William Maley

Ford's European branch has had a tough time with three years of losses and making some drastic changes, including closing three factories back in 2013. But 2015 saw the branch make a $259 million profit. The blue oval wants to continue that with a new restructure strategy. The strategy includes a "voluntary separation" program that will allow workers to leave Ford at their own behest. Ford says this will save around $200 million per year in reduced staffing costs. Ford will also be eliminating less profitable models” from its product lineup. What models those might be are unknown at this time. It should be noted this elimination will not affect plans to launch seven new or refreshed models this year. Other additions for Ford's Europe lineup include, Five crossovers/SUVs in the next three years Four more vehicles with the Vignale luxury trim Expansion of the electric and hybrid lineup “In the past three years, Ford of Europe has improved its business in all areas and moved from deep losses to a $259 million profit in 2015. This is a good first step. We are absolutely committed to accelerating our transformation, taking the necessary actions to create a vibrant business that’s solidly profitable in both good times and down cycles,” said Jim Farley, Ford executive vice president, Europe, Middle East and Africa. Source: Ford Press Release is on Page 2 FORD ACCELERATES TRANSFORMATION PLAN IN EUROPE TO BUILD VIBRANT AND SUSTAINABLY PROFITABLE BUSINESS After returning to profit in 2015, Ford of Europe is accelerating its plan to deliver a vibrant and sustainably profitable business targeting higher profit and pre-tax operating margin in 2016 and 6 to 8 percent operating margin in the longer termRefocusing product strategy to add new vehicles and derivatives in segments with the highest growth and profit potential such as crossovers and SUVs, and eliminating less profitable vehicles over time Launching seven new or freshened vehicles in 2016 including Focus RS and new Kuga and Edge SUVs; further enhancing Ford’s brand image in Europe through increased experiential marketing and best-in-class dealer experienceReducing costs in all areas to lower breakeven, help offset rising regulatory costs and invest in Ford Smart Mobility; voluntary separation program announced today to achieve ongoing administrative and selling expense savings of $200 million annually Targeting annual manufacturing efficiencies of more than 7 percent and improved capacity utilizationIdentifying new revenue streams through Ford Smart Mobility, including customer loyalty, multi-modal transport services, fleet services and ride services Ford Motor Company is accelerating its transformation in Europe – including new product, brand and efficiency actions – to deliver improved profits in 2016 and a 6-8 percent operating margin for Ford of Europe in the longer term. Ford’s European strategy calls for a more streamlined and profitable product line; more emotional and experiential brand communications; and a leaner cost structure to lower breakeven and help offset growing regulatory costs. “In the past three years, Ford of Europe has improved its business in all areas and moved from deep losses to a $259 million profit in 2015. This is a good first step,” said Jim Farley, Ford executive vice president, Europe, Middle East and Africa. “We are absolutely committed to accelerating our transformation, taking the necessary actions to create a vibrant business that’s solidly profitable in both good times and down cycles.” After closing three manufacturing plants in Western Europe since 2013 and reaching an innovative cost-saving agreement with labour unions in Germany, Ford of Europe continues to enhance its cost efficiency and manufacturing capacity utilization. Ford today initiated a voluntary separation program in Europe supporting a significant reduction in administrative and selling costs to reach industry benchmark levels of efficiency. With the move, Ford of Europe expects to save about $200 million a year on an ongoing basis. “We are creating a far more lean and efficient business that can deliver healthy returns and earn future investment,” Farley said. “Our job is to make our vehicles as efficiently as possible, spending every dollar in a way that serves customers’ needs and desires, and creating a truly sustainable, customer-focused business.” Ford of Europe said it would continue to drive improvements in its manufacturing operations, targeting efficiencies of greater than 7 percent year-over-year going forward, and improving its manufacturing capacity utilization. Product surge After launching more than 30 new and refreshed vehicles since late 2012, and increasing market share in each of the past two years and boosting sales 10 percent in 2015, Ford of Europe will continue to strengthen its vehicle line with plans to: Launch seven new and refreshed vehicles in 2016, including the Focus RS performance hatch and the new Kuga and Edge SUVs. Streamline core model line-up to eliminate less profitable vehicle lines over time Launch five new vehicles to compete in the SUV and crossover space in the next three years, starting with new Edge in the second quarter. SUVs remain Europe’s fastest-growing market segment, and Ford expects to surpass 200,000 SUV sales in Europe for the first time in 2016 – a growth of more than 30 percent compared with 2015 With the launch of Focus RS, joining Focus ST, Fiesta ST and Mustang, Ford of Europe expects record performance car sales in Europe in 2016 of about 40,000 vehicles Expand upscale Vignale line and customer experience from one model today – Mondeo Vignale – to at least five Vignale models by 2017 Introduce new plug-in hybrid, hybrid-electric and full electric vehicles in Europe by 2020 – part of Ford’s previously announced $4.5 billion investment in electrified vehicle solutions Ford this year will offer eight vehicle lines in Europe with sophisticated all-wheel drive or four-wheel drive technologies, compared to three models in 2012. Ford expects to sell about 140,000 all-wheel drive and four-wheel drive vehicles in Europe in 2016 – a 120 percent increase compared to 2014 Continue to invest in and strengthen Europe’s best-selling line-up of commercial vehicles, including new powertrain and technologies for Transit Custom and Transit 2-tonne, and a freshened Ranger – Europe’s No.1 top-selling pickup for 2015 “We are creating a more exciting and distinctive Ford line-up in Europe,” Farley said. “When we play to our strengths, we can compete and win in Europe – even against premium brands.” Strengthening the brand Building on its improving brand image in Europe, Ford plans to reach new customers through its exciting new products, increased experiential marketing and best-in-class dealer and customer experience with the completion of 500 new, state-of-the-art flagship FordStores in major urban areas. Ford is identifying opportunities for new revenue streams in Europe – recurring and potentially higher margin – as part of Ford Smart Mobility. Key areas of focus include customer loyalty, multi-modal transport services, fleet services and ride services. As an initial step in January, Ford unveiled FordPass – a platform that reimagines the relationship between automaker and consumer. FordPass members can talk to a personal mobility assistant to help with travel arrangements, reserve and pay for advance parking, earn loyalty points, schedule service and much more. FordPass launches in Europe later this year. FordPass also includes the opening of FordHubs, where consumers will be able to explore Ford’s latest innovations, learn about its mobility services, and experience exclusive events, with the first FordHub in Europe opening in London this year. “We are investing in Ford Smart Mobility, which will deepen our customer relationships and reduce our conquest marketing costs,” said Roelant de Waard, vice president, Marketing, Sales and Service, Ford of Europe. “There is a huge opportunity in Europe to give our customers what they want, sometimes before they even know it, by anticipating their needs through data and data analytics.” View full article

