehicles’ selectable drive modes, including brake pedal feel. Brake pedal feel can also be assigned within My-Mode and V-Mode Manual transmission is standard
      Rare for sport sedans today, a six-speed TREMEC manual transmission is standard on both vehicles. It has been optimized for each V-Series Blackwing vehicle to provide an engaging experience on the track or on the road. Details include:
      LuK twin-disc clutch for high torque capacity and great pedal feel Active Rev Matching accessible via a console mounted toggle switch to automatically adjust engine speed to match anticipated downshifts No-Lift Shift allowing the driver to shift gears without letting off the gas pedal. In the case of the CT4-V Blackwing, it allows the turbos to remain spooled, resulting in faster lap times Transmission and rear differential cooling – the manual and automatic transmissions use the same track-performance cooling system for greater track performance Clutch and brake pedals positioned for optimal driver ergonomics A physical barrier stop for the clutch pedal rather than a hydraulic master cylinder stop provides greater driver feedback during clutch operation A shorter shifter ratio than previous generations for more precise shifts Ten-speed automatic transmission
      The CT5-V Blackwing and CT4-V Blackwing are available with a 10-speed electronically controlled automatic transmission. It is tuned to complement the dual-personality experience of each respective model.
      Highlighted features:
      Tap Shift/Manual Mode allowing the driver to use integrated magnesium paddle shifters to select a gear and hold it until selecting the next gear, up or down Sport Mode providing real-time interpretation of driving conditions, adjusting the transmission to reduce shift busyness and improve performance, while retaining aggressive driving dynamics Twenty-four-hour track testing resulted in several improvements in response to the demands of a high-g track environment, including a unique oil pan design and priority valve changes Unique control systems with performance calibrations tailored for each model Ten forward gears offer the most available transmission speeds in each sedans’ respective segments, helping keep the engines within their optimal rpm bands, while also anticipating the next shifts Dynamic Performance Mode is calibrated specifically for V-Series Blackwing to deliver track focused shift patterns and automatically activates when high-g forces are experienced in Sport or Track mode An auxiliary pump primes the automatic transmission system from the time the vehicle door is opened for improved cold-shift performance. Both V-Series Blackwing models also feature an enhanced Electronic Limited Slip Rear Differential. It weighs less and has been optimized for each driving mode and each Performance Traction Management setting.
      Highlighted features:
      More control of the rear differential compared to traditional open and mechanical limited-slip differentials Enhances road grip by automatically allocating torque to the rear wheel with the most traction during hard cornering — with the capability of sending up to 1,475 lb-ft (2,000 Nm) of locking torque across the axle High-performance differential cooler An aluminum housing replacing the previous generation cast iron housing, reducing mass by more than 22 pounds (10 kg) Exclusive integrated heat exchanger for enhanced cooling Advanced suspension systems and strengthened chassis
      V-Series Blackwing combines the fourth generation of Magnetic Ride Control (MR 4.0), with improvements to the front and rear suspension systems. Stiffer spring rates, unique hollow stabilizer bars, higher-rate bushings and more enable a driving experience that isolates the driver from road imperfections, while also providing a precise, engaging connection with the road.
      MR 4.0 highlights:
      Immense performance envelope that gave Cadillac engineers the freedom to optimize everyday driving and aggressive track performance New accelerometers and an inertial measurement unit that transmit and process changes in road conditions four times faster than the previous generation system Secondary temperature maps that enable engineers to compensate for changes in damper fluid temperature for more consistent performance, even during performance driving Inertial measurement unit that provides more precise measurements of body motion relative to the wheel for more accurate readings under heavy braking, hard cornering and other driving conditions Improved magnetic flux control that creates a more consistent and accurate transition between rebound and compression Improvements to transient body control that allow the vehicle to remain more level while transitioning between corners MacPherson strut front suspension:
      Ride link includes an all-new 100-percent elastomer bushing on the CT4-V Blackwing and a retuned hydro bushing on the CT5-V Blackwing, for improved ride response Handling link has cross-axis ball joints for improved lateral control and quicker steering response Five-link independent rear suspension:
      Lateral link features stiffer bushings for faster response and increased cornering agility Toe link has cross-axis ball joints for increased stability and driver confidence Rear knuckles have increased stiffness for improved braking and better control during cornering Rear cradle mounts have been stiffened for optimum balance between road comfort and track performance V-Series Blackwing models are built on Cadillac’s award-winning rear-wheel drive architecture and feature unique structural enhancements including shock tower braces, an underside shear plate and thicker rear cross members to improve chassis rigidity. Along with the unique suspension elements, the stiffer structure enhances steering response, handling and the everyday driving experience.
