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    William Maley

    The long-awaited Super Cruise system arrives later this fall

    The long-delayed Cadillac Super Cruise system will be arriving as an option for the 2018 CT6 this fall. Described as "the industry’s first true hands-free driving technology for the highway,"(Tesla would argue otherwise) Super Cruise combines the driver assistance features currently on the CT6, along with a driver attention system and LiDAR-based mapping data.
    Unlike other systems that monitor forces on the steering wheel to see if the driver is paying attention, Super Cruise uses a camera mounted on the steering column to monitor a driver's head position and movement. If it detects the driver has turned their head away from the road, the system will issue an alert to have the driver bring their eyes back to the road via a light bar on the steering wheel and then the safety alert system. If the driver fails to do this, Super Cruise will bring the car to a stop and call OnStar “if necessary.”
    As for the "LiDAR-based mapping data", this scan of limited-access highways in the U.S. and Canada is paired with an improved GPS system, real-time cameras, and sensors to determine whether or not the system can come on, along with keeping the vehicle on the road.
    “American drivers travel twice as many miles on urban and suburban highways as they do on rural roads. Super Cruise™ allows hands-free driving and operates only within the environment where it has the most benefit. While it is technically possible for the technology to drive hands-free on other kinds of streets and roads, we feel strongly that this targeted approach is the best to build consumer and regulatory confidence and enthusiasm for advanced mobility,” said Barry Walkup, chief engineer for the system.
    Source: Cadillac
    Press Release is on Page 2

    William Maley

    More crossovers! Plus some key redesigns and name changes!

    We know Cadillac is planning a major product offensive beginning with the XT3 crossover next year, along with a few other products such as a seven-seat crossover and a competitor to the Audi A3 and Mercedes CLA. Automobile Magazine reports that Cadillac is planning eight all-new or redesigned models by 2022. They include,
    XT3: (Compact crossover) in 2018 CT3: (ATS Replacement) in 2018 XT7: (Seven-seat crossover that is reported to be on Omega. Other reports put say it will use the platform underpinning the redesign Buick Enclave/Chevrolet Traverse) in 2019 CT5: (Replacement for the CTS) in 2019 XT1 or XT2 (Subcompact crossover) in 2020 XT5 Redesign (Possibly going on Omega) in 2021 CT1 or CT2 (A3 and CLA fighter) in 2021 CT8: (Flagship using Omega) in 2021 All of these models are expected to use an evolutionary design theme from the Escala concept. It is still unknown whether or not the CT1/CT2 will use the Delta front-wheel drive platform or use Alpha.
    The brand is also planning investments totaling $800 million into their retail operations in the U.S.
    Source: Automobile
    Pic Credit: William Maley for Cheers and Gears

    William Maley

    We have been calling it XT3, but there's another name to it

    In various reports about Cadillac's upcoming small crossover, we have been calling it the XT3. But recently at Geneva Motor Show, Cadillac president Johan de Nysschen revealed the actual name.
    “A new compact crossover called XT4 will debut in 2018 in the US and subsequently in Europe, with an entirely new series of efficient and powerful engines. Starting with the launch of XT4, a new Cadillac will be brought to market every six months, a total of five carlines in the space of two years,” said de Nysschen.
    It is expected that the XT4 will use the bones of the new Chevrolet Equinox and GMC Terrain. Power will come from a 2.0L turbo-four paired with a nine-speed automatic
    Source: Cadillac

    Cmicasa the Great

    While putting the Escala Concept on a Pedestal!!!


    Whoah!!! Dare Greatly takes on a whole new meaning as Cadillac moves FORWARD in their quest to re-conquer the World. Once deemed the Standard of the whole World.. Cadillac hit hard times, falling from its once lofty post above all other brands.  To me, it is a time game of continual hard work and making the best. They can't let up and I don't see them doing that anytime soon.  Set to debut during Oscar night.. this ad showcases some of the awesomeness that is and will be soon.. at a Cadillac dealer near you.

    William Maley

    I see you XT3!

    Cadillac is going to have a quiet 2017, but 2018 looks to be a blockbuster year as the first of their needed crossovers will launch - the compact XT3. Thanks to a spy photographer, we have gotten our first look at it.
    General Motors' camouflage department did a really good job of covering up the XT3, so we can't really tell much about the design except that it looks like an even smaller XT5. One detail they weren't able to cover up is the intercooler, leading us to believe that the XT3 will come with turbocharged power - most likely the 2.0L turbo. A nine-speed automatic and the choice of front or all-wheel drive is likely. Platform-wise, expect the XT3 to use the underpinnings of the Chevrolet Equinox and GMC Terrain.
    Source: Car and Driver

    William Maley

    Cadillac has crossovers coming! But they won't be here till the second-half of 2018

    If there is one issue that is top of mind for various folks at Cadillac, it is the lack of crossovers. Their sedan-heavy lineup isn't doing them any favors in a marketplace crazy for crossovers and SUVs. The brand does have some breathing room thanks to increasing sales in China, but they know they need crossovers now.
    “It’s left us with the obvious difficulty. The core part of our volume lineup is in the market that’s contracting while we are unable, as good as XT5 and Escalade are, we are unable to fully exploit the updraft that’s taking place in the other half of the market,” said Cadillac President Johan de Nysschen to The Detroit News.
    The bad news is the first of a handful will not arrive till the second half of 2018 according to de Nysschen. The first is a model that will be smaller than the XT5, what we believe will be called the XT3. Some analysts believe the XT3 will be built at Fairfax Assembly Plant in Kansas City, Kansas. Then a full-size crossover slotted between the XT5 and Escalade will come next. We think this could be the sister model to the Chevrolet Traverse and Buick Enclave. Finally, de Nysschen hinted that an even smaller crossover could arrive after 2020.
    That doesn't mean Cadillac isn't working on their sedan lineup either. The XTS is expected to get a refresh later this year. Cadillac will also be launching a sedan to compete with the likes of the Audi A3 and Mercedes-Benz CLA in 2019. A coupe and convertible will join the sedan around the same time. de Nysschen explained the entry-level luxury marketplace is growing and the company wants a piece of it.
    Source: The Detroit News

    William Maley

    Increased sales in China is giving Cadillac some breathing room in the U.S.