Kia has been trying to position itself as the sporty brand to help differentiate it from sister brand Hyundai with mixed success. But a report from Reuters says Kia is working on something that should give it the sporty image it has been desiring. According to two sources, Kia is working a rear-drive sports sedan to compete against the likes of the BMW 3-Series, Audi A4, and Mercedes-Benz C-Class. Codenamed CK, the model will feature three different engine options and will begin production next May. As Kia has no luxury brand, it is trying to position itself as a sporty brand," a source tells Reuters. Kia hopes the new sedan is able to replicate the massive success of the Soul. "Kia hit a home run with the Soul - they figured out how to keep it fresh and fun," said Dave Sullivan, product analysis manager for AutoPacific. "Apply this formula to a rear-wheel drive sedan and they might be able to go after a younger consumer who is bored with the played-out BMW 3-Series but wants to move out of their Soul they have had since college." The new sports sedan would be the first one to come out of either brand. But Kia will be facing an uphill battle as Genesis - Hyundai's new luxury brand - is also working a compact sports sedan known as G70. Source: Reuters View full article

For something a bit surprising. This morning, Toyota has announced that the Scion brand will be shuttered and the current lineup will transition over to the Toyota brand for the 2017 model year. News of this was first reported by CarBuzzard where a meeting was held yesterday with Scion employees notified of the decision. “This isn’t a step backward for Scion; it’s a leap forward for Toyota. Scion has allowed us to fast track ideas that would have been challenging to test through the Toyota network,” said Jim Lentz, CEO of Toyota Motor North America and the founding vice president of Scion in a statement. Scion was first introduced back in 2002 as a brand that was very different from Toyota as it was aimed at young buyers. It was fun and offered unique vehicles (the xA and xB at launch). The brand also did things a bit differently with a unique marketing campaign and a no haggle policy. Toyota hoped customers who bought Scions would transition into Toyota and Lexus vehicles in the future. But a number of issues plagued Scion which ultimately led to its downfall, The average age of Scion buyer was around 49 years old, not the young crowd Scion was hoping for (some reports put it at 15 percent of Scion customers were under the age of 35). Scion not updating their lineup at a decent rate and letting models languish Massive sales decline from 175,000 vehicles in 2006 (their best year) to 56,167 vehicles for 2015 But it seemed last year Toyota was going to give the brand so much needed attention with the launch of the iA (Mazda2 sedan) and iM (Toyota Auris). There was also a new subcompact crossover that would be joining the lineup for 2017, the C-HR. But sadly, it was a little too late. The damage was done and Toyota realized there wasn't any way to save the brand. The twenty-two dedicated team members for Scion will be able to transition into positions at Toyota. “Scion has had some amazing products over the years and our current vehicles are packed with premium features at value prices. It’s been a great run and I’m proud that the spirit of Scion will live on through the knowledge and products soon to be available through the Toyota network,” said Andrew Gilleland, Scion vice president. Source: CarBuzzard.com, Motor Trend, Road & Track, Scion Picture: William Maley for Cheers & Gears Press Release is on Page 2 Scion Brand to Transition to Toyota Valuable Insights Will Aid Toyota in Attracting New, Young Customers TORRANCE, Calif., Feb. 3, 2016 – Scion, established as a separate brand in 2003 as a laboratory to explore new products and processes to attract youth customers, is now transitioning back to the Toyota brand. Scion achieved its goals of developing unique products and processes, and bringing in new, younger customers to Toyota. With more than a million cars sold, 70 percent of Scions were purchased by customers new to Toyota and 50 percent were under 35 years old. “This isn’t a step backward for Scion; it’s a leap forward for Toyota. Scion has allowed us to fast track ideas that would have been challenging to test through the Toyota network,” said Jim Lentz, founding vice president of Scion and now CEO, Toyota Motor North America. “I was there when we established Scion and our goal was to make Toyota and our dealers stronger by learning how to better attract and engage young customers. I’m very proud because that’s exactly what we have accomplished. “We could not have achieved the success we have had without the incredible support of Scion’s customers, dealers and team members, so supporting them throughout this transition process will be one of our top priorities,” said Lentz. Toyota’s decision was made in response to customers’ needs. Today’s younger buyers still want fun-to-drive vehicles that look good, but they are also more practical. They, like their parents, have come to appreciate the Toyota brand and its traditional attributes of quality, dependability and reliability. At the same time, new Toyota vehicles have evolved to feature the dynamic styling and handling young people desire. Scion has consistently