      All-day performance, on and off the track
      The CT5-V Blackwing and CT4-V Blackwing build on Cadillac’s racing heritage and were developed to be track-capable straight from the factory. That includes an intensive validation program to ensure consistent performance during the most challenging track conditions.
      Validation for both models included:
      Twenty-four-hour continuous track testing with the available automatic transmission, available carbon fiber aero package, aluminum wheels and available carbon ceramic brake package Twelve-hour continuous track testing with the standard manual transmission, available carbon fiber aero package, aluminum wheels and available carbon ceramic brake package Functional aerodynamics, including an available carbon fiber aero package, contribute to the V-Series Blackwing models’ track prowess to support a variety of cooling needs for the cars’ respective engines, transmissions, axles and other supporting systems.
      Additionally, MICHELIN® Pilot Sport 4S tires developed exclusively for the V-Series Blackwing models contribute to their balance of track capability and road comfort. Highlights include:
      Unique, multiple-compound tread composition: Contact patch composed of three unique tread rubber compounds Racing “R compound” used for the majority of the tread Compounds optimized for wet traction, enhanced street and track durability, as well as rolling resistance The mold shape of the tire has been specifically engineered for Blackwing models to optimize contact with the road Tire sizes: CT5-V Blackwing tire size: 275/35ZR19 (front) and 305/30ZR19 (rear) CT4-V Blackwing tire size: 255/35ZR18 (front) and 275/35ZR18 (rear) Both V-Series Blackwing vehicles feature standard forged aluminum alloy wheels with staggered widths, front to rear. These forged wheels are stronger and lighter than conventional cast aluminum.
      Wheel sizes:
      CT5-V Blackwing: Front – 19 x 10 inches / Rear – 19 x 11 inches CT4-V Blackwing: Front – 18 x 9 inches / Rear – 18 x 9.5 inches Coming this summer
      Reservations for both vehicles open on Feb. 1, 2021 at 7:30 p.m. ET on Cadillac.com, with deliveries later this summer. Pricing begins at $59,9901 for the CT4-V Blackwing and $84,9901 for the CT5-V Blackwing.

      View full article
    • By William Maley
      After months of rumors and spy photos, Cadillac finally spilled the beans on their new high-performance CT4 and CT5 Blackwing. These new models are planned to give German rivals a bruising when they start arriving at dealers later this summer. Here is what we know.
      CT4 Blackwing
      The smaller of the two Blackwing models starts with a twin-turbo 3.6L V6 engine with 472 horsepower and 445 pound-feet of torque. To achieve this power, Cadillac upgraded the various internals with titanium connecting rods and a revised crankshaft. Power is routed to the rear-wheels by either a six-speed manual or ten-speed automatic. Performance figures are impressive with a 0-60 mph time of 3.8 seconds (automatic transmission) and a top speed of 189 mph.
      In terms of handling, the CT4 Blackwing features an electronic limited-slip rear differential and latest version of Magnetic Ride Control 4.0 - Cadillac claims the latter is the quickest-reacting suspension in the world. A set of Michelin Pilot Sport 4S tires keep the vehicle glued to the road, while optional optional carbon ceramic brakes bring it to a quick stop.
      Visually, the CT4 Blackwing uses a new grille with larger openings to gobble up more air; functional fender vents, front splitter, and a rear spoiler. A carbon fiber package that claims to reduce aerodynamic lift by 214 percent is an option.
      CT5 Blackwing
      For those who want something a bit more mad can direct their attention to the CT5 Blackwing. Under its hood lies a massaged 6.2L supercharged V8 engine with 668 horsepower and 659 pound-feet of torque. Again, power is routed to the rear-wheels via a six-speed manual or ten-speed automatic. 0-60 mph takes 3.7 seconds (automatic transmission) and can cruise towards 200-plus mph. 
      What does this massaged V8 engine have? For starters. there's a larger supercharger (1.7-liters), aluminum cylinder heads, titanium intake valves, and improved airflow. 
      Like the CT4, the CT5 Blackwing gets Magnetic Ride Control 4.0 and electronic limited-slip rear differential. A set of forged 19-inch wheels exclusive to the Blackwing come wrapped in a set of Michelin Pilot Sport 4S tires. 
      Outside, a new grille with larger openings to allow for more air, front splitter, and rear spoiler are the key changes to note. A carbon fiber package is optional.
      How Much?