    China has given Cadillac a bit of breathing room when it comes to sales and working on filling out their lineup. Automotive News reports overall sales of Cadillac vehicles in the U.S. dropped 3 percent, while sales in China rose 46 percent. 
    "We are moving Cadillac from having this very strong U.S.-centric focus to having a global focus. The time will come when we will sell more Cadillacs in China than here," said Cadillac President Johan de Nysschen in an interview.
    With sales going up in China, this gives the brand some flexibility from transitioning a sedan-heavy lineup to adding more crossovers beginning in mid-2018 for the U.S. Currently, the XT5 serves as the brand's sole crossover and best-selling model (2016 saw 39,485 XT5s sold). Not a good thing since light trucks currently account for 60 percent of total U.S. car sales.
    "The majority of our portfolio is exposed to downdraft, while we can't really capitalize adequately on all the opportunities that exist with the swing of demand into crossovers. Now, this will be remedied, of course, over time as we expand our portfolio, but in the meantime it is our reality," said de Nysschen.
    Dealers though don't get to have that breathing space. An 18-month window without any new products is making them very anxious. 
    "We're in the retail business. We live and breathe month to month and weekend to weekend. There is a lot of product out there on the horizon, but nothing very soon," said Bill Wallace, owner of Wallace Cadillac in Stuart, Florida.
    The next product is expected to a compact crossover known as the XT3, due in mid-2018.
    Source: Automotive News (Subscription Required)
    Pic Credit: William Maley for Cheers & Gears

    William Maley

    Despite there being a lot of talk, Cadillac isn't coming to Australia anytime soon

    In 2009, Cadillac was gearing up to launch the brand in Australia. A small number of dealers had signed up to begin selling a right-hand drive version of CTS. But weeks before the launch, plans were axed. The economic crisis and fluctuations in various currencies were the reasons given. But in the past couple of years, various GM executives have said the brand will be coming to Australia and pictures have surfaced of various Cadillac models in the country. 
    However, head of General Motors International Stefan Jacoby poured a bucket of cold water on this, telling Australian media at the Detroit Auto Show that the time isn't right for Cadillac to enter Australia.
    "We have no plans for that," said Jacoby.
    "First of all we should manage Holden and then we should look to Cadillac."
    Holden is currently transitioning from relying heavily on the Commodore to expanding their lineup comprised of vehicles coming from around the world. Already, Holden has launched the Astra Hatchback and will soon be launching the Astra sedan (Chevrolet Cruze) and Acadia. Once Holden is successful with this, Jacoby said they would revisit the idea of Cadillac in Australia.
    Cadillac chief designer Andrew Smith (who happens to be a Holden alum) tells Drive.com.au that he would like to see Cadillacs on Australian roads, but only when the time is right.

    "We're talking about Cadillac in Australia and I see it as a really good fit, but it is a futile exercise until you have exactly the portfolio you need," said Smith.
    "I think the Australian market is an interesting one, it's always been a mix of the European market and the American tastes. Even though we like to think it is European certainly American tastes are similar. But again it's about having everything we need to make sure we can launch it properly."
    Source: Drive.com.au

    William Maley

    How to drive most of Cadillac's lineup for only $1,500 a month

    Are you one of those people who can't seem to decide if they want a sports sedan or a luxury crossover? Then listen up as Cadillac has announced something you might be interested in.
    Next month, Cadillac will be launching 'Book by Cadillac' for the New York Metro Area. For $1,500 a month, members will be able to choose from Cadillac's Platinum trim and V-Series lineup. This is done through a smartphone app where a member can request a vehicle. From there, a concierge will drop off your selected vehicle to your requested location. Vehicles can be kept for as long as a member wants and can be easily swapped. 
    The $1,500 monthly fee covers insurance, registration, and maintenance of the vehicle.
    Cadillac plans on launching Book into other markets down the road.
    Source: Cadillac
    Press Release is on Page 2

    Introducing BOOK by Cadillac, a Bold New Luxury Vehicle Subscription Model
    Rather than owning a single vehicle, members can switch between different Cadillacs to best suit their needs with this first-of-its-kind subscription service from an OEM. NEW YORK — Cadillac is continuing to push the boundaries of the driving experience with a first-of-its kind luxury vehicle subscription service, BOOK by Cadillac. For a flat monthly fee, BOOK by Cadillac gives members access to popular Cadillac vehicles without the commitment of leasing, financing or buying.
    “BOOK by Cadillac is an innovative new option targeted at a growing class of luxury drivers searching for access to various cars over time, dependent on their individual needs, coupled with a hassle-free white-glove exchange,” said Uwe Ellinghaus, Cadillac chief marketing officer.
    BOOK by Cadillac members will have app-enabled on-demand access to the latest premium trim Cadillac models to keep in their possession. The vehicles will be delivered via white-glove concierge to members’ requested locations and exchanged at their leisure or as their needs change. Members can just as easily take to the winding roads in a performance V Series and enjoy a back-mountain winter ski trip in an Escalade in the same week. Alternatively, they can keep an SUV during the winter months and switch to a performance sedan during the summer, with each vehicle picked up and delivered to their doorstep.
    With maintenance, insurance and detailing of the vehicle handled by Cadillac, members are freed from the baggage that comes with traditional vehicle ownership and given the freedom and flexibility to fit their lifestyle.
    BOOK by Cadillac will launch first in the New York metro area, with plans to debut in other markets. 
    The Details:
    A flat monthly fee of $1,500 eliminates the hassles of car ownership so members can experience uninhibited driving. Membership is month-to-month with no long-term commitment required. Members can use a mobile app to reserve vehicles that will be delivered to their specified locations via a white-glove concierge service. Certain location restrictions apply. Members will have access to the current year Platinum Level Trim Cadillacs, including the XT5, CT6, Escalade and V Series. Registration, taxes, insurance and maintenance costs are included in the monthly rate and there is no limit on mileage.
    Other fees may apply. For detailed information on all the benefits of membership and how to join, please visit www.BOOKByCadillac.com.