been the youngest brand in the auto industry with an average age of 36 years old. At 29, the tC sports coupe has the lowest-average age buyer in the industry. The most recent additions to the line-up, the iA sedan and iM 5-door hatchback, are bringing in new buyers with 70 percent being first-time new car purchasers. Additionally, more than 50 percent of iM and iA buyers are under 35 years old. As part of the brand transition, beginning in August 2016, MY17 Scion vehicles will be rebadged as Toyotas. The FR-S sports car, iA sedan and iM 5-door hatchback will become part of the Toyota family. The tC sports coupe will have a final release series edition and end production in August 2016. The C-HR, which recently debuted at the L.A. Auto Show, will be a part of the Toyota line-up. The service and repair process for Scion customers will be unaffected by this change as customers will continue to visit Toyota dealerships’ service departments. “We appreciate our 1,004 Scion dealers and the support they’ve given the brand,” said Bob Carter, Toyota senior vice president of automotive operations. “We believe our dealers have gained valuable insights and have received a strong return on their investment. During this time of transition, we will work closely with them to support this process and help communicate this change to customers.” Scion’s 22 dedicated team members, who represent sales, marketing, distribution, strategy, and product and accessories planning, will have the opportunity to take on new jobs at Toyota Motor Sales, U.S.A., Inc. in Torrance. Scion regional representatives will assume different responsibilities in their respective Toyota sales offices. “Scion has had some amazing products over the years and our current vehicles are packed with premium features at value prices,” said Andrew Gilleland, Scion vice president. “It’s been a great run and I’m proud that the spirit of Scion will live on through the knowledge and products soon to be available through the Toyota network.” Scion Accomplishments: Scion Processes - Scion served as a laboratory for products and key sales and marketing processes that have provided valuable lessons for other Toyota brands: Pure Pricing – dealers set a price for a car and customers did not need to negotiate Mono-Spec cars – providing cars with only two options: transmission and color Personalization – offering a large array of accessories to help customers customize their vehicles Pure Process – transparent financing process Pure Process Plus – an online system so much of the car-purchase process could be completed online Scion Service Boost – pre-paid maintenance plan Release Series – dynamic life cycle management through special features and options Grassroots marketing – initial Scion brand was “discovered” by customers through unique events Scion Products -- Scion has had some outstanding products that have made an impact in the industry including the original “box,” the xB and the FR-S affordable sports car. The tC sports coupe has consistently attracted the youngest buyer in the industry. Scion Executives -- Scion served as an important training ground for Toyota vice presidents, many of whom have been promoted to other roles: Jim Lentz -- Chief Executive Officer, Toyota Motor North America Mark Templin – Managing Officer, Toyota Motor Corporation, Executive Vice President, Lexus International Jack Hollis – Group Vice President, Toyota Marketing Doug Murtha – Group Vice President, Corporate Strategy and Planning, Toyota Motor North America Andrew Gilleland – current Vice President, Scion View full article

Back in 2011, Toyota made a very bold prediction; the Prius would be the best-selling Toyota model in the U.S. by the end of this decade. This seemed legitimate as gas prices had been climbing a steady rate and the Prius was the most popular hybrid. But that meant beating the Toyota Camry which in 2010 sold 327,104 models (the Prius only sold 140,928 models in 2010). To do this, Toyota would create the Prius family with the introduction of the Prius C, V, and Plug-In Hybrids. Five years on after this bold prediction, Toyota is reconsidering their plans. Thanks to lower gas prices (and in turn, consumers returning to pickups and crossovers) and models such as the Camry, Corolla, and RAV4 outselling it by a large margin, Toyota is now saying the Prius won't achieve that lofty goal. "Given all the changes in consumers' preferences right now, I don't think we're forecasting the Prius to be our top volume seller anymore," said Bill Fay, Toyota Division general manager to Automotive News. Part of the reconsideration deals with the Prius C and V. Fay said Toyota is planning to "reinvest" in the C and V. But whether or not a second-generation happens for either model is still too early to tell. The V's future is in doubt more than the C because of a new hybrid model - the RAV4 Hybrid. While the RAV4 doesn't come close to matching the Prius V's fuel economy numbers (34 City/31 Highway/33 Combined for RAV4 Hybrid, 44 City/40 Highway/42 Combined for the Prius V), it does offer slightly more practicality and the option of all-wheel drive. "We'll have to see how well the RAV4 Hybrid does. Because the RAV4 could really take the place of the Prius V," Jim Lentz, CEO of Toyota North America. Source: Automotive News (Subscription Required) View full article

