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  • William Maley
    William Maley

    GM's Upcoming Electric Onslaught

      11 Vehicles, New Platform and Battery Tech


    On Wednesday, General Motors invited a number of media to their tech center in Warren, MI for their EV Day event. The company is making a big bet on electric vehicles with 11 new vehicles rolling out by 2025, featuring a new electric modular platform and battery tech. Here's what we know.

    Third-Generation Electric Vehicle Platform

    Underpinning this massive push is GM's new third-generation EV platform (BEV3). The new platform was designed to provide flexibility for different vehicle types - ranging from compact cars to pickup trucks. Battery packs are designed to be mounted beneath the passenger compartment to allow for a lower center of gravity. This results in more passenger room and improved handling. The platform also allows for different drive configurations - front, rear, or all-wheel drive - depending on the vehicle.

    Ultium Battery Technology

    Providing the electric power for these new models is what GM calls Ultium batteries. Working together with its battery partner LG Chem, the Ultium batteries are large-format, pouch-style cells that can either be stacked vertically or horizontally in packs. This will allow more flexibility for engineers to design battery packs for vehicles.

    More important is the chemistry of the batteries. GM has reduced the amount Cobalt - an element used in the making of batteries that is becoming harder to find and expensive - by seventy percent. Instead, the batteries are using aluminum. This will hopefully bring down the price of the battery packs.

    Battery capacity will range from 50 to 200 kilowatt hours - giving a projected max range of 400 miles depending on the vehicle. Level II and DC fast-charging are both supported.

    The Vehicles

    At the event, GM had 10 vehicles on display and one shown via digital renderings. The current plan is to start launching the new models beginning later this year.

    • Updated Chevrolet Bolt: The first vehicle to be launched in this offensive. It will get an updated interior with a more premium dash.
    • Chevrolet Bolt EUV: The crossover-variant of the Bolt, it is about five-inches longer and rides on a wheelbase that has been stretched by three inches. An updated roofline reportedly eliminates the small front windows on the Bolt. The EUV will also be the first model outside of Cadillac to get Super Cruise.
    • Chevrolet Midsize Crossover: About the same size as the Blazer, this model has an aggressive design and features a low roofline. A pair of 18-inch multimedia displays dominate the interior.
    • Chevrolet Full-Size Truck: This was the model only shown in digital renderings according to those who were at the event. It will complement the Silverado and be aimed at those who want something to be used on a job site - not like the upcoming GMC Hummer Truck or Rivian which are aimed more at lifestyle folks. This model is expected to arrive in 2025.
    • Buick Crossover and SUV: These two models didn't have a name and were wearing a design that was described by the Detroit Free Press as a "vaguely European look". 
    • GMC Hummer Truck: This will only be available in a crew-cab configuration with a five-foot bed. The design will be utilitarian and boxy. Inside, two large screens will serve as the instrument cluster and infotainment system. Don't expect any leather as many of materials used inside will be made from recycled materials. The truck will also have removable roof panels (like the Jeep Wrangler, that can be stored in the front trunk.
    • GMC Hummer SUV: Basically the same as the truck, albeit using a shorter wheelbase.
    • Cadillac Lyriq: We have seen teasers of this model last year and Cadillac dropped another this week showing off the silhouette - reminding us some crossovers from Jaguar and Porsche. The vehicle is wide and rides on 23-inch wheels. Size-wise, it is similar to the XT5. The interior boasts a 34-inch-wide high-def screen and seating for four, though the production model may have seating for five.
    • Cadillac Celestiq: A new four-door flagship sedan that has a long front end and a fastback rear according to those who saw the clay model. It will be hand-built and carry a six-figure pricetag.
    • Cadillac Large SUV: About the size of an Escalade, it be complementary vehicle to it. The model will have a more traditional design than the other Cadillac EVs. Inside, it will boast large screens up front and three-rows of seating.

    Source: Roadshow, Detroit Free Press, The Drive, General Motors
    Press Release is on Page 2


    GM Reveals New Ultium Batteries and a Flexible Global Platform to Rapidly Grow its EV Portfolio

    WARREN, Mich. – Starting today, General Motors Co. (NYSE: GM) is gathering hundreds of employees, dealers, investors, analysts, media and policymakers to share details of its strategy to grow the company’s electric vehicle (EV) sales quickly, efficiently and profitably.

    “Our team accepted the challenge to transform product development at GM and position our company for an all-electric future,” said Mary Barra, GM chairman and CEO. “What we have done is build a multi-brand, multi-segment EV strategy with economies of scale that rival our full-size truck business with much less complexity and even more flexibility.”

    The heart of GM’s strategy is a modular propulsion system and a highly flexible, third-generation global EV platform powered by proprietary Ultium batteries. They will allow the company to compete for nearly every customer in the market today, whether they are looking for affordable transportation, a luxury experience, work trucks or a high-performance machine.

    “Thousands of GM scientists, engineers and designers are working to execute an historic reinvention of the company,” said GM President Mark Reuss. “They are on the cusp of delivering a profitable EV business that can satisfy millions of customers.”

    Ultium Batteries and Propulsion System Highlights

    • GM’s new Ultium batteries are unique in the industry because the large-format, pouch-style cells can be stacked vertically or horizontally inside the battery pack. This allows engineers to optimize battery energy storage and layout for each vehicle design.
    • Ultium energy options range from 50 to 200 kWh, which could enable a GM-estimated range up to 400 miles or more on a full charge with 0 to 60 mph acceleration as low as 3 seconds. Motors designed in-house will support front-wheel drive, rear-wheel drive, all-wheel drive and performance all-wheel drive applications.
    • Ultium-powered EVs are designed for Level 2 and DC fast charging. Most will have 400-volt battery packs and up to 200 kW fast-charging capability while our truck platform will have 800-volt battery packs and 350 kW fast-charging capability.

    GM’s flexible, modular approach to EV development will drive significant economies of scale and create new revenue opportunities, including: 

    • Continuous Improvement in Battery Costs: GM’s joint venture with LG Chem will drive battery cell costs below $100/kWh. The cells use a proprietary low cobalt chemistry and ongoing technological and manufacturing breakthroughs will drive costs even lower.
    • Flexibility: GM’s all-new global platform is flexible enough to build a wide range of trucks, SUVs, crossovers, cars and commercial vehicles with outstanding design, performance, packaging, range and affordability.
    • Capital Efficiency: GM can spend less capital to scale its EV business because it is able to leverage existing property, including land, buildings, tools and production equipment such as body shops and paint shops.
    • Complexity Reduction: The vehicle and propulsion systems were designed together to minimize complexity and part counts beyond today’s EVs, which are less complex than conventional vehicles powered by internal combustion engines. For example, GM plans 19 different battery and drive unit configurations initially, compared with 550 internal combustion powertrain combinations available today.
    • Rising Customer Acceptance: Third-party forecasters expect U.S. EV volumes to more than double from 2025 to 2030 to about 3 million units on average. GM believes volumes could be materially higher as more EVs are launched in popular segments, charging networks grow and the total cost of ownership to consumers continues to fall.
    • New Sources of Revenue: By vertically integrating the manufacture of battery cells, the company can reach beyond its own fleet and license technology to others.

    The first generation of GM’s future EV program will be profitable. The initial programs will pave the way for further accretive growth. GM’s technology can be scaled to meet customer demand much higher than the more than 1 million global sales the company expects mid-decade.