    William Maley

    Cadillac makes a return to Endurance Racing

    It has been 14 years since Cadillac competed in endurance racing with the Northstar LMP at the 24 Hours of Lemans. But next year at the 24 Hours of Daytona, Cadillac will once again compete.
    The automaker announced today that it will take part in the new Daytona Prototype international (DPi) class in the 2017 IMSA WeatherTech Sports Car Championship with the Cadillac DPi-V.R. Cadillac's DPi is based on the Dallara LMP2 chassis. Thanks to new regulations, Cadillac and other manufacturers are able to make changes to certain exterior parts to help make their vehicle stand out.
    Power comes from a naturally-aspirated 6.2L dry-sump V8 with 600 horsepower. This engine was used in the Corvette Daytona Prototypes. Curb weight is a light 2,050 pounds.
    "Cadillac’s V-Performance production models – the ATS-V and CTS-V – are transforming our brand’s product substance, earning a place among the world’s elite high-performance marques. The Cadillac DPi-V.R further strengthened our V-Performance portfolio, placing Cadillac into the highest series of sports car racing in North America," said Cadillac president Johan de Nysschen.
    Action Express Racing and Wayne Taylor Racing will field the Cadillac DPi-V.R.
    Source: IMSA

    William Maley

    Plus. how far can the CT6 PHEV travel on electric power only?

    Despite being introduced a year ago at the Shanghai Auto Show, Cadillac has been somewhat quiet on the CT6 PHEV for the U.S. But today, Cadillac has been spilling out some new information on their new hybrid sedan.
    First, we know now when the CT6 PHEV will go on sale and for how much. The model will go on sale next spring with a base price of $76,090 - includes a $995 destination charge. Cadillac says the PHEV will be offered as its own unique package within the CT6 lineup and feature an equipment list similar to the Premium trim. 
    We have also learned how far the CT6 PHEV can travel on EV power alone - about 30 miles.
    The CT6 PHEV uses a turbocharged 2.0-liter four-cylinder and two electric motors to deliver a total output of 335 horsepower and 432 pound-feet of torque. That torque figure is higher than the 3.0L Twin-Turbo V6 (400 pound-feet). 
    Source: Cadillac
    Press Release is on Page 2

    2017 Cadillac CT6 Plug-In Hybrid on sale in spring 2017, offering an estimated 400-plus miles of total range
    Expected rating of 65 MPGe Exhilarating performance: 0-60 mph in 5.2 seconds NEW YORK – Cadillac today announced the first-ever 2017 CT6 Plug-In Hybrid prestige sedan will go on sale in the spring of 2017, with a total driving range of more than 400 miles.
    Advanced plug-in hybrid technology enables the luxury sedan to reward drivers with environmentally conscious driving without compromising on performance. The CT6 Plug-In Hybrid system is designed to provide responsive, all-electric driving for most daily commutes, while maximizing fuel efficiency by providing blended power from the engine and battery at higher speeds and higher loads.
    All-electric range for the CT6 Plug-In Hybrid is an estimated 30 miles. However, the car’s combination of efficient engine and battery power enables drivers the freedom of more than 400 miles of total driving range, with no requirement to find charging stations along the way. Thanks to the advanced propulsion system, the CT6 Plug-In Hybrid removes all range anxiety for our customers.
    “The CT6 is a technological showcase throughout, and by far the lightest car in its class, making it an ideal platform for electrification,” said Cadillac President Johan de Nysschen. “In the CT6, Cadillac presents a new formula for prestige luxury. The advanced Plug-In Hybrid system is a key addition, providing a combination of exceptional fuel economy, crisp acceleration and strong electric-driving range.”
    Cadillac’s prestige plug-in hybrid entry achieves the same zero to 60 mph performance as its V6-powered competitors, while achieving roughly twice the full EV range and MPGe figures.
    The CT6 Plug-In Hybrid is expected to have fuel economy estimated at 65 MPGe. Miles per gallon equivalence – MPGe – compares energy consumption of plug-in electric vehicles and other advanced technology vehicles with the fuel economy of conventional internal combustion vehicles in miles per U.S. gallon.
    The CT6 Plug-In Hybrid combines an all-new rear wheel drive electric variable transmission to provide the smooth, powerful acceleration expected from a driver’s car. The two-motor EVT system combines with the 2.0-liter turbocharged four- cylinder gas engine to produce an estimated total system power of 335 hp (250 kW) and 432 lb-ft (586 Nm) of torque. This helps propel the vehicle from a zero to 60 mph in an estimated 5.2 seconds.
    Each electric motor produces 100 hp (74.5 kW) of power. On electric power only, the car is capable of approximately 30 miles of driving range and a top speed of 78 mph, with the additional power of the engine adding hundreds of miles of total range and a top speed of 150 mph on a track.
    The CT6 Plug-In Hybrid launches in North America in the spring of 2017, starting in the U.S. at $75,095 plus a $995 destination freight charge before any applicable electric vehicle tax incentives. In the U.S. market, the CT6 Plug-In Hybrid will be offered as its own unique package within the CT6 product line, with pricing and equipment comparable to the existing Premium Luxury model (second highest within in the model range). The Plug-In model includes numerous optional equipment as standard, such as a Rear Seat Infotainment system, Enhanced Night Vision and Rear Camera mirror.