As many of us suspected for a while, Cadillac has decided to not go forth with a second-generation ELR plug-in hybrid. "I plan to continue admiring it as one of the most beautiful cars on four wheels. But we don't plan further investment" in the coupe, Cadillac CEO Johan de Nysschen told reporters at a media event for the CT6. de Nysschen went on to say the ELR will still be sold as long as people want to buy it. Previously, Automotive News reported the ELR would stick around till 2018. The ELR was a victim of bad decisions. A key one pointed out by dealers was the starting price of $75,995 caused demand to drop sharply. For the 2016 model year, Cadillac slashed the price by $10,000. Cadillac's marketing chief, Uwe Ellinghaus called the ELR a 'big disappointment' in an interview with Automobile Magazine, causing many to think the ELR's days were numbered. Source: Automotive News (Subscription Required) View full article

Kia Motors America Announces Record January Sales Double Digit Gains for Soul, Sportage and Sedona Despite Severe Winter Weather IRVINE, Calif., February 2, 2016 – After setting an all-time annual sales record in 2015, Kia Motors America (KMA) recorded best-ever January sales of 38,305 vehicles. Kia’s ninth consecutive monthly sales record was driven by sharp increases over the same period last year for the Soul urban passenger vehicle, Sportage CUV and Sedona minivan. “Despite fewer selling days and record snowfall up and down the East Coast, our dealers worked diligently with customers who continue to discover the world-class products and ownership experience that encompasses the ‘New Kia,’” said Michael Sprague, chief operating officer and EVP, KMA.

Volvo Announces January Sales Continues double digit growth into 2016 ROCKLEIGH, N.J. (Feb. 2, 2016) - Volvo Car USA, LLC, (VCUSA) reported U.S. sales of 4,244 units, an 11.9 percent increase versus January 2015. The top seller for the month was the award winning XC90 luxury SUV with 2,375 units sold. “This is the seventh consecutive month of double digit growth here in the US,” said Lex Kerssemakers, President and CEO of Volvo Car USA. “The XC90 continues to contribute to this growth, and the industry has certainly agreed by awarding it virtually every honor including the 2016 North American Truck of the Year.” Following an $11 billion investment, the positive momentum has materialized with the first all-new model off the Scalable Product Architecture (SPA) platform, the XC90, with world-first safety technologies, a new design language, new powertrain architecture and a range of class-leading connectivity services.

Subaru of America, Inc. Reports Record January Sales CHERRY HILL, N.J., Feb. 2, 2016 /PRNewswire/ -- Record January - monthly sales increase 1 percent over January 2015 50th consecutive month of month-over-month growth Best January ever for Crosstrek, Forester and Legacy 23rd consecutive months of more than 10,000 Outbacks sold 30th consecutive months of more than 10,000 Foresters sold Subaru of America, Inc. today reported 41,101 vehicle sales for January 2016, a one (1) percent increase over January 2015. These results continue the company's sales momentum from 2015 where Subaru achieved seven consecutive years of record sales and exceeded 580,000 annual sales – a first in company history. January marked the 23rd consecutive month of 40,000+ vehicle sales for the company. Forester, Legacy and Crosstrek sales were notably strong as each model line achieved its best January ever. Legacy sales for January 2016 increased 15 percent over the same month in 2015. BRZ also enjoyed gains over January 2015. Six 2016 Subaru models, the Legacy, Outback, Forester, Impreza, WRX and Crosstrek, recently earned Top Safety Pick+ honors from the Insurance Institute for Highway Safety (IIHS) when equipped with optional EyeSight® Driver Assist Technology. Subaru also earned Kelley Blue Book's prestigious Best Resale Value Brand Award for the second consecutive year and four vehicle segment awards – Compact Car Category: 2016 Subaru Impreza; Sporty Compact Car Category: 2016 Subaru WRX; Mid-Size Car Category: 2016 Subaru Legacy; and Best Resale Value Top 10 Category: 2016 Subaru Forester. "Subaru of America closed calendar year 2015 strongly and recorded our seventh consecutive year of record sales so it is fantastic that our sales momentum is continuing into 2016 with the best January sales in our franchise's history," said Thomas J. Doll, president and chief operating officer. "Subaru is experiencing tight supply in the first quarter of 2016 and we expect this situation to improve as the year progresses." "Our retailers are doing a great job of welcoming more new customers to our brand along with supporting our industry-leading loyalty," said Jeff Walters, senior vice president of sales. "Providing a great purchase and ownership experience is key to our growth and they continue to do just that."

Porsche Reports Strong January Sales U.S. Porsche dealers sell 4,354 vehicles in January ATLANTA, Feb. 2, 2016 /PRNewswire/ -- Porsche Cars North America, Inc. (PCNA), importer and distributor in the United States of Porsche 918 Spyder, 911, Boxster and Cayman sports cars, Macan and Cayenne SUVs, and the Panamera four-door sports sedan line-up, today announced January 2016 sales of 4,354 vehicles, up 10.6 percent over January 2015 (3,937). This kicks the year off for PCNA with a record-setting January. The Macan model line continued to experience high demand in January with 1,469 deliveries, resulting in a sales increase of 84.5 percent compared to the previous January. The Cayenne model line recorded 1,395 deliveries in January while Boxster models saw 243 deliveries, up 25.0 percent and 22.7 percent respectively, when compared with January 2015. Porsche Approved Certified Pre-Owned vehicle sales in the U.S. were 1,165 for January 2016, an increase of 13.0 percent compared to the same period last year.