    Upcoming Launches and Reveals

    Chevrolet, Cadillac, GMC and Buick will all be launching new EVs starting this year. The next new Chevrolet EV will be a new version of the Bolt EV, launching in late 2020, followed by the 2022 Bolt EUV, launching Summer 2021. The Bolt EUV will be the first vehicle outside of the Cadillac brand to feature Super Cruise, the industry's first true hands-free driving technology for the highway, which GM will expand to 22 vehicles by 2023, including 10 by next year.

    The Cruise Origin, a self-driving, electric shared vehicle, shown to the public in January 2020 in San Francisco, was the first product revealed using GM’s third generation EV platform and Ultium batteries. Next will be the Cadillac Lyriq luxury SUV in April. Details about its launch will be shared then. The reveal of the Ultium-powered GMC HUMMER EV will follow on May 20. Production is expected to begin in Fall 2021 at GM’s Detroit-Hamtramck assembly plant, GM’s first assembly plant 100 percent dedicated to EV production.

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    1 hour ago, Robert Hall said:

    GM won't be dependent on a proprietary charging network, though?   I assume they are building product to use the standard charging stations..

    true.  however then, the electric cars in the marketplace still won't take off en masse until a vast charge network of a common standard is built.

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    Just now, regfootball said:

    true.  however then, the electric cars in the marketplace still won't take off en masse until a vast charge network of a common standard is built.

    Which are being built...ChargePoint, etc...

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    22 minutes ago, balthazar said:

    Who’s pushing electric cars in volume??

    And when the answer to that is ‘no one’, then EVERYONE ‘pushing’ EVs is merely doing PR.

    By the very nature of commerce, every somewhat different product in a segment sees slow, incremental growth- look at one of the highest volume cars in history- the VW beetle.

    It is?!?! Every published source out there says it’s Sliced Bread 2.0; it's a Tesla!!

    at the end of the day its my main rag at GM right now.  All the PR bullshit about electric cars and all the resources down the drain keeping them from updating their core product lines.

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    7 minutes ago, balthazar said:

    Silverado/Sierra is only 18 months old. 😉

    True, and the full size SUVs are new, as is the Corvette.    The rest of their US product line is just forgettable FWD appliances.  

    Edited by Robert Hall
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    2 hours ago, balthazar said:

    Model X has been available for some years- why aren’t they all already in one of those?

    Easy, tight interior room, poor interior layout. Only hard core Tesla fans buy the X and pay the crazy price. Northwest has a vary tall population. You will find most men at 6' or taller and with the Tesla X as to why I never bought is that once I was in the front, you had maybe 2" of space between the back of the front seat and the rear bottom seat pad. No one can sit behind a tall person. 

    Tesla in this regards has made an ERROR in sizing the interior seats for an average  5' 8" tall even though their beloved CEO is 6'2" tall, no one can sit behind him.

    Plus price along with quality is the other point.

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    5 hours ago, dfelt said:

    Who says no one will buy a $200,000 Cadillac sedan?

    You sound like SMK making assumptions where there is no proof yet.

    No one will buy a $60,000 Cadillac sedan that is why the XT6 is dead.  The CTS at $46k base was too much so the CT5 starts under $40k.  
     

    I don’t know know where these $200k buyers are coming from, even an Escalade starts around $85k

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    40 minutes ago, smk4565 said:

    No one will buy a $60,000 Cadillac sedan that is why the XT6 is dead.  The CTS at $46k base was too much so the CT5 starts under $40k.  
     

    I don’t know know where these $200k buyers are coming from, even an Escalade starts around $85k

    The XT6 is DEAD?  It has only been out for less than a year.  The XTS is dead and deservedly so.  FWD Cadillac sedans deserve their grave.  Give me a CT6 any day of the week rather than the XTS.

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    1 hour ago, smk4565 said:

    No one will buy a $60,000 Cadillac sedan that is why the XT6 is dead.  The CTS at $46k base was too much so the CT5 starts under $40k.  
     

    I don’t know know where these $200k buyers are coming from, even an Escalade starts around $85k

    You have a severe problem comparing apples to apples. By your logic, no one will ever buy a $300K overdressed S Class, I mean Maybach. Oh wait. They didn’t buy it.

     

    Oh and the Escalade routinely sells for around $100K and routinely outsells the competition. See how your logic falls flat on its face?

    1 minute ago, balthazar said:

    [Cadillac; #2 in ATPs... but let's ignore that.]

    There is a tendency to do that when it doesn’t suit whatever weak ass argument one is trying to serve up.

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    32 minutes ago, surreal1272 said:

    You have a severe problem comparing apples to apples. By your logic, no one will ever buy a $300K overdressed S Class, I mean Maybach. Oh wait. They didn’t buy it.

     

    Oh and the Escalade routinely sells for around $100K and routinely outsells the competition. See how your logic falls flat on its face?

    There is a tendency to do that when it doesn’t suit whatever weak ass argument one is trying to serve up.

    Maybach is doing well, 2019 was a sales record for the Maybach S-class with sales up over 10% despite global S-class sales down 8% being that it is in it's 6 model year.   They have expanded to a 2nd model, which being an SUV will do well for sure.  Mercedes got Maybach wrong on the first reboot, but this 2nd try they got it right and they are on the rise now.

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    1 hour ago, riviera74 said:

    The XT6 is DEAD?  It has only been out for less than a year.  The XTS is dead and deservedly so.  FWD Cadillac sedans deserve their grave.  Give me a CT6 any day of the week rather than the XTS.

    Mistake on my part, I meant CT6, the big sedan.

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    Only thing Daimler 'got right' on maybach 2.0 was a staggering price cut and a massive parts bin raid.
    There may not be a bigger downgrade in automotive history... but mercedes cannot pull down Bentley/Rolls customers. Catastrophic failure.

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    1 hour ago, balthazar said:

    Only thing Daimler 'got right' on maybach 2.0 was a staggering price cut and a massive parts bin raid.
    There may not be a bigger downgrade in automotive history... but mercedes cannot pull down Bentley/Rolls customers. Catastrophic failure.

    They found a soft spot in the market around $175-$250k that is above where Audi and BMW end and before Rolls and Bentley  begin for the most part.  And they took that space over.  I don't know why there isn't a Maybach G-class which would make way more sense than an AMG G-class.  An electric G-wagen is coming though, could be a nice place to do a Maybach version.

     

    Edited by smk4565
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    Current info on ATP's and Hyundai seems to beat the heck out of Mercedes-Benz.

    TO QUOTE:

    Average transaction prices (ATPs) in January started off 2020 much like they ended 2019: rising. The market saw a 3.5% year-over-year gain in January, to nearly $38,000. The gain was driven mostly by a heavier truck/SUV sales mix, as car share fell to 25% in January, down from 30% in January 2019. Both trucks and SUVs gained, as trucks rose to 19% of the market (up from 17% from January 2019), and SUVs climbed to 52% (up from 48%). Had the sales mix remained steady from a year ago, the year-over-year increase in ATPs would have only been about 1.5%.

    image.png

    https://www.coxautoinc.com/market-insights/average-new-vehicle-transaction-prices-up-3-5-year-over-year-in-january/

     

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    Seems no GERMAN BRANDS can be cost effective to own either.

    image.png

    @smk4565 Seems your favorite brand is no where to be found in the top 5 most profitable auto companies in 2019. In order from #1: 

    1. Toyota Motor Corporation with $17.5 Billion
    2. Volkswagen with $15.6 Billion
    3. General Motors Company with $9.0 Billion
    4. Bavarian Motor Works (BMW) with $5.6 Billion
    5. Honda Motor Company with $4.8 Billion

    https://www.investopedia.com/articles/company-insights/091516/most-profitable-auto-companies-2016-tm-gm.asp