    William Maley

    Cadillac gives their smallest dealers a way out of project pinnacle

    Cadillac is offering 400 of its smallest dealers a buyout if they don't want to be part of the ambitious and contentious Project Pinnacle.
    Automotive News reports the offers will range from $100,000 to $180,000. The dealers eligible for the buyout sold less than 50 new Cadillac models in 2015. While the 400 dealers make up 43 percent of Cadillac's total number of dealers in the U.S. (around 925), this group only made up 9 percent of total sales last year.
    Cadillac President Johan de Nysschen said the buyouts is to give those an alternative who don't want to forward with the new program.
    “This is going to be a long, arduous and challenging journey and certainly not one for the faint-hearted. Some people may choose to make life a little easier than what lies ahead,” said de Nysschen.
    de Nysschen did say while Cadillac has too many dealers compared to their rivals, the buyout program isn't meant to be seen as a way to get rid of low-volume dealers. 
    Project Pinnacle is a new incentive program that will separate dealers into five tiers based on sales volume. Each tier offers a varying level of customer perk along with different requirements for services and facilities. For example, small stores cannot stock vehicles on site. Instead, they would offer a virtual showroom for customers to explore and order a vehicle. This program has gotten backlash from dealer groups, saying it would violate franchise laws and be unfair to the smaller dealers. 
    Those who have been offered the buyout have until November 21st to either take it or move forward with Project Pinnacle, which is expected to begin January 1st.
    Source: Automotive News (Subscription Required)

    William Maley
    More and more automakers are beginning to roll out high-performance driving schools to those who purchase one of their performance vehicles. Cadillac is the latest one.
    Starting with the 2017 Cadillac ATS-V and CTS-V, buyers will be eligible for a two-day course at Cadillac's V-Performance Academy. The Academy is based at Spring Mountain Motor Resort and Country Club near Las Vegas, Nevada. The course "is designed for drivers of all experience levels and includes dynamic car control exercises, visual skill development, and proper cornering techniques." There will also be time in the classroom to explain various things.
    We'll admit Cadillac's V-Performance Academy is quite the steal as the brand will cover a two-night stay in one of the Spring Mountain on-site condos, along with breakfast and lunch. All you need to do is buy the plane ticket to get to Las Vegas.
    Source: Cadillac
    Press Release is on Page 2

    Cadillac Announces V-Performance Academy
    Two-day driver training included with every 2017 V-Series Cadillac today announced the Cadillac V-Performance Academy driving experience at Spring Mountain Motor Resort and Country Club near Las Vegas, Nevada. The two-day driver training program will be included in the purchase of any of Cadillac’s high-performance V-Series models: 2017 Cadillac ATS-V Sedan, 2017 ATS-V Coupe and 2017 Cadillac CTS-V sedan.
    Cadillac is the only luxury automotive brand offering a two-day driver training with the purchase of a high-performance vehicle. Customers will register online for the experience after taking delivery of a 2017 V-Series model. The V-Performance Academy program may also be purchased as a stand-alone experience.
    “Cadillac is a brand for passionate people, by passionate people,” said Nathan Tan, associate director of Brand Partnerships and Experiences for Cadillac. “V-Series customers are in many ways nearest the core of the Cadillac brand, and we are proud to offer this valuable training with our thrilling products.”
    The V-Performance Academy includes:
    Ground transportation to and from Las Vegas McCarren International Airport — customers are responsible for airfare Two days of intensive driver training in the model of purchase for 2017 V-Series owners and the model of choice for stand-alone customers Two nights’ lodging in the Spring Mountain luxury condominiums Breakfast and lunch on both training days General admission access for one designated guest — add a driving guest for an additional fee On-site courtesy vehicles will be provided There are now two opportunities for enthusiasts to drive new V-Series models on a racetrack: the two-day V-Performance Academy driver training held exclusively at Spring Mountain and the single-day V-Performance Lab, which travels to different racetracks around the country. In 2016, the V-Performance Labs will be held at Lime Rock Park in Lakeville, Connecticut, and Circuit of the Americas in Austin, Texas. The development of the V-Performance Academy curriculum was overseen by V-Series engineers. The tailored driver training enables attendees to extract maximum performance from the V-Series vehicles.
    “The V-Series are the most-track capable Cadillac models ever, using exclusive technologies tuned by a select group of dedicated engineers,” said Brandon Vivian, Cadillac executive chief engineer. “These technologies, such as Magnetic Ride Control, Performance Traction Management software and the Performance Data Recorder, set the Cadillac ATS-V and Cadillac CTS-V apart from all other luxury cars and are the tools drivers will experience at the V-Performance Academy.”

    William Maley

    What bits from the Escala concept will show up on future Cadillac models?