Mitsubishi Motors' Family Of CUVs Leads The Way In January With Sales Up 15.5 Percent Outlander sales continue to be strong in the new year with sales up 53.8 percent Outlander Sport posts strong sales of 2,233 CYPRESS, Calif., Feb. 2, 2016 /PRNewswire/ -- While frigid weather swept across the country in January, Mitsubishi Motors North America, Inc. (MMNA) CUV sales were hot. The Mitsubishi Outlander led the way recording its best January since 2007 with sales of 1,543, an increase of 53.8 percent over January 2015. This marks the 11th consecutive month of year-over-year sales increases for Outlander. Total January 2016 sales for Mitsubishi were 6,264, down 3.5 percent year-over-year.

Hyundai Motor America Reports Its Best January Ever FOUNTAIN VALLEY, Calif., Feb. 2, 2016 /PRNewswire/ -- Hyundai Motor America today reported its best January in company history, selling 45,011 units for the month, up one percent versus the same period last year. "We were able to capitalize on demand in the crossover segment with Tucson sales soaring 72 percent for the month," said Derrick Hatami, vice president of national sales for Hyundai Motor America. "We're poised to grab more of this segment as we introduce our refreshed Santa Fe and Santa Fe Sport models next week at the Chicago Auto Show. Additionally, the all-new 2017 Elantra has begun hitting showrooms and based on the positive media response at our launch last week, we expect to see great things from Elantra in 2016." Other standouts include Veloster with sales up 55 percent; Sonata up 23 percent (both, best January ever); and Accent, up 14 percent for the month.

Mercedes-Benz USA Delivers Record January Sales Volume With 26,962 Units ATLANTA, Feb. 2, 2016 /PRNewswire/ -- Mercedes-Benz USA (MBUSA) today reported record January sales of 24,664, topping last January's record volume of 24,619 units sold. Adding 1,899 units for Vans and 399 units for smart, MBUSA achieved its highest January to date with a grand total of 26,962 vehicles, up 1.3% from a year ago. "On the heels of our highest volume sales year in MBUSA's history, January is continuing the momentum into 2016," said Dietmar Exler, president and CEO of MBUSA. "Our new product offerings, including the new E-Class will continue to bring our customers the best in experience and innovation." Mercedes-Benz volume leaders in January included the C-Class, GLE and CLA model lines. The C-Class took the lead at 5,079, followed by the new GLE sales of 3,515. The CLA rounded out the top three with an increase of 27.2% to 3,168 units sold. Mercedes-Benz AMG high-performance models sold 1,904 units in January, up 141% from last year (790), while the brand's BlueTEC diesel lineup finished the month at 334. Separately, Mercedes-Benz Certified Pre-Owned (MBCPO) models recorded their best January ever with sales of 9,934, up 5.1% from the 9,456 units sold the same month last year.

Toyota Motor Sales Posts January 2016 Results RAV4 continues surge, marks best January TMS light trucks set new January record Lexus LX, RX, and NX see strong gains TORRANCE, Calif. (Feb. 2, 2016) – Toyota Motor Sales (TMS), U.S.A., Inc. today reported January 2016 sales. With two fewer selling days in January of 2016, sales were up 3.3 percent on a daily selling rate (DSR) basis. Total sales volume for January was 161,283 units, a decrease of 4.7 percent from January 2015 on a volume basis. Toyota division January 2016 sales were up 4.1 percent on a DSR basis with sales of 140,350 units, down 3.9 percent in volume. “The industry is off to a healthy start in 2016,” said Bill Fay, group vice president and general manager for the Toyota division. “For Toyota Division, RAV4 led the way with a record January and pick-up truck sales continued to rise, setting a new January Toyota division light truck record.” Lexus reported January 2016 sales of 20,933 units, a decrease of 9.5 percent on a volume basis. “The appetite for crossovers and SUVs in the luxury market has continued to drive customers to Lexus,” commented Jeff Bracken, Lexus group vice president and general manager. “In January, our new vehicle sales were propelled by the all-new RX crossover and the NX, which continue to exceed sales forecasts.” January 2016 Highlights: Combined TMS light truck sales of 84,841, up 4.4 percent RAV4 posts best-ever January with sales of 21,554 units; up 8.7 percent Highlander reports best January sales since 2008 of 11,258 vehicles 4Runner and Sienna up 7.9 and 23 percent respectively Tacoma is up 11.5 percent Camry sales up year-over-year NX up 11.4 percent RX up 5.9 percent at 6,956 units LX up 99.7 percent