    EVEN WITH A STRIKE, GM WAS MORE PROFITABLE THAN MERCEDES_BENZ

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    18 minutes ago, dfelt said:

    Seems no GERMAN BRANDS can be cost effective to own either.

    image.png

    @smk4565 Seems your favorite brand is no where to be found in the top 5 most profitable auto companies in 2019. In order from #1: 

    1. Toyota Motor Corporation with $17.5 Billion
    2. Volkswagen with $15.6 Billion
    3. General Motors Company with $9.0 Billion
    4. Bavarian Motor Works (BMW) with $5.6 Billion
    5. Honda Motor Company with $4.8 Billion

    https://www.investopedia.com/articles/company-insights/091516/most-profitable-auto-companies-2016-tm-gm.asp

    EVEN WITH A STRIKE, GM WAS MORE PROFITABLE THAN MERCEDES_BENZ

    Daimler had $6.2 billion net profit in 2019.  And keep in mind Mercedes-Benz Cars Division alone spent $7.92 Billion in R&D  compared to all of GM that spent $6.8 billion or all of Toyota Corp spending $10 billion.   GM sells 4 times as many cars as Mercedes does, Toyota sells 5 times as many.  Why doesn't Cadillac have a $7 billion R&D budget to compete with Mercedes?  GM fans should be outraged.

    So not worried about Daimler's profits when they are spending heavy for the future, they'll have the electric car arsenal and carpet bomb all segments, while the others play follow the leader like they have with ICE cars the past 30 years.

    Cost of ownership for a luxury brand is irrelevant due to high leasing and also Acura is what the 7th or 8th best selling luxury brand in the USA and has a very limited global footprint.  Buyers don't care about Acura's resale or maintenance costs.

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    8 minutes ago, balthazar said:

    Well, well, well, well. Isn't that interesting, especially in light of someone who might (mightily erroneously) claim 'Cadillac is competing with Acura' :

    Screen Shot 2020-03-11 at 11.03.37 PM.png

    I'd like to see what that Cadillac number is when CT4 and CT5 are on sale, and CT6 is out of dealers.  

    CT4 is $33k, CT5 is $37k, XT4 is $36k, and XT5 is $44k.  4 of their 6 vehicles are under $45k to start, and I know options get added on, but still, half their lineup now starts under $37k.  

    ATP for a brand is also a meaningless metric, Maserati has a great ATP, and it is a borderline dead brand.  Jaguar leas that list and they are near dead in the water.    ATP per segment is more relevant if you want to compare.   Mercedes has 4 models starting under $40k so their brand ATP is pulled down but Mercedes sells more cars over $100k than any one.  More than Bentley, BMW, Audi, Lamborghini, Rolls, etc and probably more than those 5 combined if we are being honest.

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    8 minutes ago, smk4565 said:

    Daimler had $6.2 billion net profit in 2019.  And keep in mind Mercedes-Benz Cars Division alone spent $7.92 Billion in R&D  compared to all of GM that spent $6.8 billion or all of Toyota Corp spending $10 billion.   GM sells 4 times as many cars as Mercedes does, Toyota sells 5 times as many.  Why doesn't Cadillac have a $7 billion R&D budget to compete with Mercedes?  GM fans should be outraged.

    So not worried about Daimler's profits when they are spending heavy for the future, they'll have the electric car arsenal and carpet bomb all segments, while the others play follow the leader like they have with ICE cars the past 30 years.

    Cost of ownership for a luxury brand is irrelevant due to high leasing and also Acura is what the 7th or 8th best selling luxury brand in the USA and has a very limited global footprint.  Buyers don't care about Acura's resale or maintenance costs.

    WRONG WRONG WRONG, Mercedes-Benz only had a $2.7 Billion net profit in 2019 after charges.

    https://www.foxbusiness.com/markets/record-mercedes-benz-sales-daimler

    Lets stop trying to compare oranges to apples by adding in all of Daimler. Auto company to auto company GM to Mercedes-Benz, GM wins at $9 Billion to $2.7 Billion.

    If ya do not like Fox News as a source, then lets go to Daimlers own site for actual real facts:

    https://annualreport.daimler.com/ar2019/combined-management-report/profitability/net-operating-profit#

    Even then, you had Daimlers Net Profit for 2019 way off:

    image.png

    Even "The Gaurdian" news paper looked at Daimler and reports after charges Mercedes-Benz only had a net profit of $2.7 Billion.

    https://www.theguardian.com/business/2020/feb/11/profits-at-mercedes-benz-owner-daimler-slump-by-5bn

    Dividends have been slashed from $3.25 per share to .90 cents per share for 2019 payout. Sales were flat, Van division is in the dumps and there are additional diesel gate costs to come. Mercedes-Benz only sold 707,000 auto's in china last year far behind GM sales.

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    I looked up some numbers, the G-wagen alone outsold all Ferrari, Bentley, Lamborghini, and Rolls-Royce globally in 2019.  And they sold 71,700 S-class sedans so with coupe/convertible that has to be at least 80,000 and the cheapest V6 rear drive S-class with no options is $94k, which  means 99% of them are going to sticker over $100k.    Mercedes sold 4200 AMG GT in the US alone, so that number is probably more like 15-20k globally, plus the SL, the AMG 63 cars, the GLS V8's etc.  They are easily doing over 200,000 units a year of $100k and up product.  That's impressive.  

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    18 minutes ago, dfelt said:

    WRONG WRONG WRONG, Mercedes-Benz only had a $2.7 Billion net profit in 2019 after charges.

    https://www.foxbusiness.com/markets/record-mercedes-benz-sales-daimler

    Lets stop trying to compare oranges to apples by adding in all of Daimler. Auto company to auto company GM to Mercedes-Benz, GM wins at $9 Billion to $2.7 Billion.

    If ya do not like Fox News as a source, then lets go to Daimlers own site for actual real facts:

    https://annualreport.daimler.com/ar2019/combined-management-report/profitability/net-operating-profit#

    Even then, you had Daimlers Net Profit for 2019 way off:

    image.png

    Even "The Gaurdian" news paper looked at Daimler and reports after charges Mercedes-Benz only had a net profit of $2.7 Billion.

    https://www.theguardian.com/business/2020/feb/11/profits-at-mercedes-benz-owner-daimler-slump-by-5bn

    Dividends have been slashed from $3.25 per share to .90 cents per share for 2019 payout. Sales were flat, Van division is in the dumps and there are additional diesel gate costs to come. Mercedes-Benz only sold 707,000 auto's in china last year far behind GM sales.

    2.7 billion Euro after the adjustments so like $3 billion.  But that doesn't matter as long as they aren't losing money.  What matters is they had record high spending on R&D, they didn't budget cut and sacrifice future product like FCA has done the past 10 years and starved their product line.  

    All these companies are about to have a bad 2020, Daimler will have a bad 2020 no doubt they already said they are going to hold R&D the same as it was in 2019 which is super high, but they'll be ready in 2021 and 2022.  Anyone pushing hard for the EV change over is going to have rough years because you are spending on ICE and EV at the same time, once the transitions happens, the profits will come back.

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    In the U.S. tho, mercedes cannot seem to stay above / put distance between their ATPs and those of the 'Acura-competitor'; Cadillac.