      The CT4 Blackwing will set you back $59,990, and the larger CT5 Blackwing will cost $84,990. Both prices include a $995 destination charge. You can head down to your nearest Cadillac dealer to place a pre-order for either model right now.
      Source: Cadillac
      V-Series Blackwing: Ultimate Track Capability, Zero Compromise
      The 2022 Cadillac CT4-V Blackwing and CT5-V Blackwing, two of the most powerful Cadillacs ever, raise the bar on performance The 2022 Cadillac CT5-V Blackwing and CT4-V Blackwing represent the pinnacle of Cadillac performance and craftsmanship, leveraging championship-winning racing heritage to create the most track-capable Cadillacs ever, while continuing to set new standards for luxury and comfort.
      Leveraging a Cadillac racing history that began in 1949 and has seen sustained success over the last two decades, the V-Series Blackwing models were developed with driver engagement and performance at the top of mind.
      “V-Series Blackwing stands for the very highest level of execution from Cadillac and offers a distinctly American vision of performance: incredible power and luxurious craftsmanship, with absolutely zero compromise,” said Brandon Vivian, executive chief engineer, Cadillac. “We looked to our championship-winning racing heritage and brought an uncompromising eye for detail to create two cars that elevate the V-Series experience.”
      V-Series Blackwing vehicles build on the already excellent performance dynamics of the CT5-V and CT4-V to create the top tier of the Cadillac sedan lineup.
      Highlights include:
      Evolutions of the track-ready Cadillac 6.2L Supercharged V8 in the CT5-V Blackwing and 3.6L Twin-Turbo V6 in the CT4-V Blackwing Upgraded TREMEC six-speed manual transmission standard Available 10-speed automatic transmission Electronic Limited Slip Rear Differential enhanced to reduce mass and improve on-track reliability Advanced suspension refinements providing greater body control and a more agile feel Magnetic Ride Control 4.0, the world’s fastest reacting suspension technology, sharpening the balance between daily-driving comfort and high-performance track capability Unique structural enhancements improving steering response and handling on the track Cadillac’s largest ever factory-installed brakes, available on the CT5-V Blackwing Extensive validation including 12-hour and 24-hour track testing Customizable integrated digital gauge cluster with Custom Launch Control and Performance Traction Management settings Liberating performance
      The CT5-V Blackwing uses an upgraded 6.2L supercharged V8 that, thanks to a higher flow air-intake and revised exhaust system, is rated at 668 horsepower (498 kW) and 659 lb-ft of torque (893 Nm), making it the most powerful production Cadillac ever. Each engine is hand-built at GM’s Bowling Green Assembly facility in Kentucky and features a signed engine builder’s plate.
      The CT4-V Blackwing sports an evolution of the Cadillac 3.6L Twin-Turbo V6 that features revised control system software and an improved air intake system to create 472 horsepower (352 kW) and 445 lb-ft of torque (603 Nm). The turbos’ low-inertia (titanium-aluminide) turbine wheels enable more precise and responsive application of torque throughout the rev range.
      Highlighted features and output:
      CT5-V Blackwing: 6.2L Supercharged V8 - 668 hp, 659 lb-ft of torque GM-estimated top track speed: over 200 mph GM-estimated 0-60 mph: 3.7 seconds (automatic transmission) Most powerful Cadillac ever Air intake airflow is improved by 46 percent vs. the CTS-V Compact, high-output 1.7L four-lobe Eaton supercharger with small-diameter rotors that enable boost to be generated earlier in the rpm band for instantaneous response Rotocast A356T6 aluminum cylinder heads are stronger and handle heat better than conventional aluminum-alloy heads Lightweight titanium intake valves Track-capable wet-sump oiling and vent system with external oil separator and drainback CT4-V Blackwing: 3.6L Twin-Turbo V6 - 472 hp, 445 lb-ft of torque GM-estimated top speed: 189 mph GM-estimated 0-60 mph: 3.8 seconds (automatic transmission) Most powerful and fastest Cadillac in the subcompact class Air intake restriction is improved by 39 percent vs. the ATS-V Turbocharger compressors matched for peak efficiency at peak power for optimal track performance Titanium connecting rods (manual transmission only) and revised crankshaft counterweights reduce main/rod bearing reciprocating loads Re-targeted piston oil squirters, which direct engine oil at the bottoms of the pistons, for improved temperature control The manifold-integrated water-to-air charge cooling system contributes to more immediate torque response Airflow routing volume is reduced by 60 percent when compared to a conventional design that features a remotely mounted heat exchanger Track-capable braking systems
      Both V-Series Blackwing models feature advanced high-performance braking systems that have been extensively track and road-tested. The exclusive V-Series Blackwing wheel designs enable an even larger rotor over the previous CTS-V, making the CT5-V Blackwing braking system the largest factory-installed brakes in Cadillac history. Additionally, an available carbon-ceramic brake package for the CT5-V Blackwing, featuring cross-drilled rotors, deliver several benefits including weight savings, durability and heat management.