BMW Group U.S. Reports January 2016 Sales BMW brand sales decrease 4.7 percent MINI brand sales increase 0.3 percent Woodcliff Lake, NJ – February 2, 2016… Sales of BMW brand vehicles decreased 4.7 percent in January for a total of 18,082 compared to 18,981 vehicles sold in January, 2015. "As expected, January suffered a bit from the strong storms that froze large parts of the country," said Ludwig Willisch, President and CEO, BMW of North America. "In spite of the obstacles, the new BMW X1 showed extraordinary growth and our 7 Series and X3 set the momentum we expect to continue in the year ahead." Sales of BMW Sports Activity Vehicles gave a boost to January with the new BMW X1 leading the way, increasing 274.0 percent and the BMW X3 increasing 49.3 percent. In its third full month of sales, the new BMW 7 Series continued its upward momentum increasing 33.0 percent from January a year ago. BMW Group Sales In total, the BMW Group in the U.S. (BMW and MINI combined) reported January sales of 21,320 vehicles, a decrease of 4.0 percent from the 22,209 vehicles sold in the same month a year ago. MINI Brand Sales For January, MINI USA reports 3,238 automobiles sold, an increase of 0.3 percent from the 3,228 sold in the same month a year ago.

American Honda Reports January 2016 Car and Truck Sales; New Civic Leads Honda Division to January Record Feb 2, 2016 - TORRANCE, Calif. Honda division sets new January benchmark on sales of 90,247 vehicles All-new 2016 Honda Civic, the 2016 North American Car of the Year, defies winter weather and competition to net huge sales gain of 54.9 percent and a new January record Acura ILX bucks market trends and unusual month to gain 24.3 percent American Honda Motor Co., Inc. today reported January sales of 100,497 Honda and Acura vehicles, a decrease of 1.7 percent in an unusual month as the industry endured winter weather on both coasts along with two fewer selling days and one less weekend than January 2015. Honda Division set a new January record with 90,247 units sold; Honda car sales reached 50,812 while truck sales totaled 39,435 for the month. Acura sales totaled 10,250 with sedan sales of 3,570 and trucks reaching 6,680 units in January. Honda Despite the rains of El Nino on the West Coast and ice and a crippling snow storm on the Eastern seaboard, along with two fewer selling days and one less weekend due to quirks in the calendar, Honda sales crested its previous January record set just last year, led by the all-new 2016 Civic Sedan and strongly supported by Accord and HR-V. The Civic demonstrated why it is the newly crowned North American Car of the Year with sales of 26,741, leaping 54.9 percent to set a new January record. Accord held its own despite the winter challenges with sales of 20,765 units. HR-V posted sales of 4,177 to also defy the unusual month. "Led by incredibly strong demand for the all-new Civic, the Honda brand persevered rain, snow and two fewer selling days to post a strong first month of the year," said Jeff Conrad, senior vice president and general manager of the Honda Division. "With Honda's strong cadence of new models throughout 2016 we will continue our momentum and remain positive about 2016." Acura With a thick blanket of winter snow covering one of the Acura brand's strongest markets in the Northeastern U.S., Acura sales dimmed slightly in January, but the performance of gateway model ILX defied the challenges. Acura's gateway luxury sedan, ILX gained a substantial 24.3 percent on sales of 1,233 in January "The blowing snow obscured the fact that Acura's momentum continued in January, with both sedan and truck sales essentially on track," said Jon Ikeda, vice president and general manager of the Acura division. "2016 will be an exciting year for Acura with the 2017 NSX on the way to help celebrate the 30th anniversary of the Acura brand."

VOLKSWAGEN OF AMERICA REPORTS JANUARY 2016 SALES RESULTS January sales totaled 20,079 units Tiguan delivered 2,528 units, a 71.6 percent increase, marking the best January ever for the vehicle The Golf R delivered 477 vehicles, marking the best January on record The e-Golf delivered 328 vehicles, the best January ever for the vehicle Herndon, VA — (February 2, 2016) Volkswagen of America, Inc. (VWoA) today reported sales of 20,079 units delivered in January 2016. The Tiguan produced the best January results on record for the vehicle with 2,528 vehicles delivered, a 71.6 percent increase. “We are encouraged by the strong performance of the Tiguan,” said Mark McNabb, chief operating officer, Volkswagen of America. “January sales numbers were down due to the seasonal nature of the fleet business. Despite that and the weather conditions in the Northeast portion of the country, Volkswagen dealers improved in terms of retail business.” This month also marked the best January ever for the Golf R with 477 vehicles delivered. The e-Golf also had its best January ever with 328 vehicles delivered, an 81.2 percent increase versus last year. At the recent CES 2016, Volkswagen presented the e-Golf Touch which featured a gesture control system and showed technologies that are close to production.

Mazda Reports January Sales CX-5 and MX-5 Experience Record January Sales IRVINE, Calif., Feb. 2, 2016 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported January U.S. sales of 19,703 vehicles, representing a decrease of 2.8 percent versus last year. Key January sales notes: Mazda CX-5 had its best January ever with 7,063 vehicles sold, representing an increase of 18.7 percent year-over-year (YOY). MX-5 accounted for 560 units sold in January and is up 65.4 percent YOY. This is the best January sales for MX-5 since 2008. Mazda CX-3 had 1,375 vehicles sold in January 2016. This all-new segment and model for Mazda continues to outperform sales expectations. January sales are the best ever for Mazda's SUVs. Between CX-3, CX-5 and CX-9, Mazda sold 8,950 vehicles, an increase of 24.0 percent YOY. Much of this increase in winter sales has to do with the outstanding performance of i-ACTIV AWD currently available on the CX-3 and CX-5. SKYACTIV® TECHNOLOGY proves to be the key between performance and fuel efficiency as customers demand a no compromise solution. More than 95.0 percent of Mazdas sold in January were equipped with SKYACTIV TECHNOLOGY. Mazda reported Certified Pre-Owned (CPO) January sales of 2,596 vehicles, down 24.0 percent YOY.