    "Mercedes fans should be outraged."
    - - - - -

    RE the post above mine; what happened to "6.2" billion???
    Note also that not only did Q4 profit drop by a massive 22%, MB is stating it will likely be years before they return to previous margin levels.
    AND that one way they intend to achieve that is to 'build less complex cars'.

    "Mercedes fans should be outraged."

    Edited by balthazar
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    1 hour ago, smk4565 said:

    2.7 billion Euro after the adjustments so like $3 billion.  But that doesn't matter as long as they aren't losing money.  What matters is they had record high spending on R&D, they didn't budget cut and sacrifice future product like FCA has done the past 10 years and starved their product line.  

    All these companies are about to have a bad 2020, Daimler will have a bad 2020 no doubt they already said they are going to hold R&D the same as it was in 2019 which is super high, but they'll be ready in 2021 and 2022.  Anyone pushing hard for the EV change over is going to have rough years because you are spending on ICE and EV at the same time, once the transitions happens, the profits will come back.

    Yes $3 billion is still not $6.8 Billion and not enough to be in the top 5 profitable auto companies. That puts them much lower compared to GM.

    And you were comparing it to GM now you change course and point at FCA. Stop moving the goal posts, how many years have people here told you that.

    R&D you want to bring up, sure lets use real facts and Statista is recognized as the best out there by the industry. So for 2019, MB spent 8.1 Billion  across their complete product portfolio, not just EVs.

    image.png

    GM spent only 6.8 billion on their total portfolio for 2019 or $1.3 billion less than MB and had a Net Profit of $9 billion for the year compared to Mercedes-Benz Pre-Net Profit of $7.2 billion per their own web site. This was before reducing it by $4.5 billion for legal / diesel gate with more expense to come in 2020. According to todays exchange rates, their $7.2 billion in pre-net profit ends up being $8.1 billion US or $.9 billion less than GM did which spent $1.3 billion less in R&D and has a selling EV called the BOLT.

    image.png

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    @smk4565-No offense but you seriously have to know when to walk away. You started this nonsense with you weak trolling (which is probably because Benz keeps delaying their EV offerings) and now you have backstepped so many times, offering excuses for Daimler that you simply won’t do for domestics, you don’t even know what your core argument is anymore. Fact is that Benz has had just as many flops and failures as Cadillac and they have been costlier to boot (see Maybach). Maybe offering something of actual substance would be the best course of action for the future here. 

    9 hours ago, smk4565 said:

    2.7 billion Euro after the adjustments so like $3 billion.  But that doesn't matter as long as they aren't losing money.  What matters is they had record high spending on R&D, they didn't budget cut and sacrifice future product like FCA has done the past 10 years and starved their product line.  

    All these companies are about to have a bad 2020, Daimler will have a bad 2020 no doubt they already said they are going to hold R&D the same as it was in 2019 which is super high, but they'll be ready in 2021 and 2022.  Anyone pushing hard for the EV change over is going to have rough years because you are spending on ICE and EV at the same time, once the transitions happens, the profits will come back.

    All that R&D spending yet delay after delay on the future EV investment. See the problem there yet? Like I said, just endless excuses. 

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    Mercedes sells a ton of high priced Chevrolet  (Im trolling...BUT,  Mercedes DOES sell a ton of "entry level" bullshyte cars and CUVs) 

    These are badge snobs that wouldnt be caught dead in lower badged cars, especially from Detroit and really couldnt afford the high dollar M-B cars.  These are the cars Mercedes has pushed on us for the last 20-25 years. From the late 1990s. 

    You are what you market and sell. Ive said this before about me not wanting Cadillac to move downmarket...

    Mercedes has made its bed. Its time for Mercedes to sleep in it. 

    That Celestiq...with a 200 000 dollar price tag. 

    It will be handbuilt, right?

    That is REAL luxury territory.  At that price point and manufacturing process, that equates to Cadillac KNOWING what it NEEDS to do NOT to phoque it up. THAT means that the technology behind it WILL be state of the art. The build quality and quality of the luxury materials WILL be worthy of that 200 000 dollar price tag. 

    How do I know this to be true?  Because MY guess is as good as any other's.

    Well...

    1. Seeing how the Corvette engineering team was focused on the project at hand and gave us an unbelievable C8 Stingray to start with and other trims to follow. I see Cadillac engineers to do the same with not only the Celestiq but withb the other models too.

    2. Seeing the new CT4-V and CT-5-V in person and how the interior is tight and the materials are worthy of REAL Cadillacs, I KNOW GM and Cadillac FINALLY got the message...and things are only going to get better with the EV Cadillacs going forward.

    3. Maybe some of us are not really feeling the new Escalade on the outside, but on the inside, its very worthy of a REAL Cadillac. I think it even surpasses the high dollar Mercedes cars.  Side note, at the Montreal Auto Show...the new CT4 V and CT5 V cars were there, but NOBODY was interested in them, (which points out that sedans are dead) but there was a line-up at the Escalade. Millennials, middle-aged like myself and boomers...  I think the Escalade UNITES us all. To which I  will assume the Celestiq will do the same as in... 

    North Americans are starving for a high priced Cadillac.

    We have seen the effect with some very desirable concepts Cadillac has shown us but havent got the balls to actually give us. Im betting the Celestiq wont dissapoint. 

    Just my gut feeling. 

     

     

     

    Edited by oldshurst442
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    14 hours ago, balthazar said:

    In the U.S. tho, mercedes cannot seem to stay above / put distance between their ATPs and those of the 'Acura-competitor'; Cadillac.

    "Mercedes fans should be outraged."
    - - - - -

    RE the post above mine; what happened to "6.2" billion???
    Note also that not only did Q4 profit drop by a massive 22%, MB is stating it will likely be years before they return to previous margin levels.
    AND that one way they intend to achieve that is to 'build less complex cars'.

    "Mercedes fans should be outraged."

    I don't care about brand ATP's.  If Mercedes wants to sell A-classes and Metris ands then good for them, give consumers more choice and put more good product out there.  I would hate if it Mercedes was just 2 sedans and 4 SUV's like a lot of luxury brands are.  

    Google search said 6.2 billion which was before their taxes and right off I think.  in 2020 I imagine Daimler will be lucky to just turn profit, as long as they stay profitable this year I think they are in great shape when the economy rebounds and EV demand rises.

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    5 hours ago, surreal1272 said:

    @smk4565-No offense but you seriously have to know when to walk away. You started this nonsense with you weak trolling (which is probably because Benz keeps delaying their EV offerings) and now you have backstepped so many times, offering excuses for Daimler that you simply won’t do for domestics, you don’t even know what your core argument is anymore. Fact is that Benz has had just as many flops and failures as Cadillac and they have been costlier to boot (see Maybach). Maybe offering something of actual substance would be the best course of action for the future here. 

    All that R&D spending yet delay after delay on the future EV investment. See the problem there yet? Like I said, just endless excuses. 

    They haven't delayed anything.  They are selling the EQ C in Europe, they aren't selling it in the USA because they need to sell 100% of the units they build in Europe to try to beat the C02 threshold and avoid a billion or multi billion euro  fine.  Europe has imposed C02 standards that basically want auto fleets to be Prius level emissions or face fines.  That is also why they introduced 4 or 5 plug-in hybrids last month.  EQ A, B, S, E all are pretty deep in development.   Sure it would be nice to have them now, but they have to get the product right, and plus with cheap gas and a a really good inline six mild hybrid engine and inline 4 hybrids, a lot of buyers are going to choose that over EV.