      Highlighted features:
      CT4-V Blackwing: 14.96 x 1.34-inch (380 X 34 mm) front rotors and 13.4 x 1.1-inch (340.5 x 28 mm) rear rotors CT5-V Blackwing: 15.67 x 1.42-inch (398 X 36 mm) front rotors and 14.7 x 1.1-inch (373.5 x 28 mm) rear rotors Staggered Brembo® six-piston front calipers and four-piston rear calipers Available on the CT5-V Blackwing, the lightweight carbon-ceramic brake package significantly improves heat management, as well as greater resistance to wear under extreme conditions on the racetrack, while also reducing unsprung mass and rotating mass: 53-pound (24 kg) reduction in unsprung weight 62-pound (28 kg) reduction in rotating mass High-performance copper-free brake linings comply with California law and deliver superior fade resistance with an excellent pedal feel on and off the track Brake systems are integrated to each vehicles’ selectable drive modes, including brake pedal feel. Brake pedal feel can also be assigned within My-Mode and V-Mode Manual transmission is standard
      Rare for sport sedans today, a six-speed TREMEC manual transmission is standard on both vehicles. It has been optimized for each V-Series Blackwing vehicle to provide an engaging experience on the track or on the road. Details include:
      LuK twin-disc clutch for high torque capacity and great pedal feel Active Rev Matching accessible via a console mounted toggle switch to automatically adjust engine speed to match anticipated downshifts No-Lift Shift allowing the driver to shift gears without letting off the gas pedal. In the case of the CT4-V Blackwing, it allows the turbos to remain spooled, resulting in faster lap times Transmission and rear differential cooling – the manual and automatic transmissions use the same track-performance cooling system for greater track performance Clutch and brake pedals positioned for optimal driver ergonomics A physical barrier stop for the clutch pedal rather than a hydraulic master cylinder stop provides greater driver feedback during clutch operation A shorter shifter ratio than previous generations for more precise shifts Ten-speed automatic transmission
      The CT5-V Blackwing and CT4-V Blackwing are available with a 10-speed electronically controlled automatic transmission. It is tuned to complement the dual-personality experience of each respective model.
      Highlighted features:
      Tap Shift/Manual Mode allowing the driver to use integrated magnesium paddle shifters to select a gear and hold it until selecting the next gear, up or down Sport Mode providing real-time interpretation of driving conditions, adjusting the transmission to reduce shift busyness and improve performance, while retaining aggressive driving dynamics Twenty-four-hour track testing resulted in several improvements in response to the demands of a high-g track environment, including a unique oil pan design and priority valve changes Unique control systems with performance calibrations tailored for each model Ten forward gears offer the most available transmission speeds in each sedans’ respective segments, helping keep the engines within their optimal rpm bands, while also anticipating the next shifts Dynamic Performance Mode is calibrated specifically for V-Series Blackwing to deliver track focused shift patterns and automatically activates when high-g forces are experienced in Sport or Track mode An auxiliary pump primes the automatic transmission system from the time the vehicle door is opened for improved cold-shift performance. Both V-Series Blackwing models also feature an enhanced Electronic Limited Slip Rear Differential. It weighs less and has been optimized for each driving mode and each Performance Traction Management setting.
      Highlighted features:
      More control of the rear differential compared to traditional open and mechanical limited-slip differentials Enhances road grip by automatically allocating torque to the rear wheel with the most traction during hard cornering — with the capability of sending up to 1,475 lb-ft (2,000 Nm) of locking torque across the axle High-performance differential cooler An aluminum housing replacing the previous generation cast iron housing, reducing mass by more than 22 pounds (10 kg) Exclusive integrated heat exchanger for enhanced cooling Advanced suspension systems and strengthened chassis
      V-Series Blackwing combines the fourth generation of Magnetic Ride Control (MR 4.0), with improvements to the front and rear suspension systems. Stiffer spring rates, unique hollow stabilizer bars, higher-rate bushings and more enable a driving experience that isolates the driver from road imperfections, while also providing a precise, engaging connection with the road.