Chevrolet Continues as the Industry’s Fastest Growing Brand, Leading GM Retail Sales Increase GM retail sales climbed 9 percent in January Chevrolet retail deliveries up 12 percent in January – retail share up almost 2 percentage points Buick retail sales up 45 percent Commercial deliveries up for 27th consecutive month DETROIT – General Motors’ (NYSE: GM) Chevrolet, Buick, GMC and Cadillac dealers in the United States delivered 203,745 vehicles in January 2016, the company’s best January sales performance in eight years. GM’s retail sales were up sharply, climbing 9 percent year over year on the strength of a 12 percent increase at Chevrolet and a 45 percent increase at Buick. Total sales were up 0.5 percent. “GM began 2016 in very strong competitive position,” said Kurt McNeil, GM’s U.S. vice president of sales operations. “We built on that momentum in January, with Chevrolet, Buick and GMC outperforming the retail industry by a wide margin. In fact, Chevrolet continues to grow faster than any other full-line brand.” Chevrolet gained close to 2 percentage points of retail market share in January after the brand had the largest retail market share increase of any full-line brand in 2015. Chevrolet had its best January passenger car retail sales since 1997. The Chevrolet Silverado and GMC Sierra posted a combined 7 percent increase in total sales. GM grew full-size pickup market share faster than all other competitors in 2015. Throughout 2015 and continuing into January, the GMC Sierra, Canyon, Yukon and Yukon XL have had the highest average transaction prices in their respective segments, according to J.D. Power PIN estimates. Buick retail deliveries surged 45 percent in January, driven by owner loyalty. “We believe industry fundamentals such as the age of the vehicle fleet, well managed inventory levels, firm used car pricing, good credit availability and low fuel prices will support higher industry sales in 2016,” said Mustafa Mohatarem, GM’s chief economist. “In addition, household balance sheets are strong and the labor market continues to improve.” GM’s strong sales dovetailed with a strategic approach to inventories and fleet deliveries: GM inventories are disciplined, and the company expects to operate with about a 70 days’ supply throughout the year in most months, with some months higher or lower. GM’s Commercial sales are growing and daily rental sales are becoming a smaller part of the overall business. As a result of lower rental deliveries, GM expects its fleet mix in 2016 to be about 20 percent, compared with a historical range of 22 – 24 percent. January Sales Highlights vs. 2015 (except as noted) Chevrolet Chevrolet had its best January retail performance since 2005, with car sales up 25 percent, truck sales up 5 percent and crossover deliveries up 5 percent. The brand has had 10 consecutive months of retail sales gains. Silverado had its best January total and retail sales since 2007. Ten Chevrolet models – Silverado, Suburban, Tahoe, Colorado, Camaro, Impala, Malibu, Cruze, Sonic and Traverse – grew retail market share in their respective segments. The all-new 2016 Chevrolet Malibu accounted for about half of Malibu sales in January. Malibu had its best January retail sales since 1981. Tahoe and Suburban had their best January retail sales since 2008. Cruze and Volt had their best January retail sales ever and the Camaro had its best January retail sales since 1996. Trax total and retail sales more than doubled. GMC GMC had its best January total and retail sales since 2004. Combined Sierra and Canyon total sales increased, with Sierra up 14 percent and Canyon up 3 percent. Yukon retail sales were up 4 percent. Buick Buick had its best January retail performance since 2003, with retail deliveries up 45 percent. Total sales were the best January since 2004. Combined sales of Buick’s passenger cars were up 73 percent. LaCrosse had its best January total sales since 2010. Sales of Buick’s crossovers were up a combined 24 percent. Encore has had 25 months year-over-year growth in both retail and total sales. The all-new Cascada is now arriving at Buick dealers. Cadillac SRX total deliveries were up 37 percent for its best January total sales ever. Cadillac is maintaining the highest ATPs in the brand’s history, and leads its competitive set. Average Transaction Prices/Incentives GM grew ATPs three times faster than the industry average from 2010-2015. In January 2016, ATPs were $33,600, about $3,000 above the industry average. GM’s incentive spending as a percentage of ATP was 12.4 percent in January, in line with the domestic competitors and lower than some Asian competitors. Industry average spending was 10.7 percent. Fleet and Commercial Commercial deliveries up for 27th consecutive month GM grew Commercial sales 6 percent in January after growing sales 38 percent since 2013. In January, GM sold nearly 13,000 fewer rental vehicles compared to January 2015, per plan. GM expects another significant reduction in rental deliveries in 2016. Industry Sales GM estimates that the seasonally adjusted annual selling rate (SAAR) for light vehicles in January was 17.5 million units.