     

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    15 minutes ago, smk4565 said:

    I don't care about brand ATP's.  If Mercedes wants to sell A-classes and Metris ands then good for them, give consumers more choice and put more good product out there.  I would hate if it Mercedes was just 2 sedans and 4 SUV's like a lot of luxury brands are.  

    Google search said 6.2 billion which was before their taxes and right off I think.  in 2020 I imagine Daimler will be lucky to just turn profit, as long as they stay profitable this year I think they are in great shape when the economy rebounds and EV demand rises.

    Instead of a random Google Search why not as I did QUOTE Daimler's actual report.

    So then you are going to admit and accept that Mercdes-Benz is an equal to Toyota, Chevrolet, etc. in selling auto's in all market levels and not a Luxury only auto company.

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    4 hours ago, oldshurst442 said:

    North Americans are starving for a high priced Cadillac.

    We have seen the effect with some very desirable concepts Cadillac has shown us but havent got the balls to actually give us. Im betting the Celestiq wont dissapoint. 

    Just my gut feeling. 

     

     

     

    Are they?  The Escalade sells well on name and the fact that GM has strong full size truck buyer pool, from Silverado, Tahoe, Yukon, etc.  And credit to them for cornering that market and FCA isn't even there and Ford they really squashed in full size SUV's the past 10 years.  Aside from Escalade, North Americans have not shown up for any high priced Cadillacs in the past 30 years.

    14 minutes ago, dfelt said:

    Instead of a random Google Search why not as I did QUOTE Daimler's actual report.

    So then you are going to admit and accept that Mercdes-Benz is an equal to Toyota, Chevrolet, etc. in selling auto's in all market levels and not a Luxury only auto company.

    They don't sell in all levels, Mercedes doesn't have sub $20,000 product, just like Toyota/GM don't have $100k+ product.   And I am not opposed to them selling in all market levels, the Corvette sits on the same lot as commercial vans and Spark and Sonic sub-compacts and no one cares, and Corvette fans still love it.  Because what a Spark or Express van is has zero impact on what a Corvette is.  Just like what the A-class is has zero impact on what the G-wagen or S-class are.

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    1 hour ago, smk4565 said:

    Are they?

    Oh yes they are!!!

    Cadillac is selling in nice numbers. Even in North America. Cadillac has/had many sedans in their line-up and not too many CUVs. Now that they culled a few of those sedans and upped their CUV line-up...numbers will go up.

    1 hour ago, smk4565 said:

    The Escalade sells well on name and the fact that GM has strong full size truck buyer pool, from Silverado, Tahoe, Yukon, etc.  And credit to them for cornering that market

    Wel...yeah!

    But the sentence before...those two words asking rhetorically and stupidly "are they?" well...

    YOU SAID IT YOURSELF!!!

    1 hour ago, smk4565 said:

    The Escalade sells well on name

     

    1 hour ago, smk4565 said:

    Aside from Escalade, North Americans have not shown up for any high priced Cadillacs in the past 30 years.

    That is because Cadillac hasnt really given the people any high priced products to buy to begin with...

    And the very few that had high price tags, Cadillac botched them...this is true.

    BUT...the Escalade is 1 high priced Caddy that is NOT botched.

    The "V" cars are not botched either.   And enough "V" product has entered the market that people have taken notice. Except these are sedans...   People dont buy sedans in high numbers anymore.   Mercedes has seen those sedan numbers drop too...

    But.. I repeat my post

    5 hours ago, oldshurst442 said:

    1. Seeing how the Corvette engineering team was focused on the project at hand and gave us an unbelievable C8 Stingray to start with and other trims to follow. I see Cadillac engineers to do the same with not only the Celestiq but withb the other models too.

    2. Seeing the new CT4-V and CT-5-V in person and how the interior is tight and the materials are worthy of REAL Cadillacs, I KNOW GM and Cadillac FINALLY got the message...and things are only going to get better with the EV Cadillacs going forward.

    3. Maybe some of us are not really feeling the new Escalade on the outside, but on the inside, its very worthy of a REAL Cadillac. I think it even surpasses the high dollar Mercedes cars.  Side note, at the Montreal Auto Show...the new CT4 V and CT5 V cars were there, but NOBODY was interested in them, (which points out that sedans are dead) but there was a line-up at the Escalade. Millennials, middle-aged like myself and boomers...  I think the Escalade UNITES us all. To which I  will assume the Celestiq will do the same as in... 

    And funny though...   you seem to defend Mercedes by NOT caring about ATPs...but ATPs DEFINE the  luxury market...

    If Cadillac sells higher priced vehicles than Mercedes does on a whole...what conclusion do YOU have?

    1 hour ago, smk4565 said:

     If Mercedes wants to sell A-classes and Metris ands then good for them, give consumers more choice and put more good product out there.

     YOU already answered that...

    Image result for mercedes a class

     

    THAT is luxury to you?

    Dude...is or isnt Mercedes luxury?  (IN NORTH AMERICA)

    Because if these are the kinds of cars Mercedes wants to peddle to North Americans and people are buying these...and Cadillac ends up selling MORE higher priced cars than Mercedes does...than YOU already have your answer.

    YOU may not like the answer and be blind to reality...and THAT is OK too... but you or Mercedes aint foolin' me.

    PS:  

    I saw a family get out of a Metris the other day. The first thing that came to my mind is this:

    Yup....PURE luxury... That would be a Ford van

    Image result for cheaper by the dozen family van

    Chevy and GMC have  versions of those too.  

    Again...if YOU think selling vehicles where the market has Chevy and Ford as competitors is selling luxury...IVE GOT SOMETHING TO SELL YOU

    Image result for Ive got a bridge to sell you

     

     

    Edited by oldshurst442
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    Escalade does well but it starts at $75k and loaded out is $100k.  A $200k start price is 2.5 times higher.  Celestique is supposed to start at $200k so with options we could be in the $220-250 range.  

    But bring it on, competition is good for the industry and the consumer.   Before the CT6 came out, all the Cadillac fans rejoiced that the S-class killer was here, and then the CT6 had to be price cut down to $55k, never competed with the S-class and after 4-5 years it is gone. Now they want to go 4 times more than the price of a CT6, I don't see how that works.  People aren't going to pay Bentley Money for a Cadillac, it makes as much sense as Chevy selling a $130,000 Impala or Kia selling a $125,000 K900.

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    15 minutes ago, smk4565 said:

    Before the CT6 came out, all the Cadillac fans rejoiced that the S-class killer was here, and then the CT6 had to be price cut down to $55k

    because the CT6 was said to be a high priced Cadillac.  And a top dog Cadillac at that.  

    The potential buyers and fanbois all thought that this was THE Cadillac. 

    But it wasnt. The interior quality of materials were underwhelming.  THAT is why Johan right away said that this was NOT a top dog Cadillac.  It was not his project car. He inherited it. It was a project car done at the time of the bankruptcy and whether the bankruptcy had an impact on the cheapened interior or was it business as usual bean counting...the CT6 was NOT that vehicle. 

    And the fans and the buyers saw it right away...

    15 minutes ago, smk4565 said:

    Now they want to go 4 times more than the price of a CT6, I don't see how that works.  People aren't going to pay Bentley Money for a Cadillac,

    But they will. 

    The Celestiq...for the LAST time...does NOT look like a project going down the road of what made Cadillac fail...

    1. Seeing how the Corvette engineering team was focused on the project at hand and gave us an unbelievable C8 Stingray to start with and other trims to follow. I see Cadillac engineers to do the same with not only the Celestiq but withb the other models too.