    If there was one vehicle that was the talk during Monterey Car Week, it would have to be the Cadillac Escala concept. Unlike other concepts that Cadillac has shown during this time, various ideas will appear on future Cadillac models.
    "There's a lot of stuff that's being captured here. All of that won't necessarily find itself coming out in one car; it will be spread through the portfolio," said Johan de Nysschen, Cadillac's president to Automotive News.
    One of the key items that will be spread around is the Escala's design. Compared to Cadillac's sharp and angular design language, the design on Escala is a complete departure with curves and smooth edges. de Nysschen said production models with this look will arrive in 2019. Automotive News speculates that the next-generation CTS (soon to be renamed CT5) will be the first model to sport the look.
    The twin-turbo 4.2L V8 is another part that will be appearing in future Cadillac models. One vehicle that might get it is the current CT6 sedan. When asked, de Nysschen wouldn't give an answer, only saying the brand is considering it for future models.
    But what about the Escala itself? If we go back to our original story on Friday, we pulled a quote from the press release made by de Nysschen saying the following,
    “Escala is a concept car, but one based upon the unrelenting rise of our product substance. Depending on the development of market segment for large luxury sedans, Escala is a potential addition to our existing product plan.”
    Would it take the place of the long-rumored CT8 or sit beside it? No one is quite sure. But de Nysschen did reveal one important detail about the CT8 project. The model is on hold, not canceled as some reports have said earlier in the year. The reason comes down consumers going toward crossovers and SUVs at a quick rate.
    "These are precisely the things that we are just saying: "Let's step back a moment and see whether it's just an energy/price thing, or is it a more sustained shake-up?'"
    de Nysschen said the brand is looking at various options at the moment such as merging the CT6 and CT8 into one vehicle like the Escala, using a new crossover as the flagship, or doing some combination of the two.
    Source: Automotive News (Subscription Required)

    William Maley

    Cadillac reveals what a flagship sedan from them could look like

    The Pebble Beach Concours d’Elegance has become an auto show of sorts in the past few years with luxury automakers showing off concepts and new models. Cadillac has used the event to show off various concepts such as the Ciel and Elmiraj. Last night, they revealed the Escala concept.
    “Escala is a concept with two clear objectives. First, Escala is a statement of intent for the next iteration of the Cadillac design language, and also technical concepts in development for future Cadillac models. Secondly, Escala builds Cadillac’s aspirational character, signaling the brand’s return to the pinnacle of premium,” said Johan de Nysschen, president of Cadillac.
    Escala (Spanish for scale) provides a preview as to Cadillac's future in terms of design and a possible idea to a long-rumored flagship. The overall profile reminds us of the Audi A7 with a coupe-like roofline and liftback. The front end features a new grille design and slimmed down chrome surround. Flanking either side of the grille are slim headlights with organic light emitting diode (OLED) technology.
    Size-wise, the Escala is 6.5 inches longer, 2.7 inches wider in the front and 2.5 inches in the rear; and rides on a 4.5 inch longer wheelbase when compared to the CT6.
    The Escala's interior is a feast for the eyes. Cadillac describes it as having a “dual personality”. The front is focused on technology with three curved OLED screens that consolidate the instrument cluster and center stack into one unit. The back is focused on comfort with seating for two and a panaromic sunroof.
    Under the hood lies a brand new 4.2L twin-turbo V8 with cylinder deactivation. No power figures are given, but we expect to see this engine in the CT6 in the near future.
    Could we see the Escala as a production model? We'll let de Nysschen answer this.
    “Escala is a concept car, but one based upon the unrelenting rise of our product substance. Depending on the development of market segment for large luxury sedans, Escala is a potential addition to our existing product plan.”
    Source: Cadillac

    Press Release is on Page 2

    Cadillac Unveils Escala Concept, Previewing Future Design Direction
    Concept showcases future design and technical systems in development Flagship Sedan is a concept for a more expressive, expansive companion to the recently launched CT6 Dual-Theme interior includes Curved OLED displays, next-gen connectivity designs, ingenious details


    The Escala Concept debuts in California tonight, introducing the next evolution of Cadillac design and previewing the craftsmanship and technology being developed for many future models. Following a series of private previews, Escala will be displayed this weekend at the annual Pebble Beach Concours d’Elegance.
    The Escala Concept previews the design and technical ideas driving the next phase of Cadillac’s ongoing expansion.
    “Escala is a concept with two clear objectives,” said Johan de Nysschen, president of Global Cadillac. “First, Escala is a statement of intent for the next iteration of the Cadillac design language, and also technical concepts in development for future Cadillac models. Secondly, Escala builds Cadillac’s aspirational character, signaling the brand’s return to the pinnacle of premium.”
    Cadillac has released a new slate of models bristling with expressive design and exhilarating performance, driver’s cars taking Cadillac into a new chapter of its storied 114-year history.
    “Escala is a concept car, but one based upon the unrelenting rise of our product substance,” de Nysschen said. “Depending on the development of market segment for large luxury sedans, Escala is a potential addition to our existing product plan.”
    Escala — Spanish for “scale”— is a concept for a larger, more elite and expressive companion to the recently launched 2016 Cadillac CT6, the brand’s remarkable new range-topping prestige sedan. Escala is also the third in a series of concepts Cadillac has debuted at Pebble Beach in recent years, following the Ciel convertible (2011) and Elmiraj coupe (2013).
    Escala is designed to be both a driver’s car and an indulgent flagship sedan. The large 4-door sedan features an expansive liftback design emphasizing the car’s considerable scale and versatility. At 210.5 inches in overall length, Escala is roughly 6 inches longer than today’s CT6.
    Escala features a new and evolved face of Cadillac design that will begin appearing on production models soon. This includes a new expression of Cadillac’s vertical lighting, a brand signature since 1948. Organic light emitting diode (OLED) lighting elements are thinner and set deep within the fascia, creating a sinister look, day and night.
    The concept’s details invite closer inspection, including a three-dimensional precision pattern in the grille design and 22-inch wheels with two layers of spokes.
    “This concept shares how Cadillac will bring forward a new experience that is uniquely American, and unmistakably Cadillac,” says Andrew Smith, executive director of Cadillac Global Design. “Escala is an expressive symbol of reward and an exhilarating driving experience. On the interior, we pushed further. It’s about precision and ingenuity in craftsmanship, and the artistic integration of technology.”
    Escala features a “dual personality” interior crafted with distinctly different zones: The front is about intensely focused modern technology, while the rear delivers relaxation.
    “My brief to the designers was to create a car you desperately want to drive, and also one in which you want to be driven,” Smith said. “So rather than a single design, this interior consists of two themes. It was an opportunity for our designers to break the rules a little bit, exactly what Cadillac should do from time to time.”
    An array of three curved OLED screens is a prominent feature in the front of the cabin. The very thin, curved displays are layered in front of the driver, with the back sides wrapped in hand-stitched leather embossed with the Cadillac script. The array of screens consolidate the traditional “cluster” of driving gauges with the “center stack” into one integrated unit.
    Escala includes new designs for connectivity and control, providing a prototype for the user experience in development for future production models. The system features a central control module that enables the driver to execute tactile commands across the spectrum of connectivity functions, in addition to voice and gesture control technology. Inside the controller sits a new edition of Cadillac’s “flying Goddess” icon, a nod to the brand’s illustrious heritage.
    Like all Cadillac models today, the interior is assembled using hand cut-and-sewn techniques. However, Escala presents several new and unique touches, blending overt luxury with covert technology. Escala makes broad use of hand-tailored fabric on the door trim and seating areas. Inspired by suiting material used by Cadillac’s partners in the fashion industry, the fabric provides a new level of hand-applied craftsmanship and color, unique in today’s auto interior landscape.
    The Escala Concept utilizes Cadillac’s new RWD-centric large luxury car architecture, featuring one of the world’s most advanced body structures, which debuted on the new CT6. The mixed-material construction enables unprecedented agility and efficiency.
    Escala uses a new 4.2-liter twin-turbo V-8 engine, a prototype of a new system in development for future Cadillac models. The advanced engine utilizes Active Fuel Management technology, enabling fuel-saving 4-cylinder operation.