      MR 4.0 highlights:
      Immense performance envelope that gave Cadillac engineers the freedom to optimize everyday driving and aggressive track performance New accelerometers and an inertial measurement unit that transmit and process changes in road conditions four times faster than the previous generation system Secondary temperature maps that enable engineers to compensate for changes in damper fluid temperature for more consistent performance, even during performance driving Inertial measurement unit that provides more precise measurements of body motion relative to the wheel for more accurate readings under heavy braking, hard cornering and other driving conditions Improved magnetic flux control that creates a more consistent and accurate transition between rebound and compression Improvements to transient body control that allow the vehicle to remain more level while transitioning between corners MacPherson strut front suspension:
      Ride link includes an all-new 100-percent elastomer bushing on the CT4-V Blackwing and a retuned hydro bushing on the CT5-V Blackwing, for improved ride response Handling link has cross-axis ball joints for improved lateral control and quicker steering response Five-link independent rear suspension:
      Lateral link features stiffer bushings for faster response and increased cornering agility Toe link has cross-axis ball joints for increased stability and driver confidence Rear knuckles have increased stiffness for improved braking and better control during cornering Rear cradle mounts have been stiffened for optimum balance between road comfort and track performance V-Series Blackwing models are built on Cadillac’s award-winning rear-wheel drive architecture and feature unique structural enhancements including shock tower braces, an underside shear plate and thicker rear cross members to improve chassis rigidity. Along with the unique suspension elements, the stiffer structure enhances steering response, handling and the everyday driving experience.
      All-day performance, on and off the track
      The CT5-V Blackwing and CT4-V Blackwing build on Cadillac’s racing heritage and were developed to be track-capable straight from the factory. That includes an intensive validation program to ensure consistent performance during the most challenging track conditions.
      Validation for both models included:
      Twenty-four-hour continuous track testing with the available automatic transmission, available carbon fiber aero package, aluminum wheels and available carbon ceramic brake package Twelve-hour continuous track testing with the standard manual transmission, available carbon fiber aero package, aluminum wheels and available carbon ceramic brake package Functional aerodynamics, including an available carbon fiber aero package, contribute to the V-Series Blackwing models’ track prowess to support a variety of cooling needs for the cars’ respective engines, transmissions, axles and other supporting systems.
      Additionally, MICHELIN® Pilot Sport 4S tires developed exclusively for the V-Series Blackwing models contribute to their balance of track capability and road comfort. Highlights include:
      Unique, multiple-compound tread composition: Contact patch composed of three unique tread rubber compounds Racing “R compound” used for the majority of the tread Compounds optimized for wet traction, enhanced street and track durability, as well as rolling resistance The mold shape of the tire has been specifically engineered for Blackwing models to optimize contact with the road Tire sizes: CT5-V Blackwing tire size: 275/35ZR19 (front) and 305/30ZR19 (rear) CT4-V Blackwing tire size: 255/35ZR18 (front) and 275/35ZR18 (rear) Both V-Series Blackwing vehicles feature standard forged aluminum alloy wheels with staggered widths, front to rear. These forged wheels are stronger and lighter than conventional cast aluminum.
      Wheel sizes:
      CT5-V Blackwing: Front – 19 x 10 inches / Rear – 19 x 11 inches CT4-V Blackwing: Front – 18 x 9 inches / Rear – 18 x 9.5 inches Coming this summer
      Reservations for both vehicles open on Feb. 1, 2021 at 7:30 p.m. ET on Cadillac.com, with deliveries later this summer. Pricing begins at $59,9901 for the CT4-V Blackwing and $84,9901 for the CT5-V Blackwing.
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      GM has applied their 25 years of EV experience in creating the Ultium Drive family with lighter and more efficient designs. The Ultium Drive family integrates the power electronics into the drive units assemblies allowing for a 50% reduction in electronics over previous auto's thus saving cost and packaging space while increasing capability by 25 percent.

      To Quote GM press release:
      “As with other propulsion systems that are complex, capital intensive and contain a great deal of intellectual property, we’re always better off making them ourselves,” said Adam Kwiatkowski, GM executive chief engineer, Global Electrical Propulsion. “GM’s full lineup of EVs should benefit from the simultaneous engineering of Ultium Drive. Our commitment to increased vertical integration is expected to bring additional cost efficiency to the performance equation.”
      Ultium-Drive-to-Help-Power-GMs-All-Electric-Future.mp4


      https://media.gm.com/media/us/en/gm/home.detail.html/content/Pages/news/us/en/2020/sep/0916-ultium-drive.html
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