    2. Seeing the new CT4-V and CT-5-V in person and how the interior is tight and the materials are worthy of REAL Cadillacs, I KNOW GM and Cadillac FINALLY got the message...and things are only going to get better with the EV Cadillacs going forward.

    3. Maybe some of us are not really feeling the new Escalade on the outside, but on the inside, its very worthy of a REAL Cadillac. I think it even surpasses the high dollar Mercedes cars.  Side note, at the Montreal Auto Show...the new CT4 V and CT5 V cars were there, but NOBODY was interested in them, (which points out that sedans are dead) but there was a line-up at the Escalade. Millennials, middle-aged like myself and boomers...  I think the Escalade UNITES us all. To which I  will assume the Celestiq will do the same as in... 

     

    The people crooned over the Ciel...and the Ciel would have been a 200 000 dollar price tagged car. if not more. People are STILL talking about the Ciel. The Ciel was a concept that was 15 years ago...

    Shyte..people still croon over the Sixteen 20 years ago. 

    All the Ciel and Sixteen had to do is just be...Cadillac and they'd sell like hot cakes with Bentley and Rolls price tags...

    All the CT6 had to do...is just be a WORTHY Cadillac. It was not. 

    The Celestiq WILL be a worthy Cadillac.  Nothing shows that Cadillac in 2020 will NOT be doing things right. This is a game that Cadillac finally ended. Cadillac just started a new game. 

    YOU got to get off this habit of yours. 

    Worry about Mercedes. Because Mercedes in 2020 is going down a road that Cadillac once took. 

     

     

     

    Edited by oldshurst442
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    17 minutes ago, smk4565 said:

    it makes as much sense as Chevy selling a $130,000

    Oh...That is coming shortly.  Be careful what you wish for. 

    Its called the Corvette C8 with  trims and performance levels higher than that of the base Stingray. And of course a higher price tag.  And seeing that the highest priced C8 Stingray reaches almost 100 000...you just KNOW that the other two projected C8 Corvettes will reach and probably surpass 130 000.  

    And yes...those Vettes WILL sell at that price.    

    GM aint phoquing around anymore. 

    You aint seeing that?

    Im giving you a heads up. Maybe you should look into it more closely.

     

     

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    Since the CT4 and the CT5 are already out, will there be a replacement for the CT6 and make it at least as good as the Escalade?  (Yes I know that CT6 production ended about 60 days ago.)

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    11 minutes ago, riviera74 said:

    Since the CT4 and the CT5 are already out, will there be a replacement for the CT6 and make it at least as good as the Escalade?  (Yes I know that CT6 production ended about 60 days ago.)

    Could it be that the CT cars get replaced with EV names?

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    14 hours ago, oldshurst442 said:

    Oh...That is coming shortly.  Be careful what you wish for. 

    Its called the Corvette C8 with  trims and performance levels higher than that of the base Stingray. And of course a higher price tag.  And seeing that the highest priced C8 Stingray reaches almost 100 000...you just KNOW that the other two projected C8 Corvettes will reach and probably surpass 130 000.  

    And yes...those Vettes WILL sell at that price.    

    GM aint phoquing around anymore. 

    You aint seeing that?

    Im giving you a heads up. Maybe you should look into it more closely.

     

     

    I said a Chevy sedan.  I know what a C8 costs and I also said for years there should be a sports car above the Corvette.  The C8 Stingray is slower around the Nurburgring than an AMG GT 4-door which is like a 4600 lb sedan.  You can’t put elite performance in a car for $60-100k.  Nor should a Corvette cost more than that, this the reason GM should build something better than a Corvette.

      It is okay for the Corvette to be the best sports car on market in the $60-100k range and then there be something else.  I don’t get the reason why GM fans don’t want GM to build a sports car better than the Corvette.

    My point on Cadillac is in the past they have not delivered, I don’t know why this time around would be any different.

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    8 minutes ago, smk4565 said:

    My point on Cadillac is in the past they have not delivered, I don’t know why this time around would be any different.

    While that would be true if we still had the same board and CEO now. Mary has proven that she is moving forward with reinventing GM and going EV and she has said recently as posted on LinkedIn that GM needs to hit the points that customers are complaining about. 

    This makes me think that a $200,000 EV Sedan could very well be way better than anything anyone else has produced in a long time. This includes the S-class Maybach, Royals Royce, etc.

    We know from Lemans racing that when the US companies want to step up, they can put forth competing products. Maybe this is the time that Cadillac truly does produce a worthy 6 figure sedan.

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    Maybe but GM changes management every 5 years and Johan was supposed to be the savior of Cadillac and that didn’t happen either.

    Really what is important here is can GM beat the Tesla Model 3 or whatever Electric RAV4 or CRV come out.  That is the meat of the market, are these Chevy EV’s going to heat Toyota or Tesla who have strong reputation and buyer loyalty.

    Even if they can sell 5,000 super expensive Cadillacs a year that isn’t going to move the needle. And even worldwide I doubt they hit 5,000 sales per year.

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    10 minutes ago, smk4565 said:

    Maybe but GM changes management every 5 years and Johan was supposed to be the savior of Cadillac and that didn’t happen either.

    Really what is important here is can GM beat the Tesla Model 3 or whatever Electric RAV4 or CRV come out.  That is the meat of the market, are these Chevy EV’s going to heat Toyota or Tesla who have strong reputation and buyer loyalty.

    Even if they can sell 5,000 super expensive Cadillacs a year that isn’t going to move the needle. And even worldwide I doubt they hit 5,000 sales per year.

    Yet you say 5,000 Maybachs are big profit for MB, so why not for GM doing the same thing.

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    51 minutes ago, smk4565 said:

    Maybach is a trim level though.

    Yes on top of the S-class so maybe 10,000 get sold, still profit and Cadillac can do that too. Nothing to say they cannot till they try and if they do go cheap on the inside then you will have every right to say " I told you so" YET till they try you really have no clue if it will succeed or not.

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    1 hour ago, smk4565 said:

    Really what is important here is can GM beat the Tesla Model 3 or whatever Electric RAV4 or CRV come out.  That is the meat of the market, are these Chevy EV’s going to heat Toyota or Tesla who have strong reputation and buyer loyalty.

    This is the real issue for GM.  Toyota did not have the 70s and 80s and 90s be a total cluster***k like GM did.  Tesla never went through BK like GM did.  GM needs to convince everyone born after 1980  that they have the best vehicles (especially EVs) bar none.  Now there will be a struggle (CR dislikes most things GM going back about 50 years or so), but it must be done where it matters:  The Equinox EV and its smaller and larger brethren must be better than Toyota and Tesla (and a better value!), otherwise GM is woefully screwed for the next generation or two.