    William Maley

    Is GM's Super Cruise coming out next year or not?

    In light of the fatal crash involving a Tesla Model S and Autopilot back in May, automakers are reconsidering their plans for rolling out their autonomous technologies. General Motors was planning to introduce Super Cruise on the Cadillac CT6 sometime next year. But in light of Tesla crash, GM is rethinking their plans.
    “We aren’t putting a specific date on it,” said GM CEO Mary Barra at a cybersecurity conference.
    Officials told The Detroit Bureau later on that the feature would still appear next year. This would be corroborated by a Cadillac spokesman to Motor Trend.
    “Right now, the plan continues to be that we will introduce [super Cruise] in the Cadillac CT6 in calendar year 2017,” said Cadillac spokesman Donny Nordlicht.
    “We want to make sure it is safe for our customers to use and we’ll launch it when we’re confident in the technology,” Nordlicht said. “Our engineers have been testing and validating the technology for the past several years to make sure all of our systems are focused on providing the customer among the most intuitive and safe solutions. We’re not driven by a deadline, we’re driven to make the system customer-friendly and safe so the exact month of introduction cannot be announced at this time.”
    Insiders at GM believe that Super Cruise should be able to avoid some of the problems that plague Tesla's Autopilot. Like Autopilot, Super Cruise blends information from radar and cameras. But Super Cruise will also use a high-definition map that provides more details than what you can get on a current navigation system. This map will help the system determine where the vehicle is and whether it is safe to engage the system. There is also a retina detection system that monitors the driver and will switch off Super Cruise if it detects if the driver isn't paying attention.
    Source: The Detroit Bureau, Motor Trend

    William Maley

    What does Cadillac have planned for Europe?

    Earlier this month, Cadillac revealed the CT6 and XT5 in Berlin ahead of their official European launch in September. At the present moment, the brand will be selling the vehicles through 45 dealers in 12 countries. Speaking with Autocar, Cadillac Europe’s head of product management Barnabas Vincze says they plan on doubling that by 2020 as part of a plan to achieve “organic growth” rather than going after volume. This shows in the sales goal as Cadillac wants to boost sales from about 550 vehicles last year to around 900-1000.
    For the time being, the CT6 and XT5 will be equipped only with gas engines. Down the road, Vincze says “all types of different powertrains were on the table as options” in the future, and the brand was “looking at them all now. For now, we bring high-performance petrols to market.”
    Also, Cadillac will be adding more crossovers to their European lineup. These include a model sitting between the XT5 and Escalade, and two small crossovers.
    “Crossovers will be key to us,” said Vincze.
    Source: Autocar

    William Maley

    How to make an ATS and CTS more aggressive

    If you want a bit more aggression in your Cadillac ATS or CTS, then you should pay attention. For 2017, Cadillac will be offering Carbon Black appearance packages for the ATS, ATS-V, CTS, and CTS-V. These packages add such items as Recaro seats (ATS and CTS) and a black chrome grille (ATS-V and CTS-V).
    Here is a breakdown of the package for each model,
    Black Chrome grille Side window moldings finished in black Body-color door handles After Midnight dark finish wheels V-Series spoiler Low-gloss carbon fiber interior trim RECARO® front seats

    Black Chrome grille After Midnight dark finish wheels Carbon Fiber Package Low-gloss carbon fiber interior trim Sueded steering wheel and shifter RECARO V-Series front seats

    Black Chrome grille After Midnight dark finish wheels V-Series spoiler Low-gloss carbon fiber interior trim Upgraded performance front seats Available RECARO® front seats (standard on V-Sport Premium)