Audi sets 61st straight monthly U.S. sales record in January February 02, 2016 | HERNDON, Virginia Sales for the month rose 2.7% to 11,850 vehicles All-new Audi Q7 has best sales month ever Demand for Audi SUV models increased 26.7% for the month Audi reported that its January 2016 sales increased 2.7% to 11,850 vehicles, the 61st consecutive monthly record as the new Q7 helped stoke demand for Audi SUVs. After surpassing 200,000 annual sales for the first time, marking a sixth consecutive year of record sales in the U.S., Audi continued that momentum in January. Audi set the previous record for the month, 11,541 deliveries, last year. Sales of the all-new Audi Q7, Audi’s most technologically advanced vehicle, more than doubled in its first month in the U.S. market. The 2,336 units sold was an all-time monthly sales record for the SUV. Consumer demand for all Audi SUV models bolstered January results, with an increase of 26.7% for the Q3, Q5 and Q7 models combined. Sales of the A7 and A8 rose 51.6% and 12.7%, respectively, from a year earlier. The A3 Sportback e-tron also performed well in its first full month of sales, with 327 units sold. “The new dynamic Audi Q7 produced an unprecedented level of demand right at launch,” said Mark Del Rosso, Executive Vice President and Chief Operating Officer, Audi of America. “With benchmark models such as the Q7 and the all-new A4 coming this spring, we believe that our sales momentum will continue unabated this year.”

Maserati North America, Inc. - Up 16.2% (525 Vehicles Sold This Month) Volvo Cars of North America, LLC - Up 11.9% (4,244 Vehicles Sold This Month) Porsche Cars North America, Inc. - Up 10.6% (155,034 Vehicles Sold This Month) FCA US LLC - Up 7% (155,034 Vehicles Sold This Month) Jaguar Land Rover North America - Up 7% (7,007 Vehicles Sold This Month) Audi of America - Up 2.7% (11,850 Vehicles Sold This Month) Nissan Group U.S. - Up 1.6% (105,734 Vehicles Sold This Month) Mercedes-Benz USA - Up 1.3% (26,962 Vehicles Sold This Month) Hyundai Motor America - Up 1.1% (45,011 Vehicles Sold This Month) Subaru of America, Inc. - Up 0.7% (41,101 Vehicles Sold This Month) General Motors Co. - Up 0.5% (203,745 Vehicles Sold This Month) Kia Motors America - 0% (38,305 Vehicles Sold This Month) American Honda Motor Co. - Down 1.7% (100,497 Vehicles Sold This Month) Ford Motor Company - Down 2.6% (173,273 Vehicles Sold This Month) Mazda North American Operations - Down 2.8% (19,703 Vehicles Sold This Month) Mitsubishi Motors North America - Down 3.5% (6,264 Vehicles Sold This Month) BMW Group U.S. - Down 4% (21,320 Vehicles Sold This Month) Toyota Motor Sales - Down 4.7% (161,283 Vehicles Sold This Month) Volkswagen of America - Down 14.57% (20,079 Vehicles Sold This Month) Brands: Acura - Down 14.5% (10.250 Vehicles Sold This Month) Alfa Romeo - N/A (67 Vehicles Sold This Month) Audi - Up 2.7% (11,850 Vehicles Sold This Month) BMW - Down 4.7% (18,082 Vehicles Sold This Month) Buick - Up 45.5% (18,269 Vehicles Sold This Month) Cadillac - Down 8% (10,740 Vehicles Sold This Month) Chevrolet - Down 3.6% (137,803 Vehicles Sold This Month) Chrysler - Down 22% (18,214 Vehicles Sold This Month) Dodge - Up 19% (42,109 Vehicles Sold This Month) Fiat - Down 20% (2,594 Vehicles Sold This Month) Ford - Down 3% (166,546 Vehicles Sold This Month) GMC - Up 3.5% (36,933 Vehicles Sold This Month) Honda - 0% (90,247 Vehicles Sold This Month) Hyundai - Up 1.1% (45,011 Vehicles Sold This Month) Infiniti - Down 11.8% (8,514 Vehicles Sold This Month) Jaguar - Up 6.8% (1,352 Vehicles Sold This Month) Jeep - Up 15% (59,032 Vehicles Sold This Month) Kia - 0% (38,305 Vehicles Sold This Month) Land Rover - Up 7.1% (5,655 Vehicles Sold This Month) Lexus - Down 9.5% (20,933 Vehicles Sold This Month) Lincoln - Up 8.4% (7,177 Vehicles Sold This Month) Maserati - Up 16.2% (525 Vehicles Sold This Month) Mazda - Down 2.8% (19,703 Vehicles Sold This Month) Mercedes-Benz - Up 0.2% (24,664 Vehicles Sold This Month) MINI - Up 0.3% (3,238 Vehicles Sold This Month) Mitsubishi - Down 3.5% (6,264 Vehicles Sold This Month) Nissan - Up 2.9% (97,220 Vehicles Sold This Month) Porsche - Up 10.6% (155,034 Vehicles Sold This Month) Ram - Up 5% (33,021 Vehicles Sold This Month) Smart - Down 18.9% (399 Vehicles Sold This Month) Sprinter Vans - Up 26.2% (1,899 Vehicles Sold This Month) Subaru - Up 0.7% (41,101 Vehicles Sold This Month) Toyota - Down 3.9% (140,350 Vehicles Sold This Month) Volkswagen - Down 14.57% (20,079 Vehicles Sold This Month) Volvo - Up 11.9% (4,244 Vehicles Sold This Month) View full article