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While the wife digested the EV overload of info, I moved onto researching the EV technology of these auto makers. Auto EV Platform Info 2024.pdf One key item is that I do not want to be behind the 8 ball of technology standards. In this case, I am talking about companies that are on 400V platforms versus 800V platforms. in this case, this brings us down to the following, Cadillac, Genesis, Hyundai and Kia as everyone else is on 400V platforms and already have announced that 2025 and 2026 model years will be the conversion to new 800V platforms. Knowing my wife, one does not rush her, when she is ready, she will let me know, weeks passed by and finally one day at breakfast, she said I have an answer for you. I like the Cadillac Lyriq and the Kia EV9 the best. I want heated seats, steering wheel and AWD, otherwise I could care less about other features. In looking on the websites for my local dealerships, the Cadillac dealership that I have bought from before was sold during the pandemic to Brotherton Cadillac of Renton. So Brotherton Cadillac NW is the dealership near me, and the wife and I reviewed all the Lyriqs and settled on the following:  Cadillac Lyriq Sport 2 AWD Celestial Metallic. This paint color is a color shifting paint that covers purple to silver / grey spectrum depending on the light of the day and especially as I discovered sun versus rain. In the sun it is a radiant purplish color and under dark raining weather a serious silver/dark grey.     Chuck Olson Kia which is less than a mile away from Brotherton Cadillac NW on HWY 99 here in the greater Seattle area had a nice assortment EV9s in Wind, Land and GT versions. They had the traditional blue GT and an Ice Green that the wife really liked. So I settled on the Ice Green to test drive and see what the final price would be. Again, like the Lyriq, the ICE Green metallic paint job has a dominant blueness but turns various shades of lite green to greenish blue depending on the light of the day. At this point we get to the nitty gritty of the dealing, Price paid, rebates, final pricing to determine what the deal ends up being. Over dinner, the wife and I discussed the options of buying versus leasing and to both of us, it made sense at this early stage to lease rather than buy an EV. The addition of the IRA $7,500 rebate also played into our decision. For Cadillac the Lyriq qualifies again for the full $7,500 rebate whether you buy or lease, in the case of the Kia, due to manufacturing in Korea, the EV9 only qualifies for the rebate if you lease. This fall, Kia and Hyundai start manufacturing in the US allowing their EVs to get the full $7,500 rebate if buying. For me, I wanted to see what a zero down Lease deal would be as a starting point before paying down. Depending on credit rating, most auto leases require anywhere from $3,000 to $10,000 down and of course the more you pay down, the lower your monthly payment is. The nature of my work allows me flexibility and as such, I was able to go on a Friday morning at 10am to the Brotherton Cadillac NW to test drive the Lyriq Sport 2 edition. In fact the EV is still on the lot now almost two weeks later. New 2024 Blue Cadillac 4dr Sport w/1SJ LYRIQ for Sale North of Seattle, VIN = 1GYKPVRL1RZ127387 (brothertoncadillacnw.com) Upon driving onto the lot, I parked and saw the Lyriq as it shinned in the morning sun giving that purplish glow that my wife liked. I walked up and checked it out externally and it looked great. After about 10 minutes of checking the Lyriq out, I was still not approached by anyone, so I went into the sales floor and asked if I could talk with someone about a Lyriq. First salesperson said I needed to talk to their EV specialist and walked away, a second person came out of a side hallway and asked if I was being taken care of and I told them what just happened, and I was still standing here. He did apologize and asked me to wait just a moment and he would get the specialist.  A young man came out, introduced himself and asked me if I had any special model in mind and if I wanted to take a test drive. I took him out to show him the one I was interested in. He took down their special code and left to get the keys. At this point, over all experience with the dealership was not bad, neutral for me as it is nothing personal, just business and some do it better than others. The sales rep returned with the keys, he opened up the Lyriq and took me on a tour of the auto pointing out many of the features and explaining the functional differences between how it works on the EV versus an ICE auto. This I have to say was very welcomed as it showed me the man had knowledge of the auto and could show / explain to me how it was to be used. I appreciate this as my wife is not a tech person but show her how to do it and she it set, so this was a good start. We did the traditional driver's license and insurance validation, signed on the dotted line and I then took off for a road trip in the Lyriq. Android auto works as expected, over all interface was easy to understand and use with a nice balance of common used items in physical form right under the screen. Steering wheel had all the expected buttons and dials for using the auto. The Noise canceling of the auto gave it a quiet ride that I have never experienced before and still to this day is the best yet of all the EVs I have test driven.  Negative of the Lyriq is that it is not a true SUV, you sit lower more car like and headroom while I would be fine, required me to drop the seat to the bottom of it's settings which makes my driving position even lower. Knowing that this is the wife's auto, I returned to the dealership to talk price. Here is where things started to go south and why people hate dealerships. I tried my best to negotiate in good faith for a fair price on the EV. The dealership replied that it was the hottest ride available and as such no discounts, you paid the price they had on the auto which was MSRP plus $5,000. I informed them that no I was not going to pay over MSRP for an auto that shows over 300 are available in the greater Seattle area.  The Dealership then said fine, they would sell it at MSRP to me. Knowing that I get $7,500 off I was not put off by this but also not happy that they would not go down on the price. I told them at this point I was interested in leasing and wanted to see what the lease rate would be for 15,000 miles a year for three years. Here is where it got ugly.  The sales rep came back to me and had a handwritten piece of paper with a TRD (Total after Rebates and Discounts) price, Lease money factor number, Residual price and monthly payment including tax. The monthly payment was a little over $1,200 a month. I asked to see firm numbers showing the selling price minus the IRA rebate, tax, etc. all lined up so that I can understand the numbers. I was informed this is how leases are done, your rebate is figured into the residual amount and that this is all the accurate info they provide the buyer. If I agree to this, they can then process and sell me the Lyriq. I told the man that this handwritten paper did not explain any of what I asked to verify and see, so they would need to properly print out or hand write all details in order for me to make a decision. The rep left and was gone for about 10 minutes and then came back with another salesperson who reminded me of a traditional wild west snake oil salesman who tried to use the same paper I was shown and yet tell me I was not able to understand the complexities of leases and should trust him on this awesome monthly cost. When I told him I would not accept that vague random info, he then moved into the terrible game of "What can you afford a month?" Here is where many people either give up and accept or leave as they feel overwhelmed, I on the other hand laughed and told him that I would not play his game. Show me the valid real numbers with a final price on the Lyriq before processing for the Lease monthly amount.  My wife always told me I was a very frustrating person when it came to buying an auto as I would push for facts and have on more than one occasion made salespeople cry when they could not get their way playing their monthly afford game. This is how people get ripped off and taken advantage of. The two folks left and came back with the sales manager who tried again with the paper to spin a different tale. At this point, I said fine, I would consider this as I needed to talk with the wife, and she would need to drive the auto anyway before we would buy.  Leaving the Cadillac dealership, I drove south to Chuck Olson Kia, figured I would see how the EV9 drove again and see what kind of deal I could get. Arriving at the dealership, I saw the EV9 I was interested in on the lot, looked it over and turned around to see if I can get some help and a young man greeted me and said he was with another customer, but would let another salesperson know I was looking at that EV9. Only a few minutes later, the sales rep came out, greeted me and had the keys so he opened up the EV and showed me the SUV.  