    Black Chrome grille After Midnight dark finish wheels Carbon Fiber package Low gloss carbon fiber interior trim Available sueded steering wheel and shifter V-Series performance front seats (RECARO seats are optional)

    Source: Cadillac 
    Press Release is on Page 2

    Cadillac Introduces Carbon Black Sport Package
    Design Highlights Thoroughbred Performance

    Cadillac today introduced the Carbon Black sport package for the 2017 model year editions of the Cadillac ATS and CTS product lines, including the ATS-V and CTS-V super sedan.
    The Carbon Black sport package — which includes the first-ever Black Chrome grille for V-Series models and RECARO® front seats for Cadillac ATS Sedan and Coupe models — further enhances the engaging performance and striking design of Cadillac’s driver’s cars.
    Cadillac’s ATS and CTS product lines received additional key refinements for 2017, including new, more streamlined trim levels. Production for the 2017 model year begins later this summer, and dealers can now accept orders. Carbon Black sport package content for each model is listed below.
    Cadillac ATS Luxury, Premium Luxury Sedan and Coupe
    Black Chrome grille and rear fascia applique Black finish side window moldings and body-colored door handles After Midnight dark finish wheels V-Series spoiler

    Low-gloss carbon fiber interior trim RECARO® front seats

    Available colors:
    Exterior colors: Black Raven, Phantom Gray Metallic, Red Obsession Tintcoat, Crystal White Tricoat Interior colors: Jet Black or Light Platinum

    Cadillac CTS Luxury, V-Sport Premium Luxury Sedan
    Black Chrome grille After Midnight dark finish wheels V-Series spoiler

    Low-gloss carbon fiber interior trim Upgraded performance front seats Available RECARO® front seats (standard on V-Sport Premium)

    Available colors:
    Exterior colors: Black Raven, Phantom Gray Metallic, Red Obsession Tintcoat, Crystal White Tricoat Interior colors: Jet Black or Light Platinum

    Cadillac ATS-V Sedan and Coupe
    Black Chrome grille and rear fascia applique After Midnight dark finish wheels Carbon Fiber package includes a more aggressive front splitter, hood vent trim, rear diffuser, composite rocker extension panels and a taller, body-colored rear spoiler

    Low-gloss carbon fiber interior trim Sueded steering wheel and shifter RECARO® V-Series front seats

    Available colors:
    Exterior colors: Velocity Red, Black Raven, Phantom Gray Metallic, Red Obsession Tintcoat, Crystal White Tricoat Interior colors: Jet Black or Light Platinum

    Cadillac CTS-V Super Sedan
    Black Chrome grille After Midnight dark finish wheels Carbon Fiber package includes a more aggressive front splitter, hood vent trim, rear diffuser and a taller, exposed carbon fiber spoiler

    Low gloss carbon fiber interior trim Available sueded steering wheel and shifter V-Series performance front seats Available RECARO® V-Series front seats

    Available colors:
    Exterior colors: Black Raven, Phantom Gray Metallic, Red Obsession Tintcoat, Crystal White Tricoat Interior colors: Jet Black or Light Platinum

    William Maley

    Cadillac hopes to reverse the ATS sales slump with more features!

    Cadillac hoped the ATS would make a real impact in the compact luxury class. Instead, the model has lagged behind competitors and its market share has been in constant decline since 2013. Automotive News says one of the key reasons comes down to the ATS' resale value falling at a steady rate. This is turn makes it harder and expensive for the brand to offer a competitive lease, something needed if you want to make it in the marketplace.
    To try and fix this, Cadillac has made a number of changes for the 2017 model. The big one is the base 2.5 four-cylinder being dropped and the turbo 2.0L taking its place. Cadillac is also adding a bit more equipment such as a Bose audio system, 8-inch touchscreen with CUE, and a backup camera. These changes bump the ATS' base price to $35,590 (about $1,500 more than the 2016 model). But in turn, the higher trim levels for the ATS will see price cuts ranging from $650 to $1,100.
    "We want to emphasize the 2.0-liter turbo and the car's features while attacking the market on the product side, rather than using increased incentives," said Cadillac's global product planning director, Hampden Tener.
    Will it be enough? Only future sales figures will be able to answer this question.
    Source: Automotive News (Subscription Required)

    William Maley

    A Japan-only special

    It seems a bit odd that Cadillac is doing a special edition model for Japan as they don't sell that many vehicles there. But trying to figure out why just seems like an exercise in futility. Let's just talk about the special edition vehicle in question.
    This is the Cadillac ATS Luxury Sport Edition which features a set of 19-inch V-spoke alloy wheels with a two-tone look. There is also a set of Brembo brakes and a sports suspension that comes as part of this special edition model. Other items of note include cashmere accents for the interior, and the choice of either crystal white or sable black paint. A turbocharged 2.0L four-cylinder with 272 horsepower and eight-speed automatic is your only powertrain choice.
    It is unknown how many of the ATS Luxury Sport Edition models will be built. We do know that it will cost ¥5,290,000 (about $49,911).
    Source: Motor1.com

    William Maley

    A quiet exit for the Cadillac ELR

    We knew that the Cadillac ELR would be driving off into the sunset, but we didn't know when.
    "I plan to continue admiring it as one of the most beautiful cars on four wheels. But we don't plan further investment" in the coupe, said Cadillac President Johan de Nysschen back in February.
    This lead many to believe that Cadillac was going to keep the ELR until the end of the 2016 model year. That would not be the case as General Motors quietly stopped production in the same month.
    “Cadillac ELR production recently concluded. A very small quantity of ELR units remain available at dealers today,” said Cadillac Product Communications Manager David Caldwell in a statement to Hybrid Cars.
    Through April, Cadillac only moved 357 ELRs.
    Source: Hybrid Cars

    William Maley

    Growth in China has Cadillac Making Some Changes

    Buick is GM's star in China, but Cadillac isn't far behind. Last year, Cadillac sales rose 17 percent to almost 80,000 vehicles. Consulting company LMC Automotive says the brand is poised to move ahead of Lexus in the country.
    Where can Cadillac attribute this rise in sales in China? Young buyers. The luxury brand says the average age for a buyer is 34 years old - slightly more than half of the average age of a Cadillac buyer in the U.S.
    "In China, young buyers already dominate the luxury market. Since Cadillac is a relative newcomer ... it was far easier to begin to cultivate the desired positioning for the brand from the get-go," said Cadillac President Johan de Nysschen to Reuters.
    Not surprisingly, Cadillac wants to take advantage of this. de Nysschen has set a goal of selling 100,000 Cadillacs in China this year. To pull this off, GM opened its first dedicated factory in China for Cadillacs. This move allows buyers to not pay a 25 percent import tax. Cadillac will also stop designing separate long wheelbase cars for China. Instead, the luxury brand will do a one global "right size" design.
    "You will see a softening of some of the hard edges, and more three-dimension styling on the side of the car," de Nysschen said, but cars will still be "instantly recognizable as Cadillac."
    Source: Reuters

    Cmicasa the Great

    2017 Cadillac CT6 PHEV Revs up the Volts and Bolts

    We are now starting to get the lo down on everything to expect from the 2017 Cadillac CT6 Plug-In Hybrid. Before now, the most popular and factual stories about it were that it was going to be produced in China at GM's shared (with SAIC) plant in Shanghai.
    What we know:
    - The vehicle will be powered by GM's 2.0-liter turbocharged four-cylinder coupled with two electric motors.
    - The lithium-ion battery pack will share the Chevy Volt's 18.4 kilowatt-hour capacity
    - Full system horsepower is 449HP
    - 0-60 is expected to be 5.4 seconds.
    - Cadillac is also claiming an electric-only range of 37 miles.
    We also know that the CT6 won’t use the same battery-pack layout as the Volt. Like the Chevy BOLT, the battery will be integrated into the floor, which according to Cadillac, will help increase vehicle stiffnes, but like the VOLT, the CT6 will use a two-motor drive system, adding one more planetary gearset and two more clutches.
    The Engine will be built in MAryland along side that of the Chevy Spark EV in White Marsh's Allison PLant. Expect the luxury PHEV to go on sale late this year. as a 2017 model.

    William Maley

    Cadillac's President Talks About What Is Happening With the XT5

    Cadillac is getting ready to launch the new XT5 and it is only the beginning a new crossover offensive from the luxury brand. Speaking to Automotive News, Cadillac president Johan de Nysschen said a variation of the XT5's platform will be used for a new three-row crossover in the near future.
    "It's one of the benefits of having this very flexible architecture. We can expand it, make it longer and wider. That gives us the ability to develop the car very quickly, as opposed to starting from scratch," said de Nysschen.
    Despite some outlets reporting that Cadillac has begun testing the new crossover, de Nysschen said this project only began sometime last year.
    "It's not running yet. "It is a program request that we initiated with the engineers only last year. They are working at remarkable, record-breaking speed to get us the car."
    This platform is expected to be found under the next-generation Buick Enclave and Chevrolet Traverse, due next year.
    de Nysschen also hinted that the XT5 in the U.S. could get the turbo 2.0L as an option.
    I actually think we would do well to consider that for the U.S.," said de Nysschen.
    At the moment, the Chinese market XT5 will only get turbo 2.0L. This is due to the Chinese government taxing vehicles based on engine displacement - higher displacement engines get higher taxes and vice versa.
    Source: Automotive News (Subscription Required), 2

    William Maley

    Johan de Nysschen introduces the idea of a virtual showroom

    Cadillac president Johan de Nysschen is trying to sell Cadillac's lowest-volume dealers (selling 50 or less models in a year) on transitioning to a virtual showroom.
    Automotive News says de Nysschen outlined this concept to dealers last week during national brand meetings in Southern California. The concept involves a dealer going to a concierge-style approach where salespeople would visit prospective buyers either at home or work, equipped with a touchscreen device with vehicle configuration or virtual-reality units. Dealers who go with this concept will also not stock Cadillac vehicles. Instead, orders would be coming from regional inventory center.
    de Nysschen has expressed concern for dealers that have Cadillac in the same showroom as one of the other GM brands (most of the low volume Cadillac dealers), saying he'll have trouble tolerating dealers "selling Cadillac out the back door of a Chevy store" last year.
    But de Nysschen also sees an advantage in having a sales and service footprint that covers America's smaller towns - an area that many of Cadillac's competitors don't exist in. Going with the virtual dealer concept, de Nysschen believes Cadillac can retain that point and give dealers the relief of not having to stock a small number of vehicles on their lot.
    "We want to work with those small dealers to give Cadillac a competitive advantage in terms of reach into their local communities, but do so in a way that's more closely aligned with what we think the Cadillac luxury brand experience should be," said de Nysschen to Automotive News.
    It's a way to "immerse customers in a virtual brand experience, so that our dealers need not concern themselves with investing in showrooms and brand-element requirements, which clearly are cumbersome if you're such a small dealer."
    But dealers are worried about the virtual showroom concept as it would basically become a service center for Cadillacs that might sell a new vehicle once in a blue moon.
    "How does having fewer Cadillacs on display at dealerships in all of these communities help sales?" asked Byron Hansen, owner of Hansen Motor Co. in Brigham City, Utah.
    "It makes you wonder what they're trying to accomplish."
    Source: Automotive News (Subscription Required)

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