Here the experience was similar in that we took the EV9 in Ice Green for a drive. As I drove it, I was informed about the various features and how they all worked. An overview that was enjoyable as I drove the near silent EV locally. I did notice that it was not as quiet as the Lyriq, but most would not really notice the difference, everything else on the road was far louder. We returned to the dealership and sat down; I asked the rep for the best price on this EV9 he could give me. He left to talk to his manager. Now I was comparing the price of the Lyriq Sport level 2 to this EV9 AWD Land edition and the MSRP price between the two was within a hundred dollars of each other. The EV9 had a number of features that the Lyriq did not have unless I paid substantially more and go to the top end Sport Level 3. At this point the Kia was winning on features giving it a better value due to the two being priced nearly the same. The sales rep came back to the table with a price that was $5,000 off MSRP. I felt based on internet searching that this was a fair price and felt it was good. I asked him then at this price with my IRA rebate of $7,500 what would a three-year lease with 15,000 miles a year cost me per month. The rep said give him a few minutes to have the manager put this in the system and he would come back with a detailed price for me. The salesperson returned about 10 minutes later with a Deal Sheet for me to review. Here is where the difference became clear between this Kia Dealership and the Cadillac Dealership. The Deal Sheet had all the numbers listed out clearly. Any person could walk through this in full understanding. The lease deal, started off with the Stock number for the EV9, had the MSRP listed, discount, then Selling price of the EV9. This was followed by a blank field for accessories or add on sales items as the sales rep explained. The rebate for $7,500 was clearly listed, blank space for Trade, cash cap reduction, license fee, doc fee ending in a final price of the EV that was then broken down by 36 months @ 15,000 miles a year for a Base monthly rental cost and then the sales tax on the whole deal which was broken down into monthly tax rate added to the monthly lease amount. Residual value at the end of the lease, a residual money factor that is a decimal number used to figure out the monthly lease rate. All in all, a very clear understandable deal and the monthly price for the EV9 was $837 per month compared to $1,200 plus for the Cadillac. I told the salesperson that I would need to talk to my wife when she got home tonight and would give him a call back. As I was getting ready to leave, I realized I had forgotten to ask an important question. Could the front driver and passenger windows be tinted to match the rest of the auto. Due to having had skin cancer, blocking out UV plus just having it darker is what I prefer. The sales rep said he believed so but would have to check with his manager and could call me if I gave him my number later. I left him my cell number and headed home. Sitting at home, I was thinking about the experience at the Cadillac dealership and wondering, can it really be that bad at any other dealership? So, I did a search and found the identical Cadillac Lyriq Sport 2 AWD Celestial Metallic at the Bellevue Cadillac dealership and much farther away at Larson Cadillac of Fife. Off to Bellevue I went. Arriving at the Bellevue Cadillac dealership, I was promptly greeted and professionally questioned on the auto I was interested in. The young man was always polite and more than happy to help me. This dealership is one of the newly built from the ground up dealerships that truly echo's Luxury and what I would expect from a luxury dealership. Due to the knowledge of the salesperson like the other dealership, it started off positive, went out to check and see if the auto their website stated they had on hand was actually there. It was, Identical to the one at Brotherton Cadillac NW in Shoreline Washington. At this point, I gave him the same info I had given the other person to see what the pricing would be. Ten minutes later he returned with a printed sheet of paper, that was better than handwritten. Had a set sale price that was a couple thousand off the MSRP, had a rebate of $1,000 showing a reduced price, document fee, licensing and a theft engraving that he said they do on all autos sold there so nothing I could do about not wanting it. The total at the end showed a lease money factor, term, mileage and residual with a base payment of $1,042 dollars. with no money down.  Now two things I noticed, one was that the IRA rebate was not showing anywhere on the paperwork and the second item was that at least their price was over $200 less than the other dealership. I inquired about the $7,500 rebate and he said he did not know and would go ask. Upon returning he said it was factored into the residual value of the Lyriq when I traded it back in. I pointed out that the rebate does not go into a value of the vehicle but is paid to the dealership and so comes off the price of the auto. Things continued to go downhill from here as I was told by him that I did not understand how leasing worked. His sales manager stopped by, and I pointed this out, same response, I do not understand how leasing works. I informed them that I would need to present this to my wife and discuss it with her. They attempted the pressure response of get her on the phone, we can explain it and you can drive home in your new EV. They were not happy with me and would not let me have the paperwork. When they stepped out to talk, I snapped a quick picture of the printed paperwork. Two Cadillac dealerships, two different lease prices on the identically spec / priced Lyriq Sport 2 and no honest showing of where the rebate would end up at.  Heading home this made me wonder about Cadillac and their EV focus which we have since learned in the news has changed to having ICE and EV through 2030 and beyond. At home, I explained my day of EV shopping to the wife, she was disappointed that Cadillac was not forthcoming with their pricing. She liked the looks of the Lyriq as much as the looks of the Kia EV9. At this point the phone rang, and it was the sales rep for Kia. He informed me that yes, the doors could be tinted and that his sales manager if we were willing to move forward with the deal would throw in the front window tinting. We setup an appointment for Saturday morning to go and test drive the EV9 with the wife to ensure she would be happy driving it. For full details on our EV9 Purchase read this story: Now at this point, I figured I would relax for the evening, but I got another phone call from a sales rep at Larson Cadillac who informed me that the Lyriq I was interested was already sold at their dealership, but he could make me another deal on a like existing Lyriq, different color. I informed him that my wife liked the 800V Lyriq in the Celestial Metallic. The man on the other end of the phone said he could see if they could do a trade to get what we were interested in, but he wanted me to understand that the Lyriq was not a true 800V EV. I was surprised by his comment and asked him why it was not a true 800V EV. I learned and have verified that the only EV GM makes that truly can handle 350 kW fast charging is the Hummers, the Lyriq has an 800V electrical system, but the battery packs are first generation and as such only rated at 400V meaning they have a top charging speed of 150 kW. GM is planning to roll out 800V battery packs starting with the Chevrolet and GMC full size pickups. All other EVs will continue to use the 400V battery packs for now. At this point, I thanked the man for his time and would think on it and get back to him. As a person wanting to be current, this takes me to the Kia EV9 only. I did not say anything to my wife about the tech and hoped she would be happy with how it drove. Luckily that was a success the next day. I have spent half my life on the sales side and in training new sales folks there is a pretty basic 5 step process in sales: 1) Greet the customer inquiring what brought them in today 2) Qualify the person on what they want 3) Trial close to see if they are ready 4) Clarify questions and overcome concerns 5) Close the Sale. To accomplish this basic 5 steps, you first have to fully train the individual in what they are selling. Here Cadillac clearly is not or possibly the dealerships are not wanting to ensure everyone know how to sell an EV. Recap of this whole shopping experience is that Kia is nailing it with a professional sales experience, knowledgeable people on their products and a sales / lease process that is clear hiding nothing from allowing you to commit to buying or leasing a new auto. Cadillac on the other hand has left me with the feeling of snake oil salespersons at both dealerships with vague pricing, vague rebates and me wondering just how much they really want to earn my repeat business as I would love to replace my current Escalade with an Escalade IQ, but at this point, Genesis the luxury brand for Hyundai / Kia will reveal their Full Size GV90 ICE/Hybrid/Electric SUV summer of 2024 and I might just be replacing it with a Genesis. Any questions, ask away.   View full article
    • Rivian? Value? That's hilarious.🤣
    • Let me put it this way, The amount of money I saved with the interior having more room inside than my current Escalade and the silent comfort, It is a win to me with not having to deal with any of the ICE maintenance or gas trips. My leasing / buying story should help enlighten you on why leasing an EV is a good thing right now. I am also putting in a Level 2 charger at the house that will be another story on the research, cost, etc. So you can follow up on that story too.
    • I stumbled upon a small meetup this weekend. There's a new custom/restoration shop about two blocks from my home and I was walking to a Casey's to grab a cake donut for my wife (hahaha) and this is right next to the Casey's.  This grey Chevelle was perfect, absolutely perfect. The plate is the name of the shop, Xtreme (restoration, bodywork, modification). I'm sure this is their show piece, and what a piece of work/art it is! I believe the van is theirs as well.  Later that day we ran to Aldi and came across the International Scout. it was far from mint condition, but it was "pretty good" but even cooler to see it just out and about. 
    • That's an exciting purchase, EV is tempting to me, but I still think all these current Gen EV's are too expensive compared to ICE cars.  If they can cut weight and cost 15% then I think the flood gates open on EV sales.
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